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PODCAST

Becoming Preferred

Michael Vickers

In this informative and practical podcast, Michael and his guests share the latest strategies and tactics to help you become the preferred provider (the emotional favorite) in the markets you serve. The key insights and strategies discussed, come from Michael"s experience working with many of the finest brands in business today and his guest interviews will inspire you, educate you, and give you the tools you need to be successful in today"s turbulent and competitive marketplace.

business entrepreneurship

All Episodes

38:38

Amy Joy – The Process and Benefit of Healing Trauma

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2023/06/19

SEASON: 2 EPISODE: 25Episode Overview:Amy Joy understands firsthand the impact of trauma and has made it her mission to help others overcome its effects. With over a decade of experience as a speaker and author, Amy has helped countless individuals navigate the healing process and move forward with their lives.In this episode, she shares her insights and strategies for overcoming trauma in order to achieve personal and professional success. Whether you are struggling with past trauma or simply want

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42:32

Stephen McGarvey – Key Strategies from Successful...

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2023/06/12

SEASON: 2 EPISODE: 24Episode Overview:Whether you are leading a team, negotiating a contract, looking to optimize sales and marketing performance, or simply attempting to better frame conversations in every day life, persuasion and influence expert, Stephen McGarvey, reveals the proven techniques that the world’s most effective leaders use to motivate themselves and others to excel professionally and personally.Join me now for my conversation with Stephen McGarvey.Guest Bio:Stephen McGarvey is a

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41:06

Paul Melchiorre – What It Takes To Be Successful In...

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2023/06/05

SEASON: 2 EPISODE: 23Episode Overview:Amateurs in sales score occasional wins. Professionals create consistent results. Top sales professionals don’t make quota, they exceed quota. They don’t make sales, they create customers. They don’t dream of earning a good living, they are living the good life.My guest has captured the time-tested sales wisdom of great salespeople that realized early in their career that learning means earning. Join me now for my conversation with author, and speaker Paul

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41:42

D Arlando Fortune – Self Publishing, Storytelling,...

Becoming Preferred ·

2023/05/29

SEASON: 2 EPISODE: 22Episode Overview:Ready to take your career to the next level? Need some strategies to get your book written, and most importantly published?My guest D Arlando Fortune, or “Fortune” as he likes to be called, is a master when it comes to storytelling and has a unique perspective on entrepreneurship, having transitioned from pro-level baseball, to government accountant and to the world of self-publishing.Fortune's approach is centered around storytelling, as he understands the

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40:56

Jenny Harkleroad – 17 Seconds to Wellness and Success

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2023/05/22

SEASON: 2 EPISODE: 21Episode Overview:Most of us are making decisions driven by unconscious programming and we don't even realize it. We can try to work harder, push through and hustle to reach our goals, but what if we could get our subconscious mind on board to achieve success more quickly and easily?My guest, Jenny Harkleroad, says it's not only possible, but much closer than we think. Join me now for my conversation with author, speaker and mind change teacher, Jenny Harkleroad.Guest Bio:Jenny

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49:31

Aaron Volpatti – Visualization, Grit, and Adversity

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2023/05/15

SEASON: 2 EPISODE: 20Episode Overview:The mind is the most powerful tool we have at our disposal. When you’re down and out, it takes a fighting spirit to keep going, and more importantly, something worth fighting for.Aaron Volpatti is a former NHL player and a pioneer in visualization and performance mindset. Aaron joins us to discuss the true power of the human mind and what is possible with visualization that will help you reframe adversity, instill a deep sense of trust in your journey, and

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35:41

Jason Muhammad – Next Generation Leadership

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2023/05/08

SEASON: 2 EPISODE: 19Episode Overview:As a leader, you have to manage other people, but first and foremost, you need to know how to effectively lead yourself.If you're ready to leave the bench and embrace the growth mindset towards leadership so that you can take your business or organization into the future, then you'll enjoy my conversation with author, speaker and leadership expert, Jason Muhammad.Guest Bio:Jason Muhammad founder of JM Leadership Development. He is a certified life and leadership

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32:56

Cody Lowry – The Art of the Schmooze

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2023/05/01

SEASON: 2 EPISODE: 18Episode Overview:Looking to give yourself an edge over the competition? We all know that relationship building is the key to success in life and business. It's who you know, not what you know, that can often make the difference.To help us understand what they should teach you at Harvard Business School and how to professionally schmooze is author and speaker, Cody Lowry.Guest Bio:Cody takes on life with a unique perspective, executing bold ideas, making others laugh, and being

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42:00

Eric Collier – Getting Unstuck from Mental Quicksand

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2023/04/24

SEASON: 2 EPISODE: 17Episode Overview:Do you ever feel stuck and feel like you’re sinking into mental quicksand? Does it often feel like you’re on a hamster wheel, doing the same thing every day and getting nowhere?To help us understand how we can maintain our motivation, live more consciously, and continue our journey to our long-term goals, is “The Mayor of Motivation”, Eric Collier.Guest Bio:Delivering a high-energy, high-impact message, Eric Collier “The Mayor of Motivation”, authentically

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42:27

Nathalie Noisette – Strategies for Credit Score Success

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2023/04/17

SEASON: 2 EPISODE: 16Episode Overview:Building good credit is an essential part of your financial planning. In fact,good credit is key to your future success with money.Whether you are a business professional, entrepreneur, or have a side-gig, having and using credit appropriately and managing your finances is critical to your success. After all, credit is part of your financial power. To help us understand how to make credit work for us isauthor, speaker and financial strategist, Nathalie

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32:36

Julie Lee – The Connected Leader

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2023/04/10

SEASON: 2 EPISODE: 15Episode Overview:The idea that prestige is what people want most from a job is outdated. The priority has become what they need, which is a positive work culture where they feel seen, appreciated, and trusted.How do we become the kind of leader that can foster this kind of authenticity? How can we target specific skills that foster connection? How can we create trust by modeling how to be a genuine team player? How can we understand what matters most to our people?When we do, we

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45:08

Greg Kihlström – If You Want to Lead in Business, the...

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2023/04/03

SEASON: 2 EPISODE: 14Episode Overview:Between consumer demands for more personalized and greater data privacy and competitive pressures to provide better omni-channel customer experiences, brands are faced with a dilemma. Build the foundation for the future of customer relationships or lose relevancy in a crowded market. Doing this, however, is not without its challenges.While many enterprises are engaged in digital transformations in order to modernize and anticipate future changes, these efforts

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34:51

Eileen McDargh – The Energy Connection: A Secret to...

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2023/03/27

SEASON: 2 EPISODE: 13Episode Overview:From business leaders to rank and file workers, the competitive 24/7 world of heart stopping change has left many of us feeling in need of new tools to answer these questions: How do I engage more of my talent and that of the folks around me in meaningful work? What is the true meaning of the word resiliency, and how can I use it to my advantage?And why does it seem that we compete more with each other than the competition? So, if you're ready to take control

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43:47

Michelle Ray – Take the Lead. Embrace Change. Own...

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2023/03/20

SEASON: 2 EPISODE: 12Episode Overview:Are you ready to lead your team with greater effectiveness in a new world of work? In our world of constant technological and generational change, successful leadership requires transparency, parody, collaboration, and genuine connection with employees and customers.If you're looking to shift your thinking around leadership to become effective in real time and ready for the inevitable disruptions to come, you're going to enjoy my conversation with author,

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40:23

Michelle Gladieux – Communicate with Courage

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2023/03/13

SEASON: 2 EPISODE: 11Episode Overview:Raising our game as communicators is the best way to make a difference in our careers and relationships, but it takes courage to find our voice, open up, and invite others to open up to us. Improved communication requires taking smart risks to question our beliefs, take a leap of faith, and build our bravery to make a greater impact in our personal relationships.To help us learn to communicate with courage and overcome the four hidden challenges is communication

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37:49

Francis Jones – Clarify Your Message and Grow Your...

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2023/03/06

SEASON: 2 EPISODE: 10Episode Overview:If you're struggling to find new customers or clients and you're just not sure what you're doing wrong or how to fix the problem, you're not alone. Unfortunately, this isn't a problem that is going to solve itself or just go away. Spending more money to get the same mediocre results will only compound the problem.Imagine what it would be like to have a messaging framework that provides clarity and focus so that you can create websites, emails, and social media

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36:05

Scott Channell – Sell the Meeting

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2023/02/27

SEASON: 2 EPISODE: 9Episode Overview:Need more ideal clients? Want to set more discovery calls and sales appointments? Want to overcome your resistance to cold calling and create a predictable sales machine that gets you more high value conversations and clients?Then you're going to enjoy my conversation with author, speaker, and consultant, Scott Channell.Guest Bio:Scott Channell is one of the country's top B2B script writers and appointment setting lead generation pros. Before he started teaching

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40:43

Bill Cates – Radical Relevance

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2023/02/20

SEASON: 2 EPISODE: 8Episode Overview:Looking to sharpen your marketing message and cut through all the noise to win more clients? Are you winning the race for relevance? Your value proposition must be relevant to your prospects, or they won't give you the time of day.It's not your prospect's job to figure out your value to them. It's your job to develop and communicate your value in a way that will resonate with your ideal clients. To help us understand what we need to do to maintain our relevance

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37:10

Janelle Barlow – A Complaint is a Gift

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2023/02/13

SEASON: 2 EPISODE: 7Episode Overview:According to the 2020 National Customer Rage Study, when complaining, 58% of customers got no, or limited satisfaction for their efforts, while 65% left filled with rage and frustration. This means that too many businesses are scripting, outsourcing, or seriously mishandling their customer service. They are missing a key point that customer complaints are a gift to companies, that when handled well, will reap huge rewards.To help us understand why businesses

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45:07

Jim Pancero – New Rules – Old Tools

Becoming Preferred ·

2023/02/06

SEASON: 2 EPISODE: 6Episode Overview:Today’s marketplace is more competitive than ever. The way people buy has changed and salespeople and sales leaders need to understand the new rules for old tools if they are to be successful.To help us understand how to evolve our salespeople and our sales leaders is author, speaker, and sales performance coach, Jim Pancero.Guest Bio:If you are excited, motivated, and ready to improve your sales team’s success, then Jim Pancero has the leading-edge solutions you

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181 results

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