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PODCAST

optYOUmize

As business owners, we live the struggle between work and life everyday. Instead of sacrificing one for the other in a never ending game of whack-a-mole, we"ll explore how you can create BOTH the business AND life of your dreams. My name is Brett Ingram, and I am a digital marketing entrepreneur and award-winning software business owner. I"m also a proud husband and father of three, a sports and movie fan, and a fitness enthusiast. I started this podcast to shatter the myth that you need to choose

business entrepreneurship

All Episodes

43:34

Overcoming Obstacles: Journey from Addiction to...

optYOUmize ·

2024/10/24

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast YoutubeoptYOUmize is sponsored by BetterHelp online therapy and HelloFresh - America's #1 Meal Kit Summary In this episode of the optYOUmize Podcast, Brett Ingram interviews Ken Cox, an entrepreneur and author, who shares his inspiring journey from struggling with addiction to achieving success in business. Ken discusses the importance of mentorship, the impact of alcoholism on his life, and how he transformed his

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36:44

7 Keys To Being Happy

optYOUmize ·

2024/10/23

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast YoutubeoptYOUmize is sponsored by BetterHelp online therapy and HelloFresh - America's #1 Meal Kit Summary Brett Ingram explores the multifaceted nature of happiness, discussing its subjective qualities and the various factors that contribute to it. He emphasizes the importance of social relationships, positive thinking, purpose, financial stability, health, gratitude, and resilience in enhancing overall happiness. Ingram

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50:20

Building an Audience Through Podcasting with Ben Albert

optYOUmize ·

2024/10/22

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast YoutubeoptYOUmize is sponsored by BetterHelp online therapy and HelloFresh - America's #1 Meal Kit Summary In this episode, Brett Ingram interviews Ben Albert, an entrepreneur and podcast host, who shares his journey from a challenging childhood to becoming a successful marketer and podcaster. Ben discusses the importance of resilience, the power of podcasting for learning and connection, and effective marketing strategies

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29:16

Influencer Collaboration Secrets: Tips to Boost Your...

optYOUmize ·

2024/10/21

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube optYOUmize is sponsored by BetterHelp online therapy and HelloFresh - America's #1 Meal Kit Summary In this conversation, Brett Ingram shares effective strategies for collaborating with influencers to boost brand visibility and growth. He emphasizes the importance of building genuine relationships, personalizing outreach, and focusing on mutual benefits. The discussion covers practical tips for effective

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49:33

Digital Marketing Success Strategies with Jon Weberg

optYOUmize ·

2024/10/18

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube optYOUmize is sponsored by BetterHelp online therapy and HelloFresh - America's #1 Meal Kit Summary In this episode of the optYOUmize Podcast, Brett Ingram interviews Jon Weberg, a digital marketing consultant and entrepreneur. They discuss Jon's journey into entrepreneurship, the ease of starting a business today, common mistakes entrepreneurs make that limit profitability, and strategies to increase profits

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44:46

Fueling Success: How Nutrition and Wellness Drive...

optYOUmize ·

2024/10/17

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast YoutubeoptYOUmize is sponsored by BetterHelp online therapy and HelloFresh - America's #1 Meal Kit Summary In this episode of the optYOUmize Podcast, Brett Ingram interviews Daniel Lucas, a former ultra runner and health enthusiast, discussing the vital connection between health, nutrition, and entrepreneurship. Daniel shares his personal journey towards better health, emphasizing the importance of nutrition, sleep, and

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30:08

How To Delegate Like a Super Entrepreneur

optYOUmize ·

2024/10/16

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast YoutubeoptYOUmize is sponsored by BetterHelp online therapy and HelloFresh - America's #1 Meal Kit Summary In this conversation, Brett Ingram discusses the essential skill of delegation for entrepreneurs. He emphasizes the importance of effective delegation in scaling a business and highlights the need for a structured approach to identify what tasks to delegate. Ingram outlines five categories of tasks suitable for

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27:02

Find Hidden Profits In Your Business

optYOUmize ·

2024/10/15

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube optYOUmize is sponsored by BetterHelp online therapy and HelloFresh - America's #1 Meal Kit Summary In this conversation, Brett Ingram discusses how businesses can uncover hidden profits by identifying and licensing intangible assets. He emphasizes that every business has unique processes, techniques, and relationships that can be monetized through licensing agreements. By recognizing the value of these assets,

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23:23

The Truth About Becoming an Influencer

optYOUmize ·

2024/10/12

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube sponsored by HelloFresh - America's #1 Meal Kit Summary In this conversation, Brett Ingram discusses the phenomenon of becoming an influencer, exploring both the appealing aspects and the darker realities of this lifestyle. He emphasizes the accessibility of influencing, the potential for fame and financial success, and the importance of authenticity in content creation. Ingram contrasts superficial fame with

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53:43

Unlocking Entrepreneurial Success: Insights from...

optYOUmize ·

2024/10/11

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube sponsored by HelloFresh - America's #1 Meal Kit Summary In this episode of the optYOUmize Podcast, Brett Ingram interviews Jason Sherman, a successful innovator and entrepreneur, who shares his journey from a pre-med student to a tech startup expert. The conversation covers essential topics for entrepreneurs, including understanding target markets, building a minimum viable product, the importance of mentorship,

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26:38

Do You Want To Become a Master Entrepreneur?

optYOUmize ·

2024/10/09

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube sponsored by HelloFresh - America's #1 Meal Kit Summary In this conversation, Brett Ingram discusses how to become a master entrepreneur. He emphasizes that entrepreneurship is a complex journey that requires a diverse skill set, including leadership, financial management, marketing, strategic thinking, problem-solving, time management, communication, networking, adaptability, technical skills, customer service, and

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48:45

Using Entertainment for More Impact and Income with...

optYOUmize ·

2024/10/09

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube sponsored by HelloFresh - America's #1 Meal Kit Summary In this conversation, Brett Ingram speaks with Justin Guarini and Kim Walsh Phillips about the intersection of entertainment and entrepreneurship. They discuss how Justin's experiences on American Idol shaped his understanding of the entertainment industry and how Kim transitioned into digital marketing. The duo emphasizes the importance of storytelling,

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48:54

The Power of Personal Branding in Business with...

optYOUmize ·

2024/10/08

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube sponsored by HelloFresh - America's #1 Meal Kit Summary In this episode of the optYOUmize Podcast, Brett Ingram interviews Drewbie Wilson, founder of Call the Damn Leads. Drewbie shares his inspiring journey from a challenging upbringing to becoming a successful entrepreneur and bestselling author. He discusses the importance of personal branding, the mindset of 'crushing the day', and how social media has played a

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50:44

Accessibility and Inclusion in Business with Maxwell...

optYOUmize ·

2024/10/02

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtubesponsored by HelloFresh - America's #1 Meal Kit Summary In this episode, Brett Ingram interviews Maxwell Ivey, a blind serial entrepreneur with over 15 years of experience. Max advocates for accessibility and inclusion by demonstrating that making products and services accessible is beneficial for everyone. Brett and Max discuss the importance of usability and user experience, especially for people with

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29:23

How To Become an Expert Entrepreneur in Just 30...

optYOUmize ·

2024/10/01

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube sponsored by HelloFresh - America's #1 Meal Kit Summary In this episode of optYOUmize, host Brett Ingram discusses how entrepreneurs can balance the demands of running a business while continually developing essential skills. He emphasizes the importance of adopting a mindset of continual learning and introduces several strategies, such as focus skills development, microlearning, habit stacking, and strategic

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21:51

Outsourcing Secrets for Entrepreneurs

optYOUmize ·

2024/09/28

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube sponsored by HelloFresh - America's #1 Meal Kit Summary Host Brett Ingram shares five essential steps to successful outsourcing and freelancing. He discusses the importance of starting before it's urgent, clearly defining the skills, scope, and tasks needed, properly vetting candidates, starting small, and not holding on too long if someone isn't a good fit. Drawing from his 15 years of experience, Brett provides

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30:27

8 Reasons Every Small Business Should Use Webinars To...

optYOUmize ·

2024/09/27

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube sponsored by HelloFresh - America's #1 Meal Kit Summary In this episode, Brett Ingram, entrepreneur and award-winning product creator, explores the benefits of using webinars as a strategic tool for small businesses looking to increase sales. Brett emphasizes the challenges small businesses face with traditional sales methods and introduces webinars as a time-efficient and cost-effective alternative. He outlines

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39:34

Optimizing Success: Insights from Mike Hancock on...

optYOUmize ·

2024/09/26

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast YoutubeSummary In this episode, host Brett Ingram interviews Mike Handcock, the vice president of the Global Speakers Federation, a prolific author, musician, and founder of the Circle of Excellence. Mike shares his journey from driving a forklift and playing in a band to becoming a global entrepreneur with clients in over 50 countries. He discusses the importance of focusing on one's strengths, the challenges entrepreneurs

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30:02

How To Sell Info Products and Courses Before You...

optYOUmize ·

2024/09/25

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast YoutubeSummary In this episode, Brett Ingram explores effective strategies for selling information products and courses before fully developing them. Brett discusses the importance of validating your idea through pre-selling, utilizing coaching calls, creating a minimum viable product (MVP), leveraging webinars or video sales letters, harnessing social proof, employing urgency and scarcity tactics, focusing on benefits and

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38:38

Time Optimization Strategies for Entrepreneurs with...

optYOUmize ·

2024/09/24

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this episode, host Brett Ingram interviews David Buck, author of 'The Time-Optimized Life.' With 35 years of experience in organizational and time management, David shares valuable insights on optimizing time for business professionals and entrepreneurs. They discuss the importance of proactive time planning over reactive time management, overcoming common time management challenges, and balancing personal

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