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PODCAST

Deconstructor of Fun

Deconstructor of Fun

Deconstructor of Fun podcast is created by games professionals for games professionals. We explore the business side of the games industry with the goal of bringing listeners content that is relevant, insightful, and entertaining on a weekly basis. Hosts: Michail Katkoff @mkatkoff www.linkedin.com/in/michailkatkoff/ Eric Kress @ekress www.linkedin.com/in/erickress/ Laura Taranto @laurataranto www.linkedin.com/in/laurataranto/ Phillip Black @econosopher

leisure video games

All Episodes

00:56:49

TWIG #311 Musk Enters the Game, Archero 2 Aims for...

Deconstructor of Fun ·

2024/12/05

In this episode of This Week in Games, we dive into the intriguing rumors surrounding a potential new PlayStation Portable and discuss Elon Musk’s rumored AI game studio, which could reshape innovation in the space.On the business side, we analyze the closure of Ubisoft studios and the enduring popularity of the Pokémon Trading Card Game. In mobile gaming, we spotlight Habby’s big launches, including Capybara Go and Archero 2, before discussing Path of Exile 2's early access success. Plus, we

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01:22:38

#256 Running a Successful Live Service Game with...

Deconstructor of Fun ·

2024/12/04

In this episode, host Mishka Katkoff is joined by Sergei Vasiuk, LiveOps Director at Wargaming and author of 'Running a Successful Live Service Game.' The two delve into Sergei's book, discussing everything from the evolution of gaming models to data-driven development, player engagement, monetization strategies, and the challenges of global operations. This episode is a treasure trove of insights for anyone in game development or LiveOps. Tune in for practical advice, learnings from Wargaming,

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01:06:54

#255 From Casual to Complex: Trends that Shaped...

Deconstructor of Fun ·

2024/12/02

Dive deep into the world of game development and user acquisition with AppLovin’s Daniel TchernahovskyIn this episode, we explore the growth of mobile gaming, the significance of hybrid monetization, and the impact of automation and AI on user acquisition strategies. Learn how Applovin's journey from startup to powerhouse company evolved, the importance of maintaining company culture, and strategic insights on app and game monetization. 00:51 Daniel’s Journey with Applovin 08:21 Industry Trends and

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01:16:38

TWIG #310 Can Royal Kingdom Reach the Peak? Who Wins...

Deconstructor of Fun ·

2024/11/28

Happy Thanksgaming! This week, the Deconstructor of Fun crew kicks things off with a recap of the buzzing Slush event before diving into a deep analysis of Call of Duty: Black Ops 6. From there, we tackle Ubisoft’s heated return-to-office controversy and explore Hasbro’s massive $150 million investment in gaming.The latter half of the episode delves into Royal Kingdom’s prolonged soft launch strategy and wrap up with a discussion on FIFA’s latest collaboration with Mythical Games. Can they rival EA

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00:39:48

#254 Inside Timi Studio: How Call of Duty Mobile Set...

Deconstructor of Fun ·

2024/11/25

Phillip Black sits down with Leo Yao, General Manager of Timi Studio Group’s J3 studio, for an exclusive look at the making of Call of Duty Mobile and the upcoming Delta Force.Discover how Timi shocked Activision with a two-month Nuketown demo, the secrets behind COD Mobile’s record-breaking live ops, and why Delta Force pivots to tackle Battlefield. Insights: The surprising dominance of Crossfire in China over global FPS franchises. The East vs. West FPS divide—tactical vs. arcade

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00:53:41

TWIG #309: EA’s AI problems, Monopoly GO’s decline,...

Deconstructor of Fun ·

2024/11/22

As Kress’ World of Warcraft account turns 20, we blow out the candles and reflect on a surprising reason behind EA’s disastrous AI investor presentation. Jen delivers a valiant defense of Monopoly Go’s new TV campaign, while Phil reviews the early returns of Pokémon TCG Pocket. Big in Japan, as they say? The group wraps up with what might be the year’s final Embracer hazing session, absolving themselves of any remaining crimes. chapters: 01:19 Birthday Wishes for WoW and Half-Life 2 04:48 EA Tries

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00:55:22

#253 TikTok's LiveOps Enchantment

Deconstructor of Fun ·

2024/11/21

Join us on the Deconstructor of Fun Podcast as we delve into LiveOps strategies for Q5 with esteemed guests Sezer Degirmenbasi, head of EMEA for mobile gaming at TikTok, and John Wright, head of publishing at Kwalee. In this episode, you’ll discover what Q5 is and why it's crucial for game marketers and learn detailed strategies for leveraging TikTok's LiveOps tools to extend your game's lifecycle, increase user engagement, and maximize revenue 00:00 Introduction 00:56 Understanding Q5: The

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01:06:22

Value Optimization, Hybridcasual, and the Impact of AI

Deconstructor of Fun ·

2024/11/18

HYBRIDCASUAL PLAYBOOK: metahybridcasualplaybook.splashthat.com In this podcast episode, Michail Katkoff hosts Manish Gajria, Director of Product from Meta, and Ryan Davies, Head of Performance Marketing from Kwalee to discuss the current trends in the mobile gaming market, focusing on value optimization, hybrid casual games, and the impact of AI on user acquisition strategies. They explore the challenges of measurement and attribution in a changing landscape, and the importance of creative

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00:56:53

TWIG #308 Plarium Gets Raided / Take-Two Divests / EA...

Deconstructor of Fun ·

2024/11/14

After Kress released the rockets at large VCs last week the crew gets back into heated venture capital discussions exploring the complexities of VC investments in gaming and the shifting landscape of game development and funding. The conversation also touches on the potential leadership changes at EA, the implications of recent acquisitions in the gaming industry, and the performance of companies like Roblox. The discussion highlights the strategic moves by companies like MTG and Take-Two, as well

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01:00:57

LIVE from San Francisco with Special Guest Stars

Deconstructor of Fun ·

2024/11/12

Jen Donahoe, Laura Taranto, and Eric Kress live from GamesForum San Francisco. 00:00 Introduction and Podcast Overview 01:29 Panelist Intros 05:53 First Topic: Unfiltered Growth and Monetization 12:50 Incentivized Advertising: Past and Present 17:59 Challenges and Future of Incentivized Ads 27:27 Expanding Beyond Gaming: Brand Collaborations 32:15 Exploring Roblox's Integration with Shopify 32:52 The Shift in Game Design and Monetization 35:29 Surviving in 2025 36:12 Mobile and Console Gaming's

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01:06:43

#307: Pokemon Game Rises, Supercell's IPO Dreams and...

Deconstructor of Fun ·

2024/11/07

Eric roleplays as his Old Man Yells at Cloud Halloween costume, sparing no expense at Netflix’s strange announcement and an ugly breakdown of modern venture capital. Laura tells us if Pokemon’s new mobile game looks more like Go or Masters, while Jen gives a eulogy for Space Ape. Phil raves at Call of Duties monster success and asks Nadella to release the Game Pass tapes. 00:26 Nintendo Switch Earnings Analysis 16:31 Netflix's Interactive Titles and Generative AI 20:49 Supercell Acquires

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00:51:06

Winning with Creators: How Gaming’s Marketing...

Deconstructor of Fun ·

2024/11/04

In this episode of Deconstructor of Fun, we dive into the shifting landscape of influencer marketing in the gaming industry, focusing on the emergence and impact of creator programs. Our guests: Patrick "Chief Pat" Carney (Tribe Gaming), Scott Walker (Ninja Kiwi), and Justin Sacks (Nexus.gg) — industry experts and key voices in creator marketing—explore the evolving roles of influencers and creators, moving from short-term campaigns to deeper, sustained partnerships that drive community engagement

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01:12:56

TWIG #306 Is Apple’s Big Move a Trick or a Treat?

Deconstructor of Fun ·

2024/10/31

It’s Halloween and conference season, so we’re diving into all the latest insights without of course missing a basketball update. In today’s episode, we got Call of Duty’s continued dominance, Battlefield’s woes, Apple’s App Store for gaming, China’s rise in 4x games, and Barbie’s design mismatch. Dive in for all things gaming, snark included! Hosts: Jen Donahoe, Eric Kress, Phillip Black and Mishka Katkoff Keywords: gaming news, game industry, conferences, shooter games, Netflix gaming, Apple

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00:59:15

Shooting for Success: Navigating the Ultra...

Deconstructor of Fun ·

2024/10/28

In this deep dive discussion, Adam Telfer, Chris Sides, Phillip Black, and Davan Brannan explore the current state of the PC and console shooter genre, analyzing player engagement trends, the impact of COVID-19, and the struggles of new game entrants in a saturated market.They discuss the decline in player numbers for popular titles, the challenges of maintaining engagement, and the implications for future game development. In this conversation, the speakers delve into the challenges and strategies

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01:16:17

TWIG #305 Music Stops at Netflix Games as Hell's...

Deconstructor of Fun ·

2024/10/25

Arguably the most fun newsletter for games industry professionals: www.deconstructoroffun.com/subscribe --- This episode of This Week in Games covers major shifts in gaming, as Netflix shutting down its AAA studio, TikTok’s LiveOps program, and the rise of influencer marketing and Supercell’s all-hands-on-deck approach to save Squad Busters. The episode also addresses the perceived decline of AA studios. Hosts: Jen Donahoe, Adam Telfer, Phillip Black and Mishka Katkoff --- Support this podcast:

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01:12:17

Beyond the Wall: Peter Levin on Transmedia Trends,...

Deconstructor of Fun ·

2024/10/21

On his 55th visit to beyond the Wall (aka. Finland) Peter Levin of Griffin Gaming Partners delves into the influence of Finland's gaming scene, the global success of companies like Supercell, and the legacy of titles such as Angry Birds and Habbo Hotel. We discuss the impact of technology, transmedia trends, and how non-endemic players like Netflix are entering the gaming space. The conversation covers strategic mergers and acquisitions, the resurgence of PC gaming, and the exciting potential in

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00:58:47

TWIG #304 Supercell's Marketing Shakes Up while Web3...

Deconstructor of Fun ·

2024/10/18

In this episode of TWIG (This Week in Games), the team dives into recent gaming industry news, starting with Google’s Play and Xbox announcements, followed by the Game Freak data breach and Xbox developments. 'They discuss Supercell’s mysterious Project Rise, the rumored Destiny Rising mobile game, and blockchain gaming with Off the Grid. The episode also highlights Azra Games’ Project Legends, speculates on Scopely’s next mega-deal, and wraps up with Supercell’s marketing shakeup. 00:00 Intro01:55

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00:34:24

Scopely Co-CEO, Javier Ferreira, on the Gaming...

Deconstructor of Fun ·

2024/10/14

Michail Katkoff sits down with Javier Ferreira, Co-CEO of Scopely, to explore the success behind Scopely's hit game Monopoly Go, which has generated over $3 billion in lifetime revenue. Javier shares insights into Scopely's acquisition by Savvy, the impact of solid partnerships, and Scopely's future ambitions with original IPs. Learn about effective game development, strategic risk-taking, and the evolving landscape of the gaming industry. Discover what makes Scopely a leader in IP-based gaming and

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01:13:12

TWIG #303 Toxic Positivity, Squad Busters Speculation...

Deconstructor of Fun ·

2024/10/10

The TWIG team unpacks the latest developments in Ubisoft’s internal drama. They also dive into the troubled launch of Squadbusters and explore whether toxic positivity is a growing issue in game development. Plus, get the latest on the Epic vs. Google legal battle and the controversies surrounding Roblox. Tune in for sharp analysis and thoughtful discussion on all things gaming! 02:02 Event Highlights and Industry Insights 04:37 Savvy Games Group and Upcoming Podcasts 08:21 Ubisoft Drama and

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01:15:49

Savvy Moves: Saudi Arabia’s Gaming Vision

Deconstructor of Fun ·

2024/10/07

Saudi Arabia has a bold vision - to transform itself into a global gaming hub by 2030. With insights from Savvy Games Group CEO Brian Ward and Gerard Miles, co-CEO of executive headhunting company Mission One, we delve into the Kingdom's strategic efforts to build a robust gaming ecosystem in the Middle East. Discover the opportunities and challenges of navigating business in Saudi Arabia, and learn how cultural understanding and genuine connections can foster success in this burgeoning market

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204 results

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