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PODCAST

Digital Hospitality

Shawn P. Walchef

Digital Hospitality is an interview podcast series that explores the ways successful people have harnessed the power of the Internet and social media. The show is hosted by Cali BBQ Media Founder Shawn P. Walchef.

business marketing

All Episodes

14:48

David Meltzer & Shawn Will Takeover the National...

Digital Hospitality ·

2025/05/07

In this episode of Digital Hospitality, host Shawn Walchef and his mentor David Meltzer discuss how they’re transforming this year’s National Restaurant Association Show (NRA) into a powerful platform for business growth. Their partnership is rooted in Stage Theory—the belief that events are not just for networking but for capturing and amplifying stories that drive […]

en-US

1:00:45

Rising Tides Live: The Restaurant Labor Playbook

Digital Hospitality ·

2025/05/06

In this episode of Rising Tides Live, the conversation focuses on how restaurant operators can better manage their teams and labor costs in today’s challenging environment. Guest Jordan Boesch, CEO of 7shifts, joins host Shawn Walchef and the Rising Tides community to explore key lessons from The Restaurant Labor Playbook, a new guide created to […]

en-US

33:12

How Sergio Pérez Is Making Emmy Squared Your Favorite...

Digital Hospitality ·

2025/05/05

As the SVP of Marketing at Emmy Squared Pizza, a 29-location Detroit-style pizza chain with a cult-like following, Sergio Pérez has a clear philosophy: stay true to your brand and your guests will follow. Emmy Squared focuses on authenticity—and it’s working. The Beginning The Emmy Squared story began in Brooklyn in 2016. Today, every location […]

en-US

56:28

Rising Tides Live: Data vs Instincts

Digital Hospitality ·

2025/05/01

In this session of Rising Tides Live, hosted by Shawn Walchef, the group explores the ongoing tension between data and gut instinct—and how modern business leaders are learning to blend both. Whether you’re managing a single restaurant or scaling a multi-unit operation, the pressure to make smart, fast decisions is real. But how do you know when […]

en-US

10:58

The Number One Thing To Do When Marketing Your Business

Digital Hospitality ·

2025/04/30

Every business owner has a story. But not every business owner tells it. For years, Shawn Walchef thought he was doing everything right on social media. He ran promotions, posted photos, celebrated milestones. But the more he learned, the more he realized he was missing the point. “I thought I was good at content,” he […]

en-US

49:34

Rising Tides Live: Planning for the National...

Digital Hospitality ·

2025/04/30

In this session of Rising Tides Live, hosted by Shawn Walchef, the group dives into how to maximize the experience of attending the 2025 National Restaurant Association Show in Chicago. Whether it’s your first time walking the floor, your tenth time exhibiting, or your chance to finally meet longtime digital connections in real life, this event is […]

en-US

23:18

How Real Estate and Location Crafted a New Kind of...

Digital Hospitality ·

2025/04/28

An IRS-enrolled agent with a master’s degree in taxation, Zenon McHugh spent two decades helping other small businesses navigate payroll, real estate deals, and tax planning. But when a property opened up in his Chicago neighborhood, he saw an opportunity too good to pass up. It wasn’t just about owning a bar — it was […]

en-US

59:21

Rising Tides Live: Business Milestones

Digital Hospitality ·

2025/04/24

In this session of Rising Tides Live, hosted by Shawn Walchef, the group dives into the meaning behind business milestones and why most people don’t celebrate them enough. Whether it’s opening your first restaurant, hitting a round-number anniversary, or simply surviving another month in business, these moments deserve recognition. More than just feel-good celebrations, milestones can drive connection, […]

en-US

11:51

The Traditional Restaurant Model Is Dead

Digital Hospitality ·

2025/04/23

Running a great restaurant in 2024 takes more than good food. According to Shawn Walchef, founder of Cali BBQ Media, it takes storytelling, tech savvy, and a willingness to unlearn everything you thought you knew about hospitality. “The traditional restaurant model is dead,” he says. “If you’re not adapting, you’re not surviving.” For decades, restaurant […]

en-US

46:24

Rising Tides Live: Nostalgia Marketing

Digital Hospitality ·

2025/04/22

In this session, we explore the power of nostalgia marketing and why tapping into the past can be a strategic advantage for entrepreneurs, restaurant operators, and hospitality professionals. In this episode of Rising Tides Live, hosted by Shawn Walchef, the group unpacks how memory, tradition, and emotion fuel brand loyalty and customer engagement. The conversation features real-world […]

en-US

24:05

Why Your Restaurant Needs Digital Storytelling in 2025

Digital Hospitality ·

2025/04/22

Albi Zogaj didn’t wait for permission to start telling his story—he just hit record. The San Antonio-based restaurateur, who co-founded Albi Italian Kitchen with his mother, is proving that you don’t need a fancy production studio to build a real media brand. With a smartphone, a clear brand identity, and the willingness to show up […]

en-US

1:16:01

Rising Tides Live: Business Location

Digital Hospitality ·

2025/04/18

In this session, we explore the impact of location selection and why making strategic real estate decisions is essential for entrepreneurs, restaurant operators, and hospitality professionals. In this episode of Rising Tides Live, hosted by Shawn Walchef, the group discusses how physical location, community presence, and digital strategy intersect to shape business success. The conversation features firsthand insights […]

en-US

How To Build Media Company With No Money

Digital Hospitality ·

2025/04/17

Building a media company used to sound like something only celebrities or big brands could do. But in 2024, if you’ve got a phone and Wi-Fi, you already have the tools. According to Shawn Walchef, founder of Cali BBQ Media, the only real barrier is mindset. “You’re already telling stories every day,” he says. “You just […]

en-US

1:04:42

Rising Tides Live: Building Effective Sales Funnels...

Digital Hospitality ·

2025/04/15

In this session, we explore the power of sales funnels and why designing them with intention is crucial for businesses, entrepreneurs, and hospitality professionals. In this episode of Rising Tides Live, hosted by Shawn Walchef, the group unpacks how B2B and B2C brands are building smarter, more efficient sales systems. The conversation features real-world strategies from restaurant […]

en-US

27:11

How 86 Repairs Helped This Wendy’s Operator Bring...

Digital Hospitality ·

2025/04/14

Mike Bathurst didn’t set out to work in restaurants. The chemical engineer found his way into the fast food business thanks to a call from his best friend in first grade. That call led him to Barney Enterprises, a Wendy’s franchise group based in Northwest Indiana that was growing fast and needed fresh leadership. Bathurst […]

en-US

1:09:22

Rising Tides Live: What Is Your Personal Tech Stack?

Digital Hospitality ·

2025/04/10

In this session, we explore the power of personal tech stacks and how the tools we use shape the way we communicate, create, and collaborate. In this episode of Rising Tides Live, hosted by Shawn Walchef, the community dives into the devices, apps, and digital habits that fuel productivity, connection, and creativity in both personal […]

en-US

1:16:33

Rising Tides Live: YouTube Shorts For Brand Visibility

Digital Hospitality ·

2025/04/08

In this episode of Rising Tides Live, the conversation centers on the power of YouTube Shorts and how restaurant brands can use the platform to improve local SEO, brand visibility, and content strategy. Guest Claudia Tomina, CEO of Reputation Arm, brings insights from her work in citation management, review automation, and local search optimization. Joined […]

en-US

23:45

Indigenous Roots, Global Dreams: Chef Paul Natrall’s...

Digital Hospitality ·

2025/04/07

Chef Paul Natrall, the founder of Mr. Bannock Indigenous Cuisine in Vancouver, is on a mission to showcase Indigenous foods through storytelling, tradition, and bold leadership. Chef Paul has become a recognized voice in the Indigenous culinary movement, helping to lead national conversations around food sovereignty and cultural preservation. Indigenous Foods “I specialize in Indigenous […]

en-US

1:16:14

Rising Tides Live: Mind Mapping

Digital Hospitality ·

2025/04/03

In this session, we dive into the creative and practical world of mind mapping—a simple but powerful tool for organizing ideas, breaking through mental blocks, and bringing clarity to both personal and professional goals. In this episode of Rising Tides Live, guest hosts Laura Wilber, Restaurant Guest Acquisition & Retention Expert at Dinova, and Jason […]

en-US

10:06

Nobody Will Talk About Your Business FOR YOU! Video...

Digital Hospitality ·

2025/04/02

One of the biggest myths entrepreneurs fall for is the old saying, “If you build it, they will come.” Inspired by Hollywood fantasy, it’s a dangerous lie in the real world of business. Shawn Walchef, founder of Cali BBQ Media, breaks this idea apart with one clear message: If you don’t promote yourself, no one […]

en-US

607 results

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