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PODCAST

Your Podcast Consultant: Podcast Tips To Avoid Podcasting Mistakes

Small Podcast lessons (less than 9 minutes) with big value to help you plan, launch, and grow your podcast from Hall of Fame Podcaster Dave Jackson This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

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All Episodes

05:54

Should I Charge My Guest to Appear on My Podcast?

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/12/15

With some bigger shows able to charge a gust to appear on their shows, today I'm going to share why I think this is a bad idea. 1. You need to disclose that the guest is paying you to appear turning your podcast into an infomercial. 2. At first this "extra cash" might get budgeted for a monthly expense and not stay "extra." 3. Then you count on this "extra" cash and then NEED to have guests who pay to appear. This means you will take any guest who is willing to pay. 4. This means the quality of

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05:27

When Is Your Podcast Good Enough to Publish?

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/12/01

With a Thanksgiving Turkey, they now have that little red peg that pops up to let you know the turkey is ready. How does that work in podcasting? You've worked for HOURS on this first episode. IS it ready? Don't Publish The First Thing You Record If you think about it there are rough drafts, dress rehearsals, and, well, practice laps. I just watch Get Back on Disney+ and you see where the Beatles were getting ready for one of their first public appearances in a long time. So what did they do? They

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06:13

Creating a Focus Group For Your Online Course For Free

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/11/15

The most profitable way to make money with your podcast is by selling your own products and services. Today I share a strategy on how you can do a focus group for your online course without spending any money. MENTIONED IN THIS EPISODE Membervault Vimeo Teachable Circle.so Profit From Your Podcast Book

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06:27

How To Sell Your Services Without Feeling Salesy

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/11/01

Selling is 90% mental. I used to teach sales many moons ago. When I work with clients who have products and services to sell, when I listen to their podcast their pitch sounds like this: "Hey, like if you need, I mean you don't have to, but, like, if you kinda want to, you can maybe, like, go to, you know, my website (then said so fast you can't understand it)." When I ask people why they did that they said they felt "Salesy." This typically is based on a bad stereotype of some sleazy used car

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05:38

When Do I Mark My Podcast As Explicit?

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/10/15

I get this question on a fairly regular basis. And that is, Hey, we said this, should I mark my podcast as explicit? One time I was thoroughly confused because they were mentioning the F word. And I'm not going to say any of these words today, I'm going to keep mine clean, but it was the F word. It's the one that rhymes with fire truck. And they said, Can I use this (the F Word) Because I'm using it as an adjective, not a verb. And the fun part of this, especially when it comes to Apple, is they've

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06:22

Is the Curse of Knowledge Ruining Your Podcast...

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/10/01

You’ve probably heard the phrase knowledge is power. I always say knowledge is power when you act on it. Today I’m going to explain when knowledge is a curse. When you do an interview, picture yourself sitting at a table with your guest across from you and your listener sitting to the left of you. This is often where the curse of knowledge comes into play. You bring up that time at the weidapit and how much fun it was with Lisa. Your audience doesn’t know what a weidapit is, and who the heck is

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06:24

5 Tools to Make It Easy to Connect With Your Audience

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/09/19

The more honest feedback (from people you aren't related to grew up with) you get from your audience the better your show will be. It's a little scary to ask people for feedback, but in the end without feedback, you are at risk of wasting your time creating content that doesn't resonate with your audience. Today I have some tools to make it easy. Podcast Voicemail podcastvoicemail.com is exactly what it sounds like. You get a toll-free number for your audience to call into. The good news is

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07:40

How Can I See How Many Subscribers I Have to My Podcast?

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/09/01

I get this question all the time and the quick answer is when it comes to subscribers - you can't. However, there are other ways to measure success. First, let's talk about the current state of affairs. You can see engaged listeners (people that listen to a sizeable chunk of your episode) in Apple. You can see followers in Spotify. In Google podcasts you can actually see subscribers. However, if you look at Spotify and Google's numbers they don't seem to jive with the number of downloads. This is

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09:16

How Do I Get Rid of Impostor Syndrome? Part 2

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/08/15

Today we continue our discussion of Imposter Syndrome and feeling "We're not worthy!" Here are some strategies: You are not defined by your mistakes. The “I must not fail mentality” can be crippling. There is one person who really needs your message Not everyone will like you, and that is OK. Credentials don't always mean what you think they do. Find one person you know and trust and let them know you feel like a fraud Instead of saying, “I don't know anything” say, “I don’t know everything…yet

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09:02

How Do I Get Rid of Impostor Syndrome? Part 1

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/08/01

70% of people have impostor syndrome. This is where you feel you are a fraud. You have opportunities that land in your lap and you feel underqualified. You feel it's just a matter of time until you are found out. This results in crippling fear or overworking/perfectionism. Here are some things to consider: You feel like a fraud because of this huge opportunity that has been put in your lap. Maybe, it's not quite as important as you think. It's important to you, but you're not curing cancer. It

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06:53

Do I Need A Website For My Podcast?

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/07/01

I get this question alot, "Do I NEED a website for my podcast?" This is usually from a person who feels they are not a "technical" person and they fear making a website. They feel you need to be a "nerd" to create a website. Well, fear not, you don't need to be a nerd, but you do NEED a website. Here is why How is Google going to find you? When you publish an episode with text describing what is in the episode it is "Google Food." You want a CENTRAL place for your audience to go to. Your social

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07:14

What Do I Do With a Bad Podcast Interview?

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/06/15

You've ended up with an interview that is a real stinker? How do you save your interview? Acknowledge it's your fault Turn it into a narrative style podcast Remove it, or don't publish it. What and How Can I Edit My Podcast? Never forget it is YOUR Show. For more interview tips see http://schoolofpodcasting.com/interviewtips Schedule a Strategy Call Today Go to www.podcastconsultant.com/schedule Full show notes at www.podcastconsultant.com/97

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08:23

Should I Put My Podcast On YouTube?

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/06/01

I get this question on an almost daily basis. The answer is: it depends. After all YouTube is quite popular. 2 billion people log into YouTube Each Month 1 Billion hours watched daily In 2019 it was reported that 500 hours of video were uploaded to Youtube every minute It's the #2 Search Engine Source If you're not doing anything on YouTube - Yes If you already have a YouTube channel with real videos (not audio with a static image) I would create a second YouTube channel for the "Fake Video"

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07:00

What is a Niche? How Do I Niche Down?

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/05/15

A Niche is a group of people. Some people call it your target audience. The bottom line is "everybody" CAN'T BE YOUR TARGET AUDIENCE. Three Tools To Niche Down Demographics (age, sex, location) Business (what is the topic the show is about) Level of Expertise (Beginners, Intermediates, Experts) EXAMPLE: I want to do a show about: Being more confident Being a more confident parent Being more confident first-time parents Being a more confident first-time interracial parent. Need Help With Your

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05:16

What You Need to Know About Batch Recording Your Podcast

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/05/01

Back in episode 90 I talked about some of the really bad advice for new podcasters that I see in Facebook groups and today I want to talk about batch recording and when it's OK to do it, and what are the negative side effects. WHAT IS BATCH RECORDING Batch recording is when you record a bunch of episodes in one sitting. For example, if you do a show that publishes Monday through Friday, you might record five shows on Saturday. Then set them to release over the next week. THE PROS OF BATCH

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08:33

Behind the Scenes of Podcast Tech Support

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/04/15

As someone who works in tech support for a podcast media hosting company, I get to see a wide view of the podcasting space. With this in mind, I want to help you get your podcast questions answered quickly. Tip 1: Write down your login name and password. There are times when we don't post an episode for a while and when we fire up the microphone we forget how to login. I use a tool called LastPass that securely stores my login and passwords. TIP 2: Be SUPER Specific. Here are general terms that

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03:25

Another Reason to List Your Show in Amazon Music/Audible

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/04/01

Way back in episode 37 I said the easy way to get your show into an Amazon smart speaker (Alexa) I said you could use Tunein.com (which was true and still is) but it's much easier (and works well) if you add your podcast to Amazon Music. Another Reason to have your show listed in Amazon Music/Audible is your show will start to appear in Amazon search results. How often do you go to Amazon a day? How many searches do you do? Go Play In That Traffic Here is a resource: Episode 20 - Top Podcast

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04:57

Don't Throw Your Audience Away

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/03/15

Saying a big launch is the key to a successful podcast is like saying having a big wedding is the key to a happy marriage. In both cases, the real work is just starting. Schedule a Strategy Session If you need help with your podcast and want to tap into my 16 years of experience, I'd love to help (my background is in teaching/education). Go to www.podcastconsultant.com/schedule I saw in a Facebook group where someone was not happy with their progress and was going to "delete everything and

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08:32

Is Clubhouse Going to Kill Podcasting?

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/03/01

I see people mesmerized by the new Clubhouse App. It's interesting and has 10 million people on it. Here are some other interesting tidbits: It's on iOs only. So 70% of THE WORLD can't use it. They are using FOMO (fear of missing out) like a jedi marketer. Have you ever listened to "no screener" talk radio on the radio? It's pretty bad when "everybody gets a microphone." Over the years podcasting has been declared dead so many times. And yet, 17 years later it's still here and Edison Research

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06:55

Should I Move to a Different Media Host?

Your Podcast Consultant: Podcast Tips To Avoid... ·

2021/02/15

When we start to panic, we make bad decisions. Consequently, when your show isn't growing as fast as you want, you might upgrade your equipment (when you didn't need to), or move to a different media host (thinking it will help you get more downloads. In full disclosure, I work for Libsyn.com (who does make it easy to syndicate your show - use the coupon code sopfree to get a free month - as Libsyn is short for Liberated Syndication), but assuming you've submitted your show for approval - a

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224 results

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