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Masters of Scale

On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world"s most fascinating companies. Founders, CEOs, and dynamic innovators join candid conversations about their triumphs and challenges with a set of luminary hosts, including founding host Reid Hoffman (LinkedIn co-founder and Greylock partner). From navigating early prototypes to expanding brands globally, Masters of Scale provides priceless insights to help anyone grow their dream

business management

All Episodes

00:26:45

Is AI a new species? Microsoft’s Mustafa Suleyman...

Masters of Scale ·

2024/10/31

Artificial intelligence is a “new digital species,” says Mustafa Suleyman, Microsoft AI’s CEO. For this episode, Mustafa joined Reid Hoffman on stage at the October 2024 Masters of Scale Summit. They discuss the risks and rewards of AI, and Mustafa explains why AI will change our experience of memory. Plus, why he thinks now is a great time to found and scale companies.Synthetic voiceover of Reid Hoffman used in this episode was produced by Respeecher with full consent and permission. Read

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00:38:18

Rapid Response: Lessons from Gaza & Israel, with...

Masters of Scale ·

2024/10/29

As conflict in the Middle East continues to escalate, Rapid Response host Bob Safian led a discussion live on stage at the Masters of Scale Summit between two experienced leaders with close knowledge of the region. World Central Kitchen’s CEO Erin Gore has been providing food relief in Gaza and beyond, and Daniel Lubetzky leads the Builders Movement, an organization committed to overcoming extremist thinking and division around the world. (He’s also the founder of Kind Snacks.) Both share how their

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00:30:03

Disrupting the wedding industry, with Zola’s Shan-Lyn Ma

Masters of Scale ·

2024/10/24

Shan-Lyn Ma, co-founder and co-CEO of Zola, joins host Jeff Berman to share how intrapreneurship prepared her to build a business that’s transformed the wedding industry with online tools. From weathering the Covid pandemic to scaling a better experience for millions of couples, including a focus on underserved markets, Shan’s resilience and leadership have fueled Zola’s remarkable growth to a $600 million valuation, with more plans ahead. Read a transcript of this

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00:28:00

Rapid Response: Ken Burns on Leonardo da Vinci, AI,...

Masters of Scale ·

2024/10/22

Leonardo da Vinci is a thoroughly modern figure, even if he lived hundreds of years ago. So says Ken Burns, the legendary documentary filmmaker on topics from the Civil War to Muhammad Ali. Burns joins Rapid Response to talk about his new, upcoming project on da Vinci and what leaders in 2024 can learn from his interdisciplinary approach. Burns also opens up about the challenges of creative integrity in a world influenced by AI, the advantages of avoiding shortcuts, and how studying history reveals

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00:35:45

Scott Galloway: Unfiltered lessons for business and life

Masters of Scale ·

2024/10/17

Scott Galloway, creator of Prof G Media and NYU business school professor, joins host Jeff Berman to answer your questions with his trademark wit and candor, offering advice on when CEOs should speak out on political issues, how to build and sustain company culture, and the secret to expanding the reach of your ideas. We also touch upon AI quite a bit. With his sharp takes and hard-earned no-filter approach, Scott proves that being bold and outspoken can be good for business.Read a transcript of

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00:27:30

Rapid Response: How Wikipedia will survive AI, with...

Masters of Scale ·

2024/10/15

Wikipedia is among the top ten most-visited websites in the world, and it’s been a pillar of online knowledge for more than 20 years. The site’s parent nonprofit, Wikimedia Foundation, wants it to stay that way. CEO Maryana Iskander joins Rapid Response to discuss how Wikipedia is navigating AI-generated misinformation, why debates around truth and neutrality will only intensify, and threats to the platform from authoritarian governments. Iskander shares how human-edited Wikipedia is holding its

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00:32:04

How Bombas pairs scaling impact and profit

Masters of Scale ·

2024/10/10

David Heath and Randy Goldberg, co-founders of Bombas, join host Jeff Berman to reveal how they scaled their mission-driven apparel company. Bombas donates one item for every one sold, and has given away more than 140 million pairs of socks, underwear and shirts so far to people in need. They recount how the Shark Tank rollercoaster affected their business, why sometimes you have to ignore well-intentioned advice, and what their nationwide network of community partners has taught them about how to

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00:26:55

Rapid Response: How mobile voting can save democracy,...

Masters of Scale ·

2024/10/08

As early voting begins in the US presidential election, there is a nascent movement afoot that would reshuffle future contests from local school boards to Washington DC – and it revolves around our smartphones. Venture capitalist and political strategist Bradley Tusk has invested $20 million in building what he says is a safe, secure app that would allow mobile voting, which he’s bankrolled pilots for in 20 jurisdictions across 7 states. Tusk outlines what he believes makes mobile voting a powerful

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00:32:14

From brand savant to accidental entrepreneur, with...

Masters of Scale ·

2024/10/03

From founding the viral fashion brand Nasty Gal to inspiring and living the #Girlboss movement, Sophia Amoruso’s ideas tend to catch fire quickly. She joins host Jeff Berman to share her “accidental” entrepreneurial journey – building an e-commerce brand with nearly $100 million in revenue and then starting Girlboss Media – all with no formal business training. Now, Sophia is focused on supporting and teaching a new generation of entrepreneurs, as Managing Partner of the early-stage venture fund,

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00:26:08

Rapid Response: A new script for the book biz and...

Masters of Scale ·

2024/10/01

The Black List has reshaped Hollywood by identifying overlooked screenplays from Argo to The King’s Speech that have become commercial and artistic successes. Now, founder Franklin Leonard is opening The Black List’s successful model to the book industry. He shares what Hollywood and publishing have in common: a bottleneck in talent discovery, and billions in missed revenue from untapped audiences. Leonard is already linking novelists to Hollywood’s ever-growing appetite for adaptations. His

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00:23:18

Bill Gates, Brian Chesky, and more: Unheard moments...

Masters of Scale ·

2024/09/26

Leaders like Bill Gates, Airbnb’s Brian Chesky, and Pixar’s Lindsey Collins shared big ideas at the first-ever Masters of Scale Summit in 2022. In this episode, host Jeff Berman guides you through the best scale lessons shared at the event. More blockbuster insights from iconic business leaders are coming in our 2024 Masters of Scale Summit, October 22-24 in San Francisco. You can check out the lineup and learn more about taking part: mastersofscale.com/summit Watch all the Summit 2022 segments

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00:25:36

Rapid Response: EA’s march to 1 billion gamers, with...

Masters of Scale ·

2024/09/24

While EA’s pursuit of 1 billion users may sound ambitious at first, once you hear CEO Andrew Wilson explain the developers’ strategy to get there, the 1 billion mark starts to almost sound conservative. Wilson returns to Rapid Response to shed light on EA’s recent announcements around a community-driven app, and plans to unleash new AI tools for creators and gamers alike. Wilson also shares the inside story behind the company’s high-stakes FIFA rebrand, how Brazilian Jiu-Jitsu shapes his business

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00:34:17

Dr. Rana el Kaliouby wants more human-centered AI

Masters of Scale ·

2024/09/19

Host Reid Hoffman has always been impressed with the way Dr. Rana el Kaliouby thinks about AI. She’s an AI scientist, co-founder of Affectiva, an investor and author who has spent decades building toward more emotionally intelligent technology. Now, she’s joining the Masters of Scale podcast family with a new show: Pioneers of AI. In this episode, Reid gets to the heart of Rana’s core interests in AI and business. Then he passes the mic to Rana so she can ask Reid her biggest questions about where

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00:26:39

From Taylor Swift to the Emmys, lessons in celebrity,...

Masters of Scale ·

2024/09/17

While Shōgun, Hacks, and Baby Reindeer bask in their success at The Emmys, the awards reveal deeper lessons about TV’s future. Janice Min, co-founder and CEO of The Ankler, guides us through the key storylines, from Disney to HBO to Netflix. We also dig deep on Taylor Swift’s endorsement of Kamala Harris and what it says about the politics of celebrity in 2024 — for stars and for CEOs. Subscribe to the Rapid Response podcast feed: https://listen.rapidresponseshow.com/Subscribe For more info,

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00:32:04

From Crystal Pepsi to Cool Ranch Doritos: Lessons...

Masters of Scale ·

2024/09/12

David Novak, co-founder and former CEO of Yum! Brands, joins host Jeff Berman to share lessons from scaling one of the world’s largest restaurant companies. Hear how his focus on listening, team recognition, and taking big swings helped grow a fast food empire to a $32 billion market cap. He also reveals lessons from the infamous Crystal Pepsi campaign, how he came up with Cool Ranch Doritos, and what fuels his mission to develop the next generation of leaders. His latest book is: “How Leaders

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00:30:51

Rapid Response: 2024 is the most significant time in...

Masters of Scale ·

2024/09/10

We are biologically wired to focus on the near-term, and that’s often a good thing. But in this moment — with global conflict, fast-evolving tech, and climate change dominating our present — we need to also prioritize long-term impacts. Futurist Ari Wallach joins Rapid Response host Bob Safian to dive into our biological and business motivations around what he calls “futuring.” Host of the new PBS docuseries, A Brief History of the Future, Wallach shares lessons from the longest-standing

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00:30:41

Drybar founder Alli Webb’s messy truths

Masters of Scale ·

2024/09/05

Drybar co-founder Alli Webb turned her side hustle as a hair stylist into a business concept now thriving nationwide. She talks with host Jeff Berman about scaling Drybar, launching and then selling a hair care product line, and how she thinks about franchising. Alli also reflects on getting personal in her memoir The Messy Truth, and why she’s doing things differently in her new endeavor, a massage concept called Squeeze.Read a transcript of this episode: https://mastersofscale.com Subscribe to

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00:29:40

Rapid Response: Will.i.am is using AI to re-make radio

Masters of Scale ·

2024/09/03

While some artists complain that AI uses their music as training data, Will.i.am argues that it’s no different than Prince and Michael Jackson taking inspiration from James Brown. Will joins Rapid Response to talk about his investments in the “dawn of intelligent media,” including his new app RAiDIO.fyi — AI technology that he contends will be pre-installed in every car of the future. Will shares surprising lessons from his MBA studies at Harvard, why developers are like rappers, how he works with

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00:36:52

Reddit’s Steve Huffman: Online platforms ‘can’t just...

Masters of Scale ·

2024/08/29

Steve Huffman, co-founder and CEO of Reddit, joins host Reid Hoffman to share scale lessons from building one of the internet’s most influential platforms. It took nearly two decades for Reddit to reach its IPO, persevering through ownership changes, swings in popular sentiment, and shifts in the site’s identity. Steve guides Reddit with a deep belief in the power of online communities, and he dives into how he tackles challenges – like AI and misinformation – while staying true to Reddit’s

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00:23:10

Rapid Response: How Campus won over Sam Altman &...

Masters of Scale ·

2024/08/27

With student loan debt at record highs, higher education is at a crossroads. Campus is an all-online community college that’s built a business model around competitive pricing, resources for students (like giving them a laptop and paying for home internet), and compensating professors well above the national average. The start-up also achieves high graduation rates, while maintaining an impressive bottom line. Campus founder and Chancellor Tade Oyerinde shares how he wooed investors like Sam Altman

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