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PODCAST

The Russell Brunson Show

Russell Brunson | YAP Media

Welcome to The Russell Brunson Show, a podcast that breaks free from the marketing "box" to explore the ideas, strategies, and stories shaping success in business and life. Building on the foundation of the Marketing Secrets Podcast, this new evolution dives into Russell’s passions and expertise beyond just marketing. In each episode, Russell shares insights on marketing, selling, personal development, and the lessons he’s learned from studying some of the most important figures in history. It’s a

business marketing

All Episodes

72:54

Winning the War of Art: Overcoming Resistance with...

The Russell Brunson Show ·

2024/11/27

On this episode of the Marketing Secrets podcast, I dive deep into the theme of resistance with insights drawn from one of my all-time favorite books, The War of Art by Steven Pressfield. Resistance is that unseen force that stops us from doing what we’re meant to do—whether it’s starting a business, creating content, or pursuing personal growth. In this two-part episode, you’ll hear the highlights from my YouTube video about overcoming resistance and then a special hour-long interview I had with

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66:06

No Ads Needed: Kathryn Jones Lish on Mastering Joint...

The Russell Brunson Show ·

2024/11/25

Recently, I sat down with Kathryn Jones Lish, an expert in joint ventures and partnerships, for an insightful episode of the Marketing Secrets podcast. Kathryn and I dived deep into a tactic that played a pivotal role in building ClickFunnels to $10 million in revenue without a single ad purchase during its first two years: joint ventures. We unpacked how these partnerships can provide a powerful alternative to paid advertising, offering a scalable and sustainable way to drive traffic and

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55:56

From Creating Noise to Solving Agitation: Q&A from...

The Russell Brunson Show ·

2024/11/20

In today’s episode of the Marketing Secrets podcast, I dive into one of my favorite strategies: creating and leveraging noise to make your products irresistible. I know firsthand how crucial it is to capture attention in a crowded marketplace, and today I’m sharing insights to help you do just that. We explore the difference between making your own noise versus aligning with noise that already exists in your industry. Both approaches have their pros and cons, but there’s a lot of potential in

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81:59

Unlocking the Secrets to a Profitable Funnel Agency...

The Russell Brunson Show ·

2024/11/18

Recently, I had the pleasure of speaking with the incredible Kathryn Jones Lish, a powerhouse in the funnel-building world. Kathryn first came into the ClickFunnels ecosystem back in 2015 and has since made an impressive career out of building and designing high-converting sales funnels. We just wrapped up the "Sell Sales Funnels Challenge" at the ClickFunnels office, and in this episode, we dive into how anyone can turn funnel building into a lucrative business. Kathryn shares her journey from

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40:12

Mentorship and Leadership: A Deep Dive of “Atlas...

The Russell Brunson Show ·

2024/11/13

In this exciting conclusion of the five-part Atlas Shrugged interview series on the Marketing Secrets podcast, I sat down with Josh Forti for a deep, engaging, and sometimes humorous conversation that delves into entrepreneurship, leadership, and the philosophical ideas inspired by Ayn Rand’s famous book. We had been talking for over three hours, starting our session late at night and continuing into the early hours, but the energy and insights made it all worthwhile.Josh and I explored the

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60:17

Hypnotic Selling Secrets: How to Ethically Influence...

The Russell Brunson Show ·

2024/11/11

On this episode, I take you on a journey into the world of hypnotic selling and how you can use these techniques to boost your sales and influence online. Now we’re trying something new with this content, in which we reference the powerful lessons I learned from Darren Stephens, an expert hypnotist and public speaker, alongside strategies I’ve refined over the years from studying hypnosis and its impact on sales. In the future, we may even pivot to calling this the Selling Online Podcast, but

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45:22

Family, Faith, and Business: A Deep Dive of “Atlas...

The Russell Brunson Show ·

2024/11/06

In this episode of the Marketing Secrets podcast, I continue my in-depth conversation with Josh Forti, exploring the ideas in Atlas Shrugged and diving into the intersection of personal beliefs, entrepreneurship, and family values. Throughout this series, we’ve tackled sensitive subjects like religion, politics, and the evolving role of family, all framed within the philosophy of Ayn Rand’s classic. In this fourth installment, Josh and I examine the driving forces behind entrepreneurship, the

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64:19

Elevate Your Offer: Q&A from the One Funnel Away...

The Russell Brunson Show ·

2024/11/04

Hey everybody, welcome back to the Marketing Secrets podcast! I just finished up a fantastic session answering some top questions in the One Funnel Away Challenge, where we dove deep into core selling frameworks and the strategies to make them work effectively. It was a great chance to connect with everyone and tackle areas where people commonly get stuck, especially with the “Who, What, Why, How” script and the Epiphany Bridge.In this episode, I break down these foundational scripts and how they

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43:04

Fulfillment and Achievement: A Deep Dive of "Atlas...

The Russell Brunson Show ·

2024/10/30

We’re back with part 3 of my fascinating interview with Josh Forti and our special series exploring Atlas Shrugged by Ayn Rand. In this installment we unpack powerful lessons from the book that continue to shape the way I think about business, value, and success. We focus on what it means to be a “prime mover” and discuss how producers can create meaningful change without losing their identity or purpose.Josh and I explore a variety of deep topics in this episode, from the importance of fulfilling

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49:54

Charisma Hacking 101: Mastering Your Unique Style...

The Russell Brunson Show ·

2024/10/28

I had the pleasure of sitting down with McCall Jones, founder of Charisma Hacking, and together we dove deep into a topic every entrepreneur struggles with: how to be your authentic self on camera. McCall has a powerful framework that makes it easier for anyone to present with confidence, without trying to mimic people like Tony Robbins or Gary Vee. If you’ve ever felt awkward or out of place while speaking or presenting or when making a video, this episode is for you. McCall shares how

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46:28

Purpose, Charity, and Creation: A Deep Dive of “Atlas...

The Russell Brunson Show ·

2024/10/23

Welcome back to part two of my deep dive with Josh Forti into Atlas Shrugged by Ayn Rand. This conversation is a continuation from the first episode, where we explore some of the philosophical themes in the book and their real-world applications. If you missed part one, I recommend starting there before diving into this episode—it’ll give you the full context of our thought-provoking journey. In this episode, Josh and I discuss topics that go beyond just the book itself. We explore ideas about

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62:17

Shut It Down or Double Down: Nathan Barry’s Road to...

The Russell Brunson Show ·

2024/10/21

Nathan Barry, the creator behind ConvertKit (now rebranded as Kit) came to visit my Inner Circle and gave a very special presentation. Nathan’s journey from a designer to building a software empire fascinated me. He originally tried to solve his frustrations with MailChimp and, in doing so, founded a business that today generates $45 million annually. In this episode, Nathan and I unpack the lessons he’s learned from building and scaling ConvertKit to rebranding it into something bigger. He offers

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47:03

Greed, Growth, and Giving Back: A Deep Dive of “Atlas...

The Russell Brunson Show ·

2024/10/16

A little while back, I had the opportunity to sit down with Josh Forti for an in-depth discussion about one of the most thought-provoking books I’ve ever read: Atlas Shrugged by Ayn Rand. This wasn’t just your typical business or marketing chat. Josh and I went deep into the themes of personal responsibility, capitalism, government overreach, and the pressures entrepreneurs face when they carry the weight of the world. If you’ve ever felt the strain of growing a business, this conversation will

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61:50

The Podcast Playbook: Hala Taha on Podcast Growth,...

The Russell Brunson Show ·

2024/10/14

I had an amazing conversation with Hala Taha, someone who has not only been instrumental in running my podcast but has also completely transformed the way I think about podcasting as a business. We dive deep into her journey from working in radio and starting her own blog to creating the hugely successful Young and Profiting Podcast and founding YAP Media. Hala taught me how to grow, monetize, and structure a podcast, changing my podcast from a fun hobby into a thriving business. If you've ever

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36:04

Extreme Ownership: The Ultimate Key to...

The Russell Brunson Show ·

2024/10/09

On this episode of the Marketing Secrets podcast, I revisit the topic of Extreme Ownership—a principle that has shaped not only my business but also how I approach every challenge that comes my way. In this return episode, I share an interaction I had with someone in our community who was struggling to get traction with her business and explain why it’s critical to take full responsibility for your own success. It’s not about placing blame or looking for others to solve your problems; it’s about

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59:39

From 10K to 10 Million Views: Brendan Kane’s...

The Russell Brunson Show ·

2024/10/07

In this episode of the Marketing Secrets podcast, I had the pleasure of sitting down with Brendan Kane, a social media strategist, author, and expert in crafting viral content. Brendan has built a career helping brands and individuals achieve massive social media success. He’s the author of several books, including One Million Followers, Hook Point, and his latest work, The Guide to Going Viral. Brendan was in Boise to spend time with my team, helping us refine our social media strategy, so I took

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87:32

Mastering the Hook, Story, Offer Framework: The Key...

The Russell Brunson Show ·

2024/10/02

On this episode of the Marketing Secrets podcast, I dive into one of the most transformative concepts in the marketing world—Hook, Story, Offer. This is something I stumbled upon unexpectedly, and it has since become the foundational framework for all my funnels, ads, and landing pages. It’s not just a catchy phrase; it’s the answer to why businesses succeed or fail. When you break it down, if there’s an issue in your funnel, it’s always related to either the hook, the story, or the offer. After

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65:50

The Six Types of Working Genius with Patrick Lencioni

The Russell Brunson Show ·

2024/09/30

On this episode of the Marketing Secrets podcast, I had the honor of interviewing someone whose work has shaped how I lead my team and build my business—Patrick Lencioni. Patrick is the author of "The Five Dysfunctions of a Team" and a pioneer in leadership and organizational health. For nearly two decades, I've been following his insights on creating functional, high-performing teams. So, when he released his new assessment tool called "The Six Types of Working Genius," I knew I had to dive in and

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65:55

2x Your Business Coaching Session with Ali Abdaal

The Russell Brunson Show ·

2024/09/25

When was the last time you got to be a fly on the wall for a live coaching session? Ali Abdaal recently interviewed me for his podcast & YouTube channel where I dive into a powerful business coaching session for his business!In this unique and public coaching session, we explore the complexities of scaling a $5 million business to $10 million while detaching the revenue stream from the founder's direct involvement. This conversation delves deep into the balance of leveraging personal branding for

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58:37

Mastering Entrepreneurship: Napoleon Hill’s 10...

The Russell Brunson Show ·

2024/09/23

In this episode of the Marketing Secrets podcast, I had the incredible opportunity to dive into some rarely discussed entrepreneurial strategies of Napoleon Hill. Most people know Hill for his personal development principles in Think and Grow Rich, but what many don't realize is that he was also a master entrepreneur. I recently spent time immersing myself in Hill's old manuscripts, uncovering 10 specific things he did that directly relate to how we, as entrepreneurs, can build and scale our

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