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PODCAST

Digital Politics with Karen Jagoda

Digital Politics with Karen Jagoda is a non-partisan podcast featuring thought leaders and industry pioneers with insights about innovative approaches to political campaigns, voter engagement, mobilization, fundraising, persuasion, and GOTV. Topics include the power of mobile devices, leveraging social networks, message testing and targeting, cross-media advertising, grassroots organizing, and big data.

technology politics

All Episodes

22:01

The Future Looks Glorious Unless We All Die First...

Digital Politics with Karen Jagoda ·

2022/07/14

Joe Rothstein is a political consultant with vast experience working with candidates and causes. He is also the author of political thrillers with his newest, The Moment of Menace: The Future looks glorious unless we all die first, just released in time for the summer reading season. This is a story of U.S. President Isabel Tennyson, a Latina-American heiress, which seemed fanciful in the first book in this series published in 2016. Having taken notes along the way in his 30-year career, Joe is

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17:33

Issues That Will Shape the 2022 November Midterm...

Digital Politics with Karen Jagoda ·

2022/06/24

Thad Kousser, Professor and Chair of political science at the University of California San Diego, is one of the authors of the just-released survey "Looking Ahead to November: How Will Reproductive Rights, Crime Rates and Top Two Dynamics Shape California's General Election. Thad is also the Co-Director of the Yankelovich Center for Social Science Research at UC San Diego, which conducted this survey that included nearly 3,000 Californians. We talk about: Apathetic and disengaged voters Which

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21:53

Insights from Early Primary Ad Campaigns with Sean...

Digital Politics with Karen Jagoda ·

2022/06/17

Sean Duggan VP of Advertising SXM Media reflects on the advertising trends he sees playing out in the early primaries. While there was a slow start to ad buying for 2022 primary campaigns, interest is picking up for using audio ads to reach and persuade base voters as well as those not likely to vote in a mid-term election. We talk about: The lingering impact of COVID on field operations and media planning The Los Angeles Mayor's race and what to expect in the general election campaign The growing

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19:36

Building Public-Private Partnerships to Address...

Digital Politics with Karen Jagoda ·

2022/06/10

Noah Budnick, Executive Director, Together for Safer Roads is focused on bringing research and business expertise to the public sector to solve the complex problem of eliminating preventable traffic deaths. We talk about: Why elected officials and government entities need to step up efforts to reduce preventable traffic fatalities The increase in the number of vulnerable people and kinds of vehicles using roads Is averting preventable road deaths a partisan issue? Use of AI and local insights to

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19:01

Growing the Next Solutions for Political Campaigns...

Digital Politics with Karen Jagoda ·

2022/06/03

Eric Wilson is the Managing Partner of Startup Caucus, an investment fund and incubator for Republican campaign technology. Eric is also the host of the podcast The Business of Politics, a complementary podcast to this one. Eric and I talk about: Most popular topics on his podcast for this dedicated audience that is looking for answers and insights New opportunities for investment in technology with specific party-affiliated solutions Which entrepreneurs are most likely to understand the

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17:16

Peer-to-Peer Video Texting Driving Voter Engagment...

Digital Politics with Karen Jagoda ·

2022/05/20

Josh Justice is the President of Peerly, extending the capabilities of peer-to-peer texting and the effectiveness of campaign video messages sent to mobile devices. Josh points out the rapid growth of MMS technology and how it is being deployed to engage in two-way conversations directly with voters in real-time. We talk about: The capabilities of the Peerly TruHD Video texting How text is changing political campaigns Disrupting the media distribution model for reaching voters Driving down costs of

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20:39

Driving Civic Engagement and Turning Out the Vote in...

Digital Politics with Karen Jagoda ·

2022/05/04

Richard Greene, ¨The Civics Dean¨ is a political communication strategist, civics educator, attorney, and author. Richard sees opportunities and challenges in midterm elections which stimulated him to write the book WTF are The Midterms, and he has new concerns as we kick off the 2022 midterm season. We talk about: the changing nature of public service need to micro-target messages, particularly to younger people, to encourage them to vote turning out single-issue voters using micro-engagement

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23:04

Voter Suppression Florida Politics and Follow the...

Digital Politics with Karen Jagoda ·

2022/04/29

Deepak Puri is the Co-Founder and CEO of San Francisco-based The Democracy Labs and an enthusiastic investigator of threats and challenges to our political process. He is also a fan of data and visualization technology that produces compelling maps and supports tracking relationships and connections, and keeping track of the sources of campaign donations. We talk about: Activities in Florida that disenfranchise voters What gerrymandering really means for minority voters The growing cast of

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18:55

Fighting Unreason with Reason with Seth David Radwell...

Digital Politics with Karen Jagoda ·

2022/03/25

Seth David Radwell is the author of the Amazon bestselling book, American Schism: How the Two Enlightenments Hold the Secret to Healing Our Nation. He discusses his experience as a marketing executive and student of public policy and what concerns him about the strength of our democracy. He shares insights from his research around fighting unreason with reason with a historical view back to the Enlightenment and how those earlier divisions in our history are still part of the US political

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21:38

Modern Political Campaigns with Michael D. Cohen CEO...

Digital Politics with Karen Jagoda ·

2022/03/18

Michael D. Cohen Ph.D. is the CEO of the Cohen Research Group, a political, public affairs and corporate research firm He is also the author of the book Modern Political Campaigns: How Professionalism, Technology and Speed Have Revolutionized Elections. Based on his own experience as a Republican party and campaign advisor, pollster, teacher, and researcher, this book connects many of the campaign and advocacy activities that are changing as a result of the move to a digital campaign

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19:08

Expanding Programmatic Capabilities for Campaigns...

Digital Politics with Karen Jagoda ·

2022/03/04

Jesse Contario is the Director, Political and Advocacy at MiQ, a global programmatic media partner bringing integrated targeted ad solutions to an increasingly complex media landscape. We talk about: Permanent impact of the pandemic on how people are consuming media and expecting to be able to vote Sources of data to inform programmatic choices including Automated Content Recognition (ACR) data of real-time tv consumption Linear tv consumption versus the OTT and advanced and connected tv audience

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17:41

Drawing on the Power of Government Data with Richard...

Digital Politics with Karen Jagoda ·

2022/02/25

Richard Coffin is the Chief Product Officer at USAFacts which is making government data available and understandable for a larger audience. With the growth of fake news, this non-partisan, non-profit organization serves as a trusted source for Americans giving them access to the data and analysis generated by a wide range of government agencies. We talk about * The USAFacts Third Annual State of the Union in Numbers report which includes a variety of data points about the impact of COVID on

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15:49

Grassroots Patient Advocacy with Emee Baldwin Poppy's...

Digital Politics with Karen Jagoda ·

2022/02/11

Emee Baldwin is a nursing student at the University of Alabama in Huntsville and Founder of Poppy's Purpose, an advocacy group formed to guarantee that every patient has access to at least one personal advocate a day while in a hospital or nursing facility. This effort was driven by the death of her beloved grandfather, Poppy, isolated in the hospital with COVID-19. Poppy was also the longtime Alabama Republican Party chief of staff and very active in the political community. With bi-partisan

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17:05

Lasting Impression of Short Messages with Paul Wilson...

Digital Politics with Karen Jagoda ·

2022/02/04

Paul Wilson is the Chairman and CEO of Wilson Grand Communications and an expert on political strategy, persuasion, advertising, and traditional and digital media. We talk about: The trend towards shorter and shorter messages The questionable lasting impression of short commercials The cost and downside of microtargeting ads to specific voters Insights from the Glenn Youngkin Virginia gubernatorial campaign Growth of campaign media budgets and where it is being spent #PoliticalAds #Persuasion

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18:45

Expanding Digital Local News Sources with Chris...

Digital Politics with Karen Jagoda ·

2022/01/28

Chris Jennewein is the Editor and Publisher of Times of San Diego and a print journalist and early new media pioneer. Chris has a personal goal to reach the largest audience possible with this local online news source by covering the diverse communities in San Diego as well as attracting readers from across the country and around the globe for news-breaking events. This ad-supported site has no paywall, no paid subscription, and offers a free daily newsletter. Chris emphasizes the popularity of

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20:05

Opportunities Created by Redistricting with Mitch...

Digital Politics with Karen Jagoda ·

2022/01/21

Mitch Gingrich is the President of Integrated Solutions Political and sees opportunities and challenges due to voter confusion and redistricting. Mitch emphasizes the need to clean up candidate fundraising and GOTV files so that they know who their potential voters really are and how constituents are currently seeing their affiliation with either party. We talk about: Unique opportunities for new candidates in redistricted and competitive districts Value of donor base files and strategies for

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17:42

The New American Family with Poppy MacDonald USAFacts

Digital Politics with Karen Jagoda ·

2022/01/14

Poppy MacDonald is the President of USAFacts, a not-for-profit nonpartisan organization. Poppy has a broad vision of the importance of easy access to valid, timely government data for citizens to be well-informed. She points out that bringing publicly available data sources together and organizing the information is key to seeing emerging trends and understanding current and historical data. We talk about: The changing demographics of American families since the 1940s Impact of the pandemic on the

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19:47

Outreach and Persuasion Tools Redefined for 2022...

Digital Politics with Karen Jagoda ·

2022/01/07

Deepak Puri is the Co-Founder and CEO of The Democracy Labs and he reflects the impact of 1-6 on the spread of disinformation and the temporary and permanent changes that COVID has introduced into political and advocacy campaigns. We talk about: Innovations in canvassing and using limited resources in the most effective way Opportunities from adding a QR code to door hangers now that people are becoming acquainted with scanning the code in restaurants Impact of January 6, 2021, on the spread of

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19:53

When Voters Have More Ways to Listen to Audio Ad...

Digital Politics with Karen Jagoda ·

2021/12/17

Sean Duggan is Vice President of Advertising at SXM Media and reflects on the role of political audio ads in the media mix. With more evidence from the 2021 campaigns and his background with Pandora, Sean sees opportunities to run ads for political and advocacy campaigns across the family of platforms that make up SXM Media. We talk about: * How COVID-related audio ads are tapering off from early 2021 but this new variant might drive another round of advertising as the game plan changes over the

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22:01

Leveraging Campaign Resources in 2022 with Martin...

Digital Politics with Karen Jagoda ·

2021/12/03

Martin Diego Garcia is the Vice President of Training and Strategic Planning at The Campaign Workshop and a seasoned political and advocacy expert. We talk about: Lessons learned from the virtual space to expand voter outreach efforts online as well as in-person in 2022 The increasing demand for training for those participating in political and advocacy campaigns no matter the age or experience of the individuals Changes in the political and advocacy landscape and the digital tools that are

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141 results

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