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PODCAST

Rethinking Aging Club Podcast

Linda Sherman and Debbie Howard

We support the creation of products, education, advocacy and services that better the lives of people aged 50 plus, including older adults and their caregivers. <p>We feature a different theme and live panel each time with founders and leaders of global AgeTech and longevity products and services. Topics include Longevity, Smart Home, Marketing, Fitness, Caregiver Support, Robotics, Social Isolation and Ending Well. <p>Our lively discussions, including comments and questions from our

health & fitness entrepreneurship

All Episodes

58:53

Dental Robotics, Home Fire Prevention, Fall...

Rethinking Aging Club Podcast ·

2024/09/03

Laura Powell discussed Yomi, an FDA-cleared robotic system for dental surgery, highlighting its benefits in minimizing invasive procedures and improving patient outcomes. Ken Deering introduced a device that prevents kitchen fires by automatically turning off gas or electric stoves if left unattended for too long. John O'Brien presented Invisia, a line of aesthetically pleasing grab bars that address installation challenges. Carol Chiang praised the shampoo shelf and other Invisia products,

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60:58

Marketing Tips for Founders with Bonni Kaplan...

Rethinking Aging Club Podcast ·

2024/09/02

This show focused on marketing strategies for aging populations, emphasizing the importance of empathy, user engagement, and segmentation. Bonni Kaplan Dewoskin highlighted the need for irrational brand loyalty and shared five pitfalls in marketing high-growth startups, including neglecting strategy and aiming for perfection. Subhashree Suku discussed leveraging video testimonials and webinars for B2B marketing in senior living. Lynn Creasy stressed the importance of authentic, diverse social feeds

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57:13

Digital Skills Training with OATS, Community Tech...

Rethinking Aging Club Podcast ·

2024/09/02

This episode focused on digital skills training and inclusivity for older adults. Michael Phillips introduced Suzanne from OATS, highlighting the impact of the COVID pandemic on older adults' digital connectivity.Suzanne Myklebust explained the ConnectED NYCHA initiative, which distributed 10,000 internet-connected tablets to older adults in New York City Housing Authority apartments, resulting in significant improvements in social connections and reduced loneliness.Steph Minor from Community

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60:45

HealthHive, EverSafe, OnScreen, Positive Aging...

Rethinking Aging Club Podcast ·

2024/08/30

Steve Farber from Health Hive discussed a virtual platform for coordinating care, emphasizing its free access for individuals and enterprise integration for revenue. HealthHive is a Public Benefit Corp.Howard Tischler explained EverSafe, a service protecting seniors from financial exploitation. Costin Tuculescu introduced OnScreen, a TV-based video calling solution for older adults. Thank you to Costin for also joining our CES 2025 Highlights podcast on 2-27-25. JJ Elliott Hill and Natalie talked

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55:55

Veterans Benefits, Food and Heart Health App,...

Rethinking Aging Club Podcast ·

2024/08/29

Elizabeth Magallon Fleury shared her business, Life's Encore Planning, which helps families navigate caregiving and aging. Delon Canterbury is a geriatric pharmacist. GeriatRx is a Telehealth Concierge Deprescribing consulting service helping patients, providers, and senior facing businesses. Delon highlighted the importance of pharmacogenomics.Joyce Waterhouse PhD talked about the company she founded Inlet Health; and MedTech 24/7 Lobby, a long lasting House on Clubhouse that she co-hosts with

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47:10

Workplace Caregivers with Sherry Snelling, Bonni...

Rethinking Aging Club Podcast ·

2024/08/28

Nearly 73% of employees now have some type of caregiving role (about 30% support an older adult). The resulting absenteeism, presenteeism, and turnover cost employers an estimated $68 billion annually.Our guests expanded on what companies can do to ensure their employees who also give care while at home can do so in reasonable ways.Reframe and communicate continuously (Snelling)Caregiving is a “life-course” reality, not a crisis event. Employees need year-round messaging about benefits and support

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41:46

Nursing Shortage with Bradley Schurman, Benjamin...

Rethinking Aging Club Podcast ·

2024/08/27

Benjamin Surmi highlighted the loss of 400,000 nurses since the pandemic, with a need for 1.5 million more by 2028. We always love having Benjamin on the Rethinking Aging Club podcasts. He is a regular on our News for the Ages. Here is our NFTA 3-11-25.Carol Fujiyoshi noted a 27% turnover rate in some hospitals and challenges in recruiting and retaining nurses on Kauai. Thank you to Carol Fujiyoshi for also joining our Bone Health podcast on 10-17-24. Bradley Schurman emphasized the broader labor

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49:01

Ease and Comfort via Adaptive Clothing, Peel Away...

Rethinking Aging Club Podcast ·

2024/08/26

As part of our recognition of National Family Caregivers Month (NFCM), we delve into a variety of products that support caregivers - while improving life for care receivers.We learned about easy-to-change sheets that save time and improve efficiency, fashion forward adaptive clothing, an innovative design for hearing aids that greatly improves ease of fit, a rollator that encourages greater flexibility by providing usability in restrooms, and lip protection for cancer prevention.Recorded on November

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49:39

Project Updates with Steve Ewell, Mary Furlong, Amy...

Rethinking Aging Club Podcast ·

2024/08/25

Steve Ewell described the five winners for the CTA Foundation's Accessibility contest. Mary Furlong discussed the Washington, DC What’s Next Longevity Innovation Summit that was coming December 7-8, 2022 as well as her two podcasts. Amy Stapleton shared updates on her Chatables free app. She was building narrative-driven interactive voice experiences and talking virtual characters to address loneliness and isolation among aging adults. Update: Amy closed this out in Dec. 2023. Opus Research is

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35:50

Physical Therapy and Occupational Therapy Related...

Rethinking Aging Club Podcast ·

2024/08/24

October is Physical Therapy Month and October 27th is World Occupational Therapy Day. We honored these topics with a discussion of products and training.Michael Phillips from AARP spoke about the importance of Digital Skills Training in the fields of Occupational Therapy and Physical Therapy during our introduction.Brett Adler won the Amazon Alexa skills challenge for his product Voice PT, which guides physical therapy patients.Carol Chiang discussed her virtual consultations for aging in place,

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45:03

Ending Well with Marisa Renee Lee, Jim Parker, Emily...

Rethinking Aging Club Podcast ·

2024/08/23

This Rethinking Aging Club Podcast episode focused on end-of-life planning and grief support. Marisa Renee Lee shared her book "Grief is Love," emphasizing the importance of continuing bonds with the deceased. Jim Parker, editor of Hospice News, explained hospice care, highlighting its benefits and the need for advanced care planning. Kilie Crowley from Solace Cremation explained their transparent pricing and support services. Emily Cummin from Untangle emphasized the emotional and

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40:53

Streaming Film Entertainment and Edutainment...

Rethinking Aging Club Podcast ·

2024/08/22

Streaming Film Entertainment and Edutainment is one of our favorite topics. This episode included the challenges and successes in producing films that address aging issues, such as Sky Bergman's "Lives Well Lived" and Susie Singer Carter’s latest project. Joe Hausch discussed Photavia’s mission to create inclusive edutainment for seniors, highlighting their partnerships with Tranquility Lifestyle Solutions (TLS) and SaltboxTV. Michael Phillips emphasized the evolving media habits

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52:30

Project Updates with Benjamin Surmi, EquipMeOT,...

Rethinking Aging Club Podcast ·

2024/08/21

Michael Phillips discussed the "Fly Like an Eagle" report, highlighting that online training for older adults is twice as effective in combating social isolation than just providing broadband access. Benjamin Surmi introduced Lindsay DeLong who shared her journey from creating YouTube videos to building a community on Instagram to provide occupational therapy tips and tools with EquipMeOT. Lindsay explained the importance of destigmatizing medical equipment and adaptive tools through fun

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63:18

Marketing Tips for Founders with Michael Phillips,...

Rethinking Aging Club Podcast ·

2024/08/20

The discussion focused on marketing strategies for aging consumers, emphasizing the importance of avoiding negative terminology like "old" and "elderly," and using terms like "ageless" and "seasoned." Michael Phillips highlighted that 56% of consumer spending in America is by those over 50, and stressed the need for inclusive workforces and marketing. Bernie Borges discussed the "happiness U curve," noting that happiness peaks at 18 and increases

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44:55

Sleep Health with Roger Anunsen, Dave Gibson,...

Rethinking Aging Club Podcast ·

2024/08/19

We hosted a great discussion on sleep health with these chapters.Roger Anunsen gave us a sleep health overview pointing out the significant value of Matthew Walker’s 2017 book “Why We Sleep” and his 2019 Ted Talk “Sleep Your Brain's Superpower”.Dave Gibson provided a helpful description of what biological factors change affecting our ability to get the sleep we need as we age. Anunsen and Gibson on biphasic sleep.Caroline Laurenson spoke about how the Kindspace app library has lots of bite

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50:48

Fintech for Older Adults and Their Caregivers

Rethinking Aging Club Podcast ·

2024/08/18

Ira Sobel PhD explained the five foundations of her “FinTech for Longevity”: client protection, longevity financing, retirement planning, end-of-life planning, and utilization of rights. She has since pivoted this service to a broader one called Longevity Academy.Reena Naor, who has a masters degree in gerontology, mentioned the unbanked population and the challenges they face in accessing financial services and pointed out that there are multiple emotional challenges associated with financial

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54:11

Living Choices Alternative Senior Housing Options...

Rethinking Aging Club Podcast ·

2024/08/17

Carol Chiang and Rebeca Sternbach were able to offer their perspectives as both occupational therapists and aging in place housing consultants as commentary on the Silvernest and Village to Village Network offering. Michael Skaff also offered his perspective. The leaders of Silvernest and Village to Village Network introduced their alternative senior living options. This Living Choices episode was a follow-up to our discussion on the same topic on July 21, 2022. You will find it mentioned in this

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75:03

Self-Care for Caregivers and Older Adults

Rethinking Aging Club Podcast ·

2024/08/15

This episode focused on prioritizing self-care and wellness for caregivers, effective exercise programs for older adults, developing products and services that improve older adults' lives, and integrating wellness in home design. Our speakers emphasized the importance of addressing psychological and social factors in addition to biology, and highlighted the potential of technology to support healthy aging and social connection. They also discussed the need for practical tips and resources to

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46:53

PT and OT with Benjamin Surmi, Paul Petitt, Brett...

Rethinking Aging Club Podcast ·

2024/08/14

Special Guest Benjamin Surmi introduced our PT OT topic.Paul Petitt: ‘The value we provide to the individual is to focus our services on prevention and proactively address issues that would otherwise interfere with the older adult.’David Richards: ‘We have a tool called Performance plus which is like Peloton for an older individual.’Gina Adams: ‘We developed the world's first foldable, portable parallel bars on wheels in 2021.’Carol Chiang: ‘Most builders here are tract builders. Your choice is

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68:31

Project Updates with Keren Etkin, Dave McCaughan,...

Rethinking Aging Club Podcast ·

2024/08/13

We enjoyed updates on a variety of topics including senior marketing, caregiving film making, consumer PT at home, neurological diagnostics for faster interventions, plus and minus of designing age tech running on platforms like Alexa, and peel away bed sheets. Recorded on August 4, 2022, this episode is part of our Project Updates Series. Speakers are listed in their order of appearance. Keren Etkin, Creator, TheGerontechnologistDave McCaughan, Storyteller, BIBLIOSEXUAL - Senior MarketingMark Evin,

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