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PODCAST

Repeatable Revenue

A podcast for MSPs and B2B business owners who want to scale sales. Repeatable Revenue is hosted by Ray J. Green, an investor, entrepreneur, and strategic growth advisor to MSPs and B2B businesses. He"s led national small business for the U.S. Chamber of Commerce, run turnarounds as a CEO for private equity groups, and advised 100s of MSPs and B2B businesses on how to build sales teams and scale sales from Cabo, where he now lives with his family. This podcast is a collection of interviews,

business management

All Episodes

09:28

What is a Productized Service?

Repeatable Revenue ·

2023/07/08

Join consultant and entrepreneur, Ray J Green, as he takes you on a journey of business transformation. In this episode, Ray shares his firsthand experience of scaling his business and boosting profitability through the implementation of standardized offerings – productized services. Discover the key steps to effectively integrate productized services into your own business, from gaining a deep understanding of your target market to streamlining delivery processes. Whether you're a

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06:15

Service Provider with Introductory Diagnostic...

Repeatable Revenue ·

2023/07/01

Are you an independent consultant looking to break through your income plateau and establish unwavering trust with clients? Join us on this captivating episode as Ray Green, a highly successful consultant, shares his invaluable insights on how he shattered a $40,000 monthly barrier. Discover the secret behind Ray's triumph, a diagnostic productized service as an irresistible introductory offer. In this episode, Ray reveals the undeniable importance of marketing and sales in the consulting

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09:17

Why Vision Founder Fit is before Product Market Fit

Repeatable Revenue ·

2023/06/27

In this episode, Ray explains the concept of vision-founder fit and why it should be prioritized over product-market fit. Learn why aligning your personal vision with your business vision is crucial for long-term satisfaction and success. Ray shares practical steps to achieve vision-founder fit, including setting boundaries, clarifying your personal vision, and designing your business around your goals. Don't miss out on this valuable advice that can transform your entrepreneurial journey

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10:59

Use These Tools to Jack Up Your Sales

Repeatable Revenue ·

2023/06/20

This week we confront the "curse of knowledge," a common stumbling block for professionals trying to sell their services. We delve into the power of simplicity, showcasing how models and metaphors can transform complex jargon into relatable insights. Tune in to discover how these tools can amplify your sales process and make your message resonant and memorable.

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13:08

How I Saved 180+ Hours of my Life with One Hire

Repeatable Revenue ·

2023/06/13

Join Ray Green, as he breaks down his journey from being a corporate CEO to a successful solo entrepreneur and finally, to a business owner with more free time. He shares how he managed to escape the burnout of a one-person show and bought back 180 hours of his time by hiring a well-rounded salesperson. Listen in to learn the importance of time auditing, strategic delegation, and effectively utilizing freed-up time. Ray emphasizes the significance of systems and people in regaining your

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13:12

How I Booked $53k in Opportunities

Repeatable Revenue ·

2023/06/06

In this episode, Ray shares his recent marketing campaign success and provides valuable insights on how you can replicate it. He reveals the five key steps he took to achieve outstanding results in just 48 hours, including booking 14 qualified calls, filling his coaching program, and generating $12,000 in cash. Ray emphasizes the importance of creating an irresistible offer, writing a compelling sales letter, building a master list of lists, coordinating the launch with support from

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10:05

The Cost of “Pivots” in your Business

Repeatable Revenue ·

2023/05/30

Join Ray Green in this eye-opening podcast episode as he delves into the untold ramifications of pivoting your business. Drawing from personal experiences, Ray shares the initial allure of pivots as a sign of progress, only to uncover the hidden costs that plague solopreneurs. Discover the crucial importance of brand establishment and reputation, and how each pivot resets your progress and credibility. Ray offers invaluable insights and three actionable strategies to minimize mistakes,

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08:30

3 Ways To Earn More as a Consultant with Better...

Repeatable Revenue ·

2023/05/23

In this episode, we explore strategies to boost your earnings as a consultant or coach. In this episode, Ray shares three powerful ways to increase your income through effective positioning. Discover how specializing in a specific market, solving a particular problem, or offering a unique process can command higher rates and establish your expertise. Get ready to unlock your earning potential by intentional positioning. Tune in now and elevate your consulting game.

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18:49

The Power of Creating a Clear Vision and Plan for...

Repeatable Revenue ·

2023/05/16

In this episode, Ray join Michael Morrison on the Business Ownership Simplified podcast to share the importance of having a clear vision and plan for your business beyond just making money. He discusses his process of Vision, Founder Fit, which involves doing a personal audit, identifying your superpowers, and determining your business vision. Ray emphasizes the significance of beginning with the end in mind and provides practical advice on developing a strategy and tactics to implement

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17:59

4 Secret Ingredients to Boost Close Rates

Repeatable Revenue ·

2023/05/09

In this episode, we use a metaphor to discuss the four secret ingredients for spicing up your sales process and increasing your conversion rates. Just like a four-course meal, each part of the sales process represents a crucial piece of the experience, and missing one can screw up the whole thing. We start with the appetizer, the first impression that potential customers have when they book a call with you. We explore why the booking process must be simple, frictionless, and intentional,

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11:19

1 Insanely common Marketing Mistake Solopreneurs make...

Repeatable Revenue ·

2023/05/02

In this video, we reveal the crucial marketing mistake many solo entrepreneurs make and provide a solution to overcome it. Discover the importance of defining your marketing strategy before diving into tactical decisions. We'll walk you through the five essential questions to ask yourself, including identifying your ideal client, the problem they face, their desired result, the value of that result, and why they should choose your services. By answering these questions, you'll be able to

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01:01:56

The Power of AI: Discovering Opportunities, Benefits,...

Repeatable Revenue ·

2023/04/24

In this podcast episode Manuj Aggarwal discusses the potential of AI to transform society . He explores the benefits and opportunities that AI can offer individuals and society, while also addressing common concerns and fears. Additionally, he explains the impact of AI on various industries and shares his perspective on the paradigm shift it brings. Ultimately, Manuj encourages people to embrace AI and view it as a catalyst for growth and innovation.

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09:09

How to Double your Close Rates on Consultative Sales...

Repeatable Revenue ·

2023/04/17

In this episode, Ray shares how to double your close rates for sales calls. Learn the importance of proper preparation and discover the right way to build rapport with clients by demonstrating competency, confidence, and genuine care. Ray also explains how to set the agenda upfront to establish control, manage time constraints, and lower defenses for a more successful call. Follow these first three steps from Ray's 10-step playbook and see a significant improvement in your sales call

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19:24

10 Bad Advice on Client Acquisition

Repeatable Revenue ·

2023/04/10

In this episode, we debunk 10 common pieces of bad advice that solopreneurs receive when trying to get new clients. As a solopreneur, building a client-based business can be challenging, and it's crucial to avoid common pitfalls that could set you back. We discuss misleading advice such as posting content every day, starting with small clients, putting too much emphasis on scalable systems, and the importance of professional-looking websites. Furthermore, we address misconceptions about

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09:16

Pricing for Solopreneurs - 1 Improvement and 1...

Repeatable Revenue ·

2023/04/01

In this episode, Ray discusses the most common mistake he sees solopreneurs make when selling professional services - pricing on the wrong part of the service. Clients often think they want the professional's time, but they really want their expertise. Pricing based on time doesn't make sense for most knowledge workers or professional services. Ray recommends pricing services based on the outcome that they will deliver. Clients want to change something, and every change has value associated

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06:23

The Cost of Doing the Wrong Thing in Business

Repeatable Revenue ·

2023/03/25

In this podcast episode, Ray talks about the common mistake people make in business when they continue to do the wrong things before figuring out the right ones. He draws a comparison with getting a car stuck in mud or sand and how stepping on the gas instead of using the right technique only digs you deeper. Ray shares personal examples of how he made this mistake in his business by not knowing how to package, price or productize his services, among other things. He also discusses the cost

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38:02

Building a $1 Million Coaching Business with Marcus...

Repeatable Revenue ·

2023/02/02

Marcus A. Chan is an influencer and sales coach helping AE’s + B2B sales pros earn $50K-$100K and more this year and become the Top 1%. In his first business, he built a thriving and growing business. He may have zero funding, but he grew the business exponentially while maintaining industry-leading profit margins. His courses and training resources were able to impact thousands of reps around the world with and work with over 300+ sales professionals helping them win at sales and teaching

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12:16

5 Ways a Vague Target Market will Bankrupt You

Repeatable Revenue ·

2023/01/26

Do you have a narrowly defined target market? Did you know that for you to charge a lot of money, your service has to be really effective? And in order for your service to be really effective, it has to solve a specific set of pains, a specific set of problems for a specific target audience. So, you need to identify and define your target market. But if your target market is vague, what are the repercussions to your business? Unfortunately, it is one of the causes of sometimes potentially

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07:48

The Checklist I Use to Define a High ROI Niche

Repeatable Revenue ·

2023/01/19

Looking at your ideal client profile, Ray can tell how many solopreneurs or service providers enjoy their work, how much money they make, roughly, give or take, and whether or not they burn out a lot. If you have an ideal client profile in place and have it dialed in, and it's evident, you'll get paid a premium to do high-quality work that you like. And if you don't have one, everything you do will feel 3, 5, or 10 times harder. It will be less rewarding because your business is built

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01:06:42

Vision, Strategy, & Luck with Robert Perkins I Ray J....

Repeatable Revenue ·

2023/01/05

When big companies need someone to solve a specific problem, they call on Robert Perkins. Has a unique background and worked with many high performers across different disciplines, including Apple, Michael Dell, Nike, Playboy, Pizza Hut, and Calvin Klein, among other big names. He was an advisor to the topmost influential people in Washington. In this episode, Rob talks about the importance of consistent management in more prominent organizations, strategy, and does Luck plays a vital role

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