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PODCAST

Rocketship.fm - Business Explored

Get actionable advice and incredible insights from the business leaders of today and tomorrow. This not just another interview podcast. From growth-hacking to sales, customer service to company culture, Rocketship.fm delivers. New full-length interview every Sunday and deep dive episodes every Wednesday.

business management & marketing

All Episodes

24:24

How to Increase Activation Through Awesome Onboarding

Rocketship.fm - Business Explored ·

2014/09/25

Gordon Wintrob, Co-Founder of StackLead, talks about their unique approach to onboarding and activation. He walks us through their flow and shares the effectiveness of different techniques. He also shares some of the learnings that came out of YCombinator.

en-us

26:12

How to Screw Up a Google Acquisition

Rocketship.fm - Business Explored ·

2014/09/23

Jason Roberts, serial entrepreneur, one of the first developers at Uber and host of the TechZing podcast shares some great stories about his experiences on both sides of the funding table. He also talks about how he screwed up a potential Google acquisition for his product, Prezo, and why he turned down the CTO position at Uber.

en-us

33:43

Retargeting Tactics That Unlocked $40,000 in Revenue

Rocketship.fm - Business Explored ·

2014/09/18

Scott Nixon, Co-Founder and CTO of Happy Herbivore, talks about the incredible growth he and his wife have seen over the past few years. He dives deep into the strategies and benefits of retargeting, and shares some staggering numbers. If you haven’t experimented with retargeting before, you certainly will after this episode.

en-us

27:55

Physical Goods vs. Software: The Key Differences That...

Rocketship.fm - Business Explored ·

2014/09/16

Kosta Gara , Founder & CEO of Vionic, talks about the differences between a traditional consumer-product environment (like cosmetics or energy drinks) versus a B2B software company. We cover everything from product development to sales, marketing and growth.

en-us

33:32

What Investors Really Look For in Founders

Rocketship.fm - Business Explored ·

2014/09/11

Navid Alipour, Co-Founder and Managing Partner of Analytics Ventures, talks with us about the changing landscape of investment, and how the emergence of syndicates opens up a whole new world of investment opportunities for the average joe. He also talks about what characteristics are most important in a founder seeking investment.

en-us

30:01

Lessons Learned From a $25 Million Dollar Acquisition

Rocketship.fm - Business Explored ·

2014/09/09

Brad Flora, Founder and CEO of Perfect Audience, talks about the recent acquisition of his company. He shares the ups and downs of the entire process, the unexpected points along the way, and how things have changed post-sale.

en-us

22:16

How to Go Beyond Simple Execution and Go After a Huge...

Rocketship.fm - Business Explored ·

2014/09/04

Josh Long, designer, writer, and creator of many awesome products, talks with us about his balance between multiple projects and income streams, and his passion for learning through all his different projects. He also shares both his excitement and concerns about moving forward with a single focus on one product, and aiming much bigger than he ever has in the past.

en-us

22:36

Things You Never Considered About Enterprise Sales

Rocketship.fm - Business Explored ·

2014/09/02

David Warren, Founder and CEO of LIA, talks with us about his endeavors in the enterprise sales space. He shares some amazingly intuitive advice and some great stories.

en-us

26:56

How GitHub Scaled Past Dunbar's Number Without Losing...

Rocketship.fm - Business Explored ·

2014/08/28

Zach Holman, one of the first engineers at GitHub talks about how their culture and process have changed as they’ve grown from about 10 employees to over 250, (about 2/3 or which are remote). He details which bits of process were necessary and helped them scale as well as which aspects of their culture they’ve fought (successfully) to defend over the years.

en-us

36:03

Getting Past Your Biases to Unlock Unimaginable...

Rocketship.fm - Business Explored ·

2014/08/26

Gabriel Weinberg, founder and CEO of DuckDuckGo, talks about his guide to building sustainable and lasting traction throughout the lifetime of a business, and how you can be testing traction channels even before you launch. He also shared his story behind the billboard he bought for DuckDuckGo right in Google’s backyard that landed them a story in USA Today.

en-us

24:34

When to Stop Focusing on Building an Audience and...

Rocketship.fm - Business Explored ·

2014/08/21

Rob Walling, Founder of Drip, Co-Host of Startups for the Rest of Us, and Co-Creator of MicroConf, talks all about how they’ve used their podcast and conference to build an incredibly loyal audience, and how that has affected his product at various stages of development and growth. He weighs in on whether it’s necessary or not to have an audience in order to grow and scale your product. You may be surprised at his answer!

en-us

28:04

How to Make, Test, and Iterate on Marketing Assumptions

Rocketship.fm - Business Explored ·

2014/08/19

Manuel Weiss, Co-Founder and CMO of Codeship, shares how they apply the scientific method to everything they do, particularly in their marketing pipeline. He shares examples of experiments and how they iterate over time until they’ve optimized an assumption, and also talks through their new framework and building blocks for deploying and maximizing their marketing materials.

en-us

24:42

When to Stop “Powering Through” and Pivot

Rocketship.fm - Business Explored ·

2014/08/14

Lee Jacobson, CEO of Apmetrix, talked with us about getting past the “power through it” mentality and opening yourself up to pivoting. By trusting in and listing to the data you collect you can follow various paths to revenue. He also talked about their method of lead-scoring so they can make the most of their sales cycle.

en-us

32:15

Why You Should Forget Pre-Defined Product Categories

Rocketship.fm - Business Explored ·

2014/08/12

Ryan Singer, Product Manager at Basecamp, talked with us about stripping away pre-defined product categories and focusing on the niche you’re filling and the problem you’re solving. He shares lessons learned with Basecamp, as well as how they use Jobs-To-Be-Done to help them when they get lost.

en-us

36:24

How to Raise Money Outside of San Francisco

Rocketship.fm - Business Explored ·

2014/08/07

Cat Noone, Co-Founder of Liberio, talks with us about their journey raising a seed round in Berlin. She shares strategies they’ve discovered in building their pitch deck, meetings with VCs, and the thought behind raising money in the first place.

en-us

27:00

How to Find Unique Growth Channels Beyond Content

Rocketship.fm - Business Explored ·

2014/08/05

Sean Ellis, Founder and CEO of Qualaroo and GrowthHackers talks about how he massively increased growth at Qualaroo just by changing up their pricing model. He also talks about his motivations behind creating and growing the community at GrowthHackers.com and the external benefits it brings to marketers.

en-us

22:23

Time Management Tips to Make Your Team Insanely...

Rocketship.fm - Business Explored ·

2014/07/31

Owais Peer, Co-Founder of Global App Testing, talks about his unique productivity hacks he uses with his entire team. We also discuss his bottom up approach to management and how they use the Pomodoro technique to measure just about everything on their to-do list.

en-us

26:01

Attracting Enterprise Customers Through Inbound Leads

Rocketship.fm - Business Explored ·

2014/07/29

Brian Zeurcher, Founder and CEO of Seen, talks about the challenges of building a SaaS app for large-scale brands to help promote their social marketing channels through powerful influencers and brand advocates.

en-us

24:21

Bulletproof Sales Techniques That Scale

Rocketship.fm - Business Explored ·

2014/07/24

Melanie Gordon, Co-Founder and CEO of TapHunter, shares the cold-calling and sales techniques they’ve used to scale to profitability within a year of taking a seed round of funding. She also talks about the challenges of selling a SaaS product to non-technical, brick-and-mortar businesses and how they’ve overcome them.

en-us

31:57

Buffer's Secret to Killer Customer Service and...

Rocketship.fm - Business Explored ·

2014/07/22

Carolyn Kopprasch, Chief Happiness Officer at Buffer, talks with us about how they’ve kept up quality as they’ve grown their support team, and the unconventional ways they’ve scaled. She also shared super actionable tips on how they use HelpScout to process hundreds of job applications every single month and how they find good culture fits for the team.

en-us

205 results

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