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PODCAST

Great Events

If you"re a marketer or in the events industry seeking fresh insights, actionable tips, and a pulse on the latest trends, then this podcast is for you. We uncover everything from industry insights and career growth to accessibility, sustainability, diversity, and inclusion. Join us every other Wednesday as we redefine how to make your events great. Hosted by Rachel Andrews, Alyssa Peltier, and Felicia Asiedu.

business marketing

All Episodes

21:02

Reimaging Your Internal Events

Great Events ·

2022/04/19

COVID-19 and quarantine are fading like distant memories, and events, both internal and external, are on the rise. So how should you be thinking about your internal events to get the most impact? Rachel and Paulina get behind the mic to share lessons learned from the internal events they’ve kicked off for Cvent this year. Listen in to hear the creative ways they’ve been able to give attendees the experience they want and how identifying the purpose of the event is key. Key Takeaways: - Thinking

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24:52

How Video Converges with Events

Great Events ·

2022/04/12

Since 2019, the average user has watched over 100 minutes of video content per day. That’s a lot of time, which is why it’s so important to think about video as a part of your marketing strategy. In this episode, hosts Alyssa, Rachel, and Paulina discuss how events and video converge, creating a bigger picture of your marketing strategy. Hint: it’s not just about capturing the video and putting it on social media. Curious to know what the true secret sauce is? Go ahead and press play. Key Takeaways:

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2:23

Introducing Great Events

Great Events ·

2022/04/05

Great events create great brands, and it takes a village to create an event worthy of your company image. Meet your village: Paulina, Alyssa, Rachel, and Brock. They’re part of the team behind CVENT, and your hosts for the Great Events podcast.

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5:10

Meet The Hosts: Rachel Andrews

Great Events ·

2022/03/29

Meet Rachel Andrews, Senior Director of Meetings and Events at Cvent–and one of the hosts of the Great Events podcast. Overseeing over 1,000 global events a year, she is an expert in turning chaos into something beautiful. Rachel loves bringing people together in a meaningful way, enabling her to deliver amazing events with a purpose. In this episode, you’ll get to know Rachel–from her early modeling days, to her love of the outdoors, to her forward-thinking mindset about how to use data to make

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4:50

Meet The Hosts: Paulina Giusti

Great Events ·

2022/03/24

Meet Paulina Giusti, Senior Manager of Meetings and Events at Cvent–and one of the hosts of the Great Events podcast. From high-touch luxury meetings and VIP incentive programs, to large-scale conferences and trade shows, she is an expert in handling the “Invisible Workload” of planners, enabling her to deliver more successful events with a more balanced mindset. In this episode, you’ll get to know Paulina–from her past as a ballet dancer, to her surprise proposal from her husband ahead of one of

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5:29

Meet The Hosts: Alyssa Peltier

Great Events ·

2022/03/22

Meet Alyssa Peltier, Senior Manager of Product Marketing at Cvent–and one of the hosts of the Great Events podcast. Alyssa helps enterprise organizations and Cvent consultants tell the story of how planning, meetings and events, and marketing organizations can work together to achieve growth outcomes. In this episode, you’ll get to know Alyssa–from her month working on a vineyard in France, to her passion for always changing up your event program strategies (even if it means you fail a few times

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18:02

Post Event Activation - Behind the Scenes of Cvent...

Great Events ·

2021/08/05

For our last installment of our six-part series, we are talking all about post event activation. Our speakers, Manpreet Kaur, Director of Meetings and Events at Cvent, and Robin Clark, Manager of Trade Shows and Events at Cvent, talk us through everything they do to make sure that the data collected at Cvent CONNECT 2021 is used in an effective way to make the event that much more successful. Listen in to hear how they use engagement scoring, their take on activating data, and insights on what data

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23:37

Tech Talk - Behind the Scenes of Cvent CONNECT 2021

Great Events ·

2021/07/29

Let's talk about tech! In this episode we talk to our tech experts on what it really takes to put on a hybrid event. In our fifth installment of our six-part series of going behind the scenes of Cvent CONNECT 2021, we are talking all about technology. We are joined by our experts Taylor Bohn, Event Technology Lead at Cvent, David Heizer, Assistant Team Lead, Professional Services at Cvent, and Paulina Giusti, Senior Manager of Meetings & Events at Cvent, on everything technology and get their

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23:05

Working with Partners/Vendors - Behind the Scenes of...

Great Events ·

2021/07/27

For part four of our six-part Behind the Scenes of Cvent CONNECT 2021 series, we talk to Lauren Allison, Kayla Sommers, Paulina Giusti, from our Meetings & Events team here at Cvent to get insights on how they worked with our partners and vendors on our hybrid event. Listen in to hear how they worked with the venue, AV company, and more to put saftey first and still make this event a great experience for both the in-person and virtual audience. If you haven't already, you can still register to join

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19:43

Staffing a Hybrid Event - Behind the Scenes of Cvent...

Great Events ·

2021/07/22

In this episode we are joined by Sam Efthimiades and Allyson Evancheck from our Meetings & Events team here at Cvent. They join us today to talk through everything that it takes to efficiently and effectively staff a hybrid event. Listen in to hear all their tips and tricks from staffing our annual event Cvent CONNECT 2021 which is hybrid this year. If you haven't already, you can still register to join us at Cvent CONNECT 2021! Choose to join from your couch, your car, your office, or at the

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10:26

Hybrid Event Design - Behind the Scenes of Cvent...

Great Events ·

2021/07/20

Listen in to episode two with Rachel Andrews, head of Meetings & Events here at Cvent, and Paulina Giusti, the Lead Planner for Cvent CONNECT 2021. In this episode we are talking all about the hybrid event design of Cvent CONNECT 2021. Stay tuned to hear all they had to say and keep up with our series so you don't miss any piece of what it takes to make Cvent CONNECT a hybrid event. If you haven't already, you can still register to join us at Cvent CONNECT 2021! Choose to join from your couch, your

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12:55

The Decision to Go Hybrid - Behind the Scenes of...

Great Events ·

2021/07/15

We're back to bring you a behind the scenes look at how we're putting on a hybrid Cvent CONNECT 2021. Listen in to hear how Cvent planners are preparing for our hybrid event as they are working on it! In this episode we are joined by Rachel Andrews, head of Meetings & Events here at Cvent, and Paulina Giusti, the Lead Planner for Cvent CONNECT 2021. They share with us the first steps in the making of this hybrid event, which is how the decision to go hybrid was actually made. Stay tuned to hear all

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16:47

How to Make Events Accessible in 2021

Great Events ·

2021/04/01

In this episode we talk to Sofia Leiva from 3Play Media about how to make events accessible in 2021. Accessibility is so important no matter what type of event you are having, but it is becoming especially important for virtual events. Our guest shares her best tips and tricks on how to make sure that everyone can take part in your event whether it is in-person or online. Tune in to hear how you can ensure your content can be consumed by everyone.

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23:37

How to Tailor Your Event for a Virtual Audience

Great Events ·

2021/03/04

In this episode, we reconnected with another of our favorite guests, Mark Jeffries. He shared all his tips for having an engaging virtual event. As we caught up with Mark Jeffries, he filled us in on his new venture and how things have changed (or not) for an event MC. With all his experience with virtual events, Mark, has a lot of tips to keep your attendees engaged and how to tailor your event to be fit for a virtual audience. You won’t want to miss this episode!

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31:49

A Virtual Event Success Story

Great Events ·

2021/02/11

In this episode, we sit down with one of our favorite guests, Brenda Ainsburg, from Siemens. Brenda shares with us how her first virtual event went, and everything she learned by putting on the event with a new virtual platform just 7 weeks before the first day of the event. Listen in to hear how even with the time crunch, learning curve, and many other obstacles that came up, Brenda still made this virtual event a success!

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14:59

Essentials for Hybrid Events

Great Events ·

2021/01/28

In this episode, we get to hear from both the planner and hotelier side on what it really takes to plan and execute a hybrid event. They show us how this is possible and share what they think are the essentials for putting on a hybrid event. Listen in to hear all their learnings and how their event went!

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21:04

A Unique Gifting Experience

Great Events ·

2020/11/12

In today's episode we are joined by Tom Romine, Founder and CEO of Cultivate, to talk all about gifting experiences. Not only is gifting a topic we love to talk about, but it is also an important one. There is nothing worse than receiving a gift for a job well done, but being given something that you simply don't like. Cultivate has worked hard over the years to ensure that every gifting experience is tailored to the employee, client, etc. to make sure that the every gift fulfills both the giver and

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25:53

The Evolution of Virtual and Hybrid Events

Great Events ·

2020/10/29

In this episode we discuss the evolution of virtual and hybrid events with our guests Peter Gentile, VP of Sales at OVATION and Carolyn Waldron-Parr, Executive Video Producer at OVATION. Since virtual events took the forefront earlier this year, our guests have learned a lot through their personal experiences and joined us to share their learnings. We touch on topics about how technology has evolved and changed since that time, new audience expectations they are seeing, and they share their

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29:32

The Importance of Personalization In Event Marketing...

Great Events ·

2020/10/22

Today’s episode is all about bringing a more people-centric approach to your event marketing. We’re joined by Zoe Fernandez and Jaclyn Sass, two leading members of the team at Merkle that put on Merkle’s annual executive summit, global client summit, and other incredible events. A big part of Zoe and Jaclyn’s mission is to change the perception of women in the industry while elevating the perception of events from logistical and administrative support to one of administrative excellence. It’s the

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28:54

Working Parents

Great Events ·

2020/10/08

In this episode we are joined by Sarah Peck, Executive Director of Startup Parent. Sarah shares her story with us and company's mission to help reinvent work and parenthood. Tune in to also hear some useful tips on how to deliver more engaging virtual meetings and avoid the fatigue we all feel after a long day of video calls. Resources Mentioned in the Episde: * Startup Parent webpage (www.startupparent.com) * The Wise Women's Council (http://startupparent.com/wwc) * Starup Parent podcast

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241 results

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