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PODCAST

Social PR Secrets by Lisa Buyer

Social PR Secrets podcast is your trusted source for actionable and relevant ways to combine the superpowers of public relations, social media and SEO. The struggle is real for work/life balance in the digital world for public relations and digital marketers. Each week, join Lisa Buyer, entrepreneur and author of Social PR Secrets and Digital Detox Secrets, as she interviews guests who are managing their own entrepreneurial digital detox and how create space for health, happiness and success. If you

business entrepreneurship

All Episodes

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Nicole Balistreri: All You Need to Know About...

Social PR Secrets by Lisa Buyer ·

2020/10/23

What exactly is influencer marketing? How have influencers evolved over the past ten years? As an agency owner, how can you start working with influencers? In this episode, Nicole Balistreri, Social Media Manager at USCCA, shares her experience with influencers. In this new episode of the Social PR Podcast, host Lisa Buyer talks about all things influencers with Nicole Balistreri, a PR, and social media expert. Nicole currently works at USCCA as a social manager, a position that fuels her passion

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00:32:53

Christina Crook: The Joy of Missing Out

Social PR Secrets by Lisa Buyer ·

2020/10/20

What is the Joy of Missing Out? Christina Crook states JOMO is the joy of missing out on the right things. Things like toxic hustle, comparison, and digital drain. She is known as a pioneer in the field of digital well-being. Writer, speaker, and podcast host Christina has been studying the relationship between joy and technology for over a decade. In this digital mindfulness episode of Social PR Secrets, Lisa Buyer and Christina Crook explore balancing the digital realm with the real world. The

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00:32:53

Christina Crook: The Joy of Missing Out

Social PR Secrets by Lisa Buyer ·

2020/10/20

What is the Joy of Missing Out? Christina Crook states JOMO is the joy of missing out on the right things. Things like toxic hustle, comparison, and digital drain. She is known as a pioneer in the field of digital well-being. Writer, speaker, and podcast host Christina has been studying the relationship between joy and technology for over a decade. In this digital mindfulness episode of Social PR Secrets, Lisa Buyer and Christina Crook explore balancing the digital realm with

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00:52:44

Deep Dive With Rand Fishkin on All Things Digital...

Social PR Secrets by Lisa Buyer ·

2020/10/16

Can your business survive without Google? Does Facebook still work for marketing or is it just a jungle of politics and sensationalism? Is influencer marketing the new PR? Listen to this episode to hear Rand Fishkin’s hot and not takes on the digital marketing domain, start-up world, agency futures, mental health, and beyond. In the 100th episode of the Social PR Secrets Podcast, host Lisa Buyer interviewed Rand Fishkin, best-selling author, award-winning author of Lost and

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00:52:44

Deep Dive With Rand Fishkin on All Things Digital...

Social PR Secrets by Lisa Buyer ·

2020/10/16

Can your business survive without Google? Does Facebook still work for marketing or is it just a jungle of politics and sensationalism? Is influencer marketing the new PR? Listen to this episode to hear Rand Fishkin’s hot and not takes on the digital marketing domain, start-up world, agency futures, mental health, and beyond. In the 100th episode of the Social PR Secrets Podcast, host Lisa Buyer interviewed Rand Fishkin, best-selling author, award-winning author of Lost and Founder and

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00:49:05

Pubcon Speaker Tony Wright: Reputation Management...

Social PR Secrets by Lisa Buyer ·

2020/10/13

Since his days on the frontlines of crisis management on 9/11 for American Airlines to navigate the digital communications during Covid-19, Tony Wright has expertly positioned himself to be one of the most respected experts in reputation management in this digital era. Maintaining a brand’s online reputation is one the most valuable public relations assets; just ask Pubcon speaker and reputation management expert Tony Wright. Reputation Management Secrets During COVID-19 In

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00:49:05

Pubcon Speaker Tony Wright: Reputation Management...

Social PR Secrets by Lisa Buyer ·

2020/10/13

Since his days on the frontlines of crisis management on 9/11 for American Airlines to navigate the digital communications during Covid-19, Tony Wright has expertly positioned himself to be one of the most respected experts in reputation management in this digital era. Maintaining a brand’s online reputation is one the most valuable public relations assets; just ask Pubcon speaker and reputation management expert Tony Wright. Reputation Management Secrets During COVID-19 In this episode of

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00:42:31

to Get Chased by the Press with Adrian Salamunovic

Social PR Secrets by Lisa Buyer ·

2020/10/09

How can you quickly get press coverage? What should PR agencies do to get PR for their own firm? Should you launch your own podcast? In this episode, Free PR author Adrian Salamunovic shares his tips and insights on how to get big press by spending little money. In this episode of the Social PR Secrets Podcast, host Lisa Buyer and PR genius Adrian Salamunovic sat down to discuss Free PR hacks. Adrian is a pro on the topic - his book, Free PR, is an Amazon #1 bestseller. Adrian is all about using the

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00:42:31

to Get Chased by the Press with Adrian Salamunovic

Social PR Secrets by Lisa Buyer ·

2020/10/09

How can you quickly get press coverage? What should PR agencies do to get PR for their own firm? Should you launch your own podcast? In this episode, Free PR author Adrian Salamunovic shares his tips and insights on how to get big press by spending little money. In this episode of the Social PR Secrets Podcast, host Lisa Buyer and PR genius Adrian Salamunovic sat down to discuss Free PR hacks. Adrian is a pro on the topic - his book, Free PR, is an Amazon #1 bestseller. Adrian

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00:37:27

Andrew Seeley: Take Your Small Business to the Next...

Social PR Secrets by Lisa Buyer ·

2020/10/06

How can small businesses thrive during COVID-19? Why are PR and digital marketing indispensable even when your business is small? In this episode, Andrew Seeley, the Small Business Champion, shares his insights on developing small businesses through strategic marketing any small business can master. Listen for tips that will help you grow your business in no time. In this episode of the Social PR Secrets Podcast, host Lisa Buyer talks with Andrew Seeley, the Creatively

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00:37:27

Andrew Seeley: Take Your Small Business to the Next...

Social PR Secrets by Lisa Buyer ·

2020/10/06

How can small businesses thrive during COVID-19? Why are PR and digital marketing indispensable even when your business is small? In this episode, Andrew Seeley, the Small Business Champion, shares his insights on developing small businesses through strategic marketing any small business can master. Listen for tips that will help you grow your business in no time. In this episode of the Social PR Secrets Podcast, host Lisa Buyer talks with Andrew Seeley, the Creatively Disruptive CEO. He and his

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00:34:04

Rakeeb Hussein: Become the Best Account Manager You...

Social PR Secrets by Lisa Buyer ·

2020/10/02

What makes a good account manager? How can you best develop your relationships with clients? How often should you send reports out? In this episode, Rakeeb Hussein tells Lisa all there is to know about account management, from handling clients’ expectations to the onboarding process. Listen to learn more about what might be one of the most overlooked aspects of PR. In this episode of the Social PR Secrets Podcast, host Lisa Buyer talks with Rakeeb Hussein, the founder and CEO of

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00:34:04

Rakeeb Hussein: Become the Best Account Manager You...

Social PR Secrets by Lisa Buyer ·

2020/10/02

What makes a good account manager? How can you best develop your relationships with clients? How often should you send reports out? In this episode, Rakeeb Hussein tells Lisa all there is to know about account management, from handling clients’ expectations to the onboarding process. Listen to learn more about what might be one of the most overlooked aspects of PR. In this episode of the Social PR Secrets Podcast, host Lisa Buyer talks with Rakeeb Hussein, the founder and CEO of Agency Allies

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00:31:01

HubSpot’s Meghan Keaney Anderson - Future Trends in...

Social PR Secrets by Lisa Buyer ·

2020/09/29

What’s the secret to HubSpot’s success? According to HubSpot’s VP of Marketing Meghan Keaney Anderson, it’s putting clients at forefront of your business! At the end of the day, clients and customers should always come first. HubSpot’s overarching mission is to empower customers and provide educational tools that drive long-term success. In this forward-thinking episode of Social PR Secrets, Lisa Buyer explores upcoming digital marketing trends and more with Meghan

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00:31:01

HubSpot’s Meghan Keaney Anderson - Future Trends in...

Social PR Secrets by Lisa Buyer ·

2020/09/29

What’s the secret to HubSpot’s success? According to HubSpot’s VP of Marketing Meghan Keaney Anderson, it’s putting clients at forefront of your business! At the end of the day, clients and customers should always come first. HubSpot’s overarching mission is to empower customers and provide educational tools that drive long-term success. In this forward-thinking episode of Social PR Secrets, Lisa Buyer explores upcoming digital marketing trends and more with Meghan Keaney

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00:36:28

Chris Krimitsos: On All You Need to Know About...

Social PR Secrets by Lisa Buyer ·

2020/09/25

How can you start your podcast? What role does podcasting play in PR? What’s the best way to run virtual events? Podcasting pro and event-planning mastermind Chris Krimitsos shares all of his secrets on how to keep producing content during the COVID-19 pandemic. In this episode of the Social PR Secrets Podcast, host Lisa Buyer talks with Chris Krimitsos. Chris is the Chief Creative Officer and founder of Podfest Multimedia Expo. The event attracts content creators from around

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00:36:28

Chris Krimitsos: On All You Need to Know About...

Social PR Secrets by Lisa Buyer ·

2020/09/25

How can you start your podcast? What role does podcasting play in PR? What’s the best way to run virtual events? Podcasting pro and event-planning mastermind Chris Krimitsos shares all of his secrets on how to keep producing content during the COVID-19 pandemic. In this episode of the Social PR Secrets Podcast, host Lisa Buyer talks with Chris Krimitsos. Chris is the Chief Creative Officer and founder of Podfest Multimedia Expo. The event attracts content creators from around the world to

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00:39:28

Melissa Vogel: How Fitness and PR Can Change Your Life

Social PR Secrets by Lisa Buyer ·

2020/09/22

Busy to Bomb – Fit Mom Melissa Vogel pumps up the PR and branding when it comes to helping moms be the best version of themselves. Why is PR so central to the success of your own business? What are the best meal plans out there? How should you start a podcast? A fitness guru, mom of three, business owner, podcast host, Melissa Vogel does it all. According to Melissa, you can be busy and still be bomb. But how does she keep a good work-life balance? Listen to this episode to learn more from

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00:39:28

Melissa Vogel: How Fitness and PR Can Change Your Life

Social PR Secrets by Lisa Buyer ·

2020/09/22

Busy to Bomb – Fit Mom Melissa Vogel pumps up the PR and branding when it comes to helping moms be the best version of themselves. Why is PR so central to the success of your own business? What are the best meal plans out there? How should you start a podcast? A fitness guru, mom of three, business owner, podcast host, Melissa Vogel does it all. According to Melissa, you can be busy and still be bomb. But how does she keep a good work-life balance? Listen to this episode to

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00:37:53

Sarah Collins and Lisa Buyer Mindful Faves and Pet...

Social PR Secrets by Lisa Buyer ·

2020/09/18

For immediate release: Petty perfectionism is out, and mindfulness is in. In this episode of Social PR Secrets, Lisa Buyer sits down with Sarah Collins to talk about favorite things and pet peeves of 2020. Sarah has worked in agencies her whole professional life, starting with The Buyer Group in 2006 and back again in 2019. Lines in the sand Corporate culture and agency life does not have to be toxic. Over the years, Sarah Collins has collected and nurtured extensive knowledge from working in the

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343 results

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