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PODCAST

The Marketing Millennials

Bored of the same BS Marketing podcasts? With insights from the sharpest minds in the world, Daniel Murray unpacks their playbooks just for you to take into your weekly Marketing meeting. We"ll get deep into the conversation with Marketing leaders from companies like Gymshark, Shopify, and Infiniti. Every week you"ll hear from guests who run 9-figure businesses, manage communities of 20M+ people, and execute the campaigns you see on your timeline every day. The best part? We"ll give you ALL of their

business marketing

All Episodes

6:03

6 Underrated Tips to Level Up Your LinkedIn Profile...

The Marketing Millennials ·

2024/12/31

You NEED to be on LinkedIn. It might be cringey or embarrassing for some, but it’s a great way to market yourself, your experience, and your company. Headlines are more than just a Drake song—they’re YOUR first impression. Who are you? Why should others care? Daniel talks about why your URL is important, why it shouldn’t look like a wifi password, and why this detail matters in the long run. Plus, you gotta showcase your wins. Portfolios, articles, popular posts, etc. are all welcome to be on

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9:53

SPECIAL SERIES: Get Into Consumer Mindset for 2025...

The Marketing Millennials ·

2024/12/30

It’s time to get into consumers’ heads as we head into the new year. What are they thinking about? What are they prioritizing? Daniel reminds us about email woes: your unsubscribe button may be more active as a part of people’s New Year’s Resolutions. The solution? We have to double down on educational content. Jay also says not to get discouraged by lower engagement, but get excited about making intentional content. People WANT good content—so, it’s your time to bring it to them. Plus, why

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5:51

5 Content Marketing Trends for 2025 (Solo Edition)

The Marketing Millennials ·

2024/12/27

Let’s face the truth: boring content does NOT convert. And that’s why serialized content and edutainment are on the rise. Lots of marketers know that marketing is a lot like storytelling and to get customers, you gotta keep them engaged. Is your content bingeworthy? Does it keep them coming back for more? Activating your audience keeps them retained. Plus, Daniel talks about hyperpersonalized AI and what it could mean for email marketing—think email updates in real time, based on how customers

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32:13

302 - How to Scale an Agency with Tess Voecks, VP of...

The Marketing Millennials ·

2024/12/24

So, you’re looking to scale your agency. Where should you start? According to our guest Tess, it’s project management. How long does it take to do a task? What’s the end goal? What are the touchpoints? For a lot of people, you gotta answer these questions before you can even think about scaling. Plus, we learn about buying back our time or figuring out a better way to manage your team’s time. What parts can you automate so you can make your team work smarter and not harder? And, we’re hearing a

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9:17

SPECIAL SERIES: The Most Relevant Trends of 2025 |...

The Marketing Millennials ·

2024/12/23

Move over, Spotify Wrapped. Our marketing guys have their 2024 marketing trends review ready to go—plus which trends are going to continue in 2025. Jay reveals he’s actually stressed out about YouTube Shorts. YouTube’s push for short-form content doesn’t fit Jay’s podcast episodes. It’s going to be an uphill battle for longer form content and those looking to get their channels launched. Daniel also thinks short-form content is still having its moment, especially series-based content in both B2B

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24:15

301 - 2025 Influencer Marketing Trends with Brittany...

The Marketing Millennials ·

2024/12/20

Think influencer marketing is dying? Think again—it’s just getting started. There are huge benefits to involving influencers with your brands: they can be a trusted voice. And as our guest Brittany Garth-Freeman mentions, customers are more likely to trust influencers than companies themselves. How can you properly vet someone to work with you? Does their audience align with your ICP? Plus, we’re talking about trends. There’s more than just the Alix Earles of the world—don’t skip over

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32:12

300 - Starting a Brand from 0️⃣to 1️⃣ with Arielle...

The Marketing Millennials ·

2024/12/17

Starting a brand isn’t easy. Do you need a co-founder? Who’s your target audience? What software and tools do you need to even start? We’ve got marketer and brand expert Arielle Spiegel to answer all of it. The key? Understanding. Understanding yourself, what you can do, who your product is meant for, etc. is a great starting point. And for many people starting a brand, defining your place in the world is also important. Plus, branding is just more than coming up with a solution for consumers:

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8:49

SPECIAL SERIES: Our 2025 Marketing Predictions (I...

The Marketing Millennials ·

2024/12/16

2024 is wrapping up and our resident psychics—I mean marketers—give us their 2025 predictions. Daniel’s take? Edutainment is through the ROOF next year. And we’re gonna see a whole lot of it on LinkedIn. Jay predicts podcasting is still on the rise, especially in niche media. With 51% of adults listening to podcasts, there are still more people to capture and 2025 is the year to do it. Plus, is there a direct correlation between playing pickleball and the amount of pickles you eat? Find out

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27:30

299 - Turning Customers Into Community with Amy...

The Marketing Millennials ·

2024/12/13

Amy Upchurch, the Founder + CEO of Pink Stork, turned customers into raving fans and a great community—but it didn’t happen overnight. Empathy and putting yourself in your customers’ shoes? That’s the key. Me and Amy talk about how connecting with your customers and knowing who they are and what they want is invaluable. People are willing to share their story, and they want to hear yours, too. How do you interview them correctly without overstepping? How does narrowing your focus help you get

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34:32

MARKETING MEDICINE SERIES 👨🏼‍⚕️| Prescription for...

The Marketing Millennials ·

2024/12/11

What do you do when you have personalization goals, a ton of first party data, and technical hurdles? Carina Pedersen, Senior Lifecycle Marketing at IPSY, may have a solution: start investing in building up personal marketing campaigns. The way trends are looking, consumers want relevant messaging and it’s up to us to tailor it. What can we do given the data we have? Plus, we talk about marketing automation platforms and how to leverage them. What’s the structure going to be? How do you make sure

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41:59

298 - How to Think About Digital Events in 2025 with...

The Marketing Millennials ·

2024/12/10

What are both B2B and B2C companies realizing? Even though many people are getting back together in-person, it’s still important to build community through online events. This week’s guest is Kristen Koenig, an expert event and engagement marketer who lives, eats, and breathes online events. Ever since COVID threw a wrench into everyone’s plans, there have been a ton of challenges—including whether the live events and online events should display the same content. (Hint: you need to optimize

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8:42

SPECIAL SERIES: Underrated FREE Marketing Real Estate...

The Marketing Millennials ·

2024/12/09

Look at your email signature. Does it have a CTA? Chances are, it doesn’t. And that’s PRIME real estate you’re missing out on. Daniel and Jay discuss Spotify Wrapped (why was Cyndi Lauper on Jay’s top artists for years?) and the sheer amount of people who see your email signature. From other employees to clients who engage with you the most, you gotta make sure your signature is optimized. It’s a brand touch point you probably don’t even think about. Plus, Daniel reveals his fourth most

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47:39

297 - The Step-by-Step YouTube Playbook with Ryan...

The Marketing Millennials ·

2024/12/06

We all know YouTube: we used to watch silly cat videos on it, then it turned into a real content viewing (and making) machine. But it’s almost 2025—and many marketers still aren’t using YouTube to their full potential. That’s where Ryan comes in with his research findings. Did you know long form content is still far more dominant on YouTube? How do you even get started on YouTube these days when it seems like TikTok and Reels are ruling the roost? Plus, Ryan talks about working with clients on

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32:29

MARKETING MEDICINE SERIES 👩🏼‍⚕️| Removing Roadblocks...

The Marketing Millennials ·

2024/12/04

Let’s be honest: there’s a gap between marketers and engineering/ops when it comes to getting campaigns off the ground. It feels like every move requires technical support, delays, and more. But, our guest Ellen Rockdale may have the remedy for it. Enter: silos, learning technology, and understanding each other. Plus, Ellen talks about quick turnarounds—and every company is different. How can you get your automation software prepped and get your team rallied around when time is limited? If

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35:55

296 - How to Stay Culturally Relevant with Tara...

The Marketing Millennials ·

2024/12/03

Have you washed your face with a skincare product in the past 10-15 years? There’s a good chance you used Cetaphil. In this episode, I sat down with Cetaphil’s Global President, Tara Loftis, to talk about all things legacy brand and relevancy. If you go down to your local store, there’s a really high chance you’ll see legacy brands like Cetaphil on the shelves—and it’s been that way for YEARS. What makes a great legacy brand? How do you stay relevant in a changing environment? And, we talk

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13:05

SPECIAL SERIES: Breaking Down Influencer Deals (...

The Marketing Millennials ·

2024/12/02

How much do influencer campaigns REALLY cost? How much SHOULD they cost? Do Daniel and Jay prefer waffles or pancakes? Basically, it all depends. (Also, Jay says waffles.) Daniel and Jay break down the difference between mico-influencer deals and bigger influencer deals. And it really all boils down to one thing: the package. What’s included in the package—posts per x amount of time, collaboration on copy, etc.—depends on you and the creator. Plus, what’s the difference between a

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33:27

295 - The Struggles of In-House Creative Teams with...

The Marketing Millennials ·

2024/11/26

In this episode, I sit down with Jen Rapp, CMO of Superside, one of the best marketers I know. We talk about how marketing has changed over the years and how the “digital age” means more touchpoints, more content, and more responsibility for brands. How can you get trained on new tools and keep up with them? How is AI going to affect our content? Plus, we get real about working with creative teams: sometimes, there’s a disconnect between what marketers ask for and what creative can handle. How do

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11:37

SPECIAL SERIES: Are Surveys Dead? (Is Die Hard a...

The Marketing Millennials ·

2024/11/25

Are surveys dead? Do they matter? Is Die Hard a holiday movie? How about Harry Potter? These are great questions that Daniel and Jay answer in this Bathroom Break. And to tell you the truth, surveys are kinda dead—but the “quiz” may be a better option, according to Jay. They’re a great way to drive engagement, drive personalized offers, and get a pulse. Plus, we all know we gotta do research, but you should DEFINITELY research before you create a quiz. If you don’t, you risk disconnecting from

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42:32

294 - Marketing for Good: Non-Profit Guide with...

The Marketing Millennials ·

2024/11/22

Let’s get real: marketing for non-profits is an underserved category and not talked about enough. In this episode, I sit down with Vivian Borja, who is on a mission to market for good with Food For the Poor. Like other organizations, non-profit marketing is data-driven and personalized—but also needs funding and donations to stay afloat. What strategies should non-profits use? How do you get your name out there when there are millions of non-profits across the country? Plus, we dive into what

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28:33

MARKETING MEDICINE SERIES 👨🏼‍⚕️| Navigating Layoffs...

The Marketing Millennials ·

2024/11/20

What do you do when headcount is reduced, but growth goals keep climbing?In this episode of Marketing Medicine, Director of Lifecycle Marketing Ryan Glanzer reveals his prescription and treatment plan for maximizing impact when you have fewer resources. Layoffs don’t just reduce the amount of people in meetings—they have a ripple effect throughout the whole organization. Ryan shares current challenges and opportunities when this happens. Plus, we talk about burnout. And for many people,

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