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PODCAST

The Storytelling Lab

The Storytelling Lab covers everything you need to know about personal and professional stories to leverage their power to deepen your connections, increase your sales + donations, and serve your audiences better with real-life examples and experts. Hosted on Acast. See acast.com/privacy for more information.

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All Episodes

20:00

The 2 Keys to Unlocking Your Storytelling Potential

The Storytelling Lab ·

2020/12/24

Well storytellers, we've finally reached the end of season 5 of The Storytelling Lab and what a phenomenal season it was! This season has been our most successful one yet thanks to our incredibly inspiring guests and YOU for consistently tuning in! On this episode of The Storytelling Lab, Rain tells us the story of his journey to becoming the storyteller he is today and how you can unlock your innate storytelling potential. Hosted on Acast. See acast.com/privacy for more information.

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48:46

How to Overcome Shame by Sharing Stories with Nick...

The Storytelling Lab ·

2020/12/17

This is it, storytellers - we're down to the second to last episode of season 5 of The Storytelling Lab! On this episode, Rain sits down with newcomer, Nick Jaworski - a show host, teacher, and audio producer behind the production company "Podcast Monster." Rain talks with Nick about how shame influences so much of our lives and how we can use storytelling to overcome it. Hosted on Acast. See acast.com/privacy for more information.

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15:54

The Three Stories About You

The Storytelling Lab ·

2020/12/10

This is Rain's second to last solo episode of season 5, storytellers! On this episode of The Storytelling Lab, Rain breaks down the 3 types of self stories: the story we tell ourselves, the story we tell others, and the story people tell about us. Rain gives us some valuable introspective advice and motivation to help us get out of heads and start living our truest story. Hosted on Acast. See acast.com/privacy for more information.

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55:26

The Five Storyteller Styles with Andy Henriquez

The Storytelling Lab ·

2020/12/03

We're getting down to the wire of season 5, storytellers! On this episode of The Storytelling Lab, Rain talks with Andy Henriquez, a strategic storyteller expert, coach, and keynote speaker with a tangible passion for his work. Andy recaps his journey of how he entered the storytelling space, explains how his widely successful Master Storyteller Academy operates, and gives us some great advice on how to channel our individual challenges into our "signature stories." Hosted on Acast. See

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18:43

Overcoming Your Fears of Authentic Storytelling

The Storytelling Lab ·

2020/11/26

Happy Thanksgiving, compelling storytellers! On this episode of The Storytelling Lab, Rain answers questions from YOU about your storytelling fears. Rain shares some very relatable stories of his own while easing our fears and apprehensions by offering some down-to-earth advice and motivation when it comes to telling your story. This episode is perfect for anyone struggling to tell authentic stories. Hosted on Acast. See acast.com/privacy for more information.

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1:06:43

Using Storytelling to Run a Successful Crowdfunding...

The Storytelling Lab ·

2020/11/19

This episode of The Storytelling Lab features Amanda Cazzolla, Director of Marketing at Reinvestment Partners. Amanda enrolled in my storytelling coaching sessions awhile back, and later created an incredibly successful crowdfunding campaign from the ground up! This episode is perfect for beginners who want to hear about the evolution of a great storytelling journey from beginning end. Hosted on Acast. See acast.com/privacy for more information.

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15:27

The Four Parts of Every Brand Story

The Storytelling Lab ·

2020/11/12

On this episode of The Storytelling Lab, Rain gives us the scoop on his latest projects, including "A Storytelling Workbook for Beginners," coming out just in time to add it to your Christmas shopping cart! The workbook is centered around the four P's: People, Problem, Purpose, and Platform, and Rain gives us a breakdown of how and why each of those P's are crucial to telling your perfect brand story. Hosted on Acast. See acast.com/privacy for more information.

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55:36

Sharing Your Lived Experiences Through Stories with...

The Storytelling Lab ·

2020/11/05

This episode of The Storytelling Lab features Ray Christian, a professor, author, show host, speaker, and scholar in all things African American history and storytelling. Ray gives us a glimpse into how his passion for storytelling came to be and provides us with some invaluable advice on how to connect with your audience on a deeper level and sustain a lasting impact through shared experiences. Hosted on Acast. See acast.com/privacy for more information.

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12:37

Crafting Your Unique Narrative Voice

The Storytelling Lab ·

2020/10/29

On this episode of The Storytelling Lab, Rain gives us the inside scoop about one of his most successful coaching methods and how he helps clients discover their true narrative voice. He gives a very recent example of what NOT to do and why, and shares a piece of his personal journey about how he discovered his own narrative voice. Hosted on Acast. See acast.com/privacy for more information.

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44:41

RISKing It All in Your Story with Kevin Allison

The Storytelling Lab ·

2020/10/22

On this episode of The Storytelling Lab, Rain features none other than Kevin Allison - storyteller, comedian, teacher, author, and host of the widely popular show, RISK! Rain and Kevin break the norm with their conversation about Kevin's life experiences and his advice on how to connect with all types of people, offering you something truly raw, risky, and real this week. This episode is perfect for anyone thinking about taking a more daring approach to their storytelling style and seeking

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22:49

The Top Five Brand Storytelling Mistakes to Avoid

The Storytelling Lab ·

2020/10/15

This episode of The Storytelling Lab is an exciting one! Not only does Rain divulge the top five brand storytelling mistakes that marketing teams make, but he drops a special surprise announcement. This episode is perfect anybody fresh on the brand storytelling scene needing some upfront guidance about what not to do in your marketing strategy. Tune in to hear all the details. Hosted on Acast. See acast.com/privacy for more information.

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52:40

Cultivating Empathy in the Digital Age with Miri...

The Storytelling Lab ·

2020/10/08

On this episode of The Storytelling Lab, Rain talks with the Head of Global Internships at Microsoft, Miri Rodriguez. And if you think her title is impressive, wait til you hear the conversation! Miri is an expert at brand design thinking AND empathy and it truly shines through. This episode is perfect for anyone who is struggling with their brand storytelling strategy. Hosted on Acast. See acast.com/privacy for more information.

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15:52

The Sequencing of Your Stories

The Storytelling Lab ·

2020/10/01

On this episode of The Storytelling Lab, Rain addresses a very important aspect of effective storytelling: sequencing. Rain highlights why the order of your story's events are crucial to executing your brand storytelling strategy and even tells us a tale of his own! This episode is perfect for anyone wanting to dive deeper into WHY stories are sequenced the way that they are and how proper sequencing can heighten the connection with your prospective audience or customers. Hosted on Acast. See

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58:11

How to Share Your Story on Broadcast Media with...

The Storytelling Lab ·

2020/09/24

On this episode of The Storytelling Lab, Rain sits down with Ashley Bernardi, a media relations expert and publicist whom he previously reached out to in regard to his own book, Six Second Stories: Maximize Your Impact in Minimal Time that comes out in early 2021. Ashley has an impressive background in journalism and gives us the inside scoop on how to best position yourself to the media and step-by-step advice on how to attain success. Hosted on Acast. See acast.com/privacy for more

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18:01

Under the Influence of The Storytelling Cocktail

The Storytelling Lab ·

2020/09/17

On this week's episode of The Storytelling Lab, Rain dives into a concept of his own creation called, "The Storytelling Cocktail." You may have heard Rain speak live about this particular concoction before, but on this episode, he spends time thoroughly explaining how each individual ingredient makes a recipe for success when it comes to your brand storytelling and marketing strategy. Hosted on Acast. See acast.com/privacy for more information.

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43:05

Telling Your Authentic Story on Social Media with...

The Storytelling Lab ·

2020/09/10

This episode of The Storytelling Lab is chocked full of gold nuggets from the one and only, Troy Sandidge, or he's better known as on social media, #findtroy. Troy has been in the marketing space for over a decade and on this episode, he goes in-depth on how to navigate the marketing space within our current culture. Whether you're beginning your entrepreneurship or you're a seasoned marketing professional, this episode will have something to offer you. Hosted on Acast. See acast.com/privacy for

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21:13

The Undeniable Storytelling Formula that Works

The Storytelling Lab ·

2020/09/03

On this episode of The Storytelling Lab, Rain enters the realm of story structure and implements the "Story Spine" method from our most recent episode. Rain hones into the "spines" of a couple of our most beloved films and how to achieve their same compelling effect in your own work! This episode is perfect for anyone looking to understand why certain brand storytelling methods are more effective than others and how to use the storytelling formula to better engage and connect with your audience

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56:46

The Eight Steps of the Story Spine with Kenn Adams

The Storytelling Lab ·

2020/08/27

This episode of The Storytelling Lab features none other than Kenn Adams, a.k.a the inventor of the "Story Spine." Don't know what the Story Spine is? If you've seen any Pixar film, then you unconsciously know what it is. On this episode, Rain takes Kenn back in time to when and how the Story Spine was born, the art and structure of improv, and the importance of rules and balance within storytelling. Hosted on Acast. See acast.com/privacy for more information.

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20:51

How to Create Compelling Characters in Your Stories

The Storytelling Lab ·

2020/08/20

On this episode of The Storytelling Lab, Rain dives into the art and science of character and story development and explains the critical role they play in telling YOUR brand story. Rain discusses a variety of topics such as the 3 act structure, character archetypes, and draws on some of the most classic, "hero-driven" movies to explain how you can make the same impact on your audience. This episode is perfect for storytellers and marketers alike who are looking to deepen their connection with their

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41:57

Social Media Storytelling for Nonprofits with Julia...

The Storytelling Lab ·

2020/08/13

We're back this week on The Storytelling Lab with another incredible guest who decided very early on that her mission in life was to help others. Julia Campbell is a social media marketing expert, speaker, author, and online teacher whose passion is helping nonprofits tell the best version of their brand story. Tune in to hear Julia discuss why connecting through stories is a vital part of successful marketing. Visit Julia's website https://jcsocialmarketing.com/And follow her on Instagram

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