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PODCAST

That Solo Life: The Solo PR Pro Podcast

That Solo Life: Co-hosted by Karen Swim, founder of Words for Hire, LLC and owner of Solo PR Pro and Michelle Kane, founder of VoiceMatters, LLC, we keep it real and talk about the topics that affect solo business owners in PR and Marketing and beyond. Learn more about Solo PR Pro: www.SoloPRPro.com

business careers

All Episodes

24:33

End Your Year Strong - Episode 179

That Solo Life: The Solo PR Pro Podcast ·

2022/12/19

As we wind down 2022, we discuss ways that you can end your year strong. That doesn’t mean a sprint for the finish line but instead how you can close 2022 feeling accomplished and ready for 2023.

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24:14

Busted Bird, Master Manipulators, and the Year that...

That Solo Life: The Solo PR Pro Podcast ·

2022/12/12

"What a year!" It’s a phrase that’s been on repeat these last several years. In this episode we talk about the big events of 2022 – Twitter, misinformation, and a challenging media landscape - their implications and opportunities for 2023.

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30:10

Solo PR Pros: Respected and in Demand - Episode 177

That Solo Life: The Solo PR Pro Podcast ·

2022/12/05

This is a time of great opportunity for PR pros working as solos. We know this is true from our own experience and it’s recently been confirmed thanks to recent reports from Axios and MBO Partners. Join us for a conversation about how to seize the possibility for your business.

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21:28

Doubts, Delays, and Why You Shouldn’t Go It Alone -...

That Solo Life: The Solo PR Pro Podcast ·

2022/11/28

These past few years, with the pandemic, the shifting economy, it’s been hard. It’s not unusual if you feel like you’re doubting yourself or feel like you’re running on fumes. Know this: you are good at what you do and you are not alone.

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17:12

We Can’t Keep Up! Twitter Update - Episode 175

That Solo Life: The Solo PR Pro Podcast ·

2022/11/21

The status of Twitter is changing moment by moment. Who knows what the status of the platform will be by the time you listen to this episode – we can’t keep up! Will Twitter survive? Will Twitter users find a new digital town square? All we can do is stay tuned.

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27:06

Death by a Thousand Tech Applications - Episode 174

That Solo Life: The Solo PR Pro Podcast ·

2022/11/14

As we serve our clients, what is the true cost of the technology required to do our jobs – mentally and economically? How much tech is too much? What is and isn’t necessary and how can you create boundaries that work for you and your business? We’ll discuss all of this and more in this episode.

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29:55

The Bird is Free: What this Means for PR Pros -...

That Solo Life: The Solo PR Pro Podcast ·

2022/11/07

It finally happened. Elon Musk now owns Twitter and change is already underway. What does this mean for PR pros?

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22:39

Tricks, Treats and PR - Episode 172

That Solo Life: The Solo PR Pro Podcast ·

2022/10/31

Happy Halloween! In today’s episode, Karen and Michelle talk about the tricks and treats of what’s been happening in the communications field and the PR biz. Enter if you dare!

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30:26

Soloing Together - Episode 171

That Solo Life: The Solo PR Pro Podcast ·

2022/10/24

Just because you run your business as a solo doesn’t mean you always have to work alone. From teaming up with fellow solos to running your business as a micro agency, there’s a lot of opportunity in soloing together.

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22:47

How PR Pros Can Combat Mis-, Mal- and Disinformation...

That Solo Life: The Solo PR Pro Podcast ·

2022/10/17

Mis-, mal- and disinformation is one of the greatest threats that PR pros are facing. In today’s episode Karen and Michelle discuss how to help steer the narrative, how to be ready to help clients navigate these times, and how we as PR pros can be a positive influence.

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31:28

PR Pros Say ”No Thanks” to These 7 Things - Episode 169

That Solo Life: The Solo PR Pro Podcast ·

2022/10/10

Professional pet peeves. We all have them. Listen to today’s episode to see if Karen and Michelle mention one of yours.

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23:11

Pumpkins, Plans and Putting the Year to Bed - Episode...

That Solo Life: The Solo PR Pro Podcast ·

2022/10/03

It’s the fourth quarter – time for pumpkins, making plans for 2023, and thinking about putting the year to bed. Join Karen and Michelle for a conversation about motivating ourselves to end the year strong.

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24:54

Working with Multiple Generations - Episode 167

That Solo Life: The Solo PR Pro Podcast ·

2022/09/26

From colleagues to vendors to client contacts, today’s work environment has representatives from nearly all generations. Boomers, Generation Jones, Generation X, Millennials, Gen Zs - we all bring our talents and different experiences, work styles, and expectations. In this episode we talk about honoring our differences, learning from each other, and working together toward success.

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27:54

Quiet Quitting -Episode 166

That Solo Life: The Solo PR Pro Podcast ·

2022/09/19

Quiet quitting. It’s the phrase of the moment. In today’s episode we talk about what it means for solos as business owners and what it means for our clients. Are you experiencing quiet quitting? Tell us about it at www.soloprpro.com.

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27:28

The Joy and Pain of Clients New to PR - Episode 165

That Solo Life: The Solo PR Pro Podcast ·

2022/09/12

In today's episode, we discuss working with clients who are new to PR. Should you take them on? What are the red flags to be aware of? What steps can you take to make sure it is successful? Share your experience with us at www.soloprpro.com. Also - check out the new release from Karen Swim: Your Journey to Entrepreneurship.

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21:31

Tell Me About It: Proactive Communication Matters -...

That Solo Life: The Solo PR Pro Podcast ·

2022/09/05

A little clarity goes a long way. In today’s episode, Karen and Michelle talk about how taking the time to communicate proactively can help prevent issues or confusion in the future We always want to know what you think. Tell us at www.soloprpro.com.

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23:02

Google Updates with Jordyn Slocum of BeMarketing -...

That Solo Life: The Solo PR Pro Podcast ·

2022/08/29

If it feels like Google is always making changes, well, you’re right. That’s why we’ve asked Jordyn Slocum of BeMarketing to join us in today’s episode to talk about the latest updates. Keep up with Jordyn on social media: Instagram: jordypop_10 Facebook LinkedIn What’s your latest Google discovery? Tell us at www.soloprpro.com.

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38:08

PR & Popcorn with Chauniqua Major-Louis - Episode 162

That Solo Life: The Solo PR Pro Podcast ·

2022/08/22

Today we are joined by Chauniqua Major-Louis, but everyone calls her Major. Major is the founder of Whatever's Good PR and Major’s Project Pop Popcorn. In this episode, we discuss her approach to her purpose and passion in her work and life. Keep up with Major via the links above or at MajorCreates.com. Find her on social media: Instagram: @majorcreates Facebook: https://www.facebook.com/majorc LinkedIn: https://www.linkedin.com/in/cnmajor/ What did this episode inspire you to do? Tell us at

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25:07

The Marketplace of You with Blake Hutchison, CEO of...

That Solo Life: The Solo PR Pro Podcast ·

2022/08/15

In today’s episode, we’re joined by Blake Hutchison, CEO of Flippa to discuss how Solo PR Pros can create assets that they can sell. As Blake shares with us, “running a business changes you...selling a business makes you.” Tune in to learn how you can sell, scale, or possibly retire! Keep up with Blake on Twitter @Flippa and on LinkedIn. After you’ve listened, share your business dream with us at www.soloprpro.com.

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34:39

The Battle Against Misinformation with Axel Ebermann...

That Solo Life: The Solo PR Pro Podcast ·

2022/08/08

How do we know what we see and hear are real? Mis-, mal- and disinformation are the biggest challenges communicators and society as a whole are facing today. On today's show, Axel Ebermann, a guest lecturer with a long career in visual storytelling, leads us through his research on Deep Fakes and Synthetic Media, a growing subcategory of misinformation. Listen to learn more about his research and how to prepare for this new challenge. We’d love your feedback. What topics would you like us to cover

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182 results

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