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PODCAST

Social Media Marketing Podcast

Michael Stelzner, Social Media Examiner

Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/

business marketing

All Episodes

00:49:08

How to Batch Instagram Reels Content Efficiently

Social Media Marketing Podcast ·

2023/07/20

Want to publish more Instagram reels without recording every day? Looking for a workflow to create weeks’ worth of content at one time? To discover how to batch your Instagram reels, I interview Elise Darma.

en

00:45:23

Getting Started With GA4: A Practical Approach

Social Media Marketing Podcast ·

2023/07/13

Want to learn more about using Google Analytics 4 (GA4)? Wondering what kinds of reports and insights GA4 can give you? To discover how to get started with GA4, I interview Zack Duncan.

en

00:42:29

Demand Generation Strategy: How to Get Buyers to Line...

Social Media Marketing Podcast ·

2023/07/06

Need more clients and customers? Looking for a framework you can model to fit your own business? To discover a strategy to generate demand for your products and services, I interview Philip Ilic.

en

00:48:19

Using YouTube Analytics to Improve Your Video Strategy

Social Media Marketing Podcast ·

2023/06/29

Want to improve your video performance? Wondering what metrics and data to look for in YouTube Studio? To discover how to improve your YouTube video strategy with analytics, I interview Justin Brown.

en

00:46:18

AI for Business: Use Cases and Trends

Social Media Marketing Podcast ·

2023/06/22

Wondering what marketing tasks AI can help you with? Looking for help developing AI prompts that deliver the results you need? To discover how to use AI for marketers, Interview Chris Penn.

en

00:45:36

Using Story the Right Way: Theory and Practice for...

Social Media Marketing Podcast ·

2023/06/15

Need better stories to improve your marketing? Wondering why customers connect with some stories and not others? To discover the theory and practice of using stories in your marketing, I interview JJ Peterson.

en

00:41:21

Developing Shows: Behind the Scenes at Social Media...

Social Media Marketing Podcast ·

2023/06/08

Want to launch a new podcast or video series? Wondering how Social Media Examiner does it? To share how Social Media Examiner conceived and launched a new show in 9 weeks, I talk with Brooke B. Sellas.

en

00:52:25

YouTube Ad Strategy: A New Way to Grow Your Leads and...

Social Media Marketing Podcast ·

2023/06/01

Want more customers? Wondering how to create YouTube ad content that qualifies viewers before they click through to your website? To discover a new ad strategy for YouTube, I interview Tom Breeze.

en

00:48:22

Using Scarcity in Marketing: A Roadmap to Higher...

Social Media Marketing Podcast ·

2023/05/25

Want to drive more sales? Wondering how to convince people to act on your offer immediately? To discover how to use scarcity to improve your marketing conversions, I interview Dr. MIndy Weinstein.

en

00:43:46

YouTube Ad Targeting: How to Maximize Your Results

Social Media Marketing Podcast ·

2023/05/18

Want to improve results on your YouTube ad campaigns? Wondering how advanced targeting can get you in front of people who are ready to buy? To discover a YouTube ad targeting strategy, I interview Ben Jones.

en

00:43:15

Targeting Website Visitors With Emails: How to Use...

Social Media Marketing Podcast ·

2023/05/11

Need a way to re-engage people who don't purchase your products or services? Looking for a strategy that doesn’t involve ads? To discover how to target visitors to your website organically with emails, I interview Steve Chou.

en

00:42:30

YouTube Content Strategy for Businesses

Social Media Marketing Podcast ·

2023/05/04

Are you looking for a strategy to attract your ideal audience with YouTube? Do you want more quality leads? To discover a YouTube content strategy for businesses, I interview Nate Black.

en

00:44:44

Neuroscience and Marketing: How to Hack the Buyer’s...

Social Media Marketing Podcast ·

2023/04/27

Want to create more effective marketing campaigns? Wondering how buyers make purchase decisions? To discover how neuroscience can help us become better marketers, I interview Kenda Macdonald.

en

00:43:59

Email Marketing Strategy: Cultivating Prospects With...

Social Media Marketing Podcast ·

2023/04/20

Looking for a guaranteed way to reach prospects and customers with your messages? Wondering how email could help you attract and retain more customers? To discover an email content marketing strategy that nurtures and converts, I interview Alex Cattoni.

en

00:44:41

Creator Content That Converts With Facebook Ads

Social Media Marketing Podcast ·

2023/04/13

Want to include creator-led content in your marketing? Wondering how to research and script Facebook ads that feature creators? To discover how to create Facebook ads that convert with user-generated content, I interview Dara Denney.

en

00:41:22

How to Build a YouTube Community That Loves to...

Social Media Marketing Podcast ·

2023/04/06

Wondering how to build a scalable business with YouTube? Looking for a proven model that turns followers into customers? To discover how to create a YouTube community that people will invest in, I interview Danie Jay.

en

00:46:44

Building a Marketing Plan That Works

Social Media Marketing Podcast ·

2023/03/30

Want to grow your business? Wondering how to set up a marketing system that delivers consistent results? To discover how to build a five-stage marketing plan that works, I interview Adam Erhart.

en

00:45:04

Acquisition Strategy: How to Grow Your Sales the Easy...

Social Media Marketing Podcast ·

2023/03/23

Want to generate more leads and close more sales? Looking for an automated process that does the heavy lifting for you? To discover a marketing strategy for acquiring new customers, I interview Ravi Abuvala

en

00:44:56

The Language of Persuasion: Magic Words to Get Your Way

Social Media Marketing Podcast ·

2023/03/16

Want to be more persuasive? Wondering which words will influence people to take action? To discover how to use language to guide people to a desired outcome, interview Jonah Berger.

en

00:40:45

How to Use LinkedIn Messages for More Qualified Leads...

Social Media Marketing Podcast ·

2023/03/09

Need more leads but don't have the budget to run ads? Looking for an organic LinkedIn prospecting process that works? To discover how to use LinkedIn Messages to develop relationships and sell, I interview John Nemo.

en

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