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PODCAST

The Places We"ll Go Marketing Show

The Places We"ll Go Show

Welcome to The Places We"ll Go Marketing Show hosted by two of the most prominent names in marketing, Mark Evans, the MD of Marketing at Direct Line Group and Chairman of the School of Marketing and Ritchie Mehta, the CEO of the School of Marketing. Expect weekly insights into the marketing space and what it takes to make a name for yourself in such a competitive industry, from leading Chief Marketing Officers, Marketing Directors and Chief Executive Officers.

business marketing

All Episodes

00:45:21

The issues our industry faces today with Russell Parsons

The Places We"ll Go Marketing Show ·

2021/10/04

In this episode, Russell shared his view on where marketing is today and how it has changed since he entered the industry, how his career journey differed to most and what advice he would give to those just starting their career. Who is Russell Parsons? Russell is the editorial lead for the UK's most prominent marketing title and event. He is responsible for leading the content, editorial and strategic direction across several platforms for both brands, he has a track record of conceiving,

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00:43:58

The importance of psychology within marketing with...

The Places We"ll Go Marketing Show ·

2021/10/01

In this episode, Kathleen talks about the importance of relating her work back to psychology, owning who you are and grabbing life by the horns. Who is Kathleen Saxton? Kathleen Saxton is a Managing Director at MediaLink, who leads the firm’s operations in EMEA. An industry veteran with 25+ years of experience in sales, marketing, media and executive search, her remit is wide-ranging and spans business growth, agency selection, talent advisory and strategic consulting. Saxton joined MediaLink in

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00:44:22

The secrets of Marketing Leadership with Thomas Barta

The Places We"ll Go Marketing Show ·

2021/09/14

In this episode Thomas reveals the secrets to successful marketing leadership, how he used imposter syndrome to fuel his ambition and the 12 power/value creation zone. Who is Thomas Barta? Thomas Barta is the world’s leading expert on marketing leadership. A former marketer and McKinsey partner, he has conducted the world’s largest studies on marketer's success. No wonder some call him: The Marketers’ Coach. He is the founder of the Marketing Leadership Masterclass, with Syl Saller, co-author:

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00:44:33

The Places We'll Go Show with Jessica Myers

The Places We"ll Go Marketing Show ·

2021/09/14

In this episode, Jess Myers talks about the importance of loving the brand you work for, how mentoring influenced her career and how her childhood led her to becoming so successful. Who is Jessica Myers? Jessica is a member of the Metro Bank Executive Committee, having joined in November 2019 to build the Bank’s first-ever Brand and Marketing function. Her role focuses on shaping Metro Bank’s brand strategy, building transformational marketing capabilities, and investing in brand and marketing

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00:45:48

Disrupting the search industry with Carrie Rose

The Places We"ll Go Marketing Show ·

2021/09/14

In this episode, Carrie reveals what first made her launch Rise at Seven and what made her become such a successful marketer and entrepreneur. Who is Carrie Rose? Carrie Rose, 27 year old co-founder and CEO of leading search-first creative agency Rise at Seven. Rise disrupted the search industry just 18 months ago, winning Missguided on the spot without a pitch for presenting a search-first approach to creative. The story spread, attracting other disruptor brands that wanted a creative approach to

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00:43:46

The Places We'll Go Show with Francesca James

The Places We"ll Go Marketing Show ·

2021/08/31

In this episode, Fran gives advice to entrepreneurs just starting out, why she started Lightbulb Sessions and what she wants her legacy to be Who is Francesca James? Francesca is the founder of the Great British Entrepreneur Awards and community. With a background in publishing and events, Francesca is passionate about telling the stories of entrepreneurs in an effort to support and champion their endeavours. Founded in 2013, the Great British Entrepreneur Awards acknowledges the hard work and

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00:45:22

The Places We'll Go Show with Ed Smith

The Places We"ll Go Marketing Show ·

2021/08/23

In this episode, Ed talks about having a good work/life balance, feedback culture and how to be a player instead of a victim Who is Ed Smith? Ed has CEO and GM experience in media, advertising and technology, as well as, extensive experience in the Marketing world. He was part of the Mt.Buller Resort Management Board and Australian Alpine Enterprise, operators of Falls Creek and Mt.Hotham ski resorts. Not for profit member of the board of trustees of Make A Wish UK, former director of Make A

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00:50:28

The Places We'll Go Show with Raja Rajamannar

The Places We"ll Go Marketing Show ·

2021/08/17

In this episode, Raja talks about the importance of always learning, how we need to view customer loyalty and the mistakes he made when starting his career. WHO IS RAJA? A transformative business leader with substantial senior management experience across different geographies around the world. Raja has managed large-scale businesses at Fortune 500 companies across financial services, consumer-packaged goods and healthcare, including at Unilever, Citigroup, Anthem, and Mastercard. He is globally

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00:43:59

Becoming Marketing Director of Formula 1 - Ellie Norman

The Places We"ll Go Marketing Show ·

2021/08/09

In this episode, Ellie gives advice to those trying to find their way in the world, reveals what her big breaks were and talks about the steps she took to get to where she is today. Who is Ellie Norman? An energetic and versatile marketing leader with over 16 years experience in fast moving complex commercial environments including 4 years in Media / Telecoms & Entertainment Marketing and 8 years in Automotive Marketing. Ellie is someone who has experience of managing ‘challenger’ brands within

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00:46:20

Life as a professional athlete - David Smith MBE

The Places We"ll Go Marketing Show ·

2021/07/26

In this episode, David shares when he felt most alive, what he thinks it means to be alive and the importance of inner work. Who is David Smith MBE? David is a Nike Athlete, Speaker, Writer and Coach, he has competed internationally in several sports including GB Rowing & British Cycling. David has over come tremendous adversity and now shares both his experience in high performance sport and his first hand experience of fighting for his life with a rare tumour. Pushing both mental and physical

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00:47:53

Life as an entrepreneur and business leader - Suki...

The Places We"ll Go Marketing Show ·

2021/07/16

In this episode, Suki talks about diversity and inclusion in the work place, trying to evolve yourself and the importance of wellbeing. Key Takeaways Diversity and inclusion in the work place Importance of wellbeing Positive energy Post-traumatic growth Greatest emotion is love Equation for business transformation Who is Suki Thompson? A passionate entrepreneur and transformational business leader. She loves herwork and herambition is to help support, lead and shape the modern business and

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00:49:01

The Greatest Olympian Ever with Sir Steve Redgrave CBE

The Places We"ll Go Marketing Show ·

2021/07/05

WHO IS SIR STEVE REDGRAVE CBE? Undoubtedly most famous as the winner of an unprecedented five Gold Medals in five consecutive Olympic Games, Sir Steve Redgrave's accomplishments in the world of rowing are unparalleled. Today, Steve continues to share his unique knowledge and experience of endurance events to benefit the competitive worlds of sport and commercial enterprise, investing his time in individuals and projects across the world.

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00:49:58

The Facebook Journey with Steve Hatch

The Places We"ll Go Marketing Show ·

2021/06/30

Who is Steve Hatch? In his role as Facebook’s Vice President for Northern Europe, Steve manages all business operations and strategy in the region as well as leading the UK team. Steve was the first Regional Director for the UK and has overseen its growth in operations to over 3000 people across its London offices. Sponsored by School of Marketing. Delivering digital and data-led marketing apprenticeships and training.

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00:47:47

Un-stereotyping advertising with Aline Santos

The Places We"ll Go Marketing Show ·

2021/06/23

WHO IS ALINE SANTOS? Aline believes in putting people front and centre in everything that she does. Using insights to develop and market products and ideas that add real value to people’s lives is what energizes her. This is why helping to redefine “Dove Campaign -Real Beauty” in the 90’s and the “Dirt is Good” campaign with OMO in the past 10 years – shaped Aline's career. Another huge passion point has been to empower women to live their full potential at home, in the workplace and in society

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00:45:51

The Marketing Seminar with Seth Godin

The Places We"ll Go Marketing Show ·

2021/06/16

Who is Seth Godin? For more than thirty years, Seth has been trying to turn on lights, inspire people and teach them how to level up. He has spent most of his professional life as a writer. Seth has published 19 bestselling books. These books are a great way to go deep into a concept, and Seth thinks many of them stand the test of time. Seth's latest book is called "The Practise". Like the one before, "This is Marketing" , both were bestsellers. In 2015, Seth created the altMBA. It’s a life-changing

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00:47:22

Getting the "Best Out Of Me" (BOOM) - Will Greenwood...

The Places We"ll Go Marketing Show ·

2021/06/04

He was an integral member of the England Rugby World Cup Winning team in 2003. Since retiring from professional rugby, Will has established himself as a leading rugby analyst and motivational speaker. Combined with the lows of injury setbacks, personal tragedy and also self-doubt, will provides a gripping insight in to the studied determination that is needed to achieve in any arena.

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00:45:38

Leading at Speed with Sophie Devonshire, CEO at The...

The Places We"ll Go Marketing Show ·

2021/05/27

WHO IS SOPHIE DEVONSHIRE? Sophie started her career in brand management with Procter & Gamble and Coca-Cola & worked consultancy/agency side with Interbrand, Leo Burnett and The Caffeine Partnership as well as founding, growing and selling her own e-commerce business. She has seen that the smartest leaders in business understand that building connections and sharing stories and ideas with peers can be energising and a powerful accelerator to success. So that's why she is completely

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00:42:20

Lessons From a World Cup Winner with Sir Clive...

The Places We"ll Go Marketing Show ·

2021/05/17

WHO IS SIR CLIVE WOODWARD RUGBY Clive played International Rugby for England 20 times between 1980 & 1984 also went on two British & Irish Lions tours. Clive is best known as the Winning Head Coach who led England to World Cup glory in Australia in 2003. OLYMPICS: In 2006 Clive joined the British Olympic Association as Team GB's Director of Sport to support the national coaches and athletes at the Beijing and Vancouver Olympics, and went on to deliver Team GB's most successful Olympic Games

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00:46:35

Mastering Customer Success with Charlie Dawson,...

The Places We"ll Go Marketing Show ·

2021/05/17

WHO IS CHARLIE DAWSON Charlie established The Foundation in 1999 with the aim of helping organisations be more sustainably successful by being customers not financially led. His original inspiration came from working on a new car company launch, Daewoo, that did this by happy accident to great effect, breaking records for speed of growth and disrupting an inward-looking market. Previous clients include: HSBC, Morrisons, eBay, Harvey Nichols and Eurostar WHAT YOU'LL LEARN ⭕ Seeing the world from

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00:45:52

Lessons From Three Decades at Unilever - Conny...

The Places We"ll Go Marketing Show ·

2021/05/06

WHO IS CONNY BRAAMS As Chief Digital and Marketing Officer, Conny is a member of the Unilever Leadership Executive and responsible for the end-to-end digital transformation of Unilever and Marketing worldwide. Conny’s broad international business experience and her track record in driving change at scale, is critical to lead the transformation of Unilever into a future-fit, purpose-led, fully digitised organisation at the leading edge of consumer marketing. Externally, she has been recognised in

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215 results

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