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PODCAST

The Food Blogger Pro Podcast

Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You"ll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast

business entrepreneurship

All Episodes

53:56

390: Overcoming Burnout and Building a Successful...

The Food Blogger Pro Podcast ·

2023/01/03

Overcoming feelings of burnout, becoming a full-time content creator, and creating multiple revenue streams with Karishma Pradhan from Home Cooking Collective. ----- Welcome to episode 390 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Karishma Pradhan from Home Cooking Collective about how she overcame burnout and built a successful career as a food creator. Overcoming Burnout and Building a Successful Career as a Food Creator Today, we’re really excited to share this

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55:47

389: FBP Rewind – How Sarah Cook Went From 17k to...

The Food Blogger Pro Podcast ·

2022/12/27

Investing money into your business, deleting posts to encourage growth, and the importance of having accountability partners with Sarah Cook from Sustainable Cooks. ----- Welcome to episode 389 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to our episode with Sarah Cook from Sustainable Cooks where she talks about what specific strategies she implemented to grow her blog’s traffic and increase her revenue. Going From 17k to 600k Monthly Pageviews For today’s FBP

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59:34

388: FBP Rewind – How Emma Duckworth Doubled Her...

The Food Blogger Pro Podcast ·

2022/12/20

Improving your food photography skills, getting a cookbook deal, and focusing on SEO with Emma Duckworth from Emma Duckworth Bakes. ----- Welcome to episode 388 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to our episode with Emma Duckworth from Emma Duckworth Bakes where she talks about how she’s grown her blog by focusing on SEO. Doubling Pageviews by Focusing on SEO It’s another FBP Rewind episode today, and we’re so excited to revisit our November 2021

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43:21

387: How to Optimize Your Website Design as a Food...

The Food Blogger Pro Podcast ·

2022/12/13

Running a web design studio, conveying your brand's voice and messaging, and optimizing the user experience on your blog with Madison Wetherill from Grace + Vine Studios. ----- Welcome to episode 387 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Madison Wetherill from Grace + Vine Studios about optimizing your website design as a food blogger. Optimizing Your Website Design as a Food Blogger When it comes down to it, website design is so much more than just your website

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47:44

386: Getting the Most Out of Your Email Marketing...

The Food Blogger Pro Podcast ·

2022/12/06

Getting started with email marketing, encouraging people to sign up for your list, and creating a strong email marketing strategy with Matt Ragland. ----- Welcome to episode 386 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Matt Ragland about getting the most out of your email marketing strategy. Getting the Most Out of Your Email Marketing Strategy If you’re already creating content for your blog or social media, another great place to share that content is via email

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54:05

385: Teaching Cooking Classes in Your Community as a...

The Food Blogger Pro Podcast ·

2022/11/29

Getting comfortable on camera, running online cooking classes, and maximizing your productivity with Ashley Covelli from Big Flavors from a Tiny Kitchen. ----- Welcome to episode 385 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ashley Covelli from Big Flavors from a Tiny Kitchen about teaching cooking classes as a food creator. Teaching Cooking Classes Have you ever wanted to teach your own cooking classes but are not sure how to get started? Then you won’t want to

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59:49

384: How Toni Okamoto Runs Two Food Blogs and Grew...

The Food Blogger Pro Podcast ·

2022/11/22

Running two food blogs, building a team, and rapidly growing an email list with Toni Okamoto from Plant-Based on a Budget. ----- Welcome to episode 384 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Toni Okamoto from Plant-Based on a Budget about how she runs her two food blogs and how she’s grown her email list to over 80,000 subscribers. Running Two Food Blogs and Growing an Email List Today, we’re really excited to share this conversation with Toni Okamoto! She’s the

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57:03

383: TikTok, Whisk, and the Importance of Leaning...

The Food Blogger Pro Podcast ·

2022/11/15

Creating viral food videos, sharing videos on TikTok, and editing your videos for different platforms with Julie Tran Deily. ----- Welcome to episode 383 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Julie Tran Deily about how food creators can use Whisk when sharing videos on TikTok. TikTok, Whisk, and the Importance of Leaning into Video Note: Since the recording of this interview, TikTok decided to sunset their Jump program, which Bjork and Julie mention during this

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51:29

382: 4 Tips for Negotiating Sponsored Content...

The Food Blogger Pro Podcast ·

2022/11/08

Reaching out to brands, negotiating sponsored content contracts, and determining your rates with Jenny Meassick from Chocolate & Lace. ----- Welcome to episode 382 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jenny Meassick from Chocolate & Lace about how she works with brands and negotiates sponsored content contracts. Tips for Negotiating Sponsored Content Contracts There are so many ways you can earn money as a food creator, one of which is by working with brands

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45:31

381: Developing Foolproof Recipes with Katie Webster

The Food Blogger Pro Podcast ·

2022/11/01

Knowing a recipe is ready to publish, why recipe testing starts at the grocery store, and starting with a Hypothesis Draft with Katie Webster. ----- Welcome to episode 381 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Katie Webster from Healthy Seasonal Recipes about the process of developing rock-solid recipes for your readers. Developing Foolproof Recipes As food bloggers and business owners, the “product” we’re creating for our readers or “customers” are our recipes,

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50:20

380: What Google is Expecting from Food Creators with...

The Food Blogger Pro Podcast ·

2022/10/25

How to understand high-ranking content on Google, how to tell when Google updates its algorithm, and the importance of user intent with Arsen Rabinovich. ----- Welcome to episode 380 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Arsen Rabinovich from TopHatRank about how content ranks with the Google Algorithm. What Google is Expecting from Food Creators Us, to Google Search: Why are you the way that you are? If you’ve ever had similar feelings towards the world’s most

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48:52

379: 5 Tips for Growing Your Blog with a Full-Time...

The Food Blogger Pro Podcast ·

2022/10/18

Managing your time as a blogger, investing in your business, and building connections with other food bloggers with Shweta Garg from Masala and Chai. ----- Welcome to episode 379 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Shweta Garg from Masala and Chai about how she’s grown her blog while working a full-time job. Growing Your Blog with a Full-Time Job Are you growing your blog while also working a full-time job? Do you struggle to find enough hours in the day to

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57:29

378: Monetizing as a Food Creator Through Digital...

The Food Blogger Pro Podcast ·

2022/10/11

Diversifying your revenue streams, selling digital products, and finding your niche as a food creator with Tessa Arias from Handle the Heat. ----- Welcome to episode 378 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Tessa Arias from Handle the Heat about the unique ways she monetizes her business as a food creator. Monetizing as a Food Creator Today, we’re really excited to share this conversation with Tessa! She’s a professionally trained chef, cookbook author, and

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35:16

377: Q4 Advice for Food Creators from the Food...

The Food Blogger Pro Podcast ·

2022/10/04

Creating a content plan for Q4 and maximizing your revenue as a food creator with advice from the Food Blogger Pro Experts. ----- Welcome to episode 377 of The Food Blogger Pro Podcast! This week on the podcast, the Food Blogger Pro Experts share their best advice for getting the most out of Q4 as a food creator. Q4 Advice Let’s talk about Q4! The last three months of the year (also known as Q4) are a very important time for food creators for a few reasons. More people will be searching for recipes

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54:18

376: Organizing and Running Large-Scale Virtual...

The Food Blogger Pro Podcast ·

2022/09/27

Running virtual events, getting brands involved, and promoting the events to creators with Stefani Pollack from The Bake Fest. ----- Welcome to episode 376 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Stefani Pollack from The Bake Fest about organizing and running virtual events. Organizing and Running Large-Scale Virtual Events As food bloggers, we spend a lot of our time working by ourselves, and it can often feel isolating. So how can we connect with other bloggers

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44:43

375: From Blogger to Cookbook Author (Part Two) –...

The Food Blogger Pro Podcast ·

2022/09/20

Writing a cookbook proposal, finding a literary agent, and writing a cookbook with a co-author with Yvette Marquez-Sharpnack from Muy Bueno. ----- Welcome to episode 375 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Yvette Marquez-Sharpnack from Muy Bueno in Part Two of our From Blogger to Cookbook Author series. From Blogger to Cookbook Author Welcome back to our From Blogger to Cookbook Author series! In this two-part series, we’re interviewing a few bloggers who have

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01:08:43

374: From Blogger to Cookbook Author – How Adrianna...

The Food Blogger Pro Podcast ·

2022/09/13

Getting two cookbook deals, choosing a cookbook topic, and navigating the cookbook writing process as a food blogger with Adrianna Adarme from A Cozy Kitchen. ----- Welcome to episode 374 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Adrianna Adarme from A Cozy Kitchen in Part One of our From Blogger to Cookbook Author series. From Blogger to Cookbook Author We’re excited to officially launch a two-part series called From Blogger to Cookbook Author! In this series,

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59:45

373: How to Leverage Your Expertise and Passion to...

The Food Blogger Pro Podcast ·

2022/09/06

Finding your purpose as a business owner and teaching engaging online cooking classes with Cynthia Samanian from Culinary Creator Business School. ----- Welcome to episode 373 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Cynthia Samanian from Culinary Creator Business School about teaching online cooking classes. Teaching Online Cooking Classes Have you ever wanted to teach online cooking classes but you’re not sure how to get started? Well, Cynthia is here to help you

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49:31

372: How Elena Davis Went From 20k to 100k+ Monthly...

The Food Blogger Pro Podcast ·

2022/08/30

Getting accepted into Mediavine, running in-person cooking classes, and selling products as a content creator with Elena Davis from Cucina by Elena. ----- Welcome to episode 372 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Elena Davis from Cucina by Elena about how she grew her traffic and got accepted into Mediavine. From 20k to 100k+ Monthly Pageviews Today, we’re really excited to share this inspiring conversation with Elena! Since launching her blog in 2020, she

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01:05:53

371: Becoming Full-Time Entrepreneurs and Growing...

The Food Blogger Pro Podcast ·

2022/08/23

Becoming full-time entrepreneurs, building a team, and growing multiple businesses with Bjork and Lindsay Ostrom. ----- Welcome to episode 371 of The Food Blogger Pro Podcast! This week on the podcast, we’re sharing Bjork and Lindsay’s episode from the Simple Pin Podcast with Kate Ahl. Growing Multiple Businesses Today’s episode is a bit unusual because Bjork and Lindsay are actually the ones being interviewed! We’re really excited to be featuring an episode of the Simple Pin Podcast. Kate recently

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553 results

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