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PODCAST

Great Events

If you"re a marketer or in the events industry seeking fresh insights, actionable tips, and a pulse on the latest trends, then this podcast is for you. We uncover everything from industry insights and career growth to accessibility, sustainability, diversity, and inclusion. Join us every other Wednesday as we redefine how to make your events great. Hosted by Rachel Andrews, Alyssa Peltier, and Felicia Asiedu.

business marketing

All Episodes

27:27

Hotel Perspective: Reopening Safely

Great Events ·

2020/10/01

For this episode, we talked to Martha Austin from Playa Hotels & Resorts about how they are handling re-opening safely. Martha shared with us how Playa Hotels & Resorts is using their health and safety programs to ensure everyone can comfortably and safely travel to their destinations again. Tune in to hear Martha share the many ways they are keeping guests safe.

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31:53

The Making of Successful Virtual Events

Great Events ·

2020/09/24

In this episode, we sat down and talked to Steve Shultz about how the Lincoln Financial Group was able to quickly pivot their in-person events to successful virtual experiences. Steve shares how his team and himself had to think outside the box and take on new roles to be able to successfully navigate putting on virtual events. Tune in to hear more of Steve's story and his tips for having great virtual events!

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32:56

Power of the Events Industry

Great Events ·

2020/09/10

Alexis and Emma from ConnectSeven Group in Canada talk to us about their involvement with British Columbia’s reopening plan in the events industry. They also come with some valuable insights into what we can do to still be sustainable at events while being sensitive to new requirements. Hear their thoughts related to some of the signs or metrics that we can look out for to track progress and ensure we are moving in the right direction with the reopening. They also shared their perspective on what

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22:33

Winner's Circle: Behind the Curtain

Great Events ·

2020/08/26

In this special episode, Brooke and Cody sit down with some of the winners of the Cvent Excellence Awards right after the virtual ceremony. Listen in to hear all their tips and tricks and how they became Cvent winners.

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33:24

We're Good To Go: UK

Great Events ·

2020/08/19

Today, Brooke and Cody sat down with Leila Heller, Meetings and Incentives Director, North America at VisitBritain/MeetEngland, and Caroline Phelan, Meetings and Incentive Senior Manager Europe, to talk to us about how the UK is preparing to safely welcome back visitors and events. They share their insights on the impact they think the current pandemic will have on the industry both in the short term and long term for the UK. They also share some really creative ideas that UK restaurants and bars

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19:51

Behind the Scenes: Planet IMEX

Great Events ·

2020/08/12

For event professionals, IMEX is a familiar name. IMEX is an industry-leading exhibition for incentive travel, meetings, events and considered the heartbeat of the global business events community. Their two tradeshows have been running annually for almost two decades in Frankfurt and Las Vegas. In this episode, Carina Bauer, CEO of IMEX Group, talks to us about how their virtual event, Planet IMEX, went. She also shares insights on how IMEX made the decision to pivot to virtual and their approach

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19:52

Virtual Events: Integrations & Engagement Strategies

Great Events ·

2020/08/05

With Virtual events being so prominent, many event planners have questions about integrating different platforms and their respective benefits. Lori Wildman, Senior Marketing Manager at DMA - DuCharme, McMillen & Associates, Inc. talks to us about her experience with moving her events to a virtual platform and how using different systems helps for one end goal. She also shares her views on how beneficial it is to use a virtual MC, other engagement strategies, and shares some alternative benefits

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25:45

Reopening Strategies & Sustainability at Live Events

Great Events ·

2020/07/28

From traveling to eating meals at in-person events, the current pandemic has impacted everything. Lou Marrocco, President of Brandywine Events, talks to Brooke and Cody and offers us some guidance on reopening strategies as we begin to consider in-person events again. In this episode, he shares what steps event-planners and hoteliers can take to not let fear or anxiety impact reopening plans. He also discusses different options that planners have to be sensitive to COVID19 while also keeping

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35:24

Incentive Experience Events: Present & Future

Great Events ·

2020/07/22

With our current environment, several companies are taking preventative measures to limit exposure to employees, so what is the future of incentive meetings? Tahira Endean, Head of Events at SITE Global, talks to us about the state of incentive experiences for top performers. Hear her unique perspective on how companies can still keep incentive events alive during these times and how we can continue to provide that red carpet experience people have come to expect. Listen in to hear how companies can

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26:12

State of International Conventions

Great Events ·

2020/07/08

The world has changed the way it operates and that includes how event planners need to think while working on international conventions. In this episode, Shawn Cheng, Project Manager at MCI and president of PCMA’s Canada West Chapter, shares his thoughts on the few things that international conventions are facing. You will hear more about the main reasons people attend conferences and how they need to be re-designed to work in the present scenario. He also talks about using gamification effectively

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24:19

Messaging & Communication Strategies

Great Events ·

2020/07/01

We know recovery is inevitable and live events will eventually resume and there are a lot of questions. Will you be able to build the same kind of relationship in the virtual environment? How can planners maximize attendance and engagement on the rebound? How social distancing will impact events? How should planners build value to justify the cost once we go back to live events? and so on. We all have questions. In this episode Brendan Dell, Founder and President of B2H, shares his thoughts with

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39:23

Diversity and Inclusion in All Events

Great Events ·

2020/06/26

With Pride month in full swing, we invited Michael Newton, Team Lead of Europe Account Management with Cvent, back to the podcast to talk about diversity and inclusion and why it is so important for planners to be conscious of this while planning events. Michael not only has a wealth of knowledge but also as a subject matter expert, he shares his thoughts and ideas on how companies can get started with initiatives around diversity and inclusion. Listen in to hear his thoughts on launching and

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34:10

Future of Corporate Travel

Great Events ·

2020/06/24

We all know that recovery is on the horizon and corporate travel will eventually resume, but not without some changes. Best practices and safety measures will be part of our lives and it will help in evolving corporate travel. In this episode we talk about how as travelers we will be responsible to make travel not only safe, but a success in the new world. Timothy Jones, Director of Corporate Travel at Cvent joins Brooke and Cody and shares some predictions about the phased approach on the future

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23:05

International Perspective: Precautions & Strategies

Great Events ·

2020/06/22

Ever wonder what industry leaders of other countries are doing in the current situation? In this episode we talk through what they are doing to show that London will be a safe destination to go back to and also hear about visiting London virtually and everything it has to offer. Tracy also shares a 3-phase approach to getting back to “normal” and how working with government leaders has better prepared them for the current situation. As a special bonus, listen in to hear more about Cvent Connect

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29:43

Maintaining a Work-Life Balance

Great Events ·

2020/06/19

The transition from working in the office to working from home with all your family members happened so quickly in our lives. As we continue working from home some of us still find it difficult to maintain that much required work-life balance. We know it is hard to stay focused when we have all been home longer than we would like. In this episode we are joined by Stephen Carroll, Senior Director, Partnerships & Corporate Marketing at Cvent and his spouse Bernadette J. Carroll, Founder, and CEO of

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24:10

Time to Shine: Start Now

Great Events ·

2020/06/17

These are unprecedented times and ON24 is trying to do their part to bring us into the new normal. Listen as Cheri Keith, Director of Strategy and Research at ON24, talks about some great insights from their annual benchmark report, such as the changes in ideal dates and times for webinars in recent weeks. She also talks about how webinars are still thriving with virtual events being the point of focus during these times. She also shares what changes might be required from an event marketing

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31:43

Empowered to Empower Others

Great Events ·

2020/06/15

In a time when everyone is trying to do something for society, we had the privilege of talking to someone who took actions during these unprecedented times to start an initiative to help first responders called #CompoundingHandoff. Lizzie Harbin Vice President of Public Affairs, Communications, Education, and Human Resources at PCCA not only pivoted to a virtual event but made it a success from 25 attendees to 400+ virtual attendees. While also starting a community movement to make hand sanitizer

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16:40

Virtual Event Myth #3: Engagement Limitations

Great Events ·

2020/06/12

In this third part of our Cvent Virtual Week series, we debunk the myth that virtual events are boring. That couldn't be more wrong! Our guests, Lauren Allison and Noel McWilliams, share their tips on how to make virtual events engaging for attendees. Whether virtual or in-person, events can still be engaging and accomplish the same goals for attendees. Tune in to hear everything they had to say!

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29:01

Virtual Event Myth #2: Technology Gap

Great Events ·

2020/06/10

We are halfway through Cvent Virtual Week and we are continuing to debunk myths around hosting virtual events! In the second part of our three-part series, our guests Taylor Bohn and Lauren Turner demystify the myth that is on many people's minds -- not having the right technology to put on a virtual event. Our guests talk through the technology you need to run a virtual event and how it's not as complicated as we may think!

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17:48

Virtual Event Myth #1: Starting from Scratch

Great Events ·

2020/06/08

It's Cvent Virtual Week and we are going to be debunking myths around hosting virtual events! In the first part of our three-part series, we tackle the myth around having to start from square one when switching to a virtually hosted event. Our guest Paulina Curto shares her tips for taking events originally planned for an in-person experience, to a virtual platform without having to start completely from scratch. Stay tuned for part two of this series that will focus on the tech side of virtual

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241 results

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