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PODCAST

Marketing Like a Mother

Olivia Radcliffe

A podcast for mom entrepreneurs who want to grow a thriving business while navigating the beautiful chaos of motherhood. Whether you"re squeezing in work during naptime or stealing a few moments of focus while Bluey entertains, this show is here to help you build a business and life you love - without sacrificing your sanity. Each episode features step-by-step strategies, actionable tips, and inspiring guest interviews to help you market smarter, not harder. If you"re asking questions like: - How

business marketing

All Episodes

28:37

Connect with your audience by connecting with yourself

Marketing Like a Mother ·

2022/10/23

In this episode of the Marketing Like a Mother podcast, Olivia is chatting with the Integrated Success Coach herself, Laura Ellera. Laura is an award-winning, top-ranking podcaster, speaker, neuroscientist in training and ICF accredited Integrated Success Coach™️ whose sole purpose in life is to help female leaders connect deeply to themselves, their message, and their audience by releasing their subconscious resistance to success so that they can lead with integrity and grace. In this episode,

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32:16

Mastering the Mompreneur Schedule

Marketing Like a Mother ·

2022/10/16

In this episode, Michelle and Olivia do a deep dive behind the scenes of their schedules as mompreneurs. They discuss: Their schedules with 2 businesses each + toddlers Non-traditional schedules vs "regular 9-5" Their secrets behind balancing it all (without losing their minds...) The danger of just "putting out fires" all day How to determine what's truly urgent and/or important in your schedule When guilt sneaks in How to take your clients' schedules into consideration in your business

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25:25

Become more productive with planned pauses

Marketing Like a Mother ·

2022/10/09

In this latest episode, Olivia sits down with author and certified Mindful Schools meditation educator, Miranda Lee. Miranda specializes in practical meditation coaching for busy families, teaching parents and kids how to lead contented and balanced lives using mindfulness and meditation techniques. In this episode, you’ll learn: How mindfulness can help you in business, especially in stopping the overwhelm that can occur when balancing caregiving and work Why pausing in our working day can help us

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20:30

Scaling your business with habit-based funnels (on...

Marketing Like a Mother ·

2022/10/02

In this episode, Michelle sits down with lead generation and email funnel strategist, Allison Hardy. Allison helps busy mompreneurs stay in part-time hours by scaling their businesses by selling more of their course or membership. She teaches her clients how to implement her proprietary email funnel framework that introduces habit-based automation into the email funnel, so that your lead is qualified for the pitch, and you’re never a sleazy slimeball in someone’s inbox ever again. Michelle and

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23:35

Finding your voice in business

Marketing Like a Mother ·

2022/09/25

In this episode, Olivia is joined by Life and Mindset Coach Jenny Baird. Jenny specializes in Communication and Performance and spent the last 20 years performing as a singer/songwriter, communicating and presenting professionally, coaching in multiple settings… …not to mention doing the intense personal work required to dig her way out of who she was “supposed” to be and discover the power and freedom that comes from finding her voice and living as her authentic self.. In this episode, you’ll

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34:40

Nurturing your audience with authentic marketing and...

Marketing Like a Mother ·

2022/09/18

In this episode, Michelle sits down with Kajabi specialist Jaimee Claxton. Jaimee is the Founder & Creative Director at Website Restyle, as well as a double Olympian, mum of three, and a coffee loving Kiwi living in France! Jaimee supports female entrepreneurs, online coaches and course creators by removing their tech stress and allowing business owners to focus on what they love - their business! In this episode Michelle and Jaimee chat about: Scaling with digital products and how she's nurturing

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24:53

Focus on Profitability

Marketing Like a Mother ·

2022/09/11

In this episode, Olivia chats with financial coach Victoria Sexton. Victoria is also the bestselling author of Effortless Money: How to Align Your Wealth and Your Woo and is the host of the Don’t Play With Trash podcast. In this episode, you’ll learn: Why women should iinvest more than men What your beliefs, values, and mindset have to do with your financial situation What you can do NOW to improve your financial situation What you can do now in this economic and political climate to ensure your

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31:46

Collaborations: the good, the bad, and the AMAZING

Marketing Like a Mother ·

2022/09/04

In this episode, Michelle and Olivia talk about an up-and-coming trend in the business world: collaborations. They discuss: The different kinds of collaborations How to get over “collaboration FOMO” The importance of knowing yourself Testing what works Collaboration tools we love How we turned barriers into assets How to get started with collaborations Other links mentioned in the show: Join the Simplify waitlist: https://oliviaradcliffe.mykajabi.com/simplify-waitlist If you need help finding

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29:08

Harnessing your superpower & the secrets to video...

Marketing Like a Mother ·

2022/08/28

In this episode, Michelle sits down with Lee Midlane. Lee has built her business around the goal of making video more accessible and less scary for women, and getting them more visible in their businesses. In this episode, Lee and Michelle dive into: Helping women overcome the mindset of being on camera and video and purposefully desensitizing yourself to seeing your face on screen How Lee grew her business out of a gap in the market, being the only woman in her field and business How she balances

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26:35

Using evidence-based neuroscience to ignite the...

Marketing Like a Mother ·

2022/08/21

In this latest episode, Olivia sits down with high-performance neurocoach Heather J. Crider. Heather is also the host of the Go Reflect Yourself podcast and a leading expert on brain-based growth, thought transformation, stress reduction, and burnout recovery. In this episode, you’ll learn: How to create a joyful, fulfilled life of your dreams - even when you feel like it can’t happen for you How to use practical evidence-based neuroscience to help with the process How Heather involves her teenagers

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35:27

Building business for wild mothers

Marketing Like a Mother ·

2022/08/14

In this episode, Michelle sits down with the lovely Carla Shohet to talk about the importance of community and empowering mothers to shape their own future. In this episode you’ll learn: Why Carla is so passionate about helping mothers create their own financial independence What contributes to forming your identity as a mother The benefits behind finding a community as a mother The concept of Matrescence How to find a business concept that works with YOUR lifestyle Other links mentioned in this

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23:32

Use data to skyrocket your business growth

Marketing Like a Mother ·

2022/08/07

In this episode, Olivia sits down with Donna Dube, a homeschooling mother of two teenagers and the founder of Productivity Plus. Donna helps CEOs reach their full potential without the burnout and stress that comes with managing a growing and scaling business. You’ll learn: How not to get overwhelmed with ALL the data How knowing the data helps you move forward in your business How to pinpoint which metrics you should be tracking How to make sure what you’re doing is adding to your bottom line (and

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44:35

Adventures in email marketing

Marketing Like a Mother ·

2022/07/31

In this episode, Michelle and Olivia talk about all things email marketing. They discuss different strategies that have worked for them and what hasn't worked, as well as other topics like: Olivia's strategy for reviving her list after taking a 2 YEAR break How to get people on your list How to choose a platform Which metrics to track Olivia's (somewhat) controversial daily email strategy How to set up a "getting to know you" sequence Batch creating vs writing in the moment And more! Other links in

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21:42

Getting big results in less time with VIP days

Marketing Like a Mother ·

2022/07/24

This week on Marketing Like A Mother, co-host Michelle Pontvert is chatting with the very talented copywriter Nicole Kepic. Here’s what you’ll learn in this episode: The simplifying power of VIP Days What exactly is “copy” How non-writers can harness the power of copywriting How to make sure you’re not being too “sales-y” in your copy What the highest-impact copy is and when to hire a professional copywriter How launching digital products has changed her business Other links in this

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22:10

Marketing and Motherhood

Marketing Like a Mother ·

2022/07/17

This week on the Marketing Like a Mother podcast, Olivia is sitting down with business mentor, marketing strategist, entrepreneur, and author Tiffany Barry. Tiffany is incredibly passionate about helping women - especially moms - in business. In this episode, Tiffany and I talk about: Holistic marketing strategies How to worry less about your marketing and focus on your other goals How to redefine what your “rules” are in your business and create the lifestyle business of your dreams How what

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17:02

Gain Confidence Through Brand Photography

Marketing Like a Mother ·

2022/07/10

In this episode of Marketing Like a Mother, Michelle is chatting with brand photographer Ally Berry about how to feel confident in your brand photos and how your brand photos can help instill some extra confidence in the eyes of your potential clients. Ally is an award winning portrait and personal brand photographer from Sussex. She helps creative entrepreneurs conquer the fear of being photographed and empowers them to show up in their business, website and social media with confidence and ease

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21:45

Scaling to 6-figures while working full-time (without...

Marketing Like a Mother ·

2022/07/03

In this episode, Olivia sits down with Carrie Flynn, owner of Virtual Simplicity. Carrie specializes in helping her clients get their online programs created, designed, and ready to launch using her Zen Launch Formula, so they can launch with ease and maximize profits fast. In this episode, Carrie shares some of her actionable tips about how she grew her own business to 6-figures while being a mother to young kids and working full-time as a teacher. Other Links in the Episode: Virtual Simplicity,

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23:17

Growing your business without sacrifice using...

Marketing Like a Mother ·

2022/06/26

This episode is about all things systems and productivity! Michelle sits down with Mahnaz Sharif, owner of Xcel with Mahnaz. Mahnaz focuses on helping you grow your wellness business without sacrificing your time or values. In this episode you'll learn: What life/work balance really means Advice for working mothers to find their own sense of balance Harnessing systems and tools to increase your productivity Finding the right systems for your business Using your “Mum” superpowers in your

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42:08

The Tools & Tech that run our businesses...and those...

Marketing Like a Mother ·

2022/06/19

In this episode, Olivia and Michelle sit down and talk about the tech tools that they've used at the different stages in their businesses. They review their MUST HAVE tools they can't function without today, as well as a few they've tried and gotten rid of over the years.

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32:12

Use EFT To Release Overwhelm In Just 5 Minutes A Day

Marketing Like a Mother ·

2022/06/12

In this episode, Olivia sits down with author and EFT Master Trainer Tamara Donn to discuss how practicing EFT, even for just 5 minutes a day, can help release overwhelm. Perfect for super busy mompreneurs! In this episode, you'll learn: What is EFT What it can help with How it works (scientifically speaking) How even the busiest mom can fit this in their schedule How it affects your business Here is the link to the video demo mentioned in the episode: Video link to EFT demo Here's a link to

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