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PODCAST

EDIT HISTORY

EDIT HISTORY tells the stories behind how successful creators, professionals, and thought leaders become who they are today. Each episode uncovers the unseen decisions, early drafts, and defining perspectives behind the work they"ve built - and the identity they"ve shaped. The signature shows: ✨ BEHIND THE CONTENT | Creators revisit the content that shaped who they are today. ✨ BEHIND THE RESUME | Professionals unpack the pivots and decisions that shaped their career. ✨ BEHIND THE THINKING | How

business entrepreneurship

All Episodes

36:09

80. I’m Not Good, Successful, or Attractive Enough

EDIT HISTORY ·

2022/05/23

Today, let's talk about the thought of not feeling [adjective] enough to create a successful business online (Ex: Not pretty enough, not unique enough, not successful enough, etc) Specifically, we'll look at: My own experiences with these types of feelings and how that led me to try to look and sound like everyone else on Instagram at the beginning of my business How I worked through this and * actually * started seeing bigger traction in my business And a story about me as a competitive chess

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40:02

79. Creating Results in Your Business by Doing the...

EDIT HISTORY ·

2022/05/15

Today, let's talk about growing your online coaching business by doing the bare minimum number of things in your business really, really well. Specifically, we'll look at: How I'm structuring the brand new curriculum for our private clients to help them sign clients and grow their business by do the bare minimum really, really well How this approach to business has helped me and our awesome clients sign clients, stand out in their industry, and feel genuinely happier in their day to day life Turn

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01:02:43

78. 6 Figure Mindset with 6 Figure Entrepreneurs...

EDIT HISTORY ·

2022/05/09

In the second of a 2-part series, we are talking to a number of amazing 6+ figure coaches & entrepreneurs on how mindset has played a role in their business success. We will be asking them the following questions: How would you describe or explain what it means to “work on your mindset”? What was the most helpful mindset shift for you BEFORE you hit your first 6 figures in your coaching business? What do you think held you back the most during that phase? And what about now, AFTER you crossed

en

52:33

77. 6 Figure Mindset with 6 Figure Entrepreneurs...

EDIT HISTORY ·

2022/05/02

In the first of a 2-part series, we are talking to a number of amazing 6+ figure coaches & entrepreneurs on how mindset has played a role in their business success. We will be asking them the following questions: How would you describe or explain what it means to “work on your mindset”? What was the most helpful mindset shift for you BEFORE you hit your first 6 figures in your coaching business? What do you think held you back the most during that phase? And what about now, AFTER you crossed 6

en

30:49

76. Getting Out of a Slump or Burnout in Your Business

EDIT HISTORY ·

2022/04/25

Today, let's talk about experiencing slumps (or maybe even burnout) in your business. Specifically, we'll look at: My most recent experience with nearing burnout Why I decided to slow down my business on the front-facing side for a few months How this period of "down time" and rest helped me on a personal level And why I know we're now ready to speed the hell up for the rest of 2022 :) FREE WEBINAR: https://cheryltheory.lpages.co/webinar 1:1 PROGRAM NOW OPEN: For details and to

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33:01

75. Becoming a Full-Time Entrepreneur (And Some Updates)

EDIT HISTORY ·

2022/04/18

Today, I'll be sharing some pretty big updates happening in my business. Specifically, we'll look at: Why I decided to go full-time into my coaching business Why this decision felt difficult The importance of identity and trusting your decisions FREE WEBINAR: https://cheryltheory.lpages.co/webinar 1:1 PROGRAM NOW OPEN: For details and to apply https://cheryltheory.com/program/ Cheryl Lau is a Side Hustle Coach who helps you sign clients for your coaching business by becoming known for your

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30:13

74. Spilling the Tea on My Wedding

EDIT HISTORY ·

2022/03/22

Today, we'll be taking a look at a few of the key business + life lessons I've learned from planning a wedding in 4 months. Specifically, we'll look at: It is okay if you want to do things differently Always have a firm understanding of who you are and what are your own priorities (so you don't let the noise influence your decisions) It is okay if people have their own thoughts and opinions (We all have different value systems) You are very, very capable of problem-solving and finding

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31:40

73. 3 Years in Business: Lessons, What Worked, and...

EDIT HISTORY ·

2022/03/15

Today, we'll be looking back at my first three years in business, and this will be a 2-part series. Specifically, we'll look at: What got us to where we are today and lessons learned (What worked) What we will focus on moving forward to take the business to the next level (What's next) FREE WEBINAR: https://cheryltheory.lpages.co/webinar 1:1 PROGRAM NOW OPEN: If you're ready to hone in on your unique thought leadership to stand out in your niche, master soft-launching to sign clients for your

en

37:00

72. 3 Years in Business: Lessons, What Worked, and...

EDIT HISTORY ·

2022/03/08

Today, we'll be looking back at my first three years in business, and this will be a 2-part series. Specifically, we'll look at: What got us to where we are today and lessons learned (What worked) What we will focus on moving forward to take the business to the next level (What's next) FREE WEBINAR: https://cheryltheory.lpages.co/webinar GROUP PROGRAM NOW OPEN: This program is for coaches and service-based entrepreneurs who want to sign consistent clients in their business (even on top of a 9-5)

en

33:23

71. How to Start & Grow a Podcast in 2022

EDIT HISTORY ·

2022/03/02

Today, we'll be talking about some tips for starting or growing your own podcast in 2022. Specifically, we'll look at: Tips for your workflow when it comes to creating your podcast episodes Tips for your podcast content strategy The specific tech or software I use to create our show FREE WEBINAR: https://cheryltheory.lpages.co/webinar GROUP PROGRAM NOW OPEN: This program is for coaches and service-based entrepreneurs who want to sign consistent clients in their business (even on top of a 9-5)

en

30:40

70. Your Money-Making Theory

EDIT HISTORY ·

2022/02/21

Today, we'll be talking about your Money-Making Theory. Specifically, we'll look at: What the heck is this Money-Making Theory!? (The core components of this strategy) Why this is going to be a game-changer in your business Why I believe this is going to be the new way of building brand awareness and creating demand for your offers How the Money-Making Theory is going to play a role in my business moving forward FREE WEBINAR: https://cheryltheory.lpages.co/webinar GROUP PROGRAM NOW OPEN: This

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31:35

69. Lessons from My First 2 Months of Being Full Time...

EDIT HISTORY ·

2022/02/14

Today, we'll be talking about my first two months of being "full time" in the business. Specifically, we'll look at: The 4 major lessons I learned from being a "full time entrepreneur" (but still building my business on part time hours) How we created nearly 30k USD in sales in two months How these lessons will influence my business and life decisions moving forward FREE WEBINAR: https://cheryltheory.lpages.co/webinar GROUP PROGRAM NOW OPEN: This program is for coaches and service-based

en

46:44

68. Client Spotlight: Building a Coaching Business on...

EDIT HISTORY ·

2022/02/01

Today, we have one of my clients, Betty Xie, to share how she developed her unique thought leadership and is now making waves as a career coach for creatives. Betty is a filmmaker and a coach for creatives. She supports creatives to grow their career, practice, and income without the pressure or stress to meet other people’s expectations. Some highlights from the conversation are: What is thought leadership and how Betty is becoming known for her work and the unique value she brings to the

en

32:26

67. Create Your Own Dream Life, Not Your Parents' Dream

EDIT HISTORY ·

2022/01/24

Today, we'll be talking about creating your own dream life, even if this is different from your parents' expectations. Specifically, we'll look at: What it means to create your own dream life, not your parents' dream (and my story + experiences) Why having different career and life goals from your parents does NOT mean you're ungrateful, lazy, etc What to do if you do decide to go a different route from what others expect of you FREE WEBINAR: https://cheryltheory.lpages.co/webinar 1:1 PROGRAM

en

34:35

BONUS Episode: Asian Parent Expectations and Career...

EDIT HISTORY ·

2022/01/22

In this BONUS episode, you'll hear a replay of an IG live I did with Abigail Chin. Here, we talked about navigating parental expectations, making pivots in career + life + business, our 2022 plans & "word of the year", and more! Abigail Chin is an entrepreneur who focuses on digital creation and online education. She quit her 9-5 as a commercial interior designer to start her own business in the hopes of upleveling the entire creative industry. Abigail specializes in brand identity and uses her

en

55:45

66. Client Spotlight: Thought Leadership & Being a...

EDIT HISTORY ·

2022/01/17

Today, we have one of my clients, Jennifer Ho, to share how she developed her unique thought leadership and is now making waves as a life coach for introverts. Jennifer guides introverts to be confident and charismatic leaders of their lives. She specializes in helping them navigate difficult situations, make decisions that feel good, and speak up for what matters most to them. All of this in the most introverted way possible - because that's how they’re meant to be. Some highlights from the

en

36:38

65. 2021 Recap: $100k+ as a Side Hustler

EDIT HISTORY ·

2022/01/10

Today, we'll be looking at how we created nearly $104k in 2021. Specifically, we'll look at: The 2 core offers that created $100k in 2021 + the key takeaways in terms of selling these offers The content that helped to create these results + the key takeaways in terms of content Managing our thoughts and expectations so we can start operating from the energy that will help us create amazingness in 2022 FREE WEBINAR: https://cheryltheory.lpages.co/webinar 1:1 PROGRAM NOW OPEN: This program is for

en

35:35

64. Your 2021 Business Reflections and 2022 Goals

EDIT HISTORY ·

2022/01/04

Today, we'll be talking about reflecting on your business and life in 2021, and also setting business goals for 2022. Specifically, we'll look at: The key questions I ask myself when reflecting on my 2021, and using this to make informed decisions on what my goals are for 2022 Creating goals that do not overwhelm you or stress you out… Before 2022 even starts Releasing expectations and operating from the energy that will help you actually create incredible results in 2022 FREE

en

28:12

63. How to Have Clear Messaging that Resonates

EDIT HISTORY ·

2021/12/20

Today, we'll be talking about how to work on your messaging so that it's clear and resonates with your people. Specifically, we'll look at: The pivots and shifts in my own messaging throughout 2021 Why I chose to leverage each iteration of my messaging in my business and brand How to make sure your own messaging is clear and resonates with your ideal clients FREE WEBINAR: https://cheryltheory.lpages.co/webinar 1:1 PROGRAM NOW OPEN: This program is for coaches and service-based entrepreneurs who

en

34:26

62. Honest Thoughts About My Business + Business &...

EDIT HISTORY ·

2021/12/13

Today, we'll be talking about some honest thoughts I'm having about my business. Specifically, we'll look at: Personal life + business updates How my business has allowed me to go see my family and boyfriend who I have not seen for nearly two years How my business got to where it is today, and the limiting beliefs I had to navigate during the past few years FREE WEBINAR: https://cheryltheory.lpages.co/webinar 1:1 PROGRAM NOW OPEN: This program is for coaches and service-based entrepreneurs who

en

247 results

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