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PODCAST

Content Is Profit

Welcome to the Content Is Profit Show. In here you are going to get the insights, accountability, and drive to create consistently and increase revenue in your business. After years building and managing content frameworks, teams and systems with companies like Red Bull, Chet Holmes International, Orangetheory Fitness, F45 Fitness, Jacksonville Wealth Builders and many more, we are finally here to bridge the gap between your content and your revenue. You"ll hear from top entrepreneurs, creators, and

business marketing

All Episodes

17:41

Going from good To Great In Content Creation & How To...

Content Is Profit ·

2024/07/18

If you’ve been scratching your head about how to make your content more engaging, stick around because today we’re cracking the code on making your long-form content pop in short clips.For many, short form content is their main way to discovery! Platforms have been investing heavy into this features and supporting creators with new ways to find their audience. Today we are learning how to: - Design content that captivates and drives action. - Set up an environment for consistent and frequent

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10:51

How To Achieve More with Your Content, Content...

Content Is Profit ·

2024/07/16

Ready to level up your content game and get more of your precious time back?Wondering how to boost your ROI from content creation? This episode of Content Is Profit covers game-changing strategies to optimize your content production process! In this episode of Content Is Profit, we dive into: - Effective time management for content creators - Maximizing your ROI with the right tools - The game-changing new feature from Capsho - Why your message matters more than perfect production Curious how

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59:09

Marketing Mechanism That Doubles Your Sales & Results...

Content Is Profit ·

2024/07/11

Have you ever been bored on Instagram swiping your life away? Of course you have! Dang it dopamine! Well, I discovered Todd through one of those swiping sessions. His content wasn’t only extremely educational, it was UNIQUE. The voice inside my mind said, “Could this be real? Is he one of the legendary marketers the direct response marketing prophecy talks about? After doing some digging...after binge-watching all of his content...reading his book...and after being retargeted like crazy...we

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32:07

How To Edit Engaging & Viral Videos From Youtube...

Content Is Profit ·

2024/07/09

Last week I was surfing Youtube (as we all do) and came across one of Jon Youshaei's videos.Jon is a fellow Hubspot creator, and is doing incredible things with his channel, so I thought, this is worth a watch... and let me tell you... AMAZING! Where was this video 500 episodes ago? haha! He delivers a step by step process on how to edit Youtube videos to make the most of it. In this episode, we go over each one of them and also discuss what the scenarios would be for short form content and

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33:27

How To Edit Engaging & Viral Videos From Youtube...

Content Is Profit ·

2024/07/04

Last week I was surfing Youtube (as we all do) and came across one of Jon Youshaei's videos.Jon is a fellow Hubspot creator, and is doing incredible things with his channel, so I thought, this is worth a watch... and let me tell you... AMAZING! Where was this video 500 episodes ago? haha! He delivers a step by step process on how to edit Youtube videos to make the most of it. In this episode, we go over each one of them and also discuss what the scenarios would be for short form content and

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35:16

From Solopreneur to $20 Million Media Exit & How To...

Content Is Profit ·

2024/07/02

Hey Fam!Today we bring you the one and only Joe Pulizzi. Media MVP, Publisher, Podcaster, and Business Owner. Earlier this year we got an invitation to go speak at his event CEX: Content Entrepreneur Expo, and after geeking out over HIS presentation we knew we needed to bring him to the show. From how he built his media company, selling it for $20 Million, to what are the key indicators his team uses to identify and create PROFITABLE content, this conversation is packed with what you need. You

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49:07

The Importance Of Your Voice, Polarization, Media,...

Content Is Profit ·

2024/06/27

Welcome to Content Is Profit!Today we bring you our incredible friend and studio customer Lou Palumbo. Lou is a former police officer. He is a Global Personal Security Specialist and owns his own security firm, serving elite clients. These include past and present heads of state, politicians, and foreign dignitaries. When he comes to record we know that he is going all out on his messaging. Every time we listen to what he has to say, I think more entrepreneurs need to learn from this man. This

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21:34

How to Maximise Your Content Reach. The One Stage...

Content Is Profit ·

2024/06/25

In the competitive landscape of content creation, this specific creation phase stands out as a critical element that can significantly amplify your reach and engagement.Over the last year we've developed a robust 6-lever process, with a particular emphasis on the fourth lever: distribution. The reason being... people completely forget about this specific stage. This episode is a behind the scenes of a conversation that we had with one of our partners. We start by distinguishing between two

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15:34

3 Tips to Beat Creator Burnout. Reignite Your...

Content Is Profit ·

2024/06/20

You know that feeling all too well—the creative well has run dry, and the spark that once ignited your passion for creating content has fizzled out. But what if we told you there's a way to reignite that fire and rediscover the joy of crafting remarkable content? In today's episode we pull back the curtain on some of our struggles with creator burnout. We debrief a conversation we had with our friends at the Hubspot Podcast Network and pull the curtain on some of the solutions we talked about

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23:13

The Biggest Mistakes In Content Creation In 2024 &...

Content Is Profit ·

2024/06/18

"What are the biggest mistakes in content creation in 2024?" This was the question our dear friend Ina Coveney asked us while being interviewed for her show. What it was meant to be "one more question", turned out to be another 30 minutes of chatting and a new CIP episode! So what about those mistakes? Creating stellar content isn't just about clever hooks or high-quality production—it's about understanding a few key elements. That's what this episode is all about! We can start with the the

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16:14

The One Element Beating Perfection Every Time In...

Content Is Profit ·

2024/06/13

Are you struggling to stay consistent with your content creation? No worries! We got you! Today we go over how to achieve consistency by following a few strategic steps. First, forget about finding the "perfect format" or "secret sauce." Every content creator has a unique journey. Focus on what you enjoy creating—whether it's blogs, podcasts, or YouTube videos. Start small and commit to a consistent schedule, whether that's once a week or more frequently. Next, analyze your resources. Conduct

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51:20

Growing a Multiple 6 Figure Business, Value of Small...

Content Is Profit ·

2024/06/11

Ever wondered how to truly connect with your audience and make your content stand out? Even with a very small audience... We are stoked to chat with our friend Ina Coveney, a master of authentic relationships and a Lord of the Rings level wizard in leveraging authority through content creation. She flew all the way from Boston to record a few in person interviews and we had the honor to do back to back conversations 🙏 Ina shared her unique approach to building genuine connections. It’s not just

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46:14

Want to Go Viral? Learn How to Capture and Keep...

Content Is Profit ·

2024/06/06

Today we are going to change the script!This chat with Deirdre Tshien, founder and CEO of Capsho, was for their new Youtube show. We go over the "secrets" of creating content that captivates and sticks with your audience. Some people call it "Viral" content... She came to us a few days ago and asked us to break it down for her community. Fun challenge since we live a breathe content 😅 We go over several trends happening right now in 2024, but more importantly, we cover how to actually make it

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39:39

Daring to Dream Big: How a Father's Near-Death...

Content Is Profit ·

2024/06/04

Are you ready to unlock your child's full potential and set them on the path to lifelong success? Let me introduce you to Jeff Mansen and his son Nate, the dynamic duo behind "The Prodigy Kid" & “The Ultimate Lemonade Stand” method. Their approach is revolutionizing how we think about education and entrepreneurship for kids. Jeff, the mastermind behind "The Prodigy Kid" book & the Ultimate Lemonade Stand" program, believes in the power of experiential learning. By immersing his son Nate in the

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50:14

Unexpected Ways to Monetize Long Form Content &...

Content Is Profit ·

2024/05/30

Today we have the pleasure to host Tom Rossi, co-founder of Buzzsrprout, and Alex Sanfilippo, founder of Podmatch, and chat about something people in our industry do not talk about.The hidden value of long form content creation. These chat was so fun, and full of incredible insights from two of the BEST in the industry. Together they pack decades of content, long form and podcasting experience. They have seen thousands of creators and business owners succeed and also fail in the industry. They are

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13:40

Avoid These 4 Mistakes! Considering Sponsors For Your...

Content Is Profit ·

2024/05/28

Ever wonder how some content creators skyrocket their growth and create a buzz around their brand? Here's the secret—smart growth partnerships! Today Content is Profit, we debrief a call I had with our partners from Hubspot. We talked about a few ways you can approach your platform growth, and how you can present a great opportunity to potential investors. First up, do your best to diversify your content. Instead of sticking to one format, why not multipurpose your core content across audio,

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46:01

How to Double Your Profits, Cut Customer Dropout by...

Content Is Profit ·

2024/05/23

Ever feel like your business is stuck in a rut or you're not making the most of your customer connections?Natalie, an expert in streamlining operations, has some fantastic insights on how tweaking your processes and really understanding your customer journeys can make a world of difference. We dove into everything. From cutting down customer dropout rates to using the latest tech tools to make managing your business a breeze. (My dream haha! Natalie shared how improving her onboarding process

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41:00

Increase Social Media Profits with This 4 Post Framework

Content Is Profit ·

2024/05/21

Do you ever feel overwhelmed by the crazy demands of social media? Today we spoke with our friend Katie Brinkley, fellow Podcaster, agency owner, and author of the book The Social Shift. She shared her unique approach to social media strategy that promises to simplify your life and drastically improve your business's reach. When I first heard her strategy it seemed like the complete opposite of what we’ve always talked about, but the more I listened, the more complementary they became! Imagine

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57:19

Rewiring Your Mind, Blueprint to Your $100,000 in...

Content Is Profit ·

2024/05/16

Ready to unlock the full potential of your business? In this riveting episode of Content Is Profit, we sat down with the incredible Stephanie Kwong, a master at subconscious rewiring, to discuss how tapping into your mind's hidden potential can propel your business forward. Stephanie transformed her own career from six to seven figures, and she’s sharing her secrets on how to supercharge your growth through positive affirmations and hypnosis. Here are the golden nuggets you'll walk away with:

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54:34

Transforming Your Local Community Through This...

Content Is Profit ·

2024/05/14

Ever wondered how your content & podcast can do more than just share stories or drop knowledge? Well, we jhad the honor to bring our good friend and studio regular Suzie Becker, who's redefining content creation by weaving community impact into every episode. She's not just talking about it; she's making waves with a model that seemingly merges content creation with philanthropy. Here's the gold: Suzie knows exactly how to mix authenticity with meaningful connections that allow for immediate

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