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PODCAST

Brandwidth On Demand

David Martin & Kipper McGee

Every episode, radio"s top hosts, PD"s and media thought leaders share tips, tools, and tradecraft secrets on remaining relevant in our ever-evolving mediascape. Hosted by veteran manager and 2nd generation broadcaster David Martin and recovering radio programmer and author of "Brandwidth, America"s Digital Branding Coach " Kipper McGee.

business management

All Episodes

15:31

#058 - Avoiding the CLICKsand Trap: Bill Troy

Brandwidth On Demand ·

2018/02/19

Bill Troy is a longtime radio vet who also works extensively in the online marketing world. After successful stints programming and managing radio brands, he founded TroyResearch, the first online market research firm for the broadcast industry. As they created a worldwide footprint, next came global consumer brands like Sony, Disney, Nestle and Enterprise. Six years ago, Bill started a second company, Civilis Marketing, which helps companies build business relationships using today’s online

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15:46

#057: Jonathan Drake - OM, Illini Radio Group

Brandwidth On Demand ·

2018/02/12

Jonathan Drake is proof positive that a career in radio and having a life CAN coexist! After working around the Midwest with stops in exotic locales like Joliet, Bloomington and the well-kept secret that is Des Moines, Iowa, Jonathan was transferred to the Champaign-Urbana market by Saga Communications, where he has settled in as Operations Manager of the Illini Radio Group. In addition to his management duties, Jonathan has accompanied Champaign-Urbana radio listeners from the workplace through

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13:31

#056 - Ross Brittain

Brandwidth On Demand ·

2018/02/05

Ross Brittain has been a mainstay morning drive time on-air personality since music radio transitioned from AM to FM. He’s worked in major market stations nationwide including Atlanta, Cleveland, Philadelphia, Hartford and New York City. His vast experience ranges from stints at 77WABC to ‘CBS-FM in New York. His “Z Morning Zoo” and “Breakfast Club” shows have entertained audiences waking up for nearly four decades. His talents not only include radio, but he has made numerous TV appearances on ABC,

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15:26

#055: Bruce Gilbert: A "Sporting" Chance to Win

Brandwidth On Demand ·

2018/01/29

You may not know the name Bruce Gilbert. But the chances are you’ve heard his work, or someone following his lead! A longtime top programmer, Bruce is perhaps best known for becoming an early and prominent practitioner of the modern Sports/Talk format at “The Ticket” in Dallas. Then after stints as CEO of DC based Red Zebra Broadcasting, and GM of ESPN Radio followed by FOX SPORTS RADIO. Now he’s SVP/Sports for Cumulus where he oversees Westwood One and CBS Sports Radio, and advises the group’s

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15:44

#054 - Guest: Keith Hill, the UNconsultant

Brandwidth On Demand ·

2018/01/21

Keith Hill, The UnConsultant, has been successfully helping radio stations raise their ratings since 1992 when he teamed up with the iconic Moon Mullins in Nashville as a consultant specializing in the Country format. Perhaps most famously, Keith is recognized as the Worlds Leading Authority on Music Scheduling, proving advanced coaching for services including Musicmaster and others. Prior to a successful string of programming operations positions, Keith also was an air personality at the Legendary

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15:41

Jill Strada, the PD behind Miami's NEW Sound Machines!

Brandwidth On Demand ·

2018/01/14

The career Jill Strada has epitomized success programming today’s hit music Radio. After stops in markets like Orlando, Miami, Boston, New York now she’s back in Miami and with COX, as Director of Branding and Programming for HITS 97.3 and 99 JAMZ. Biggest Takeaways You Don’t Want to Miss: Common traits of winning stations, companies and individual talent. Why winning can sometimes be harder than losing ─ and trap to avoid How to keep radio relevant to younger-skewing audiences, especially as tech

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15:53

Guest: Martha Quinn: Original MTV host turned morning...

Brandwidth On Demand ·

2018/01/08

Martha Quinn is perhaps most famous for being one of the original veejays on MTV but like so many of us, she started in college radio including the ‘radio station with a college attached’ at WNYU, New York. However, NOT everyone gets lead roles TV commercials for clients like McDonald's, Country Time Lemonade Campbell's Soup and others. Rolling Stone magazine readers voted her "MTV's Best-Ever VJ," and by Allure Magazine, which referred to the 80s decade as "the Martha Quinn years." She even lent

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18:21

Radio Resolutions - 2018

Brandwidth On Demand ·

2018/01/04

The new year brings a time for reflection, critical review and planning for the next chapter. This year, the “RADIO RESOLUTIONS” collection offers a cross-section of experiences, insights and inspiration from top air talent, programmers, and media thought leaders ─ designed to help you create the best 2018 possible. Included: Chio in the Morning – Mix 106.1, Philadelphia Cadillac Jack – Kicks 101.5, Atlanta Geo Cook ─ K104/Smooth 105.7, Dallas LaDona Harvey ─ KOGO, San Diego Fred Jacobs & Steve

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14:40

Guest: Chicagoland Rock Radio Renegade MITCH MICHAELS

Brandwidth On Demand ·

2017/12/18

Mitch Michaels has been on the air in the Chicago market for several decades, and worked at just about every rock station in town! He is perhaps best known for helping start WXRT-FM, and for his work at WKQX-FM, “The Loop” WLUP-FM, WCKG-FM, and others. He is currently ‘Doin’ the Cruise” from 3p-7p at 95.9 “The River” WERV-FM in suburban Chicago, and has recently released a book of the same name: “Doin’ the Cruise: Memories From A Lifetime in Radio and Rock & Roll. With his longstanding run in the

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14:31

Guest: Karen Dalessandro - Making the Switch!

Brandwidth On Demand ·

2017/12/11

Ever have a radio station change their name for you? That's exactly what 94.5 KTI country did after revealing that Milwaukee country radio mainstay Karen Dalessandro was switching dial positions. Her new station is so happy to have her that they have renamed the station “94-5 KAREN COUNTRY” in a series of ads, including TV and outdoor. Clearly, Karen is a modern-day renaissance pro. She’s done voice-over and on-camera work for advertising agencies, worked in theater and comedy improv, and was even

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17:56

Guest: Slats in the Morning - WNCX, Cleveland

Brandwidth On Demand ·

2017/11/27

For many who work in rock radio, Cleveland is like Mecca! It's home to the Rock & Roll Hall of Fame, and legendary rock radio stations, like WMMS where Slats worked earlier in his career. After serving at a number of great places like Nashville, Florida and other warmer climates, it was not the weather, but his love of Classic Rock and knowledge of the market that made him a natural choice for a return to Cleveland and WNCX. Slats discusses how the job of morning radio host is changing and

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13:53

Guest: LaDona Harvey KOGO, San Diego Morning Co-host

Brandwidth On Demand ·

2017/11/20

LADONA HARVEY is known in industry circles as the outspoken co-Host of San Diego's Morning News on market leader KOGO, Her background includes DJ stints in a variety of formats, excelling in markets like Flagstaff, Phoenix and a number of radio stations in Southern California. LaDona then moved into information, investing a decade as news anchor before making the transition to Talk show host and now, morning co-host on a market-leading News/Talk Station. She shares some important ways in which she’s

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16:46

Guest: Cadillac Jack - Kicks 101.5, Atlanta

Brandwidth On Demand ·

2017/11/13

Cadillac Jack will be marking his 25th year with Atlanta’s KICKS 101.5 in March. He joined the station as evening host of “Crying, Loving or Leaving” when he was just 20 years-old. After years as afternoon host on KICKS, Cadillac Jack was cast as the anchor of morning drive in 2005. He’s co-hosted with a number of talented performers, including Dallas McCade who moved to middays with a promotion to KICKS Music Director, and now “Cadillac Jack with Ali Mac” are at the morning helm. Caddy (as he is

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14:50

Guests: Fred Jacobs & Steve Goldstein, SONIC AI

Brandwidth On Demand ·

2017/11/09

Our second season is starting as a year of ‘firsts”. Our first confab coverage (Morning Show Boot Camp), and this time, our first ‘dual guest’ episode. Fred Jacobs is well known as one of radio’s leading visionaries. His JACOBS MEDIA created the Classic Rock format and with the initiation of the annual benchmark Jacobs Tech Surve, he’s been acclaimed as a pioneer in the connected car movement, and overseen the growth of their JACApps division. Steven Goldstein is recognized as a thought leader in

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32:57

Season II Kickoff: The Best of Morning Show Boot Camp

Brandwidth On Demand ·

2017/10/30

Time alert: We usually keep episodes to 15 minutes or less, but THIS ONE is so jam-packed with great information, it runs more than a half hour! The Best of Morning Show Boot Camp brings you highlights from America's longest running talent symposium. If you were there, this will bring back memories of some great lessons and bits shared. Missed it? You're in for a treat -- AND a special EXCLUSIVE offer for Brandwidth On Demand listeners (in the show notes at www.brandwidthondemand.com. From TRACY

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17:48

John Records Landecker - A Radio Hall of Famer SPEAKS...

Brandwidth On Demand ·

2017/09/13

John Records Landecker is a bona fide radio star, soon to be inducted into the National Radio Hall of Fame. He’s perhaps best know for his trademark saying "Records Truly is My Middle Name” also the name of his book ─ now entering it’s second printing with an updated “Hall of Fame” edition. Starting in small market Michigan radio, he quickly ascended to major markets like Philly and Chicago, where for years he held court at the legendary “Big 89, WLS” (or as he put it, “the Enormous but not too

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15:09

Jay Philpot - KQRS, Minneapolis

Brandwidth On Demand ·

2017/08/28

Jay Philpot is living proof that radio people CAN go home again! After growing up the the radio mecca of Minneapolis/St. Paul, he hosted at then Emmis CHR, WLOL-FM. Then stops in with groups including Saga, Clear Channel and Hubbard in markets like Milwaukee, Norfolk, St. Louis, Dallas Baltimore and his national show on the WESTWOOD ONE NETWORK. Now he’s back in his hometown, ‘stationed’ at the legendary KQ92, KQRS! For many years, Jay also gave back through his tireless efforts on behaf of the

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15:14

#041 - Geo Cook, K104/Dallas

Brandwidth On Demand ·

2017/08/22

When thinking about smart programming minds, one name that often comes up is GEO COOK. Noted as one of the top pro’s in urban radio, he’s served as PD and Brand Manager for leading urban stations from Charleston to DC, from Pittsburgh to Dallas, where he’s been leading the legendary K104 brand since 2010. He later added OM duties for sister station Smooth 105.7. George also guided advisory firms like Geometric Media Consulting, the Media Sales Institute and Atlanta’s Hampton Agency. In each case,

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16:14

#040 - Kellie Rasberry - The Show Must Go On

Brandwidth On Demand ·

2017/08/17

Kellie Rasberry was born and raised in SC with aspirations of becoming an actress, but the owner of a local radio station saw her at a talent convention and thought be great for radio. She eventually become News Director, host of her own morning show, then came a seismix shift: She moved to the big city to join Kidd Kraddick in the Morning in May, 1994. Since then Kellie has won numerous Favorite Radio Personality of the Year awards, had a part in the made-for-TV movie, “Holiday In Your Heart,” with

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17:02

#039: NASH-FM's KELLY FORD on Waking up the COUNTRY!

Brandwidth On Demand ·

2017/08/07

NASH-FM morning star KELLY FORD is the epitome of “Award Winning” morning host. After taking home three CMA Major Market Personality of the year prizes, plus a Marconi, an ACM, and the prestigious Gracie Award from the Alliance of Women in Media, it’s no wonder that NASH-FM wanted her to be part of their “Ty, Kelly and Chase” national morning show. The radio program airs from Nashville via New York where Kelly was the first live voice heard on NASHFM 94-7, the flagship NASH station in America.

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218 results

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