CI to Eye with Monica Holt

Christopher Williams is a 20+ year arts marketing veteran and is the Vice President at Capacity Interactive. Erik may be biased but often says that Christopher is one of the smartest and hard-working arts marketers he's ever met. In this episode, Erik and Christopher talk about what makes a good marketing leader, why it's so challenging for some organizations to make the transition to digital marketing, and take an insider's look at Capacity’s company culture.

Tom O'Connor may be the most networked person in the arts. He's the former marketing director of Roundabout Theatre Company and is now a marketing and audience development consultant who works with a range of organizations across the cultural sector. Tom is wise, hilarious, thoughtful, and kind. In this episode, Erik and Tom talk about what makes healthy and happy organizations, what goes on in the bar at marketing conferences, and how to create environments of trust where innovation can thrive.