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PODCAST

Fully Booked: The Hidden Gems Author Podcast

Author Craig Tuch has written a large number of books under a variety of pseudonyms, which have collectively sold hundreds of thousands of copies and had close to 100 million page reads. In 2016, he started HiddenGemsBooks.com as a way to help new and established self-published authors navigate the complex and often-changing world of self-publishing. Since then, Hidden Gems has become well known and respected for helping thousands of authors market their books more effectively and sell more copies

arts books

All Episodes

51:12

Fully Booked EP28: Why Are Covers SO Important?

Fully Booked: The Hidden Gems Author Podcast ·

2022/07/28

It doesn’t matter how great your book is if you can’t get people to read it in the first place. Without a huge existing fanbase that buys whatever you publish, the best way to get people to try your book is to make sure it’s packaged the best way possible. A strong cover is arguably the most important part of that package, and unfortunately many authors aren’t selling as many copies as they could be because their cover isn’t working for them. In today’s episode of Fully Booked, we talk to Hidden

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46:35

Fully Booked EP27: Can Updating Your Book Details...

Fully Booked: The Hidden Gems Author Podcast ·

2022/07/21

Here is one of the most difficult things to accept as a self-published author: You can write the best book in the world, but it won't make any difference unless it's packaged in a way that makes potential readers want to actually buy and read it. That's a truth urban fantasy and paranormal author JP McLean had to accept when she tried marketing and advertising her books - but unlike many others, she acted on that information. Investing in new covers and blurbs written by our very own Ginger, JP

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54:39

Fully Booked EP26: The Professional Way to Narrate...

Fully Booked: The Hidden Gems Author Podcast ·

2022/07/14

Most audiobook producers warn authors not to narrate their own books, and for good reason. It’s very easy to tell a professionally narrated and produced audiobook from a homemade one, and when done poorly, readers can be turned off from listening just as fast as a weak blurb or cover can turn them off from buying in the first place. But that doesn’t mean that it can’t be done. It just has to be done right. Author Adrienne Giordano had a good reason for wanting to narrate her book, but with no

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44:30

Fully Booked EP25: Do You Need a Book Coach?

Fully Booked: The Hidden Gems Author Podcast ·

2022/07/07

Most authors are aware of the need to hire a good editor to work on their book once it’s finished, or to recruit Beta Readers to look over an early draft. However, sometimes it’s better to get help even sooner than that. A book coach works with an author early in the writing process, sometimes even before they’ve put down their very first words. With many tools at their disposal, coaches can help guide authors towards success in a variety of ways, such as serving as a sounding board for ideas,

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55:02

Fully Booked EP24: Is Traditional Publishing Right...

Fully Booked: The Hidden Gems Author Podcast ·

2022/06/30

In the past, Fully Booked has covered the idea of Going Wide, meaning selling your books on a variety of online storefronts instead of being exclusive to just one. However, another alternative to expanding your reach would be to sign on with a traditional publisher and have your books distributed by them. Of course, it’s not always as easy as that. Unlike self-publishing, where anyone can publish a book on their own in a very short period of time, the traditional publishing process has many steps

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53:40

Fully Booked EP23: Living and Writing the Wanderlust...

Fully Booked: The Hidden Gems Author Podcast ·

2022/06/23

One of the best things about writing is that you can do it from anywhere and on your own schedule. Taken to the extreme, that means you can even do it from a boat in the middle of the ocean while travelling around the world! But believe it or not, that’s exactly how today’s guest lives her life. For the last few years, romance author Liz Alden and her husband have been sailing the seas, visiting exotic locales that most of us only read about, and using that first-hand experience as the backdrop of

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52:34

Fully Booked EP22: The Importance of Protecting Your...

Fully Booked: The Hidden Gems Author Podcast ·

2022/06/16

When it comes to writing, the worlds you spawn from your imagination, the characters you create, and the series you bring to life are all part of your Intellectual Property (IP) and are very important to both your career and your brand. However, just because you were the first one to create or publish your works doesn’t mean they’re automatically protected from copycats (intentional or otherwise). In fact, publishing first didn’t even protect this week’s guest from being the one accused of being a

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58:43

Fully Booked EP21: Unlocking In-house Promotions When...

Fully Booked: The Hidden Gems Author Podcast ·

2022/06/09

Erin Wright is back to continue our previous discussion about the various ways of marketing your books when you publish on storefronts beyond just Amazon. Many of the online bookstores have their own in-house promotions that can be taken advantage of, and some of them can provide a big boost to your book sales. The problem is that most authors don’t even know about them, because many of them are hidden unless you specifically ask for them to be added to your author account! And even then, there may

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46:27

Fully Booked EP20: Getting the Big Picture on Book...

Fully Booked: The Hidden Gems Author Podcast ·

2022/06/02

Some authors think that in order to publish a book, there are just three simple steps: Write. Edit. Publish. However, there's actually a whole step between writing and editing that sometimes gets forgotten, overlooked, or just not taken seriously enough by a lot of fledgling writers, and that step is revision. Author and developmental editor Alex Kourvo understands how important the revision process is, and how it shouldn’t be ignored or treated as an afterthought. That’s why she wrote The

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50:47

Fully Booked EP19: Turning a Passion for Writing into...

Fully Booked: The Hidden Gems Author Podcast ·

2022/05/26

Many self-employed people dream of having a “family business”, but you don’t hear about it quite as often when it comes to authors. In those rare cases that it does happen, it is often a husband and wife co-writing team, but when it comes to Bill and Mia Belew, it’s a father daughter duo. Mia is only 14, but she’s an avid reader and deeply involved in the process of creating the stories and characters for the Upper Middle Grade books that she and her father, Bill, create. Today they’re sitting

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56:16

Fully Booked EP18: Inkers Con and Writers’ ...

Fully Booked: The Hidden Gems Author Podcast ·

2022/05/19

After two years of social distancing, one of the things many of us are most excited about is meeting with our peers at events - and writers are no exception. Writing conferences are back in a big way in 2022, both in person and digitally, including one of the best-known and most-talked-about: Inkers Con. The mind behind Inkers Con is New York Times best-selling author Alessandra Torre, who joined Craig and Roland to discuss the benefit authors can get from writers' conferences in general, and some

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52:19

Fully Booked EP17: Collaborating in a Shared...

Fully Booked: The Hidden Gems Author Podcast ·

2022/05/12

There are plenty of advantages for authors writing within a shared fictional universe, such as expanding their individual audiences, collaborating on new ideas and characters, sharing common costs, etc. But there are many challenges as well. Everyone needs to keep their timelines straight, plan and coordinate major world/story events, and stay on top of all of the other shared details so that they don’t introduce any inconsistencies that will not only affect their own story, but those of their

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50:22

Fully Booked EP16: Breaking Down the Craft of Writing

Fully Booked: The Hidden Gems Author Podcast ·

2022/05/05

Writing is often described as a craft, not an art, and the most successful writers are those who constantly hone that craft. To that end, we're excited to welcome Stefan Emunds to this week's episode of Fully Booked to discuss what he learned during his journey to becoming a writer. After struggling initially to find success with his visionary fiction books, Stefan went back to the drawing board and studied fiction writing from the ground up - identifying the "Eight Crafts" essential for grabbing a

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53:12

Fully Booked EP15: How can Wide-published Authors...

Fully Booked: The Hidden Gems Author Podcast ·

2022/04/28

If you publish on Amazon, then you probably think that paid ads are the best way to market your book. When it comes to selling your eBook elsewhere, though, it’s all about newsletters! Wide-publishing expert Erin Wright is back, this time to talk about how to effectively market books that are sold on multiple online storefronts. In fact, even if you aren’t publishing wide, this episode is one you don’t want to miss because it’s packed with all sorts of useful statistics, information and tips about

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47:10

Fully Booked EP14: Why are Romance Books so popular?

Fully Booked: The Hidden Gems Author Podcast ·

2022/04/21

What is it that makes romance such a popular genre among readers? The genre is massive, made up of countless sub-categories that allow for a wide variety of stories to be told, but the most popular of them usually conform to certain tropes or norms that tie the genre together. It’s important for authors to understand what it is that makes romance novels work for readers, and who better to discuss that with than NYT and USA Today bestselling author Krista Lakes. Krista has been writing successful

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44:55

Fully Booked EP13: Industry issues and news - April,...

Fully Booked: The Hidden Gems Author Podcast ·

2022/04/14

As a semi-regular ongoing feature of Fully Booked, Hidden Gems will cover news, issues or rumors that affect authors and publishing in general. In the first episode of this series, Craig and Roland discuss three separate issues. Amazon ads for traditional published authors – In a recent blog post, Roland posted about how Amazon’s ad platform has recently opened up to authors of books that were published by traditional publishers and what it may mean for traditional publishing. There were a few

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42:16

Fully Booked EP12: Bringing your Passion Project to...

Fully Booked: The Hidden Gems Author Podcast ·

2022/04/07

Despite receiving numerous rejection slips and even a warning from the producers of the James Bond movies themselves, menswear aficionados Peter Brooker and Matt Spaiser nevertheless spent five years bringing their book "From Tailors with Love" to bookshelves worldwide. If you've been working on your own literary passion project and want some inspiration, you'll get a lot from listening to Matt and Pete explain how they navigated the challenges of writing a loving homage to a copyrighted

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51:11

Fully Booked EP11: How to Keep the Creative Juices...

Fully Booked: The Hidden Gems Author Podcast ·

2022/03/31

When it comes to sheer productivity, it’s hard to find someone that gets more done than Bradley Charbonneau. He spent years writing every single day, hosting multiple podcasts, running courses and events, and publishing a multitude of books. If there is anyone to look to for advice about breaking down the barriers that are preventing you from writing, it’s him. This week, Bradley sits down with Fully Booked to go through some of the tactics he’s found to keep those creative juices flowing. It’s a

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