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PODCAST

Marketing Strategy Academy with Jen Vazquez

Jen Vazquez | Pinterest Manager, Marketing Strategist + Brand Photographer

🎙️ Hey there, solopreneurs and small businesses with tiny but mighty teams! Ready to level up your business? Welcome to the podcast where fierce female service providers get the inside scoop on strategic marketing that actually works. Join Jen as she shares the real deal, drops some serious marketing wisdom, and serves up Pinterest tips hotter than your morning coffee.We dive deep into everything from Pinterest mastery to SEO secrets, email marketing strategies that convert, and harnessing the

business marketing

All Episodes

00:09:01

152 | 6 Tips For Content Creation for Service Providers

Marketing Strategy Academy with Jen Vazquez ·

2023/11/05

Are you a small business service provider looking to attract your ideal clients? You're in the right place! In this blog post, we'll share six powerful tips to help you craft content that not only engages your audience but also entices them to work with you. Let's dive in! 🎥 Want to watch the podcasts? Interviews: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@marketingstrategyacademy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Marketing + Pinterest Education: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/jenvazquez⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔔 Subscribe to

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00:07:37

151 | What Are People Searching For On Pinterest This...

Marketing Strategy Academy with Jen Vazquez ·

2023/11/02

I’m back with the latest Pinterest trends and this week Pinterest collected insights around the theme: Hosting Thanksgiving. Searches are up for all things Thanksgiving as people on Pinterest plan beautiful gatherings 🦃. Which trend are you gonna use for your marketing? Share with us in the comments! Key trends 170% increase in "friendsgiving invitations" 160% increase in "pecan pie cobbler" in the Southeast 125% increase in "thanksgiving activities" in the

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00:27:29

150 | Unlocking Marketing Success: Mastering ROMI and...

Marketing Strategy Academy with Jen Vazquez ·

2023/10/29

Today, we have a very special guest, Rhea Allen, President/CEO, and Co-Founder of Peppershock Media. Rhea is a true expert in the field of marketing. She's known for her dedication to crafting compelling messages that get results. Rhea's extensive experience includes being an integrative marketing consultant, a national presenter, an adjunct marketing professor at Boise State University, a keynote speaker, and the host of a popular podcast. Peppershock Media works with companies ranging from

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00:04:54

149 | What Are People Searching For On Pinterest This...

Marketing Strategy Academy with Jen Vazquez ·

2023/10/25

I’m back with the latest Pinterest trends and this week Pinterest collected insights around the theme: Prepping for Winter. Searches are up across Pinterest as people prepare for the winter and beloved holidays ☃️. How are you prepping for the wintertime? Let me know in the comments! Key trends 4x increase in "christmas list ideas 2023" 3x increase in "y2k winter outfits" 180% increase in "christmas basket" 120% increase in "winter hair" 50%

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00:23:09

148 | Unlocking Marketing Success: Mastering ROMI and...

Marketing Strategy Academy with Jen Vazquez ·

2023/10/23

Today, we have a very special guest, Rhea Allen, President/CEO, and Co-Founder of Peppershock Media. Rhea is a true expert in the field of marketing. She's known for her dedication to crafting compelling messages that get results. Rhea's extensive experience includes being an integrative marketing consultant, a national presenter, an adjunct marketing professor at Boise State University, a keynote speaker, and the host of a popular podcast. Peppershock Media works with companies ranging from

en

00:15:24

147 | Wedding Pros: 8 Marketing Hacks To Do Today To...

Marketing Strategy Academy with Jen Vazquez ·

2023/10/22

Hey there, fellow wedding pros! Even though I’m a Pinterest expert, I’m also a wedding photographer. Engagement season is upon us, and it's time to shine and make the most of this joyous time when couples are saying "I do" to forever love. I'm sharing 8 marketing tips to help you not only survive but thrive during this bustling season. Doing all this work now will lay the groundwork for leads in the future. ➡️ Pinterest Strategy Academy (group coaching

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00:11:33

146 | 2024 Wedding Trends: What's In, What's Out!

Marketing Strategy Academy with Jen Vazquez ·

2023/10/19

Hey there, it's your wedding cheerleader, Jen Vazquez, the wedding photographer and marketing expert. I'm thrilled to dish out the details on the sizzling 2024 wedding trends. Our incredible 2024 couples can't contain their excitement about these trends, and I've scoured Pinterest to bring you the freshest updates from the wedding world. Keep in mind that your wedding should be an authentic reflection of your dreams, and these trends are here to inspire, not to dictate your

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00:15:50

145 | 5 Unconventional Ways to Carve Out Time for...

Marketing Strategy Academy with Jen Vazquez ·

2023/10/15

Are you struggling to find enough time in your busy schedule to effectively market your business? As a small business owner, it can often feel overwhelming to balance your marketing efforts with all of your other responsibilities. However, there are unconventional strategies that can help you carve out the time you need to promote your business. In this article, we will explore five unique techniques to manage your limited time and prioritize your marketing tasks. From automating and delegating to

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00:08:09

144 | What Are People Searching For On Pinterest This...

Marketing Strategy Academy with Jen Vazquez ·

2023/10/11

What Are People Searching For On Pinterest This Week? SEASONAL CELEBRATIONS 🎥 Want to watch the podcasts? Marketing Interviews: ⁠⁠⁠https://www.youtube.com/@marketingstrategyacademy⁠⁠⁠ Marketing + Pinterest Education: ⁠⁠⁠https://www.youtube.com/jenvazquez⁠⁠⁠ 🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez. 📌 Book a Discovery Call to find out how to work with me for

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00:41:44

143 | Master the Art of Content Creation with the...

Marketing Strategy Academy with Jen Vazquez ·

2023/10/08

Welcome to a world of enchantment and creativity in the realm of content marketing! Today, we embark on a magical journey to transform content creation with the SPARK Method. This will help you in creating content so you can create a funnel of new people and potential clients to find your content and experience your expertise and convert to clients. 🎥 Want to watch the podcasts? Marketing Interviews: ⁠⁠https://www.youtube.com/@marketingstrategyacademy⁠⁠ Marketing + Pinterest Education:

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00:05:40

142 | What Are People Searching For on Pinterest This...

Marketing Strategy Academy with Jen Vazquez ·

2023/10/04

What Are People Searching For on Pinterest This Week? FESTIVE FALL FUN 🎥 Want to watch the podcasts? Marketing Interviews: ⁠⁠https://www.youtube.com/@marketingstrategyacademy⁠⁠ Marketing + Pinterest Education: ⁠⁠https://www.youtube.com/jenvazquez⁠⁠ 🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez. 📌 Book a Discovery Call to find out how to work with me for Pinterest +

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00:33:30

141 | Why Strengths-Based and Trauma-Informed...

Marketing Strategy Academy with Jen Vazquez ·

2023/10/01

Welcome to another inspiring episode on the Marketing Strategy Academy Podcast! In this eye-opening discussion, we explore a transformative approach to marketing that can empower and uplift both brands and consumers. Join us as we dive deep into the world of strengths-based and trauma-informed marketing with our special guest, Kat Kennan of Radical Customer Experience™️. We discussed: The meaning and importance of strengths-based and trauma-informed marketing. Kat breaks down these concepts and

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00:07:38

140 | 6 Tips To Content Creation for Service Providers

Marketing Strategy Academy with Jen Vazquez ·

2023/10/01

🌟 Ready to supercharge your content creation game as a service provider? Look no further! We're serving up six game-changing tips that will not only engage your audience but also turn them into your loyal clients. Whether you're a makeup artist, wedding photographer, business coach, or other service provider, these tips are tailored just for you. Dive into the world of content creation, where we uncover the secrets to understanding your ideal client, crafting client-centric content, and

en

00:05:49

139 | What people on Pinterest are searching for this...

Marketing Strategy Academy with Jen Vazquez ·

2023/09/27

🎥 Want to watch the podcasts? Marketing Interviews: https://www.youtube.com/@marketingstrategyacademy Marketing + Pinterest Education: https://www.youtube.com/jenvazquez 🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez. 📌 Book a Discovery Call to find out how to work with me for Pinterest + Marketing: https://jenvazquezcoach.com/discovery ➡️ FREE Pinterest Marketing

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00:32:48

138 | Unlocking Ideal Client Insights: The Magic...

Marketing Strategy Academy with Jen Vazquez ·

2023/09/25

Join host Jen Vazquez in this exciting episode as she delves into the art of understanding your ideal client with guest Kelly Sinclair from Entrepreneur School by KS&Co. Discover how honing in on your niche and understanding your audience on a deeper level can transform your business. Kelly shares insights on the 'Magic Brand Formula' and provides actionable steps for entrepreneurs to connect authentically with their ideal clients. Don't miss out on the valuable advice and the

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00:21:05

137 | Unlocking the Secrets: Why Repurposing Content...

Marketing Strategy Academy with Jen Vazquez ·

2023/09/24

If you're a savvy marketer or a service provider looking to supercharge your brand's reach and impact, you're in for a treat today. I'm your host, Jen Vazquez, your go-to Pinterest marketing expert and the cheerleader of marketing hacks that actually work! In this episode, we're about to unveil a marketing secret that can take your brand to new heights – it's the art of content repurposing. Yes, you heard it right! We're diving deep into why repurposing content is the

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00:07:30

136 | What Are People Searching For This Week?...

Marketing Strategy Academy with Jen Vazquez ·

2023/09/20

🎥 Want to watch the podcasts? Marketing Interviews: ⁠https://www.youtube.com/@marketingstrategyacademy⁠ Marketing + Pinterest Education: ⁠https://www.youtube.com/jenvazquez⁠ 🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez. 📌 Book a Discovery Call to find out how to work with me for Pinterest + Marketing: ⁠https://jenvazquezcoach.com/discovery⁠ ➡️ FREE Pinterest

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00:31:04

135 | Unveiling the Art of Irresistible Media Pitches...

Marketing Strategy Academy with Jen Vazquez ·

2023/09/17

In this insightful podcast episode, listeners will gain a wealth of knowledge on the art of crafting irresistible media pitches. Amy L. Bartko, a seasoned PR expert, shares her extensive experience and expertise, offering valuable insights into the do's and don'ts of media pitching. From the critical steps to take before pitching to the importance of building authentic relationships with journalists, Amy covers it all. You'll discover strategies for effectively researching and targeting

en

00:06:29

134 | What Are People Searching For On Pinterest This...

Marketing Strategy Academy with Jen Vazquez ·

2023/09/13

🎥 Want to watch the podcasts? Marketing Interviews: ⁠https://www.youtube.com/@marketingstrategyacademy⁠ Marketing + Pinterest Education: ⁠https://www.youtube.com/jenvazquez⁠ 🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez. 📌 Book a Discovery Call to find out how to work with me for Pinterest + Marketing: ⁠https://jenvazquezcoach.com/discovery⁠ ➡️ FREE Pinterest

en

00:30:45

133 | The Keys To Cultivating a Creative and Clear...

Marketing Strategy Academy with Jen Vazquez ·

2023/09/10

In this episode, we dive deep into the art of crafting a workspace that not only supports your professional endeavors but also nurtures your creative spirit. Join us as we unlock the secrets to cultivating a workspace that fuels imagination and enhances productivity with our special guest, Theresa Russel of Home Girl Space. Theresa shares her journey, starting with the jobs that preceded her successful business, offering valuable insights into the evolution of her workspace and its impact on her

en

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