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PODCAST

Shock Your Potential

Michael Sherlock

How do you Shock Your Potential? This conversational interview format features high performing businesses, organizations and entrepreneurs who are focused on Shocking Potential every single day. Each month boasts a theme that will support your business and/or career objectives, will strengthen your personal development, motivate you to be an agent for change, and more. Our Host, Michael Sherlock, may not look or sound like your typical podcast host, but she is absolutely serious about business and

business entrepreneurship

All Episodes

06:18

The Power of Stories - Hope Horwitz

Shock Your Potential ·

2022/03/11

Many people have a story to tell. However, Hope Horwitz advices that it is important to understand what to pitch and what not to pitch to a journalist. By knowing what the journalist wants, one is able to provide relevant and consistent pitches that have higher chances of being responded to positively. Hope Horwitz knows that a great story is everything, and that the stories she tells help boost opportunities for her clients and ratings for her media partners. She has had an illustrious career in PR

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08:38

Empathy in Journalism - Nydia Han

Shock Your Potential ·

2022/03/10

Do you ever wonder what it takes to be a good guest on live television? Being on live television as a guest can be nerve wrecking for many people. However, understanding some of the things you can do as you engage with your audience and the media team, will help you make the most out of your time on air. Nydia Han has first hand experience on what it takes to be a guest on life television, and she comes with a lot of tips and insights on being a great guest. Nydia Han co-anchors six ABC Action News

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08:43

K - LOVE Radio - Monika Kelly

Shock Your Potential ·

2022/03/09

How do you make sure that your media pitch maximizes your chances of getting coverage? Often, people in media are flooded with many issues that need their time and attention. Knowing what to include in your pitch will increase the chances of it getting the attention it deserves, and even getting your story covered by your favorite media outlet. Having had a long career working in the media, Monika Kelly knows too well the dos and don’ts to consider when making a pitch. Monika Kelly started her

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09:51

NYC Fitfam - Jamie Hess

Shock Your Potential ·

2022/03/08

Jamie Hess has genuine love for health and wellness. She is a TV personality and co-creator of the popular Instagram account, @NYCfitfam with her husband George. After getting engaged on a treadmill at Barry’s Bootcamp, the duo began documenting their adventures as a fit couple, and now a fit family, on social media. Today, they share tips on fitness, nutrition, mindfulness, and parenting and have been named one of the "7 Fittest Couples on Instagram." Jamie contributes on-air wellness advice &

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09:13

PR For Anyone - Christina Daves

Shock Your Potential ·

2022/03/07

Publicity is very important especially for people who intend to take their businesses to the next level. By leveraging the power of media, entrepreneurs get to boost their credibility and visibility exponentially. Christina Daves breaks down the elephant that is PR into simple actionable tips to guide business people effectively manage their publicity. Christina is a PR strategist and the best-selling author of a book called PR For Anyone: 100 PLUS Affordable Ways To Easily Create Buzz For Your

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10:11

Forecasting Fun! - Spencer Christian

Shock Your Potential ·

2022/03/04

Spencer Christian still finds joy in his career fifty years later. He has long been known to be the energetic and ever smiling media personality. Spencer has held many positions in media ranging from news reporting, weather forecasting, sportscaster and talk show hosting among many others. Through all his time in media, Spencer has travelled the world, interviewed six presidents, reported on numerous national and international events and many more. Spencer is also the author of the best selling book

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09:33

Content is Key - Pavlina Osta

Shock Your Potential ·

2022/03/03

What can people who want more time in front of a news camera do in order to become news worthy? Having had significant media experience from a tender age of 11, Pavlina Osta has a ton of insights to share for anyone who wishes to stand out in media. In the course of her life, Pavlina Osta has accomplished the unimaginable. She is an award-winning multimedia personality and she's a best-selling author of 20 Things Every Motivated 20-Somethings Should Know. She's a content creator, producer, host,

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28:35

Putting Your Best Face Forward - Howard Zales

Shock Your Potential ·

2022/03/02

“Getting your content and your message out there is so powerful, and video is the best way to do it.” Howard Zales As times change, we experience new ways that we can use to reach out to the world and tell our stories. With the development of technology, more and more possibilities continue to be unveiled and with them, come both positives and challenges. Our guest today Howard Zales, has experienced both sides of the divide and says that video broadcasting is the way to go especially in the current

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44:26

The World in Food is Magical - Andrea Nicholson

Shock Your Potential ·

2022/03/01

“You have to think of ways that are creative and outside the box in order to grab people’s attention.” Andrea Nicholson Growing a successful career takes hard work. This is true even when granted with opportunities that have potential to propel us to greater heights, such as media exposure. Our guest today Andrea Nicholson, was thrust into the limelight early on in her career, and says that it takes hard work to become the best, the media only amplifies who you really are. Since the early age of

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29:43

Our Connections From Interviews - Margy Feldhuhn

Shock Your Potential ·

2022/02/04

Looking back on some of our top favorite guests of all time has been a great exercise, and one filled with gratitude. Not only because guests like Margy Feldhuhn inspire us, but also because they have had an impact on our company. We have been honored to receive numerous excellent guests from the company she operates alongside the founder Jessica Rhodes, Interview Connections. We also want to thank Thomas J who left us a nice review of the Shock Your Potential Podcast, along with a 5-star rating on

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33:44

Your Procrastination Prevention Partner - Eric Twiggs

Shock Your Potential ·

2022/02/03

What a great time to flash-back and reflect on how this guest was such an inspiration to the founding of KukuaBiz, as it's very first client. And besides that, he is simply an all-around great person! Eric M. Twiggs is a founding partner and president of The What Now Movement. His mission is to build high performing entrepreneurs, authors, and career professionals, who are prepared for life’s unexpected curve balls. He is author of The Discipline of Now: 12 Practical Principles to Overcome

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41:21

Mid-Career Retirement - Matt Javit

Shock Your Potential ·

2022/02/02

Today's episode is about flashing back to one of our most thought-provoking guests who will prompt you to think about the ways you can fast-forward your life towards more enjoyment. Matt Javit truly knows how to Shock His Potential! A trip of a lifetime...and More! That is how you can describe the 800-day journey Matt Javit and his wife took, that saw them visit 35 countries in five different continents. The countless adventures and personal connections made with strangers who became friends, make

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37:04

Stage Manager to the Stars - Eddie Luisi

Shock Your Potential ·

2022/02/01

Welcome to a special month-long series called Flash-Back and Fast-Forward! Our host Michael Sherlock reaches back into the vault of our nearly 450 episodes to reflect on the guests who have had the most impact on her personally, and for her companies. We kick off with Eddie Luisi, fondly referred to as the Stage Manager to the Stars! Not only does Eddie bring his own story and mission to life in these flashback segments, but he also plays a critical role in a new program that Shock Your Potential

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29:50

Legal-Proof Your Business - LeTonya Moore

Shock Your Potential ·

2022/01/31

“Always follow your passion because it will never lead you to anywhere except the road for success.” LeTonya Moore Many entrepreneurs struggle to actualize their dreams of seeing their products hit the shelves of big retail chain stores. There are legal challenges and risks that come with putting out a product, which if not addressed, can prove to be a pit hole for the business. Our guest today LeTonya Moore, has extensive knowledge and experience in this field, and says that it is all about having

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26:04

Know Your Worth and Demand It - Lauren Kennedy

Shock Your Potential ·

2022/01/28

“Know your worth and start demanding people treat you the way that you believe you're worthy.” Lauren Kennedy Automation of functions can be a game changer not only for the businesses, but for clients as well. Understanding how those systems can work optimally for your business is key to the growth of the business. Even more important is taking into consideration the people aspect while automating our businesses. This is according to our guest today, Lauren Kennedy. Lauren Kennedy is the founder

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32:44

Own Your ”I Don’t Know” - Ashleigh Wilson

Shock Your Potential ·

2022/01/27

“I have learnt to become a leader and not a boss, and how to get others just as invested in my vision, as I am.” Ashleigh Wilson A key trait of successful entrepreneurs is self-awareness. It is only after they have had an understanding of their strengths and weaknesses, that they can be able to identify the opportunities and the necessary conditions to thrive. Our guest today Ashleigh Wilson, followed a path not commonly taken in business, and due to her persistence, she was able to create a

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30:01

Wild Coffee Marketing - Amy Anderson

Shock Your Potential ·

2022/01/26

“You can be the most phenomenal entrepreneur, but if you are not selling all the time, then you don't have a business.” Amy Anderson The entrepreneurial journey is unique for everyone, and this includes whatever it is that motivate people to get into entrepreneurship and stick despite the challenges. This is especially true for our guest today Amy Anderson, who despite her love for corporate, found herself on the path of starting and running a marketing business, and ultimately becoming the best at

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36:16

It All Adds Up ! - Susan Kiamba

Shock Your Potential ·

2022/01/25

“One of the things I firmly believe is that as long as we're always learning, we're always going to be growing.” Susan Kiamba Transitioning from a corporate job to entrepreneurship is never easy, but it is definitely doable. The fulfilment that comes from putting into practice what once appeared impossible is unmatched. Our guest today Susan Kiamba, has experienced both worlds, and at some point had to overcome the dilemma of not knowing what to do to move forward. According to Susan, everything

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37:14

Becoming A Conscious Parent - Nina Cruz

Shock Your Potential ·

2022/01/24

“We have the power to create the environment, create the space and get curious about what's really going on.” Nina Cruz Practicing mindfulness while making parenting decisions, can go along way in ensuring better connections and relationships between parents and their children. Our guest today Nina Cruz, has been helping parents understand and cope better with parenting challenges, and says it is all about focusing on learning self rather than being fixated on molding the child your way. Nina Cruz

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41:11

The Leveraged Business - Fabienne Fredrickson

Shock Your Potential ·

2022/01/21

“Your business cannot grow until you shift you inside, because leveraging your business starts in your mindset.” Fabienne Fredrickson As you lead your business to exponential growth, you have to grow as well and shift your mindset to align with the reality of where you want your company to be. Otherwise, you become the bottleneck for your business to thrive. This is according to our guest today Fabienne Frederickson, who says that it all starts by getting structured for your nature. Fabienne

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