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PODCAST

My Daily Business Podcast

Fiona Killackey, My Daily Business

(formerly My Daily Business Coach podcast). Do you love your business? You should, right? Well sometimes, as small business owners, we just don"t. The My Daily Business podcast is here to provide inspiration, education and motivation for small business owners who want to fall in love with their business again and build a business they can be proud of. Hosted by Fiona Killackey, author, speaker, business coach and founder of My Daily Business, this podcast includes business coaching, interviews

business marketing

All Episodes

00:12:00

Do you really not like these tasks in business?

My Daily Business Podcast ·

2024/05/06

In this episode, Fiona shares a personal experience that led to a valuable lesson about reframing tasks in business. She reconsiders what she might find tedious or enjoyable in her own business routines. Tune in!You'll Learn How To:Personal health scare and hospitalizationImportance of monitoring heart rateReflection on task enjoyment and labellingReassessing tedious tasks in businessStrategies for making tasks more enjoyableEncouragement to reconsider task perceptionsGet started on a more

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01:09:16

Weddings that rock with Anthony and Sarah of The...

My Daily Business Podcast ·

2024/05/01

In this episode, Fiona chats with Anthony and Sarah, two dynamic personalities behind The Altar Electric. They talk about the ever-evolving world of marketing strategy and the challenges businesses face in adapting to changing trends. Tune in!You'll Learn How To:The power of serendipity in businessImportance of adopting marketing strategies over timeThe impact of platformsThe concept of omnichannel marketingLearning from past marketing failures and successesLeveraging opportunities like

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00:09:24

What is your cap number?

My Daily Business Podcast ·

2024/04/29

In this episode, Fiona talks about the concept of a "cap number" and its significance in defining financial satisfaction and goals within your business endeavours. Tune in!You'll Learn How To:Exploring the notion of a "cap number"Various perspectives on defining personal cap numbersAligning financial goalsConsidering financial fulfilment in businessGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch

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00:29:55

Are you avoiding emotion in your small business...

My Daily Business Podcast ·

2024/04/24

In this episode, Fiona discusses the importance of understanding emotional drivers in marketing to reinvigorate sales and engagement. She also discusses creating meaningful connections and driving brand loyalty. Tune in! You'll Learn How To:Tap into the emotional needs of your audienceUnderstanding the emotional drivers in purchasing behaviourUtilizing customer testimonialsAssessing marketing strategies to balance emotional and rational driversPersonal purchasing and emotional responsesGet started

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00:13:31

Are you a rage baiter?

My Daily Business Podcast ·

2024/04/22

In this episode, Fiona talks about the insidious trend of rage-baiting in marketing and why it's counterproductive for ethical business practices. Tune in!You'll Learn How To:The Importance of Kindness in BusinessNegative Trends in Online SpacesExploring Rage Baiting in MarketingEthical Considerations in Social Media EngagementBuilding Brand Loyalty Through Positive ConnectionsLong-Term Impact of Marketing TacticsPersonal Reflections on Values and Marketing StrategiesGet started on a more successful

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00:49:43

Putting nature back into peoples' lives with Radhika...

My Daily Business Podcast ·

2024/04/17

In this episode, Fiona chats with Radhika Mayani of Left-handesign. They talk about Radhika’s journey as an entrepreneur, emphasizing the importance of resilience, self-belief, and understanding diverse market behaviours across different territories. Tune in!You'll Learn How To:Doing everything in the early stages of entrepreneurshipConducting thorough research and asking questionsUtilizing Google and various tech platformsFinding inspiration from podcasts and booksImplementing sustainability

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00:12:13

Connecting the dots

My Daily Business Podcast ·

2024/04/15

In this episode, Fiona talks about the importance of mindset shifts. She also discusses the challenges faced by individuals transitioning from previous careers to entrepreneurship. Tune in!You'll Learn How To:Reflecting on personal milestones and markers in lifeRecognizing the value of diverse experiences in shaping one's business journeyUsing exercises like "connecting the dots" to gain clarity and confidence in business endeavoursEncouragement to embrace non-linear career paths and unique

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00:31:55

5 tactics to move through the fear of being seen in...

My Daily Business Podcast ·

2024/04/10

In this episode, Fiona talks about the common fear of being seen in business. From understanding the root of your apprehensions to taking small steps towards visibility. Tune in!You'll Learn How To:How to shift focus from worry to value creationIdentifying and questioning the root causes of fear around visibility in business.Manageable steps towards overcoming the fear of being seenRecognizing and exercising control over the narrativeShifting focus towards the value you offer to your audience and

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00:13:10

5 super quick content ideas for service-based businesses

My Daily Business Podcast ·

2024/04/08

In this episode, Fiona shares five quick content ideas for service-based businesses, offering practical tips and examples to engage your audience effectively. Tune in!You'll Learn How To:Creating behind-the-scenes or day-in-the-life contentHighlighting business milestones and markersAddressing key frustrations experienced by clientsLeveraging social proof through testimonials and reviewsDemonstrating values alignment to engage with your audienceGet started on a more successful and sustainable small

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01:09:29

Taking customers on a journey with Phoebe Bell of...

My Daily Business Podcast ·

2024/04/03

In this episode, Phoebe returns as a special guest reflecting on the journey from her second-ever interview on episode 4 to now. They discuss the evolution of Sage and Clare and navigating family dynamics within the business. Tune in!You'll Learn How To:Evolution of Sage and Clare from early days to nowExperience of hiring and building a teamFamily dynamics within the business, including Phoebe's sister and husband being part of the teamAdvice for those intimidated by the tech side of

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00:15:32

5 super quick content ideas for product-based businesses

My Daily Business Podcast ·

2024/04/01

In this episode, Fiona shares quick content ideas tailored for product-based businesses. She also shares practical tips for engaging with audiences effectively. Tune in!You'll Learn How To:Importance of creating diverse content for product-based businessesUtilizing simple techniques for showcasing product usage through visualsDemonstrating the process of creating productsEngaging audiences with interactive contentLeveraging customer testimonials to build social proof and trustProviding

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00:40:15

What I have learned from almost 400 episodes of a...

My Daily Business Podcast ·

2024/03/27

In this episode, Fiona talks about the valuable lessons that she learned from almost 400 episodes of her podcast. She also discusses the purpose and objectives of the podcast. Tune in!You'll Learn How To:Overcoming procrastination and perfectionism to start the podcast.Balancing preparation with maintaining authenticity and spontaneity.Avoiding complacency and consistently delivering valuable content.Ensuring alignment with the podcast's brand and audience.Recognizing the natural fluctuations in

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00:11:56

What is your training budget?

My Daily Business Podcast ·

2024/03/25

In this episode, Fiona discusses the importance of having a training budget. She also shares her work experiences and emphasizes the need for ongoing learning and upskilling to stay competitive in business. Tune in!You'll Learn How To:The absence of a common agreement on training budgetsImportance of training budget for self-development and staff upskillingThe challenge of keeping up with evolving business demands and technologies.Utilizing training budgets for courses, mentorship, educational

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01:12:07

Sustainable Luxury with Jessie Frances of Cappuccinos...

My Daily Business Podcast ·

2024/03/20

In this episode, Fiona chats with the fabulous Jesse Frances from Cappuccinos and Consignment where she shares her insights on content creation, self-care, and building a business. They also talked about how Jesse's authenticity and passion shine through in her approach to style, entrepreneurship, and connecting with her audience. Tune in!You'll Learn How To:Authenticity in content creationBalancing personal life with content creationEmbracing imperfection and authenticity on social mediaThe

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00:11:58

The second biggest threat to health?

My Daily Business Podcast ·

2024/03/18

In this episode, Fiona talks about the importance of finding stillness amidst the noise of everyday life. She also discusses the benefits of incorporating stillness into daily routine. Tune in!You'll Learn How To:Personal experience with noise pollutionEffects of noise pollution on healthImportance of stillness in daily lifeVarious ways to find stillnessBenefits of incorporating stillness into daily routineGet started on a more successful and sustainable small business with our range of free tools

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00:40:27

Supporting Local Creativity with Suki McMaster

My Daily Business Podcast ·

2024/03/13

In this episode, Fiona chats with the delightful Suki McMaster, an illustrator extraordinaire whose creativity knows no bounds. Suki also shares insights into her journey, discussing her unique path to entrepreneurship. Tune in!You'll Learn How To:Establishing a successful business in a new countryThe creative process behind Suki's diverse product rangeBalancing creativity with practical business aspectsOvercoming challenges and adapting to market demandsThe importance of personal connections in

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00:12:23

The #1 thing to do to achieve your business goals

My Daily Business Podcast ·

2024/03/11

In this episode, Fiona shares the power of breaking down overwhelming tasks into manageable steps. From starting a podcast to managing finances, practical tips are provided to facilitate progress. Tune in!You'll Learn How To:Breaking down overwhelming tasks into manageable stepsStarting a podcast: overcoming comparisons and focusing on the first stepUtilizing tools like GarageBand for podcastingApplying strategies from writing a book to achieving business goalsManaging finances and revenue streams

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01:01:24

Inspired by experience, not trends with Cassie Byrnes...

My Daily Business Podcast ·

2024/03/06

In this episode, Fiona chats with Cassie Byrnes, a renowned surface pattern designer and the founder of Variety Hour, a vibrant lifestyle label. Discover insights into Cassie's creative process, learn about the challenges of juggling motherhood while running a business and much more. Tune in!You'll Learn How To:Overwhelming nature of marketingStrategies for creating contentChallenges of imposter syndrome Experience with collaborations and the changing landscape of freelancingThe decision-making

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00:10:19

Tactic to help when you're feeling overwhelmed or...

My Daily Business Podcast ·

2024/03/04

In this episode, Fiona talks about managing feelings of overwhelm and worry in your business journey. She also discusses the importance of celebrating milestones and reframing perspectives along the entrepreneurial path.You'll Learn How To:Discussion on managing feelings of overwhelm and worry in business venturesImportance of celebrating milestonesReframing perspectives to focus on the positive aspects of new challengesAcknowledgment towards vulnerable clients and supportive individualsGet started

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179 results

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