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PODCAST

Inside Reproductive Health Podcast

Fertility Bridge

Inside Reproductive Health is your source for information about the growing field of fertility. Inside Reproductive Health features an active blog and weekly interviews with leaders from the clinical, investment, patient relations, and pharmaceutical corners of reproductive medicine. Be sure to subscribe to our podcast and check back frequently for new content!

health & fitness

All Episodes

00:44:29

115: Exploring the Role of Obesity in Fertility...

Inside Reproductive Health Podcast ·

2021/08/30

Obesity plays an important role in the worlds of many struggling with conception, and in recent years the field of Obesity Medicine has grown substantially. Weight loss makes the fertility journey so much easier while increasing the quality of life for the patient. Today’s episode features Evan Richardson, CEO and Founder of Form Health, a modern obesity practice that remotely connects their patients to dieticians. He speaks with Griffin Jones about a wide range of topics relating to obesity and

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01:02:38

114: Fostering Better Communication Standards in the...

Inside Reproductive Health Podcast ·

2021/08/02

In this week’s episode Griffin Jones and Lisa Duran talk about the challenges that leaders face in the ever-growing infertility field as their clinics’ needs change and develop. They discuss consistency and coaching methods that can help make a professional team stronger. Lisa Duran is a consultant who has worked with a multitude of organizations with the focus of bringing teams and customers to the forefront of care. She has worked as the Chief Experience Officer for Inception, Reconceived, the

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00:38:56

113: Building Out an Effective Referring Provider...

Inside Reproductive Health Podcast ·

2021/07/26

In the latest episode of Inside Reproductive Health, Stephanie and I explore if MD & DO referrals are still king or have been overthrown by internet resources as top referral sources. Knowing where most referrals come from can help you build an effective strategy to capture more new patients and convert those referrals at a higher rate. We also layout 6 pillars for an effective referring provider strategy that you can either give to your physician liaison to start implementing or outsource to a

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00:51:55

112: Positives & Trade-offs of Academic Medicine with...

Inside Reproductive Health Podcast ·

2021/07/12

In this week’s episode of Inside Reproductive Health, Griffin Jones and Dr. Amanda Kallen debate the future of academic REI practices. They talk about the trade-offs as well as the positive future of academic practices. Being a Yale alumnus, Dr. Kallen is the perfect guest to share her view on the operation systems, marketing systems, and scope of practice an academic practice has versus private practice. Dr. Kallen, MD, FACOG, is currently a reproductive endocrinologist at the Yale Fertility Center

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00:46:17

111: Stay Culturally Relevant by Learning from all...

Inside Reproductive Health Podcast ·

2021/07/05

This week on Inside Reproductive Health, Griffin Jones and Dr. Angeline Beltsos go down a thread of the multi-generational value that happens from colleagues mingling with each other. It’s important for an organization to learn from both the young and old to gain fresh perspectives. Organizations that do this well have many short-term and long-term benefits like being able to recruit well and staying culturally relevant long-term. In this episode Griffin interviews Angeline N. Beltsos, MD. She is

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00:37:40

110: What Affects IVF Conversion Rates?

Inside Reproductive Health Podcast ·

2021/06/28

In this episode of Inside Reproductive Health, Stephanie and Griffin talk about IVF conversion rate, the six areas that affect it, and the order of importance of those areas. This episode lays out the Fertility Bridge system and methodology for doing for increasing IVF conversion rates. We can't tell people how to act as clinicians. We're just sharing with you the patterns that we see. You’ll certainly get some food for thought as we discuss: Follow up best practices Pre educating your

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00:45:17

109: Breaking Through the REI Bottleneck with APPs...

Inside Reproductive Health Podcast ·

2021/06/14

Sometimes it’s the REI that holds back the growth of a clinic because he/she is doing tasks that could be delegated. It’s our job at Fertility Bridge to help you bring new patients through the doors of the clinic and it’s your job to convert as many of those patients to treatment as needed. In this week’s episode of Inside Reproductive Health, Griffin chats with Tamara Tobias on her perspective on the role the APP plays in reducing the REI bottleneck. Tamara Tobias is a nurse practitioner supervisor

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00:46:11

108: Managing the Pressures of Launching a New...

Inside Reproductive Health Podcast ·

2021/06/07

On this episode of Inside Reproductive Health, Griffin Jones and Dr. Levine discuss what it's like to launch a brand new center under the umbrella of a very large company in an extremely large market (New York City). They also chat about the pressures of launching a denovo clinic in a big market versus the pressures of starting a clinic as a satellite office. Dr. Brian Levine is the founding partner and practice director of CCRM New York. He is board-certified in both reproductive endocrinology and

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00:34:44

107: Converting Patients into IVF Patients

Inside Reproductive Health Podcast ·

2021/05/31

In this week’s episode of Inside Reproductive Health, we don't talk about new patients. We talk about patients ready to move on to treatment that are a good fit for IVF, how you convert them into IVF treatment, and some of the national averages when it comes to conversion. If your concern is mostly about having more IVF patients and you want to reach your IVF goal, but you’re good on your new patient goal, this episode was recorded for you. I brought Stephanie Linder, our director of client success,

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01:01:08

106: The Future Outlook of AI in the Fertility Field...

Inside Reproductive Health Podcast ·

2021/05/24

In this episode, Griffin Jones interviews Eduardo Hariton about the current and future state of AI in the fertility field. Eduardo Hariton received his undergraduate degree at the University of Florida, followed by a combined MD / MBA at Harvard Medical School and Harvard Business School. He is currently a clinical fellow in Reproductive Endocrinology and Infertility at the University of California, San Francisco. He has published extensively on both clinical and nonclinical high impact journals on

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00:38:07

105: Organizing your Marketing Team for Success with...

Inside Reproductive Health Podcast ·

2021/05/10

Marketing is a huge part of a successful business, but marketing teams look different for every organization. Whether you have a marketing team, one marketing person, or no one solely thinking about marketing on a daily basis, we cover your business needs with resources to be successful. In this episode, Griffin breaks down the role of each marketing title, what targets they should be hitting, and what additional resources they need if any. You’ll be able to refer to this episode as a resource to

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00:48:11

104: Attracting Gay Male Fertility Patients with Ron...

Inside Reproductive Health Podcast ·

2021/05/03

Connecting with your target demographic is vital to running a successful business. However, in your target audience there are many subsets that each have their unique needs. One of those subsets is the LGBTQ community. The best way to get to know your customer is to talk with them, and to help you better understand the best way to serve this audience I sat down with Ron Poole-Dayan. Ron is a marketing and business strategy expert. He is the executive director and founder of Men Having Babies. Along

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00:54:01

103 - Supply vs Demand and Artificial Intelligence in...

Inside Reproductive Health Podcast ·

2021/04/19

Understanding the past can often help create clarity for the future. Many industries are changing rapidly these days and Fertility practices are not immune. Changes from scientific advancements, culture, and consumers all play a role in the landscape shift of the industry. When you add technology to the mix, advancements start snowballing rapidly. This week on Inside Reproductive Health I interviewed Dr. Robert Stillman, a Board Certified Reproductive Endocrinology and Fertility subspecialist with

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00:30:42

102 - Understanding the Fertility Marketing System:...

Inside Reproductive Health Podcast ·

2021/03/29

On this episode of Inside Reproductive Health, Griffin goes through all the frequently asked questions we get about working with us and about the Fertility Marketing System. So, if you’ve ever considered working with us, but have been wanting to know more about how we work, this is the episode for you. In addition to answering all the frequently asked questions we hear, Griffin also elaborates on who is the ideal Fertility Bridge client and shares exactly what you need to do to get started working

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00:28:56

101 - Understanding the Fertility Marketing System:...

Inside Reproductive Health Podcast ·

2021/03/15

Since the inception of Fertility Bridge, our Fertility Marketing System has helped dozens of fertility clinics and businesses across the world. Our proven system of diagnosis (Goal and Competitive Diagnostic), treatment plan (Fertility Marketing Blueprint), application of treatment (Execution, Oversight, Advisory), and ongoing treatment can be applied to any business in the fertility field. On this episode of Inside Reproductive Health, Griffin breaks down the Fertility Marketing System, outlining

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00:59:55

100 - An Inside Look at Merging and Consolidating...

Inside Reproductive Health Podcast ·

2021/03/08

We’ve seen it happen all over the country and you’ve probably seen it in your backyard--clinics are merging and consolidating, absorbing the market share. But with the fall of Integramed in the spring of 2020 and dozens of clinics left in the lurch, mergers and consolidations started to appear more risky. On this episode of Inside Reproductive Health, Griffin talks to Mark Segal, CEO of Shady Grove Fertility and CEO of the newly-formed US Fertility, a fertility group made up of Shady Grove

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00:51:56

99 - Entrepreneurship, Practice Valuation, and...

Inside Reproductive Health Podcast ·

2021/03/01

Are all clinic owners entrepreneurs? Do all physician-owners really have what it takes to successfully run and grow a private practice? We’ve talked about joining networks, understanding private equity, and entrepreneurship a lot on this podcast, but usually we are talking about high-level practices to get patients in the door and help them convert to treatment. On this episode of Inside Reproductive Health, we get a new perspective, one that focuses on entrepreneurship, best business practices, and

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00:25:10

98 - Bridging the Gap Between Fertility Marketing and...

Inside Reproductive Health Podcast ·

2021/02/22

We’re taking a break from our usual show today! On this episode of Inside Reproductive Health, our own Griffin Jones talks about the Fertility Patient Marketing Journey, a recap of a recent blog post he wrote that can be found here: https://www.fertilitybridge.com/inside-reproductive-health/2017/10/17/fertilitymarketingfundamentals2018. From the initial touchpoint with potential patients (strangers) to how to continue patient delight post-treatment, Griffin offers his tips on how to make the most

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00:43:20

97 - Creating a Seamless Ownership Succession Plan,...

Inside Reproductive Health Podcast ·

2021/02/15

Creating a succession plan can be a daunting task for both new REIs entering the field and docs who are ready to retire. New REIs are looking for a place to call “home” that will help them meet their goals, while retiring docs want someone who will carry on their legacy and maintain their core values. On this episode, Griffin talks to Dr. Paul Brezina, Director of Reproductive Genetics at the Fertility Associates of Memphis. After finishing his fellowship, Dr. Paul Brezina set out to find a private

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00:43:40

96 - How to Decrease Burnout and Build Morale Among...

Inside Reproductive Health Podcast ·

2021/02/08

It’s safe to say that fertility nurses play a vital role in the success of any clinic in our field. But nursing burnout can happen quickly causing staffing shortages and even a reduction in conversion to treatment rates. To combat this, clinics need to remain proactive in their efforts to manage nursing overwhelm. So how do you do it? On this episode of Inside Reproductive Health, Griffin talks to Sima Taghi Zadeh, the Director of Nursing at Pacific Fertility Center of Los Angeles. Sima began her

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276 results

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