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PODCAST

Streamlined Solopreneur: Tips to Help Small Business Owners Grow Without Burnout

Joe Casabona, Business Systems Coach

You started your business for freedom, not to be chained to your desk. I help small business owners grow without burning out through simple, powerful online automations. On Streamlined Solopreneur you"ll get real-world strategies, smarter workflows, and practical tools to help you reclaim your time and actually enjoy the freedom you set out to create. Your host, Joe Casabona, is a seasoned technologist with over 25 years of experience. He"s seen how the right systems can transform a business. But

technology entrepreneurship

All Episodes

47:36

To Grow Your Newsletter, You Need to Have Unique...

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/06/19

It would be a dream of mine to grow a newsletter from 0 to 8,000+ in less than 6 months. But that’s exactly what Chenell Basilio did. The way she did it? Deeply researched, super-helpful content. See, she teaches people how successful creators grew their newsletters to 50,000+ subscribers. And today, she’s going to tell us all about her process. And in How I Built It PRO, we talk about money and goals for the next 6 months.Top TakeawaysCreating unique, long-form content can be a boon to

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5:26

Capture Text from Any Image

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/06/16

There are LOTS of great tips on LinkedIn these days, especially in the carousels. But the problem: you can’t easily get data out of the carousels. That means you can’t put them in your notes app, or even click on the links for more details.Here are 2 ways you can do it: one using macOS’s native image-to-text feature, and one using a great shortcut by David Sparks. LinksYouTube VideoBlog post on MacSparky ★ Support this podcast ★

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59:45

Earning Traditional Media Coverage Without Paying For...

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/06/12

Pitching the media is tough. After all, you’re competing with basically anyone who has something to say. So how do you make yourself stand out? That’s what Christina Nicholson is teaching us today. She’ll cover everything from coming up with an idea to landing the media spot to converting those viewers to your audience. This one is a MUST listen. Top TakeawaysPitch your story by following the “new, now, next” framework. You should be able to answer what’s new about your story, why it needs

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12:54

How I've Configured my Stream Deck, Part 2: XL Page 2

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/06/09

In Part 3 of my Stream Deck Series, I'm covering Page 3 of my Stream Deck XL. Let's Dive in! - Screenshot of Stream Deck XL Page 2- eCamm Live- How I've Configured my Stream Deck- Get Your Own Stream Deck ★ Support this podcast ★

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33:43

12 Simple Automation to Help You Get Started

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/06/05

A Rube Goldberg machine is an overly complex device that performs a simple task through a series of chain reactions. If you’re not familiar with automation, it can often feel like building a Rube Golberg machine. But it doesn’t have to! Today, I’m going to tell you how automation can be simple, and give you 12 examples from my own life that prove the point. In the PRO show, I tell you all about why I moved to Thrivecart, and how my “writing on Medium” experiment is going.Top TakeawaysThe

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7:24

Using Hypefury for Better Twitter Engagement

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/06/02

When I went back to Twitter, one of the first things I wanted to look into was how I can easily post…most ideally across multiple platforms.And as I’m using these channels to grow my own audience, I always want features like auto-DM and auto-plug. Hypefury fits the bill perfectly. ★ Support this podcast ★

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52:33

Grow Your Podcast and Generate Leads with Facebook...

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/05/29

To grow your podcast you need…Facebook?! That’s what Philip Better, self-described podcast mogul, says. But that’s just one piece of advice he offers, as we exchange notes and thoughts on things like YouTube, lead generation, and growing your podcast audience. In the PRO show, we talk about automation on social media!Top TakeawaysDon’t limit yourself to just one platform. Be on all the big ones like Apple, Spotify, Amazon, and Google/YouTube to maximize your podcast’s reach.Get people in

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6:40

Spotify vs. Apple Music

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/05/26

Today I'm tackling Apple Music vs. Spotify, and why I seemingly inexplicably use both!https://casabona.org/2023/04/using-spotify-more/ Get your FREE copy of my Automations Library ★ Support this podcast ★

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62:34

The Difference Between Email and Marketing Automation...

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/05/22

In my opinion, there’s nothing better than brainstorming ideas with a fellow Automator, and that’s exactly what today’s episode is all about. Chris L. Davis is a marking automation expert, and he’s done a few things that have wowed and inspired me. Today, we’re breaking down what exactly email automation is, and how everyone can leverage it to understand and grow their business. In the PRO show, we espouse our love for Airtable.Top TakeawaysThere’s a difference between email marketing and

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7:19

How I've Configured my Stream Deck, Part 2: XL Page 1

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/05/19

In Part 2 of my Stream Deck Series, I'm covering Page 1 of my Stream Deck XL. Let's Dive in! Screenshot of Stream Deck XL Page 1How I've Configured my Stream DeckGet Your Own Stream Deck Get your FREE copy of my Automations Library ★ Support this podcast ★

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37:03

My 5 Favorite Automation Tools

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/05/15

Nowadays, there are tons of automation tools out there, thanks to the Chat GPT and Generative AI Revolution. It’s easy to feel overwhelmed with all the options available that could potentially help you do your job better. But let me tell you, there’s a difference between using Generative AI tools to create content or creative assets and using automation tools that can actually perform tasks and make your life easier.So, in this Automated Solopreneur segment, I’m going to spill the beans on

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6:30

Going Back to Bear Notes

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/05/12

If you've been following me for any amount of time, you will know that I take my note taking and idea capture very seriously. And last year, I made a decision that Craft would be my one and only notes app.I don’t think that’s working out for me. Mostly because I have 3 kinds of notes:Big planning notesRandom thoughtsResearch notesCraft has been great for the random thoughts and research but I think is best suited for Big Planning.So I’m going to switch back to Bear Notes for random thoughts

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47:29

You're a Creator, but are You a Business Owner? With...

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/05/08

Lots of people are becoming creators now. In fact, Craig Chavis Jr. describes being a creator as sharing your expertise. But does that make you a business owner? Not so fast! That’s a completely different thing. And in today’s episode, we dig into what those differences are, finding the right message for your business, and how creators can become business owners. In How I Built It PRO, we talk about putting yourself into a corner, and how owning a business is kind of like surfing. Top

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62:13

Reading, Writing, Repurposing: Why Writing is Crucial...

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/05/01

Just how important is writing? According to YouTuber Mark Ellis, your career depends on it. And as someone who’s grown his audience to 1 million monthly views in just a couple of years, he knows a thing or two. That’s why he’s going to take us through his process for creating content, repurposing, and how you can start! In How I Built It Pro, we talk specifically about growing his YouTube channel and podcasting on YouTube.Top TakeawaysMost videos Mark publishes start out as blog posts,

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7:15

How I've Configured My Stream Deck Part 1: The Stream...

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/04/28

I'm starting a short series here on how I've configured my Stream Decks! Today, the Stream Deck+. LinksScreenshot of my Stream Deck+How I've Configured my Stream DeckGet Your Own Stream Deck+ Get your FREE copy of my Automations Library ★ Support this podcast ★

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47:35

Are You Making These Mistakes with Your Membership?...

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/04/24

While there have been big leaps in membership software in the last 5 years, membership sites are still some of the hardest to create and run properly. That’s why I brought in Melodie Moore. She’s been building, maintaining, and scaling 7 & 8-figure membership sites for the past 10 years. Her team kills shiny object syndrome and creates massive success in less time by utilizing psychology, state-of-the-art tech, and effective systems. Today, you’re going to learn her process, and how to

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6:12

Ivory Makes Mastodon Useable

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/04/21

When I left Twitter, it wasn’t on a whim. I had been considering it for a long time…like middle of the pandemic long. As people jumped ship from Twitter, Mastodon seemed to be the clear front-runner for replacing Twitter.I’m hesitant at best, but Tapbots (from the makers of the incomparable Tweetbot), have put out a Mastodon client called Ivory, and I’ve decided to give it t try for a bit.LinksTrying out IvoryFollow me on Mastodon, I guess Get your FREE copy of my Automations Library ★

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55:15

Understanding A.I.'s Role in Online Course Creation...

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/04/20

If you create online courses, you won’t want to miss this very special discussion! I’ll be joined by Ronnie Burt, Business Lead at Automattic, who’s overseen development of the Sensei LMS plugin. We’re going to cover: - Managing emails for your online courses- A.I.’s role in assisting with online course creation.- Sensei’s upcoming A.I. Quiz Generator- A.I.'s impact on society This is a audio version from a live stream we did on April 17th, 2023. This live stream is presented by Sensei

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19:46

How to Figure Out What to Automate

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/04/17

It’s another Automated Solopreneur episode! Today I’m telling you 4 types of tasks you can automate – as well as questions you can ask yourself to determine what you can automate based on what you do on a daily basis. Those 4 types of tasks? Common, easily repeatable tasksInfrequent tasks that have a high level of effort to do.Tasks that require specific timingTasks that you cannot forget to do.In How I Built It Pro, I talk about when you might be automating too much, plus my plans for

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6:58

How to Add a Google Doc in a Specific Folder with...

Streamlined Solopreneur: Tips to Help Small Business... ·

2023/04/14

One of my favorite things to do is easily automate input and idea capture from my Stream Deck. I've got two, plus a Stream Deck Pedal, so I try to make the most of them!I've greatly improved my process for creating social media content in a centralized place with a Stream Deck automation I'm going to tell you about today. Show NotesHow to add a Google Doc via Your Stream DeckStream Deck | Stream Deck+ Get your FREE copy of my Automations Library ★ Support this podcast ★

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