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PODCAST

The Future of What

Music Business Association

Founded by Music Biz President, Portia Sabin as a way to educate musicians on the realities of the music business, The Future of What Podcast has become a forum where the most significant voices in our industry discuss important issues of the day. Tune in as she hosts important industry figureheads and innovators alike in exciting discussions on where the music business is headed next!

music

All Episodes

00:53:17

Addiction & Recovery: Gene Bowen (Road Recovery) /...

The Future of What ·

2018/03/09

This episode contains discussions of addiction and suicide. Episode #115: The stereotype of “sex, drugs, and rock ‘n’ roll” is pervasive in music. The music business often fosters an environment where addiction is the norm, but many artists and industry professionals who are in recovery have successfully stayed in the industry. Today, we talk to a few of those people about their experiences, advice for those who are struggling, and resources like MusiCares. We hear from Gene Bowen, founder of Road

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01:00:36

Understanding Contracts with Gandhar Savur and Horse...

The Future of What ·

2018/02/23

Episode #114: When people start a band, they’re entering relationships that will hopefully last for years. Contracts can be helpful in remembering what you agreed to years later. We talk to lawyer Gandhar Savur about what to expect when entering into a contract with bandmates or a label. What’s normal in a record deal? How do indie label contracts generally differ from majors? What are percentage deals? Gandhar gives practical advice for anyone about to sign a deal. We also hear from musician Justin

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00:56:40

Unpacking the Music Modernization Act: David...

The Future of What ·

2018/02/16

Episode #113: What is the Music Modernization Act and how could it impact songwriters? On this episode we hear from people who have worked on this new bill and those whose livelihoods will be affected if it passes. David Israelite, President and CEO of the NMPA explains who the key players are and clears up some common misunderstandings surrounding the MMA. We also hear from RIAA President Mitch Glazier about the timeline of the act, and Blake Morgan (#IRespectMusic) shares pros and cons from an

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00:56:55

Mastering Social Media: GLASYS / CD Baby / Bozyk Media

The Future of What ·

2018/02/08

Episode #112: Social media has become a vital tool for artists to connect with their fans, but knowing where to invest your time, energy, and even money can be difficult. After all, you probably didn’t become a musician to spend hours on Facebook figuring out which markets to advertise to. On this episode, we gather concrete tips for musicians to efficiently and effectively use social media, playlists, and newsletters. We’re joined by Daniel Bozyk, a Social Content & Marketing Specialist who runs

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00:18:37

BONUS: Dewey Halpaus (Peer Pleasure Podcast)

The Future of What ·

2018/01/31

BONUS: Dewey Halpaus is a musician and founding member of Anatomy of a Ghost and The Burning Room. He's also toured as a guitarist for Portugal. The Man. Now, Dewey hosts The Peer Pleasure Podcast, where he interviews musicians and creatives. We discuss his music career, podcasting, and more. http://peerpleasurepodcast.com/

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00:53:58

The Women of Pearl Jam's Crew / Mike McCready

The Future of What ·

2018/01/26

Episode #111: Last year, we recorded a conversation with the many women who hold positions in Pearl Jam's road crew, like sound engineer and production manager. The women discussed life on the road and shared their advice for young women looking for jobs in the industry. We also look back at an interview with Pearl Jam's lead guitarist, Mike McCready, about the band's activism and McCready's own work outside the group. Subscribe to The Future of What: hyperurl.co/krsfow Follow us: Twitter:

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00:20:27

Apollo Playlists Curator Walt Lilly

The Future of What ·

2018/01/26

Single: Walt Lilly is a playlist curator for Apollo Playlists. He walks us through the curation process and what factors he considers when creating a playlist. Subscribe to The Future of What: hyperurl.co/krsfow Follow us: Twitter: http://bit.ly/2gOYMYM Facebook: https://www.facebook.com/thefutureofwhat/ Instagram: http://bit.ly/1L6T8fl

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00:14:30

Music-Tech Journalist Cherie Hu

The Future of What ·

2018/01/25

Single: Cherie Hu is a music-tech journalist who has written for publications like Billboard and Forbes. We talk to her about her recent article in Forbes on the push to get playlist curators paid: https://www.forbes.com/sites/cheriehu/2017/05/08/inside-the-ongoing-quest-to-get-music-curators-paid/ Subscribe to The Future of What: hyperurl.co/krsfow Follow us: Twitter: http://bit.ly/2gOYMYM Facebook: https://www.facebook.com/thefutureofwhat/ Instagram: http://bit.ly/1L6T8fl

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00:20:06

Crosshair Music Founder Garrison Snell

The Future of What ·

2018/01/24

Single: Crosshair Music is a new company that helps independent artists pitch their music to playlist curators. We spoke with founder Garrison Snell. www.crosshairmusic.com Subscribe to The Future of What: hyperurl.co/krsfow Follow us: Twitter: http://bit.ly/2gOYMYM Facebook: https://www.facebook.com/thefutureofwhat/ Instagram: http://bit.ly/1L6T8fl

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00:56:33

Crosshair / Cherie Hu / Walt Lilly

The Future of What ·

2018/01/19

Episode #109: Playlists have been a huge driver in the growth of streaming music, and platforms like Spotify are pushing their curated playlists more than ever. Securing a coveted placement on one of the top playlists could mean millions of streams and new fans for an artist. These playlists drive discovery, chart performance, and sales, and the tastemakers creating them aren’t just kids compiling their favorite songs. From brands to professional curators, many are taking advantage of this new

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01:00:04

Liz Pelly on "The Problem with Muzak" / Resonate

The Future of What ·

2018/01/12

Episode #109: Writer Liz Pelly has spent the last year discussing how streaming services like Spotify and the rise of playlisting affect our the health of our music industry. She joins us on the show to break down her recent piece in The Baffler Magazine, "The Problem with Muzak." We'll also hear from Peter Harris, founder of Resonate, a cooperatively owned streaming service based on a stream-to-own model built with blockchain technology. Get 15% off at rockabilia.com with code

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00:47:56

Indie Label Spotlight: EYRST with Neill Von Tally and...

The Future of What ·

2018/01/05

Episode #108: One of the most exciting labels in the Pacific Northwest is also one of its youngest. EYRST Records was founded in 2014 by artist Neill Von Tally and Martell Webster. Since then, the label has filled its roster with promising artists, including acts like The Last Artful, Dodgr and Myke Bogan who have garnered national attention. We talk with Neill Von Tally and local artist Blossom about being part of an indie label and Portland's growing hip-hop scene. Subscribe to The Future of What

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01:17:27

Looking Back at 2017

The Future of What ·

2017/12/22

Episode #107: We talked to so many remarkable people this year, so we're looking back on some of our favorite interviews of 2017. Including: Jack Stratton (Vulfpeck), Greg Kot and Jim DeRogatis (Sound Opinions), Greg Saunier (Deerhoof).

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00:53:05

Indie Label Spotlight: Father/Daughter Records with...

The Future of What ·

2017/12/15

Episode #106: 2010 was arguably one of the hardest years for the music industry, but that didn’t stop manager and publicist Jessi Frick from starting an independent record label with her father, Ken Hector. Since then, Father/Daughter has released acclaimed albums by Pure Bathing Culture, Diet Cig, Vagabon, Nnamdi Ogbonnaya, and more. The label has also gained a reputation for being fiercely artist-friendly. Jessi joins us to talk shop and we hear from Shamir Bailey, who just released ‘Revelations’

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00:52:40

#IRespectMusic's Blake Morgan

The Future of What ·

2017/12/08

Episode #105: On this episode we hear from musician Blake Morgan about starting the largest grassroots movement in music history. The #IRespectMusic campaign has been supported by creators from David Lowery to David Byrne. Morgan tells us how #IRespectMusic was inspired, why he believes musicians should be paid for their hard work, and how middle class artists have more power than they think. Learn more about #IRespectMusic at irespectmusic.org

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00:38:34

Bonus: Cindy Wilson (The B-52s)

The Future of What ·

2017/12/01

Episode #104: 2017 marks the 40th anniversary of iconic band The B-52s. It's also the year founding member Cindy Wilson embarked on her solo career, releasing her debut, 'Change,' on December 1st through Kill Rock Stars. On this episode, Portia talks with Cindy about her new album, adapting to today's music industry, and her advice for new musicians.

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00:55:02

Portland's Thriving Hip Hop Scene and Beyond

The Future of What ·

2017/12/01

Episode #103: Portland, OR has been home to a unique hip hop and rap community for decades, with veteran artists like Vursatyl, Cool Nutz, and Libretto paving the way. Now, up and comers like Amine, Myke Bogan, The Last Artful, Dodgr, Mic Capes, Vinnie DeWayne, Wynne, and more are creating a new era. So what does it take to foster a healthy music scene no matter the genre or locale? We discuss with Portland’s DJ Klyph and Cool Nutz on this episode.

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01:08:42

Net Neutrality

The Future of What ·

2017/11/24

Episode #92: The internet is a vital tool for artists, but without the protections that ensure a level playing field, creators’ ability to earn a living comes under threat. Now, the FCC plans to do away with these protections. On today’s episode, we dive into the murky waters of net neutrality, copyright, and tech giants. We hear from Thirsty Ear Recordings Peter Gordon about why musicians should care about net neutrality. This point is echoed by Evan Greer of Fight for the Future, who goes on to

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01:00:54

Leveraging Your Data: LIVE from Indie-Con

The Future of What ·

2017/11/17

Episode #102: The rise of streaming has bestowed the music industry with a wealth of data, but how can labels and artists leverage that data to sustain themselves in this brave new world? On this episode, recorded live from Indie-Con in Adelaide, Australia, Portia moderates a panel on streaming and data with Amy Dietz (INGrooves), Henry Compton (The Orchard), Maya Janeska (UNFD), Jane Slingo (Young Strangers), Ben Godding (AWAL/Kobalt), and James Limon (ABC). Music: Standing in the Way of Control

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00:45:25

CASH Music, CD Baby, SoundExchange, Public Display PR...

The Future of What ·

2017/11/10

Episode #101: In the second part of our 100th episode celebration and live taping, we spoke with organizations who strive to help musicians grow and take charge of their businesses. Maggie Vail (CASH Music), Ben Hubbird (CD Baby), Wade Metzler (SoundExchange), and Sierra Haager (Public Display PR) weigh in. We also hear from the new movement documenting and advocating for local musicians, MusicPortland, represented by Meara McLaughlin, Chris Young (Vortex), and Andre Middleton (Friends of Noise)

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305 results

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