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PODCAST

Mi3 Audio Edition

A weekly wrap of the “must-know” developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry. Veteran industry journalist and Mi3 Executive Editor Paul McIntyre talks each week with guest marketers who are in the know on what matters at the nexus of marketing, agencies, media and technology. Powered mostly by Human Intelligence (HI).

All Episodes

39:25
Mexican standoff: Out-Of-Home sector hits agency slow...
Mi3 Audio Edition ·
2023/01/23
en-US
44:00
Re-engineering out of home: How The Guardian’s brand...
Mi3 Audio Edition ·
2022/12/15
en-US
54:59
The war on brand, the death of hyper-targeting and...
Mi3 Audio Edition ·
2022/12/01
en-US
61:35
‘Tortuous transformation’: From Suncorp to News Corp...
Mi3 Audio Edition ·
2022/11/28
en-US
25:37
QMS’s ‘world first’ outdoor attention pilot How...
Mi3 Audio Edition ·
2022/11/28
en-US
44:20
‘Hundreds of millions of dollars will move quickly’:...
Mi3 Audio Edition ·
2022/11/24
en-US
37:43
Moving the needle: NAB brand chief on how the bank...
Mi3 Audio Edition ·
2022/11/21
en-US
38:49
‘We’re definitely seeing a pullback’: Pure-play...
Mi3 Audio Edition ·
2022/11/14
en-US
28:32
Shoppable video ‘flying off the shelves’: Early...
Mi3 Audio Edition ·
2022/11/10
en-US
52:17
The ‘anti-consultancy’: OMD CEOs prove naysayers...
Mi3 Audio Edition ·
2022/11/07
en-US
48:30
Sonic weapons: Why Menulog is crushing Uber Eats and...
Mi3 Audio Edition ·
2022/11/03
en-US
44:03
Telstra shakeup: Former CMO Jeremy Nicholas and new...
Mi3 Audio Edition ·
2022/10/31
en-US
22:42
Big Tech pain is publisher gain: Briefs ‘absolutely...
Mi3 Audio Edition ·
2022/10/27
en-US
46:38
Beyond retailer media: $3.9bn ‘owned’ media wave...
Mi3 Audio Edition ·
2022/10/24
en-US
48:37
Last click strikes back: Bupa, Pet Circle marketers...
Mi3 Audio Edition ·
2022/10/20
en-US
49:19
Confessions of Marketing Academy alumni: KFC, BWS,...
Mi3 Audio Edition ·
2022/10/17
en-US
34:56
Why Paramount upended the ratings calendar, what...
Mi3 Audio Edition ·
2022/10/13
en-US
43:23
After James Packer stoush, journo-turned Nine...
Mi3 Audio Edition ·
2022/10/10
en-US
41:49
Colgate-Palmolive CMO, Rip Curl CMO on new model...
Mi3 Audio Edition ·
2022/10/06
en-US
50:24
Conquering creative: Deloitte Digital Australian boss...
Mi3 Audio Edition ·
2022/10/03
en-US
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