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PODCAST

Fitt Insider

Fitt Insider is the show where we talk with the entrepreneurs, executives, and investors who are redefining the business of fitness and wellness.

business entrepreneurship

All Episodes

44:48

121. Jason McCarthy, CEO of GORUCK and Sandlot...

Fitt Insider ·

2022/02/08

Today I’m joined by Jason McCarthy — a former Special Forces operator turned entrepreneur, who bootstrapped the rucksack and events brand GORUCK into a $30M a year business. In this episode, we talk about Jason’s vision to make rucking more popular than running, the importance of real-life, social interaction, and his latest venture, Sandlot Technology, that aims to decentralize fitness. In this episode, you’ll learn: How to build a community and your brand Can you grow a community without ads

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34:49

120. Mohammed Iqbal, Founder and CEO of SweatWorks

Fitt Insider ·

2022/02/01

Today I’m joined by Mohammed Iqbal, Founder and CEO of SweatWorks — a digital agency that powers top fitness and wellness brands. In this episode, we discuss the evolution of SweatWorks, trends in artificial intelligence, connected fitness, and wearable technology. And we explore untapped opportunities in hybrid fitness, integrated wellness, and democratizing well-being. More from Fitt Insider Fitt Insider helps operators stay informed and make better decisions. We produce a weekly

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31:57

119. Adam Crofts, Founder and CEO of Prevayl

Fitt Insider ·

2022/01/25

Today I’m joined by Adam Crofts, founder and CEO of Prevayl. In this episode, we discuss the company’s Smartwear clothing, which combines performance apparel and wearable technology. We cover the Prevayl’s recent $10M funding round. And Adam shares his vision for the evolution of athleisure. More from Fitt Insider Fitt Insider helps operators stay informed and make better decisions. We produce a weekly newsletter and podcast, curate an industry jobs board, and invest in early-stage

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31:00

118. Jeff Krahel, Co-Founder and CEO of Playbook

Fitt Insider ·

2022/01/18

Today I’m joined by Jeff Krahel, co-founder and CEO of Playbook — an app that helps trainers, athletes, and influencers build a digital fitness business. In this episode, we discuss the rise of the fitness creator, Playbook’s approach to developing a creator-first platform, and Jeff explains how some fitness creators have built multi-million dollar businesses. More from Fitt Insider Fitt Insider helps operators stay informed and make better decisions. We produce a weekly newsletter and

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35:24

117. Ron Schneidermann, CEO of AllTrails

Fitt Insider ·

2022/01/11

Today I’m joined by Ron Schneidermann, CEO of AllTrails — a guide to the outdoors. In this episode, we discuss the company’s content flywheel, free app, and subscription product. We cover the intersection of technology and the outdoors, as well as the company’s recent $150M funding round, fueling community, personalization, and international expansion. More from Fitt Insider Fitt Insider helps operators stay informed and make better decisions. We produce a weekly newsletter and podcast,

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31:09

116. Courtney Reum, Co-founder of M13

Fitt Insider ·

2022/01/04

Today I’m joined by Courtney Reum, co-founder of M13 — a brand development and investment company. In this episode, we discuss the shifting venture capital ecosystem, trends in health and wellness, and the firm’s investments in companies like Tonal, Headspace, and ClassPass. Plus, Courtney shares his frameworks for evaluating potential investments. More from Fitt Insider Fitt Insider helps operators stay informed and make better decisions. We produce a weekly newsletter and podcast, curate

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33:32

115. Nate Pearson, Co-founder and CEO of TrainerRoad

Fitt Insider ·

2021/12/28

Today I’m joined by Nate Pearson, co-founder and CEO of TrainerRoad. In this episode, Nate shares his experience building a bootstrapped, profitable company over ten-plus years. We explore the fast-growing and increasingly competitive endurance tech category. And we talk about TrainerRoad’s Adaptive Training platform that uses machine learning to help cyclists get faster. More from Fitt Insider Fitt Insider helps operators stay informed and make better decisions. We produce a weekly

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32:42

114. Krisna Bhargava, CEO of Arena

Fitt Insider ·

2021/12/21

Today I’m joined by Krisna Bhargava, CEO of Arena — the complete mobile smart gym. In this episode, we discuss Arena’s innovative strength training solution and its focus on human performance — including athletes, strength coaches, and physical therapists. Krisna details the company’s plan to accelerate growth. And we cover Arena’s mission to replace the dumbbell. Note: Fitt Insider is an investor in Arena More from Fitt Insider Fitt Insider helps operators stay informed and make better

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33:05

113. Melissa Bentivoglio, Co-founder and CEO of Frame...

Fitt Insider ·

2021/12/14

Today I’m joined by Melissa Bentivoglio, co-founder and CEO of Frame Fitness — makers of a connected Pilates reformer. In this episode, Melissa shares how her experience as an athlete, instructor, and designer led to founding Frame. We talk about the company’s $5M funding round that included 24 Hour Fitness founder Mark Mastrov. And we cover content, community, and manufacturing as the company prepares to ship products in 2022. More from Fitt Insider Fitt Insider helps operators stay

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33:47

112. Helaine Knapp, CEO of CITYROW

Fitt Insider ·

2021/12/07

Today I’m joined by Helaine Knapp, CEO of CITYROW. In this episode, we discuss the company’s origin as a single boutique fitness studio, the decision to launch a connected rower and digital app, and Helaine’s plan to scale an omnichannel experience. More from Fitt Insider Fitt Insider helps operators stay informed and make better decisions. We produce a weekly newsletter and podcast, curate an industry jobs board, and invest in early-stage companies. *** Subscribe to our newsletter:

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37:12

111. Martin Adler, CEO of Brooklyn Boulders

Fitt Insider ·

2021/11/30

Today I’m joined by Martin Adler, CEO of Brooklyn Boulders — operators of urban climbing, fitness, and community centers. In this episode, we discuss the growing business of rock climbing, leveraging technology to enhance the climbing experience, and falling in love with the joy of movement. More from Fitt Insider Fitt Insider helps operators stay informed and make better decisions. We produce a weekly newsletter and podcast, curate an industry jobs board, and invest in early-stage

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32:02

110. Sarah Robb O’Hagan, CEO of Exos

Fitt Insider ·

2021/11/23

Today I’m joined by Sarah Robb O’Hagan, CEO of Exos — a human performance company. In this episode, we discuss Sarah’s experience at companies like Nike, Gatorade, Equinox, and Flywheel Sports. We talk about Exos programs that span work, sport, and life. Plus, we cover the company’s efforts to make elite performance more accessible through in-person and digital offerings. More from Fitt Insider Fitt Insider helps operators stay informed and make better decisions. We produce a weekly

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34:19

109. Daniel Sobhani, CEO of Freeletics

Fitt Insider ·

2021/11/16

Today I’m joined by Daniel Sobhani, CEO of Freeletics — an AI-powered fitness app. In today’s episode, we discuss the company’s evolution from PDF workout plans to a digital fitness platform with more than 50M users. We cover the launch of Staedium, the company’s new game-based connected strength training product. And Daniel shares his thoughts on innovation, team building, gamification, and more. More from Fitt Insider Fitt Insider helps operators stay informed and make better decisions

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31:03

108. Akin Akman and Angela Manuel-Davis, Co-Founders...

Fitt Insider ·

2021/11/09

Today I’m joined by Akin Akman and Angela Manuel-Davis, co-founders of AARMY — a digital and in-person fitness concept. In this episode, the team explains how AARMY accelerated its digital transformation during the pandemic. We also talk about the importance of building community in a virtual environment. And we discuss the company’s hybrid offering that includes studios, pop-ups, digital content, and potentially hardware. More from Fitt Insider Fitt Insider helps operators stay informed

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31:45

107. Jeff Veldhuizen, CEO of Capti

Fitt Insider ·

2021/11/02

Today I’m joined by Jeff Veldhuizen, CEO of Capti — a game-based smart bike. In this episode, we discuss Capti’s immersive gaming experience. Jeff explains how Capti differs from other connected equipment makers. And he shares the company’s long-term goal of powering fitness in the metaverse. More from Fitt Insider Fitt Insider helps operators stay informed and make better decisions. We produce a weekly newsletter and podcast, curate an industry jobs board, and invest in early-stage

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29:45

106. Marc Maurer, Co-CEO of On

Fitt Insider ·

2021/10/26

Today I’m joined by Marc Maurer, co-CEO of On — a Swiss-engineered performance footwear and apparel company. In this episode, we discuss the company’s recent IPO, including growth opportunities in retail and direct-to-consumer channels. Marc explains how On combines performance, design, and sustainability to stand out in a crowded market. And he shares the company’s mission to ignite the human spirit through movement. More from Fitt Insider Fitt Insider helps operators stay informed and make

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32:31

105. Kimberly Ang, Co-Founder and CEO of KAYA

Fitt Insider ·

2021/10/19

Today I’m joined by Kimberly Ang, co-founder and CEO of KAYA — an app for rock climbers. In this episode, Kim shares the company’s vision for building the Strava of rock climbing, including a premium subscription, increasing access to climbing, democratizing mentorship, and helping grow participation in the sport. More from Fitt Insider Fitt Insider helps operators stay informed and make better decisions. We produce a weekly newsletter and podcast, curate an industry jobs board, and invest

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31:00

104. Benjamin Nazarian, CEO of Therabody

Fitt Insider ·

2021/10/12

Today, I’m joined by Benjamin Nazarian, CEO of Therabody – a wellness technology company. In this episode, we discuss the rise of the recovery category. We explore Therabody’s evolution from a single product—the Theragun–into a platform for pain management, as well as the company’s transition into the consumer market. Plus, we look at emerging and adjacent verticals, including breathwork, contrast therapy, mental fitness, and more. More from Benjamin Benjamin Nazarian is the Chief

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44:59

103. Jordan Fliegel, Managing Director of Techstars...

Fitt Insider ·

2021/10/05

Today, I’m joined by Jordan Fliegel. An experienced entrepreneur and investor, we talk about Jordan’s role at Techstars Sports, his investment fund, Founders First, and his time as founder of CoachUp and co-CEO of Draft.com. The conversation also covers emerging opportunities in the Sports Tech category, as well as Jordan’s framework for evaluating companies and founders. More from Jordan Jordan Fliegel (born 1986) is an American tech entrepreneur and investor, focused on the sports

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37:27

102. Phil Southerland, Founder & CEO of Supersapiens

Fitt Insider ·

2021/09/28

Today, I’m joined by Phil Southerland, founder and CEO of Supersapiens — a company using continuous glucose monitoring to help athletes manage their energy levels. In this episode, we discuss advancements in glucose monitoring. Phil explains why the company is focused on endurance athletes and high performance. And he shares his vision for using sports as a platform to change the health of the world. More from Phil Phil Southerland was born in Tallahassee, Florida, and was diagnosed with

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302 results

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