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PODCAST

The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More

Matt McWilliams, Award-Winning Affiliate Manager

The Affiliate Guy Podcast is your source for affiliate marketing news, tips, and strategies to take your online business to the next level. Learn how to boost your commissions, manage affiliate programs, and so much more. More information at theaffiliateguy.tv and mattmcwilliams.com.

business marketing

All Episodes

23:07

How to Use TikTok for Affiliate Marketing

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/06/14

As of this recording, TikTok is the fastest growing social media network for Gen Z and Millenials. Personally, I’ve completely ignored it but with more than one billion active monthly users, it has huge potential as a platform for affiliate marketing. Today, I’ll share how you can use leverage TikTok to boost your commissions and tap into the most popular global app of the past three years. LINKS MENTIONED IN THIS EPISODE Top 10 Mistakes Affiliates Make on Social Media:

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19:08

How to Provide Great Swipe Copy for Your Affiliate...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/06/07

One of the single most important keys to a successful affiliate program is great swipe copy. If you do it right, it’s a powerful tool that will help your affiliates succeed. Yet, I see so many affiliate programs get it wrong. Today, I’ll share exactly how to provide great swipe copy for your affiliates. LINKS MENTIONED IN THIS EPISODE How to Use Swipe Copy as an Affiliate: mattmcwilliams.com/swipetips Ultimate Affiliate Swipe File: affiliateswipefiles.com

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39:06

The Dark Side of Entrepreneurship: Overcoming...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/05/31

Odds are if you are listening to this right now, you are or you aspire to be an entrepreneur. You own your own business…or you want to. And I want that for you. But there is a dark side to the world of an entrepreneur that must be addressed. There are setbacks, pain, early mornings and late nights, exhaustion, and failure…a LOT of failure. But at the end of all this darkness is hope. Today is about that hope. LINKS MENTIONED IN THIS EPISODE 7 Reasons Why Entrepreneurs Live Longer:

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32:57

7 Reasons Why Entrepreneurs Live Longer

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/05/24

Did you know that entrepreneurs live an average of SIX years longer than the rest of the population? A longer lifespan isn’t the only reason why I’m such an advocate for entrepreneurship though. Entrepreneurs are also healthier, happier, and live more fulfilling lives…but WHY? Today, I’ll share why entrepreneurs live longer and what that means for you. LINKS MENTIONED IN THIS EPISODE

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43:54

Lessons Learned from a Multi-Million Dollar Affiliate...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/05/17

We just finished running a multi-million dollar affiliate launch. The first one, in fact, that wasn’t run entirely by me, but rather by our agency. There are a TON of lessons to share that YOU can apply to your affiliate program. LINKS MENTIONED IN THIS EPISODE Your First 100 Affiliates: mattmcwilliams.com/first100 Your Affiliate Launch Coach: youraffiliatelaunchcoach.com

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23:40

How to Create Mailing Plans for Your Affiliates

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/05/10

One of the best ways to get affiliates to promote more is to give them a clear plan for how to do so. In other words, TELL them when, how, and what to promote…as well as who to promote to. We do these with two types of affiliate mailing plans that I share in this episode. These are guaranteed to get your affiliates to promote more often, send more emails, and go ALL-IN promoting you. LINKS MENTIONED IN THIS EPISODE Download the Promo Plan Template: mattmcwilliams.com/promoplan Nifty Images:

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32:06

How to Hire an Affiliate Manager

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/05/03

Hiring an Affiliate Manager is a big step for a company. It could be the catalyst to massive growth…IF you do it the right way. There are a lot of mistakes to avoid, things to look out for, and best practices from beginning to end. Today, I’m going to walk you through the entire process. WHEN is the right time to hire someone? WHO should you be looking for? WHERE can you find the right person? HOW to make sure they are a good fit. LINKS MENTIONED IN THIS EPISODE

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01:03:07

Affiliate Marketing and Podcasts: How to Make Money,...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/04/26

Podcasting is one of THE best ways to make money online. It’s also one of the best ways to build a brand and get recognized for your expertise. But did you know…it’s one of the easiest ways to develop meaningful relationships with potentially huge affiliates? Today’s guest is my personal podcasting guru and will show you how you can turn your podcast into a money-making, brand-building, affiliate-producing machine. LINKS MENTIONED IN THIS EPISODE Podhacker: mattmcwilliams.com/podhacker

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01:08:49

The Surprising Thing That Might be Holding Your...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/04/19

This might sound weird, but there’s likely something holding you back in your business that you haven’t thought about. Or maybe you think about it every day. Maybe it consumes your thoughts and energy and you know it’s holding you back…but you’ve never done anything to address it. Well, today is that day. LINKS MENTIONED IN THIS EPISODE The Simple 5-Step Strategy I Used To Lose over 50 pounds (with Alan) - transformmyfuture.com/matt

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31:44

This Affiliate Program Just Made a Fatal Mistake:...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/04/12

There are very few mistakes you can make in running an affiliate program that are absolutely devastating. Today, I’ll share one that I recently witnessed and how they could have avoided it. LINKS MENTIONED IN THIS EPISODE How to Determine the Right Commission Structure for Your Affiliate Program: https://youtu.be/wHYgeRCh7tE

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54:44

How to Build Your Team: Working with Virtual...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/04/05

We just hired our 15th team member. My role in our company is changing dramatically. But it hasn’t always been that way. It started with one part-time virtual assistant many years ago. Today, I’ll share the strategies we’ve used to build our team and show you how you can build yours, starting from your very first hire on up to building a full team. LINKS MENTIONED IN THIS EPISODE Careers Page - mattmcwilliams.com/careers Rocket Fuel - https://amzn.to/37l8gqU

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23:09

How to Work with An Affiliate Network: Q&A Lightning...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/03/29

Working with an affiliate network can be a great way to quickly grow your affiliate program. But it’s not an all-in-one solution. You still need to put in the work yourself to grow. Today, I’m answering some of the most common questions I get about affiliate networks. I’ll show you how to work best with them, how to handle the tech side of things, how to take advantage of what they have to offer, and what mistakes to avoid when working with an affiliate network. LINKS MENTIONED IN THIS EPISODE

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18:12

Don’t Launch if You Don’t Want This…

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/03/22

There are so many opportunities to create new products, new services, and new offers. But there’s one big question you must ask yourself. Today, I share what that question is and how it drives nearly every decision we make in our company. LINKS MENTIONED IN THIS EPISODE No Product No Problem Find Affiliates Now Your Affiliate Launch Coach List Launch Challenge The Affiliate Code Affiliate Insider Monthly Ultimate Affiliate Swipe File The Membership Experience

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15:31

The Worst Part of My Entire Business: Why You Need to...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/03/15

What I’m about to share with you might shock you. It’s the worst part of my entire business and something that has held me back for nearly three years. I’m almost ashamed to admit it but the worst part of our company is… LINKS MENTIONED IN THIS EPISODE Your Affiliate Launch Coach: YourAffiliateLaunchCoach.com

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18:00

How to Decide to Accept or Decline an Affiliate

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/03/08

How do you determine good affiliates from bad affiliates? How do you know if you should accept or decline someone who applies for your affiliate program? Or…is there some sort of middle ground? Listen up to find out exactly how we process affiliate applications. LINKS MENTIONED IN THIS EPISODE YALC - http://youraffiliatelaunchcoach.com/

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48:53

How to Write, Publish, and SELL Your Book with...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/03/01

Are you tired of just "thinking about" writing a book, even making it a New Year's Resolution or a goal for this year…but never actually making it happen? Are you looking for a map that will take you from blank page to published author as fast as possible... without the frustration, heartache, and the dreaded staring at a blank page? Today’s guest is going to show you the step-by-step process to write, publish, and SELL your book. LINKS MENTIONED IN THIS EPISODE Get a 100% FREE copy of Chandler

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21:11

How to Use Affiliate Marketing in a Book

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/02/22

If you’re writing a book, I hate to break it to you, but they don’t make much money. One way to increase the worth of a book is to include affiliate offers in the book. This episode will show you exactly how to do that. LINKS MENTIONED IN THIS EPISODE Affiliate Marketing for Authors Training: mattmcwilliams.com/authors Resources Page Guide: mattmcwilliams.com/resourcespage My Recommended Books Page: mattmcwilliams.com/books

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22:38

How to Run an Affiliate Book Launch

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/02/15

Done correctly, adding affiliates to a book launch can double, triple, or even 5X your book sales. If you know how to do it properly. How do you run a book launch with affiliates? That’s what this episode is all about. LINKS MENTIONED IN THIS EPISODE Affiliate Marketing for Authors Training: mattmcwilliams.com/authors Behind the Scenes of the Real Artists Don’t Starve Book Launch: mattmcwilliams.com/radsrecap Your First 100 Affiliates Report: mattmcwilliams.com/first100 Affiliate Recruiting Swipe

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32:47

How to Find Affiliates for a Book Launch (or Any Launch)

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/02/08

If you’ve ever thought about writing a book…and actually selling it, you need affiliates. The reality is that books, like most products, don’t sell themselves. Most bestsellers have an army of people promoting the book. Today, I’ll show you how to get affiliates for a book launch (or any launch really). LINKS MENTIONED IN THIS EPISODE Affiliate Marketing for Authors Training: mattmcwilliams.com/authors Behind the Scenes of the Real Artists Don’t Starve Book Launch: mattmcwilliams.com/radsrecap Your

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13:45

The Affiliate Donut

The Affiliate Guy with Matt McWilliams: Marketing... ·

2022/02/01

This will probably be Homer Simpson’s favorite podcast episode ever because today we’re talking about the Affiliate Donut. What is the Affiliate Donut? You’ll just have to listen to find out! LINKS MENTIONED IN THIS EPISODE 3 Lessons from a Hater Affiliate Marketing is a Butt Sniffing Monkey: https://www.mattmcwilliams.com/affiliate-marketing-butt-sniffing-monkey-podcast/ Ask Me a Question here: https://www.mattmcwilliams.com/ask-affiliate-guy/

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