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PODCAST

The C-Suite Mentor - Business Growth for Small Business Leaders with Theresa Cantley

Theresa Cantley

Theresa Cantley, a business and brand strategist reveals her strategies to help you "break out of of the traditional mold" of small business by learning new ways to build profitability into your business and freedom into your life. Create a brand and market your business while also learning how to assemble a high performing team. Discover how to create a marketing strategy that builds your visibility offline and online, how to infuse your brand into every part of your business creating a unique

business management

All Episodes

19:17

Become a Better Leader Today

The C-Suite Mentor - Business Growth for Small... ·

2022/03/16

A good leader isn’t someone who has all of the answers and does everything themselves. A good leader creates a vision for the future and allows those that wish to see the same future to help bring it to light in their own unique ways. Every single one of us has our own set of skills and life experiences that make us who we are. When leading people, it’s important to remember this and to help shine a light on the individuals that make your business possible so that they can rise to their highest

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11:01

The 3rd Place

The C-Suite Mentor - Business Growth for Small... ·

2022/03/09

Everyone needs a place in this world. One where they feel comfortable, where they can be their truest selves without fear or doubt, one that just feels right. For many, there are usually two of these places; Home and work. When you’re home, you feel relaxed and safe. At work, a place of unity amongst colleagues, that promotes creativity and innovation. But the third place is something we need more of in this world. It’s the place between the other two places. When you aren’t at work and you aren’t

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21:25

Your Strategy Cannot Be to Survive

The C-Suite Mentor - Business Growth for Small... ·

2022/03/02

“We’re functioning in crisis mode.” A phrase I’ve heard all too often. When we face the day with this mindset, our business never has the chance to thrive. Our own fears and anxieties can hold us back from new ideas and people and that will only keep us stuck in place, fighting for our own limitations. Stepping into a new way of thinking takes courage. It’s not easy to admit to yourself that maybe it’s time to do things differently. Maybe what you have been doing isn’t working anymore, and once you

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23:19

You May Be What’s Wrong With the Vibe in Your Business

The C-Suite Mentor - Business Growth for Small... ·

2022/02/23

Working with all kinds of leaders over the years, I come across many who say their core values are one thing, but then show up and act in ways that don’t align with those values. They contradict themselves and the wonder why the business isn’t functioning the way they want it to. When we preach one thing and then do another, how can we expect the people who work for us and that frequent our businesses to trust us? Having integrity as a leader is arguably one of the most important traits. To be able

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24:29

What Really Is a Customer Experience and How Do You...

The C-Suite Mentor - Business Growth for Small... ·

2022/02/16

More and more, people are choosing to frequent businesses based on the experience they receive while there rather than just on product or service. People care where they spend their hard earned money, and they want to spend it where they feel best about it. Your customer experience can make or break your business. There are many ways to achieve a customer experience that has people coming back to your business. In fact, there are 4 elements that go into the creation of a memorable business:

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28:07

From Adversity & Diversity Comes Innovation

The C-Suite Mentor - Business Growth for Small... ·

2022/02/09

When things get tough and the future of your business can seem uncertain, it’s easy to look to those around you for answers. But true innovation doesn’t come from copying what the other business down the street is doing. It comes when we look at what others aren’t doing. Where are the gaps and how do we fill them in a new, creative, sustainable way? One huge way you can bring innovation into your business is to allow it to be diverse. There are endless possibilities and ideas out there that you may

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42:19

The Customer Experience Doesn't Start With Your Customer

The C-Suite Mentor - Business Growth for Small... ·

2022/02/02

In a post-pandemic world, the way we run business has shifted in many ways. It’s exposed a lot of the things that weren’t working, and gave us the opportunity to look at our businesses in a new light. It got us thinking about the areas that need work and what exactly we needed to do, and who we needed to be, to fix them. One of the biggest adversities that business owners have had to face these past few years is hiring and keeping a good team of staff. To be able to do that, we must first create an

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24:32

5 Tips to Make 2022 Not Suck by Developing Your...

The C-Suite Mentor - Business Growth for Small... ·

2022/01/26

In order to make sure this year is going to be your best year yet, you are going to want to keep a few key things in mind when developing your business’ culture: Define your core values. Take into account not only the things that you yourself value, but what your employees value as well. They are as much of an important piece in the grander vision as you are and they deserve to be heard. Your customer’s experience starts with that of your employee’s. If the people that work for you are not in a

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23:47

The 3 Pitfalls of Hiring People Right Now and How To...

The C-Suite Mentor - Business Growth for Small... ·

2022/01/19

One of the biggest issues business owners across the country are struggling with right now is maintaining their staff. There are many pitfalls that we can find ourselves falling into when hiring and keeping our good employees, and these are the top 3 that I see most people dealing with: You don’t need to hire within your industry. The person you need to fill a specific role can look like a hundred different things, and the right one might not already have experience in this specific field, but

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22:48

What is Company Culture and Why Do You Need It?

The C-Suite Mentor - Business Growth for Small... ·

2022/01/12

Culture is something that every business owner needs to think about when creating and running their business. But what is a company culture exactly? In simple terms, it boils down to the set of behavioral and procedural norms set and carried out by a given company. Not every business has a healthy company culture, however, and that is where they run into problems maintaining both a good staff and a loyal customer base. Culture has the ability to impact every area of your business, both positively

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01:11:13

Building Your Legacy | A Replay Interview with Mel...

The C-Suite Mentor - Business Growth for Small... ·

2021/12/29

Mel Abraham: The man who has been my mentor for several years, pushes me out of my comfort zone, and believes in me even when I don’t believe in myself. He’s helped me discover strengths in myself that I never even realized I had. I wanted to replay this episode for many reasons, but the main one being the topic we discussed: Legacy. What is it that you want to be known for? What difference do you want to make in this lifetime? The answer to these questions are what’s known as your legacy. With

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55:28

Build the Business of Your Dreams

The C-Suite Mentor - Business Growth for Small... ·

2021/12/22

An interview with intuitive business advisor, Paul Davis, of Dublin, Ireland. Finding your purpose can be a difficult journey. Sometimes we think we know what our purpose in life is, and along the way, we realize we were wrong. We took a path that seemed right at the time, but no longer serves us how it once did. So how can we begin that path to finding what our true purpose really is? It begins with the unconscious mind. When you aren’t actively thinking and trying to “figure out” what you think

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40:50

How to Beat the Odds No Matter What - Interview with...

The C-Suite Mentor - Business Growth for Small... ·

2021/12/17

What does it really take to beat the odds no matter what? It takes courage, confidence, and an unwavering discipline to fight no matter what. Tune in for a refresher on this interview with my best friend and business partner Vanessa Good. Originally recorded in 2019, you’ll hear wisdom and insights from one of the strongest women I’ve ever known, who left me life-changing lessons from her five-year fight with pancreatic cancer. As you’re building your business in 2022 and beyond, I want you to

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10:07

You Can Do Difficult Things

The C-Suite Mentor - Business Growth for Small... ·

2021/11/17

Sometimes our own anxieties can get the better of us. We avoid and make excuses for the things we see as difficult, even if the result mean potentially good things for us and our businesses. The truth is, we can do these difficult things if we really wanted to. And we must do them if we want our business to go to that next level of success. The only thing standing in your way is coming to the realization that you have the courage to do whatever it takes to get there.

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14:48

Looking at Overwhelm Through a New Lens

The C-Suite Mentor - Business Growth for Small... ·

2021/10/27

Being in the business of owning your own business can feel heavy. With the current inflation, lack of staff, products on back order, it’s feeling heavier than ever. Exhaustion, frustration, and overwhelm can get the better of us. But it doesn’t have to.

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20:51

Two Things to Think About in Your Business

The C-Suite Mentor - Business Growth for Small... ·

2021/10/20

Anytime there is a disruptor in an industry, or industries as a whole, it tends to open up a lot of what is wrong in our businesses. Whether it’s a pandemic, a recession, or whatever else may come our way, it always helps to show us the areas that aren’t resilient enough to withstand adversity and that need work.

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51:58

Leading a Life Uncommon | An Interview with Mary...

The C-Suite Mentor - Business Growth for Small... ·

2021/10/13

Mary Bicknell, a Licensed Clinical Social Worker, speaker, author, host of the Lead a Life Uncommon podcast, and former psychotherapist turned personal development coach and leadership mentor for women who want more out of life and out of themselves, joins me today for a quick chat about leading a bold life unapologetically.

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21:41

The 4 Pitfalls of Technology in Small Business

The C-Suite Mentor - Business Growth for Small... ·

2021/09/29

More and more prevalently, businesses of all kinds are finding the need to implement technology into all parts of their functions. From POS systems, to websites and online stores, chip readers, social media, and on and on, it can be difficult to learn each individually and integrate them with ease. In this episode I talk about 4 common problems that small business owners often run into with these technology systems.

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33:46

Why Success Doesn’t Happen Overnight

The C-Suite Mentor - Business Growth for Small... ·

2021/09/23

The important piece to focus on during your path to success is the lessons that are taught to you along the way. If you aren’t looking for those lessons and learning from what they are there to teach you, you’ll be doomed to make the same mistakes and remain in a place of stagnation instead of growth.

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20:53

What We Can Learn From Past Failures

The C-Suite Mentor - Business Growth for Small... ·

2021/09/09

The failures we endure throughout life set us up for something we might not even know is coming our way. Too often do we instead see these failures as a set back, instead of a chance to learn from them and use them to be better future versions of ourselves.

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321 results

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