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PODCAST

Unleashing Leadership: Unlocking Greatness and Embracing Change

Join Travis Maus, seasoned entrepreneur and business leader, on a transformative journey of leadership exploration. In this thought-provoking podcast, Travis shares his invaluable insights and experiences gained from two decades of managing diverse businesses, including small family enterprises, Fortune 500 companies, and his own successful startups. Drawing inspiration from the wisdom of renowned leadership expert John Maxwell, Travis emphasizes the pivotal role of personal growth and embracing

education self-improvement

All Episodes

10:20

Savage Mojo - S8 E40

Unleashing Leadership: Unlocking Greatness and... ·

2025/04/16

TakeawaysYou must protect your business's culture and mission.Savage decisions may be necessary to maintain your mojo.Not all investors have your best interests at heart.Building a business is about more than just making money.The right people can elevate your business's purpose.📖 Buy "Small Giants: Companies That Choose to Be Great Instead of Big" by Bo BurlinghamSuggested Content🎤 Ditch The Suits Patreon🖥️ Ditch The Suits Website🎙️ One Big Thing Podcast

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10:00

The Artists of the Business World - S8 E39

Unleashing Leadership: Unlocking Greatness and... ·

2025/04/15

TakeawaysIf you're frustrated at work, consider making a change.Your skills can be applied in various fields.Leadership is crucial for organizational change.Entrepreneurs take risks that others won't.Business requires both art and science.📖 Buy "Small Giants: Companies That Choose to Be Great Instead of Big" by Bo BurlinghamSuggested Content🎤 Ditch The Suits Patreon🖥️ Ditch The Suits Website🎙️ One Big Thing Podcast

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09:59

Everybody's Job is Customer Service - S8 E38

Unleashing Leadership: Unlocking Greatness and... ·

2025/04/14

TakeawaysGrowth should not come at the expense of control.Transforming client experience can differentiate a business.Training all staff on client service is essential.Employee and customer focus must be balanced.📖 Buy "Small Giants: Companies That Choose to Be Great Instead of Big" by Bo BurlinghamSuggested Content🎤 Ditch The Suits Patreon🖥️ Ditch The Suits Website🎙️ One Big Thing Podcast

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09:49

Small Giants and Blue Oceans - S8 E37

Unleashing Leadership: Unlocking Greatness and... ·

2025/04/11

TakeawaysCreativity is inherent in everyone; it's about willingness to try.Thinking differently can lead to new revenue sources.Being proactive in finding solutions is crucial for growth.Businesses should align services with customer needs.Growth means finding unique paths that differ from the majority📖 Buy "Small Giants: Companies That Choose to Be Great Instead of Big" by Bo BurlinghamSuggested Content🎤 Ditch The Suits Patreon🖥️ Ditch The Suits Website🎙️ One Big Thing Podcast

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10:01

Keep Your Identity by Killing Bureaucracy - S8 E36

Unleashing Leadership: Unlocking Greatness and... ·

2025/04/10

TakeawaysBureaucracy can hinder decision-making and slow down processes.Growth should be controlled to maintain a company's distinctiveness.Empowerment must be clearly defined for effective leadership.A strong organizational culture can overcome product failures.📖 Buy "Small Giants: Companies That Choose to Be Great Instead of Big" by Bo BurlinghamSuggested Content🎤 Ditch The Suits Patreon🖥️ Ditch The Suits Website🎙️ One Big Thing Podcast

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09:58

Stop Fearing Failure - S8 E35

Unleashing Leadership: Unlocking Greatness and... ·

2025/04/09

TakeawaysExit planning involves regular refresh cycles to assess business vulnerabilities.Succession planning is crucial for smooth ownership transitions.Cleaning up financial records can rejuvenate a business owner's commitment.Authenticity in leadership is essential for building trust and culture.Flexibility allows businesses to adapt to changing circumstances.Leaders must be open to new ideas and perspectives for growth.📖 Buy "Small Giants: Companies That Choose to Be Great Instead of Big" by Bo

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10:14

How Good Succession Planning Improves Your Business -...

Unleashing Leadership: Unlocking Greatness and... ·

2025/04/08

TakeawaysSuccession planning should be a continuous process, not a last-minute decision.Every entrepreneur will eventually leave their business, whether by choice or circumstance.Planning for an exit can enhance the business's value while the leader is still present.Identifying and developing potential successors is crucial for reducing key employee risk.Maintaining control while sharing equity can motivate employees and secure the business's future.📖 Buy "Small Giants: Companies That Choose to Be

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10:32

Utilizing Spin Offs to Protect and Grow Your Brand -...

Unleashing Leadership: Unlocking Greatness and... ·

2025/04/07

TakeawaysThe DNA of a small giant is sticking to your purpose.Creating new opportunities can help retain talent.Spin-offs can provide growth without diluting the brand.Communication during crises can foster trust and loyalty.Maintaining brand identity is crucial for business success.Education can be a separate venture that supports the main business.Adapting to market needs can lead to innovative solutions.It's important to balance multiple business identities.Financial planning requires evolving

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09:28

Control Your Culture or Fail - Every Time - S8 E32

Unleashing Leadership: Unlocking Greatness and... ·

2025/04/04

TakeawaysCulture is a combination of actions and behaviors.You cannot fake culture; it must be genuine.Culture is the unwritten constitution of a company.Good culture is like a healthy immune system.Bad culture can lead to organizational failure.Leadership is responsible for cultivating culture.Culture is experienced, not just learned.A strong culture can expel negativity quickly.Culture is present in every aspect of the organization.Good leaders do not allow bad cultures to persist.📖 Buy "Small

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10:15

Client Satisfaction Formula - S8 E31

Unleashing Leadership: Unlocking Greatness and... ·

2025/04/03

TakeawaysProperly trimming your client base is essential for organizational health.Reputational risk is particularly significant for smaller companies.A client that was once a great fit may no longer align with your business.Engagement and profitability must be balanced for both clients and employees.High-paying clients with low engagement can harm your reputation.Employees with high engagement but low compensation risk burnout.It's crucial to keep employees compensated fairly to prevent

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10:27

Firing Bad Fits - S8 E30

Unleashing Leadership: Unlocking Greatness and... ·

2025/04/02

TakeawaysArtificial intelligence is evolving towards more efficient models.New AI systems can operate without massive supercomputers.Businesses must adapt to disruptive technologies.The 80-20 rule is crucial in client management.Not all clients are worth the investment of time and resources.Success can lead to better problems that require strategic thinking.Entrepreneurs should challenge conventional business wisdom.It's important to focus on clients who align with your business values.Disruption in

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10:04

Stop Chasing the Herd Off the Cliff - S8 E29

Unleashing Leadership: Unlocking Greatness and... ·

2025/04/01

TakeawaysStarbucks exemplifies the balance between customization and standardization.Flexibility within a business template is crucial for success.Consistency in processes leads to a better client experience.Every employee should follow a standard method for tasks.Military discipline serves as a model for business consistency.Leaders must adapt to local preferences and differences.Feedback from employees can lead to significant improvements.Understanding business metrics is essential for informed

en

10:14

Understanding Accountability and Growth - S8 E28

Unleashing Leadership: Unlocking Greatness and... ·

2025/03/31

TakeawaysSuccess can lead to changes in personal relationships.Jealousy can arise from friends and family as one becomes successful.It's essential to evaluate the importance of success versus relationships.Unhealthy relationships should be removed from your life.Accountability becomes crucial as a business grows.Defining roles and responsibilities is vital for effective growth.Systematization is necessary to manage larger teams and operations.Leaders must delegate responsibilities to avoid

en

09:58

Better Problems Ahead for the Successful - S8 E27

Unleashing Leadership: Unlocking Greatness and... ·

2025/03/28

TakeawaysSuccess means you're going to have better problems.Challenges are a sign of growth and success.You can measure success by how you handle problems.Operating under stress can enhance performance.Experience builds resilience in entrepreneurs.Good problems indicate a thriving business.Transitioning from survival to growth mindset is crucial.It's important to learn from past challenges.Demand for services can be a positive indicator.Making decisions based on values, not just money, leads to

en

10:04

Clean Up Sloppy Communication - S8 E26

Unleashing Leadership: Unlocking Greatness and... ·

2025/03/27

TakeawaysSocial consciousness is like the brain of an organization.Growth involves cycles of expansion and retraction.Learning from experience is essential for progress.Understanding the 'why' behind actions prevents misdirection.Failure should be embraced as part of the learning process.Mentorship is about encouraging resilience after failure.Transparency fosters trust and collaboration in teams.Everyone in an organization should speak the same language.Creating a unified understanding helps

en

10:18

Avoid the Trap of Conformity - S8 E25

Unleashing Leadership: Unlocking Greatness and... ·

2025/03/26

TakeawaysGoing public can be tempting but comes with risks.The rush to IPO can lead to ethical dilemmas.Investors may lose trust if companies fail after going public.Authenticity and passion are crucial for effective leadership.Conformity in business can stifle individuality and innovation.Successful leaders are often those who embrace their uniqueness.Reading non-business books can provide valuable insights for leaders.It's important to be true to oneself in business decisions.The best ideas often

en

10:06

Should You Take Your Company Public? - S8 E24

Unleashing Leadership: Unlocking Greatness and... ·

2025/03/25

TakeawaysMoney can destroy relationships and communities.Being driven solely by profit can lead to business failure.Surrounding yourself with growth leads to personal improvement.Going public may not be the best choice for every business.Public companies often prioritize short-term gains over long-term vision.Leadership can be compromised when a company goes public.Self-financing growth can be painful but necessary.Not all entrepreneurs are trained to manage large companies.The pressure for high

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10:05

Small Giants Emphasize the Extraordinary - S8 E23

Unleashing Leadership: Unlocking Greatness and... ·

2025/03/24

TakeawaysBeing deliberate in hiring is crucial for business success.The job of a leader begins after hiring someone.Successful companies operate with a purpose beyond profit.Money should be a tool, not the primary goal.Passion drives growth and fulfillment in business.A just cause is essential for sustained success.Chasing money can lead to significant issues later on.Successful businesses prioritize employee growth and value.Money will follow when the focus is on purpose.A strong mission can

en

10:17

Your Growth Plan is About People - S8 E22

Unleashing Leadership: Unlocking Greatness and... ·

2025/03/21

TakeawaysAs businesses grow, they attract world-class employees.World-class employees require opportunities for growth to stay.A well-defined growth process is essential for employee retention.Nine-month performance cycles can enhance employee development.Clear expectations lead to greater employee fulfillment.One-on-ones should focus on personal improvement and accountability.Team huddles should prioritize task completion and obstacles.Stability at work can help employees manage personal

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09:29

You Cannot Survive Without Growth - S8 E21

Unleashing Leadership: Unlocking Greatness and... ·

2025/03/20

TakeawaysBusinesses must grow or die is a myth.Growth can take many forms, not just revenue.Constant change is necessary to stay competitive.Regulatory pressures can necessitate growth.Lifestyle businesses may not need to grow.Effective growth management is crucial for leaders.Different phases of growth require different strategies.Stagnation can lead to business failure.Individual dependency can trap a business.Growth should be strategic, not just about numbers.📖 Buy "Small Giants: Companies That

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