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PODCAST

Mastery Podcast with Mark Coles

The Mastery Podcast provides personal trainers and fitness professionals, with the necessary tools to take full control of their careers.In order to reach this position, I believe mastery of three areas to be essential. Personal development, your craft and business.I have dedicated the last 15 years to becoming the very best that I can be, and I will continue to do so. It is my passion and mission to help each of you to do the same.

health & fitness fitness

All Episodes

20:55

Episode 395: The Untold Truth About Business...

Mastery Podcast with Mark Coles ·

2025/08/27

In this week's episode I cover why business mentorships deserve more respect.I want to give you the real pros and cons of business coaching.

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13:20

Episode 394: What to send prospects before all sales...

Mastery Podcast with Mark Coles ·

2025/08/20

In this week's episode I cover one of the most powerful additions we’ve made to our sales system something I call homework.I’ll walk you through exactly how this works before a sales call, why it saves you time, and how it gets your prospects crystal clear on what they actually need help with.

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10:58

Episode 393: How I’ve Stayed Motivated for 25 Years...

Mastery Podcast with Mark Coles ·

2025/08/13

In this week’s episode I cover why I’m still as motivated today as I was 25 years ago in the fitness industry. I talk about what truly keeps me inspired, why I don’t look for motivation, the role of purpose and alignment, shutting out distractions, not needing outside validation, and why caring at the core about helping people has kept me going.

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20:22

Episode 392: How to Build a Content Model That...

Mastery Podcast with Mark Coles ·

2025/08/06

In this week's episode I cover how to build a content model that actually helps you close higher paying clients. I take you through the exact structure top of funnel, middle of funnel, bottom of funnel and break down where most coaches are getting it wrong. It’s not just about going viral. The coaches chasing attention aren’t necessarily getting engagement, and even worse, they’re not attracting people who are ready to invest.

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8:52

Episode 391: Why Clients Leave Your Coaching...

Mastery Podcast with Mark Coles ·

2025/07/30

In this week's episode I cover why your clients leave your coaching programme and trust me, it's not because of your client check-in system. I take you through 4 key areas that are often missed but are the real reason clients stop seeing value and walk away.

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14:21

Episode 390: Why Your Sales Calls Aren’t Converting...

Mastery Podcast with Mark Coles ·

2025/07/23

In this week's episode I cover the full sales pipeline and why most coaches are only focusing on the last step.If you're frustrated with no-shows, low-quality leads, or people jumping on sales calls and not converting. This episode will change how you think. Sales doesn’t start when the call begins it starts with your content, your engagement, your lead magnets, and your DMs.

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11:31

Episode 389: The harsh truth about coaching high...

Mastery Podcast with Mark Coles ·

2025/07/16

In this week's episode I cover solo coach syndrome the mindset where you believe no one can do it as good as you. You're sitting on 40, 50, maybe even 80 clients and thinking you'll just keep taking more on. I’ve been there. I share how I went from 40+ hours of PT a week to building a team, scaling my influence, and creating real impact.

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11:13

Episode 388: Why You Keep Losing Sales Calls – And...

Mastery Podcast with Mark Coles ·

2025/07/09

In this week's episode I cover how to stay in control of your sales calls. If you've ever felt like the prospect is just talking and you're not leading the conversation this is for you.

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11:38

Episode 387: 5 Habits That Kept Me Grounded for 25 years

Mastery Podcast with Mark Coles ·

2025/07/02

In this week's episode I cover 5 habits that have kept me grounded for the last 25 years. I share how I built structure, stayed in shape as a non-negotiable, removed emotional chaos by using data, set boundaries with who gets my time, and reassessed my values regularly.

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11:39

Episode 386: How to Turn Client Results into Booked...

Mastery Podcast with Mark Coles ·

2025/06/25

In this week's episode I break down how to actually use your client results to get more calls booked and sign up more clients.Most coaches post a before and after and expect leads to flood in. I used to do that too. But great marketers think differently. It’s not about the abs or the 20kg drop, it’s about the emotional shift behind the transformation.

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9:59

Episode 385: From Coach to Leader: The Identity Shift...

Mastery Podcast with Mark Coles ·

2025/06/18

In this week’s episode I cover the identity shift that changed my business and my whole life forever. If you're a great coach, getting good results, but slightly resistant to change and worried about losing control, this is going to hit home.

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12:49

Episode 384: Online Coach Making 2–4K/Month? Here’s...

Mastery Podcast with Mark Coles ·

2025/06/11

In this week's episode I cover the 5 biggest reasons you're stuck earning between 2–4K a month as an online coach and more importantly, what you need to change if you actually want to grow.If you're a good coach, you're getting results, but your income isn’t moving… this one’s for you.

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11:52

Episode 383: How to Build an Online Fitness Business...

Mastery Podcast with Mark Coles ·

2025/06/04

In this week’s episode, I cover what it actually takes to build a long-term online fitness business not one that looks good on paper for six months and then crashes. I see this all the time, and I don’t want it to happen to you.

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15:42

Episode 382: How to audit your online fitness business

Mastery Podcast with Mark Coles ·

2025/05/28

In this week's episode I cover the full audit we use to help coaches build a stable and long-term 5–7K/month fitness business. Not just quick tactics but the actual building blocks: service, leads, and sales.

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24:32

Episode 381: How to build a simple sales funnel that...

Mastery Podcast with Mark Coles ·

2025/05/20

In this week's episode I cover a simple but powerful funnel you can use to get consistent clients — content, conversations, and booking calls. But here’s the truth: even if you’re doing all three, there are breakdowns that can be killing your results.

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11:27

Episode 380: How to Fix Your Show-Up Rate on Sales Calls

Mastery Podcast with Mark Coles ·

2025/05/16

In this week's episode I cover how to fix your show-up rate on sales calls. Most fitness coaches lose potential clients before the call even starts — because they’re too passive. In this episode, I walk you through the exact process to make sure the person who books actually shows up, knows what they’re showing up for, and is way more likely to say yes.

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9:32

Episode 379: How to Sign 5+ Online Fitness Clients in...

Mastery Podcast with Mark Coles ·

2025/05/07

In this week's episode I cover how to sign up new clients in just seven days and yes, it’s 100% possible. But most coaches mess this up, and I break down exactly how. I share five simple, proven strategies you can implement immediately to start generating leads and making real offers.

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69:37

Episode 378: Building a Fitness Coaching Brand That...

Mastery Podcast with Mark Coles ·

2025/05/02

In this week’s episode I sat down with my good friend Kirk Miller at one our yearly London Live events and we went deep into what it actually takes to build a high-ticket coaching business, run a real team, and keep clients long term.

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12:11

Episode 377: From Coach to CEO: The Unspoken Shift...

Mastery Podcast with Mark Coles ·

2025/04/22

In this week's episode I cover the mindset shift from coach to CEO. I’ll show you how to break free from the time trap, think like a business operator, delegate low-value tasks, and use data to make smarter decisions.

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14:00

Episode 376: How to Shift Your 1:1 Online Fitness...

Mastery Podcast with Mark Coles ·

2025/04/15

In this week's episode I cover how do you transition from a purely one-to-one coaching model to more of a group focused online fitness model. I’ll walk you through the difference between accountability (where the client takes full ownership) and being fully coached (where you give your soul every single day), and show you how automating your onboarding and using an efficient check-in system can set you free.

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