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PODCAST

The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss

Claire Pelletreau

Claire Pelletreau was just starting to grow her side business as a Facebook ad and marketing consultant when her full-time job disappeared. Desperate to land enough clients just to pay the bills, she was disappointed at how difficult it was to find real tactical advice that would help actually her get paid month to month. The Get Paid Podcast is Claire"s attempt to pull back the curtain on the reality of running an online business. All these people pulling in "six figures" - how are they ACTUALLY

business entrepreneurship

All Episodes

10:04

Coaching: "I Can't Teach That - I'm Not an Expert"

The Get Paid Podcast: The Stark Reality of... ·

2025/09/04

What if your biggest hesitation about creating a bonus is actually the exact reason you should offer it? My Get Paid Marketing client was convinced she couldn't teach something to her students—until I showed her she was already 100 steps ahead of them. We dig into why expertise isn't about being perfect, and I push her toward a bonus idea that made her nervous for all the wrong reasons. This Week on the Get Paid Podcast: The bonus strategy that could change everything (even if you don't think

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01:22:07

Hélène Lawler: Nervous System Regulation in Business...

The Get Paid Podcast: The Stark Reality of... ·

2025/08/28

What happens when your dog knocks the same agility bar every single competition? You might think it's a training problem, but Hélène Lawler discovered something completely different – and it changed everything about how she coaches dog sport competitors. After leaving academia with a story you won't believe, Hélène built a thriving business helping dog handlers manage their mental game and their dogs' over-arousal issues. But it wasn't until she joined Get Paid Marketing that everything shifted from

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01:20:01

Greatest Hits: Cindy Wagman: Turning $2k in Ads Into...

The Get Paid Podcast: The Stark Reality of... ·

2025/08/21

Cindy Wagman helps experienced non-profit fundraisers create a business model to achieve six-figures and enjoy a lot more autonomy. Before joining Get Paid Marketing, Cindy was doing pretty well with her nonprofit consulting programs, but her marketing game was a bit hit-or-miss. She knew her stuff but needed a tighter strategy and clearer messaging to really make her launches pop and consistently reach more people. Her lead generation and sales copy got a major upgrade and her results speak for

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28:33

How to Run Ads When You’re Afraid of Haters And/Or...

The Get Paid Podcast: The Stark Reality of... ·

2025/08/14

They called me “pelican” in fifth grade. The mean girl in 10th grade? She shouted I was ugly in front of the whole class. For years, those moments dictated how I showed up in my business… until one messy, totally unplanned ad flipped my beliefs about visibility on their head. Today, I’m sharing what I learned about running ads when you hate being visible—and why your ideas about looking “professional” might be holding you back. This Week on the Get Paid Podcast: The unpolished ad that outperformed

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01:18:07

Mike Pacchione: From $85K to $300K Without Scaling

The Get Paid Podcast: The Stark Reality of... ·

2025/08/07

Mike Pacchione heard "power of story" but wrote down "tower of story." That mistake somehow led to a Nike speaking gig, which led to a coveted role in Silicon Valley, which led to helping Pat Flynn unlock over a million dollars from speaking. Today Mike charges up high ticket rates for one-on-one coaching and fills his group programs with just a couple emails. No complicated funnels. No big team. Just really good work and the right people. This Week on the Get Paid Podcast: How a misheard phrase

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58:13

Steph Crowder: Surpassing Her Launch Goal By Trying...

The Get Paid Podcast: The Stark Reality of... ·

2025/07/31

Today, my BFF Steph and I dive into the raw, unfiltered debrief of her Sold Out Group Programs mastermind launch—including the moment she realized she was "doing everything" but actually wasn't, and how changing one thought on her sales calls converted every single person after that. This is what happens when you stop reading the metrics and start trusting launch magic. This Week on the Get Paid Podcast: Why Steph's launch felt eerily quiet The mindset shift between going for 10 clients vs

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16:04

Coaching: "I Only Sell When My Bank Account Gets...

The Get Paid Podcast: The Stark Reality of... ·

2025/07/17

Today's episode features a powerful mindset coaching segment from inside Get Paid Marketing (GPM), where we tackle one of the most common patterns that keeps course creators stuck: the feast or famine cycle. Listen in as I coach a GPM client through her pattern of "taking her foot off the gas" every time she has enough money in her bank account to cover the next month's expenses. Sound familiar? She shares vulnerably about how she's a completely different person when her bank account feels "safe"

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20:26

Protect Your Inputs

The Get Paid Podcast: The Stark Reality of... ·

2025/06/26

I have a philosophy that has made a HUGE difference in my life and business - and it has nothing to do with strategy, funnels, or ads. Today I'm sharing one of my “mottos” that saved my mental health, made my launches more profitable, and helped me show up better for my clients. Plus, the one thing you should outsource before anything else. This Week on the Get Paid Podcast: The unexpected philosophy I learned from a TikTok video that changed everything The #1 thing killing your launch energy

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53:30

Behind the Scenes of Our Biggest Launch Yet

The Get Paid Podcast: The Stark Reality of... ·

2025/06/19

I just wrapped up the best launch in my business history for Get Paid Marketing. And the wild part? It happened when everyone's talking about recession and how "high ticket is dead." Today I'm pulling back the curtain on exactly what worked (and what didn't) in this launch, including the mindset shifts that changed everything and why I stopped caring about webinar numbers. This is the raw, unfiltered debrief of how we exceeded our goal by 21% and what I'm doing differently next time. This Week on

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30:43

Steph Crowder: How to Create Money Safety with a...

The Get Paid Podcast: The Stark Reality of... ·

2025/06/05

Do you know if your business can afford your next investment or are you hoping it all works itself out? Today, Steph Crowder and I break down how to create a financial safety net in your business using nothing more than a spreadsheet. This is how you can relax a bit more and know you’re making pretty smart, grounded investment decisions. (No buyer’s remorse afterwards!) This is how Steph went from “there’s no way I can afford that!” to realize she was more than fine (even in a worst-case scenario).

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01:22:21

Is GPM the Right Fit? Watch This Before You Apply

The Get Paid Podcast: The Stark Reality of... ·

2025/05/21

🎯 Want to join Get Paid Marketing? Watch the full workshop replay and learn more here: clairepells.com/getpaid Already know you’re in? Skip straight to the application: https://airtable.com/appzUYw2yLS4Ysmi9/shrZMHZk3fOFCJfV3 Doors close Friday, May 23—don’t wait. 🎥 Prefer to watch the full Open House replay with the live walkthrough? https://vimeo.com/1086496180/1db0b15ce5?share=copy

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01:16:50

Allison Boyle: $110K on Evergreen With a $597 Offer

The Get Paid Podcast: The Stark Reality of... ·

2025/05/15

Allison Boyle, Founder of She Dreams of Alpine, shares how she went from spreadsheets and engineering to empowering women through backpacking programs and courses. We get into the details of living the van life, launching her first digital course, and the highs and lows of running ads and what led her to Get Paid Marketing. If you’ve ever wondered what it looks like to scale with Facebook ads, track results like a pro, or make bold pivots when things stop working, this one’s for you. This Week on

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33:08

Dielle Charon: "Ads Are a Ten Million Dollar Skill"

The Get Paid Podcast: The Stark Reality of... ·

2025/05/15

In her fourth appearance on the Get Paid Podcast, Dielle takes us through the funnel she implemented that took her from loathing the Ads Manager to skillfully running profitable evergreen webinars every other week. Because of ads, she started seeing results like $50K+ in her bank from just $18K in ad spend. After avoiding ads for years due to neurodivergence, even with millions in earnings, Dielle realized that implementing the GPM steps only took 20 minutes. Hear the full story in today’s

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01:48:09

Scale Past the Plateau With Ads and Funnels

The Get Paid Podcast: The Stark Reality of... ·

2025/05/14

🎯 Apply now for Get Paid Marketing and lock in your early enrollment bonus (a 1:1 funnel strategy session with Claire and her Messaging Coach): clairepells.com/getpaid Early enrollment bonus closes Monday, May 19—don’t miss out.

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01:14:35

Jennie Nash: $368K While Hating Her Offer

The Get Paid Podcast: The Stark Reality of... ·

2025/05/13

Jennie Nash, Founder of Author Accelerator, went from being a traditionally published author and book coach to forming the company that trains and officially certifies other book coaches. In this episode, she opens up about the struggles and turning points in her entrepreneurial journey from a major partnership change to a dramatic price increase in her program. In Get Paid Marketing, she took on a new funnel, pricing strategy, and sales approach, and complete mindset shift to ultimately bringing

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01:18:35

Charlotte Ellis Maldari: New Niche, New Offer, and...

The Get Paid Podcast: The Stark Reality of... ·

2025/05/08

After a really tough 2024, Charlotte Ellis Maldari joined GPM and completely shifted niches, created a whole new offer, and built up the confidence to put herself out there in a very different way. Today she shares what it all looked like behind the scenes and how it felt to finally turn cold traffic into actual sales. This Week on the Get Paid Podcast: The details of her brutal year in business and why she still chose to invest in GPM The breakthrough that came from a perceived loss Choosing

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23:34

The “Stock Market” Effect of Running Ads

The Get Paid Podcast: The Stark Reality of... ·

2025/05/06

Ever caught yourself saying, “I’ll get to ads… later, when I’m really ready”? Claire hears that line all the time. And honestly? That "ready" moment rarely shows up. But while you're waiting for the stars to align, you're missing out on what Claire calls the "stock market effect" of running ads: long-term, compounding growth that happens when your ads quietly work in the background, building your list and your revenue without requiring constant hustle. In this solo episode, Claire shares a story

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01:20:34

Amy Fedele: A $62K Evergreen Funnel With a Very Small...

The Get Paid Podcast: The Stark Reality of... ·

2025/05/01

Today’s episode is about how Get Paid Marketing helped Amy Fedele turn a small, side product ("Great at Procreate" course for landscape designers) into a $50K+ evergreen revenue stream. Amy Fedele is the Founder of Pretty Purple Door, where she teaches everyday homeowners and landscape designers how to design their own gardens and tackle landscape design through her digital courses and guides. Learn exactly what strategies she implemented to overhaul her messaging, tweak her webinar, and optimize

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01:22:51

Ramez Antoun: Doubling Revenue with Ads, Mindset and...

The Get Paid Podcast: The Stark Reality of... ·

2025/04/29

Dr. Ramez "Mez" Antoun, PT, DPT, OMT, shares the process behind growing his online course business from "should I shut this down?" to "this one launch made more than my entire last year." You’ll hear how working with Claire and Sarah Lucille in Get Paid Marketing helped him leverage paid ads, rebuild his messaging, and see exactly how to scale sustainably. If you’ve wondered whether your niche is too small to succeed with ads, or doubted whether your business can scale, listen to Mez’s story!

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43:17

Taylor Sparks: Ethical Non-Monogomy - “It’s A...

The Get Paid Podcast: The Stark Reality of... ·

2025/04/24

This is part two of a two part series with Taylor Sparks, sex educator and founder of OrganicLoven.com, one of the largest BIPOC run sex toy companies in the U.S. The work Taylor put in before COVID set her up for a staggering 700% growth! She goes into what went into setting up relationships with multiple distributors, hiring a PR agent, and implementing affiliate marketing. We also get into the message of Taylor’s business and how she both lives it and teaches it. She breaks down misconceptions

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