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PODCAST

The Real Bottom Line

Wendy Brookhouse

Welcome to The Real Bottom Line – the podcast for business owners who want to exit on their terms. I"m Wendy Brookhouse, creator of The Exit Lab and the Business Value Amplifier. In each episode, I talk with founders and experts about what really drives value in a business – and how to build a company that"s ready to sell, whether that"s in 2 years or 10. We unpack what makes a business more attractive to buyers. We tackle financials, recurring revenue, customer satisfaction, and systems that take

business entrepreneurship

All Episodes

23:21

Practical advice on choosing secure AI tools

The Real Bottom Line ·

2024/08/07

In this episode of The Real Bottom Line, Wendy Brookhouse sits down with Darryl Cresswell, a cybersecurity expert and founder of MyDWare. They discuss the critical issues of data privacy and cybersecurity in the age of artificial intelligence (AI). Darryl shares valuable insights into why small and medium-sized businesses are targets for cybercriminals, the misconceptions about AI and data security, and practical steps business owners can take to protect their sensitive information. Tune in

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42:21

From Babysitter To Boss - The Journey of a...

The Real Bottom Line ·

2024/07/30

In this episode of The Real Bottom Line, I chat with Alexis, the founder of Dovetail Summit and Two Roads Team Building. We dive into her journey from a babysitting empire inspired by The Babysitters Club to becoming a teacher, consultant, and ultimately a multi-entrepreneur. We explore how personal experiences and life events shaped her path, the importance of building community, and why psychological safety is crucial for team success. Plus, we discuss the challenges and rewards of

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26:44

From Corporate Life to Entrepreneurship: Kim...

The Real Bottom Line ·

2024/07/16

In this episode of The Real Bottom Line, I sit down with the fabulous Kim Skermer, who transitioned from a high-ranking corporate position to the world of entrepreneurship. Kim shares her unique story of being laid off during a Zoom call at the height of the COVID-19 pandemic and how she turned that experience into a powerful journey of growth and learning.Join us as we discuss:The importance of gratitude and accountability in navigating career changesHow to determine if someone is

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31:16

Episode 131 - The Mental Health of Entrepreneurs:...

The Real Bottom Line ·

2024/07/09

In this episode of The Real Bottom Line, host Wendy Brookhouse welcomes back Michael Devenney for an in-depth discussion on a crucial yet often overlooked topic: the mental health of entrepreneurs. Michael shares insights from his groundbreaking 2017 Mindset Project survey, which revealed that 68.3% of entrepreneurs experience mental health issues, with a depression rate nearly four times higher than the general population.Michael get into his personal journey with depression, which

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37:30

Episode 130 - Building Effective Teams: Insights from...

The Real Bottom Line ·

2024/05/12

Building Effective Teams: Insights from Erin Long Moon, CEO of Zephyr ConnectsIn this episode of The Real Bottom Line podcast, Wendy interviews Erin Longmoon, the founder and CEO of Zephyr Connects, a company that helps businesses build effective teams. Erin shares her journey into entrepreneurship and the importance of building a valuable company that is not dependent on the founder. She also discusses the common mistakes entrepreneurs make when hiring and provides valuable tips for

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8:37

Episode 129 - Top 10 Things To Do To Lower The Value...

The Real Bottom Line ·

2024/04/17

Welcome to "The Real Bottom Line," the essential podcast for ambitious entrepreneurs gearing up for a future business transition. In this unique episode, we take a tongue-in-cheek approach to explore the pitfalls that can make a business unsellable. Drawing inspiration from Rob Normandeau's engaging presentation at the Business Transitions Forum, we dive into the top 11 missteps that could lock the doors on your business's marketability. From the perils of dictatorial leadership to the

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34:07

Episode 128 - From Franchise to Finance Minister:...

The Real Bottom Line ·

2024/03/13

In this inspiring episode of "The Real Bottom Line," host Wendy Brookhouse is joined by serial entrepreneur Cathy Bennett, whose extensive career ranges from successfully running the largest female joint venture in Canada within the McDonald's franchise system to serving as the Finance Minister of Newfoundland. Cathy shares invaluable insights into the lessons learned from her time in the fast-food industry and how these experiences propelled her into a diverse array of business ventures,

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26:00

Episode 127 - Entrepreneurship and Leveraging...

The Real Bottom Line ·

2024/01/30

In this episode of "The Real Bottom Line," host Wendy welcomes Sandra Reimer, an experienced entrepreneur and founder of CoLabourNation. The discussion delves into the nuances of entrepreneurship, storytelling in marketing, and the burgeoning world of freelance talent. Key Points:The Evolution of Storytelling: Sandra discusses how storytelling in marketing has evolved with new tools, stressing the need for authenticity and considering the audience's perspective.Launching CoLabourNation:

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41:07

Episode 126 - Navigating Entrepreneurship and Global...

The Real Bottom Line ·

2024/01/16

In this insightful episode of The Real Bottom Line, host Wendy delves into the entrepreneurial journey of Sophia Hoareau, a seasoned entrepreneur who successfully built and sold her business. Sophia's story is a rich tapestry of ambition, strategic growth, and adaptability, offering valuable lessons for entrepreneurs at various stages of their business lifecycle.Sophia's entrepreneurial spirit was ignited at a young age, influenced by her family and her early business ventures. Her

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50:18

Episode 125 - Breaking Free from Business Prison: A...

The Real Bottom Line ·

2023/11/15

Today, we're going on a journey back in time, revisiting an interview that struck a powerful chord with our audience - a conversation I had with the incredible Michael DeVenney about a year or so ago.So, you might be wondering why this rewind is so important. Well, it all ties into a hot topic we've been discussing recently - breaking out of the business prison we often find ourselves trapped in. You see, this interview with Michael, it wasn't just any interview; it was one of our most

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9:30

Episode 124 - 11 Business Prison Escape Tips

The Real Bottom Line ·

2023/11/07

In this entrepreneurial podcast, the host delves into how business leaders often feel trapped in their own enterprises and offers 11 strategies to escape this 'business prison.' The strategies include creating a query diary for the team, listing team members alphabetically rather than by title, taking a teammate along for client meetings, simulating parental leaves to identify gaps, communicating company values frequently, documenting the sales and onboarding processes, and simplifying

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9:48

Episode 123 - Lessons from Angela: Resilience and...

The Real Bottom Line ·

2023/10/31

Introduction:Welcome to another insightful episode of "The Real Bottom Line". In this enlightening episode, we delve deep into the entrepreneurial wisdom of Dr. Angela Mulrooney, a multifaceted professional who transitioned from dentistry to become an extraordinary business coach and consultant. Angela brings forth a treasure trove of practical lessons that she has garnered through her rich and diverse journey of entrepreneurship.Key Takeaways:Resilience is a Skill:Resilience doesn’t always

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31:32

Episode 122 - Crafting Her Ideal Life: The...

The Real Bottom Line ·

2023/10/24

What steps would one take to construct a life that resonates with their utmost passion and potential? Angela Mulrooney didn't just ponder this; she actively sculpted her destiny, turning challenges into stepping stones to her dream life. In our latest episode titled "Crafting Her Ideal Life: The Inspirational Odyssey of Angela Mulrooney," she delves into how she transitioned from a renowned dentist to a dynamic entrepreneur. When faced with an unexpected central nervous system challenge,

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8:05

Episode 121 - Maximizing Your End Game

The Real Bottom Line ·

2023/10/17

In this enlightening episode of "The Real Bottom Line," we delve deep into the concept of the 'end game' in business. What are your ultimate goals as an entrepreneur, and how do these objectives shape the strategies you employ in growing your business? Our host categorizes entrepreneurs into three types: those replacing a job, those funding a lifestyle, and the ambitious growth-seekers.We explore five potential 'end games' or exit strategies that every entrepreneur should contemplate

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7:37

Episode 120 - Breaking Out of the Business Jail You...

The Real Bottom Line ·

2023/10/10

Welcome to Season 4 of "The Real Bottom Line"! In this episode, we dive deep into the "Hub and Spoke" model, exploring the challenges many business owners face when they become the sole linchpin of their organization. If you've ever felt trapped, overwhelmed, or on the brink of burnout, this episode is for you. We discuss: The dangers of being too entrenched in your business.The importance of crafting your ideal day.Unlocking your unique genius and focusing on what you do best.Strategies

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9:59

Episode 119 - Defining True Wealth

The Real Bottom Line ·

2023/09/12

In this episode, we explore the true essence of wealth and the freedoms that come along with it. While staying at a dream lakeside home in Ontario, our host delves into the enriching experiences and lessons from Anthea, a successful businesswoman. Together, they demystify the concept of wealth, pondering whether it's just about money or if there's more to it. Drawing inspiration from figures like Steve Jobs and insights from Strategic Coach Dan Sullivan, they discuss the intertwined

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21:15

Episode 118 - Building Business Value: From Nanny...

The Real Bottom Line ·

2023/08/22

Welcome to the latest episode where we unpack the key drivers that make your business more valuable. We dive deep into the inspiring journey of Stephanie Breedlove, an accountant turned entrepreneur who capitalized on a gap in the U.S. nanny payroll system and grew her business to a staggering value. Through her story, we uncover the magic of monopoly control and how businesses can leverage their unique strengths to maximize their market value. But that's not all, as this episode goes

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29:26

Episode 117: Unmasking Success: Rewiring Your Inner...

The Real Bottom Line ·

2023/08/15

**Podcast Episode Description:** In this gripping episode of "The Real Bottom Line," Wendy welcomes the inspiring Monica Buzhanov straight out of Sweden. Monica reveals her personal journey, detailing a crucial point in her life referred to as "Monica's big breakdown." Dive into Monica's transformation from burnout and depression to a realization about her energy. The discussion touches on the subconscious, patterns from our past, and how they can silently shape our present. Monica

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33:15

Episode 116: The Power of Women’s Stories: A...

The Real Bottom Line ·

2023/08/08

Brad Walsh is a successful photographer who laid the groundwork for his podcast in 2019 but didn’t launch it until the pandemic shut down his business. What makes this story so interesting isn’t that his podcast is in the top 3%, but that he has done so while creating a platform for women’s stories. Talk about allyship! Telling these stories is a huge passion for Brad and we discuss how this came about and The importance and responsibility we all have to tell our storiesWhy mentors and

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34:31

Episode 115: Overcoming Burnout and Prioritizing...

The Real Bottom Line ·

2023/08/01

So many entrepreneurs struggle with mental health – quietly, afraid to acknowledge and certainly not to discuss it. Rebecca Bitten was a successful marketing consultant before she burned out. Not looking after herself led to a months-long hospital stay -where she met other entrepreneurs who had all the outward trappings of success, but had burned out. And that is when Rebecca realized her true calling – to become a mental health coach for entrepreneurs. This episode delves into The cost

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