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PODCAST

Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers

Social Media News Live keeps you up-to-date on what"s happening in the world of social media! We discuss the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers. We broadcast live so YOU can ask the questions that matter most to you and your business.

business marketing

All Episodes

56:56

Kickstart Your Email Marketing with Paul Gowder

Social Media News Live: Discussing the latest social... ·

2025/08/12

Join us for a high-impact conversation with Paul Gowder, founder of PowWows.com and veteran digital community builder, as we explore how email marketing continues to be one of the most powerful tools in a creator’s toolkit.With more than two decades of experience and over 100,000 email subscribers, Paul walks us through his proven approach to list-building, audience engagement, and authentic communication. He shares how to start with a welcome sequence, what to send after it, and how to craft emails

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01:02:48

Why Community Beats the Algorithms with Jason Goff

Social Media News Live: Discussing the latest social... ·

2025/08/11

Join us for a thought-provoking conversation with Jason Goff, Senior Community & Support Specialist for Social Media Examiner, as we explore why strong, engaged communities are the ultimate way to cut through the noise and outlast shifting algorithms.Jason shares how building authentic connections with your audience not only creates loyalty but also provides a safety net when social platforms change their rules. He breaks down the strategies that keep people coming back, delivering consistent

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53:58

Simple Video Strategies for Busy Entrepreneurs with...

Social Media News Live: Discussing the latest social... ·

2025/08/04

Join us for an inspiring conversation with Jill Roberts, Ecamm’s community manager and a powerhouse content creator with over 30,000 YouTube subscribers. In this episode, Jill breaks down simple, repeatable video strategies that actually work for busy entrepreneurs, no film school required.Jill shares how she built her content habit by recording quick videos immediately after helping someone solve a problem. Her approach? If it helped one person, chances are it’ll help more. With a background in

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55:42

Conor and Jeff’s AMA: AI Tools and Content Hacks

Social Media News Live: Discussing the latest social... ·

2025/07/24

Ever wanted to peek behind the curtain and see how creators really use AI day to day? In this special AMA edition, co-hosts Conor Brown and Jeff Sieh answer community questions about the tools, workflows, and smart shortcuts they use to create more content, faster—and with a lot less stress.From writing scripts and planning podcast segments to generating thumbnails and training AI on your brand voice, this episode is packed with practical tips and creative ways to streamline your process. Conor

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58:02

AI Secrets Every Small Business Must Know

Social Media News Live: Discussing the latest social... ·

2025/07/02

Trying to keep up with AI while running a business? You’re not alone. In this episode of Social Media News Live, we’re joined by Phil Pallen, branding strategist, keynote speaker, and author of AI for Small Business, to talk about how solopreneurs and small teams can use AI to boost productivity without losing the personal touch.Phil shares his practical framework for using AI in ways that actually make sense for your business, starting with tracking your time and identifying the tasks you should

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58:22

Build Your Brand’s Dopamine Machine

Social Media News Live: Discussing the latest social... ·

2025/06/30

Ever wonder why some content sparks nonstop conversation while yours falls flat? In this episode, Brooke Sellas returns to break down the neuroscience behind engagement and how to build what she calls a “dopamine machine” for your brand. Spoiler: it’s not about pushing more content, it’s about triggering emotion.Brooke, CEO of B Squared Media and author of Conversations That Connect, explains how our brains are wired for feel-good interactions, and why your social content needs to do more than

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57:24

Tiny Offers, Big Wins: Allie Bjerk’s Low-Ticket...

Social Media News Live: Discussing the latest social... ·

2025/06/27

Can a $27 product really transform your business? In this week’s episode, we sit down with Allie Bjerk, the marketing strategist behind the wildly successful Tiny Offer® method. Allie shares how she turned a simple, time-saving product into a multi-seven-figure business—and how you can use her playbook to create low-ticket offers that convert cold traffic into loyal buyers.We unpack what makes tiny offers different from traditional tripwires, how to structure bonuses to overcome buyer objections,

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01:00:59

Community Strategies You Can Use Right Now!

Social Media News Live: Discussing the latest social... ·

2025/06/25

What makes a community truly thrive, and why are so many memberships failing to deliver? In this episode, we’re joined by Vincent Pugliese, founder of Membership Freedom and author of The Wealth of Connection, to rethink how we approach online communities in 2025.Vincent shares his philosophy of leading with connection instead of content, why smaller groups outperform larger ones, and how entrepreneurs can build communities that grow and last. He breaks down the mindset shifts needed for successful

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55:51

Personalizing AI for Business Growth

Social Media News Live: Discussing the latest social... ·

2025/06/23

If you’ve ever wished for an extra pair of hands or a few more hours in the day, this episode is for you. We’re joined by Mike Allton, AI consultant, podcast host, and content machine, to talk about how creators and marketers can build smarter workflows using AI and automation tools.Mike walks us through the difference between assistants and agents, how to build your own “AI work buddy,” and what’s possible now (and what’s coming soon) for small businesses ready to scale their content without

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55:20

Personalized Productivity with Erik Fisher

Social Media News Live: Discussing the latest social... ·

2025/06/20

Is your productivity system working for youor against you? In this episode, Erik Fisher, host of the long-running podcastBeyond the To-Do List, joins usto explore what it really means to personalize your productivity.With over a decade of interviews with top productivity experts under his belt, Erik shares why trying to “do more” is often the wrong goal. We talk about working in seasons, managing energy (not just time), and why brutal prioritization may be the most valuable skill you can build

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56:19

Create More Content Faster with Automation Tools

Social Media News Live: Discussing the latest social... ·

2025/06/18

What if you could take six weeks off from your business, and nothing falls apart? In this episode, systems and automation coach Joe Casabona joins us to talk about how solopreneurs and creators can work smarter, not longer.Joe shares the behind-the-scenes systems that help him run multiple podcasts, coach clients, and still be a present parent. We cover his favorite tools, how to get started with automation (even if you’re not techy), and the key mindset shift that makes delegation actually

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01:08:27

The Creator's Guide to Finances

Social Media News Live: Discussing the latest social... ·

2025/06/17

Trying to make sense of your money as a creator? You’re not alone and don’t have to figure it all out alone. In this episode, we’re joined by Ralph Estep Jr., financial expert and host of the Ask Ralph podcast, to talk about everything from taxes to entity formation to long-term planning for content creators.Ralph breaks down the biggest financial mistakes creators make (like ignoring self-employment tax or commingling accounts), and shares straightforward strategies for staying compliant, reducing

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55:49

Cracking the LinkedIn Code

Social Media News Live: Discussing the latest social... ·

2025/05/13

Wondering how to actually stand out on LinkedIn without sounding robotic or desperate? In this episode, we sit down with marketing strategist Cassie Tucker to unpack exactly what works (and what doesn’t) when it comes to personal branding, content creation, and meaningful networking on LinkedIn.Cassie shares her step-by-step tips for optimizing your profile, crafting a headline that attracts the right people, and building trust without oversharing. Whether you’re looking for new clients, networking

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55:45

Digital Stage Mastery – The Art of Live Video with...

Social Media News Live: Discussing the latest social... ·

2025/05/09

What does it really take to deliver confident, polished live video that connects? Whether you’re presenting in Zoom, hosting a live stream, or recording for your course or business, your digital stage matters more than ever. In this episode, we sit down with Alec Johnson of Take One Tech and the Digital Stage Academy to talk about delivering value with clarity, confidence, and connection—without the overwhelm.Alec shares how he went from struggling to create a single course video to building an

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56:35

Should YouTube Be Your Podcast’s New Home?

Social Media News Live: Discussing the latest social... ·

2025/05/07

Is YouTube the future of podcasting? In this episode, we’re joined by Shannon Hernandez—radio personality, podcast strategist, and host of The Podcast Therapist—to break down everything you need to know about YouTube’s role in the evolving podcasting landscape.We explore what makes a podcast on YouTube “official,” the difference between uploading via RSS vs. going native, and how YouTube’s search tools and visual features give creators a powerful way to boost discoverability. Shannon shares insights

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58:06

The Creator’s Playbook: The Mindset and Systems You Need

Social Media News Live: Discussing the latest social... ·

2025/05/05

What does it actually take to stay consistent and build momentum as a content creator? In this episode, we’re joined by Doc Rock and Marilou Mandl, co-hosts of Creators Unstuck, to break down the real mindset shifts and systems creators need to succeed in today’s fast-moving digital world.Doc and Marilou share how small shifts in thinking—like embracing imperfection, blocking your time, and ditching outdated ideas about “balance”—can lead to big progress. They walk through the exact frameworks they

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57:40

Can You Really Profit From Your Podcast?

Social Media News Live: Discussing the latest social... ·

2025/05/02

You’ve launched the podcast. You’ve recorded the episodes. But now what? Can your show actually make money? In this episode of Social Media News Live, podcasting legend Dave Jackson joins us to separate fact from fantasy when it comes to podcast monetization.Dave, Hall of Fame podcaster and author of Profit from Your Podcast, shares battle-tested strategies for turning your passion project into a profit-generating asset. We explore why most creators overestimate sponsorship potential, what really

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59:22

How to Get Unstuck Creating Content

Social Media News Live: Discussing the latest social... ·

2025/02/26

Feeling stuck when it comes to creating content? You’re not alone. Whether it’s perfectionism, overcomplicating your setup, or just struggling to stay consistent, these challenges can slow down even the most experienced creators.On this episode, we’re joined by Katie Fawkes, Director of Marketing at Ecamm, co-host of The Flow and The VHS Club, and an expert in video podcasting. Katie shares insights from PodFest, her best strategies for overcoming content roadblocks, and how to stop overthinking and

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57:49

How to Attract Sponsors with Justin Moore

Social Media News Live: Discussing the latest social... ·

2025/02/26

Landing brand deals is one thing—building long-term, profitable sponsorships is another. In this episode, sponsorship coach and Creator Wizard founder Justin Moore breaks down how creators can secure high-value partnerships, avoid common pitfalls, and create real value for brands while maintaining audience trust.Justin shares his proven strategies, from structuring pitches that stand out to negotiating like a pro. He also discusses the biggest mistakes creators make when reaching out to brands and

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01:03:42

Publishing Books to Grow Your Business

Social Media News Live: Discussing the latest social... ·

2025/02/20

Ever thought about writing a book but assumed it was out of reach? Think again! Publishing a book isn’t just about becoming an author—it’s a powerful strategy to establish credibility, grow your business, and create a new revenue stream.In this episode, Matt Briel, VP of Marketing at Lulu, breaks down how entrepreneurs and creators can leverage self-publishing to expand their influence. He explains the different publishing paths—traditional, hybrid, and self-publishing—while highlighting why more

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231 results

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