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PODCAST

Feel Northern Air

Joe & Melissa Bates • Northern Air

Meet Joeb, a husband-and-wife duo whose shared life weaves together family, faith, and a hands-on commitment to their Aitkin, Minnesota community.As owners of Northern Air Plumbing & Heating, they bring a grounded, practical touch to keeping homes warm and water flowing, reflecting the same resilience that defines their story.Joe, once a sports-driven kid turned lay pastor, merged his own company Legacy Plumbing into Northern Air in 2017, taking full ownership with a vision for steady

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All Episodes

6:00

021- Refusing Employment Led to Ownership: A Small...

Feel Northern Air ·

2025/07/06

Joe refused to become an employee and instead negotiated a partnership deal that eventually led to full ownership of Northern Air, hammering out the details during late-night conversations in high school football bleachers with his future business partner. The transition from solo entrepreneur to company owner brought unexpected challenges as Joe grappled with the profound responsibility of leading a team and the weight of decisions that affect not just his own future, but the livelihoods of ...

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4:09

020- From Employee Mindset to Empire Builder: The...

Feel Northern Air ·

2025/06/29

Joe transformed his HVAC company from six to twenty employees by confronting a fundamental truth about entrepreneurial psychology: the tension between wanting to skip steps and learning essential lessons the hard way. This conversation explores the mental shift from fearing your first hire to actively seeking team expansion, and why some people are simply unemployable once they've tasted true ownership. The discussion reveals how providential relationships and honest self-awareness about pers...

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4:56

019 - "How One Partnership Changed Everything: A...

Feel Northern Air ·

2025/06/23

Joe shares his journey from being a solo plumber trapped by fear and scarcity thinking to acquiring Northern Air and building a real team. He opens up about the mental barriers that kept him stuck doing all the work himself, even with part-time help, and how the opportunity to partner with an established company shifted his entire approach to growth. This conversation explores the psychological challenges of scaling a service business and the moment when everything changed. BIG IDEA "I was t...

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7:48

From Solo to Team: The Surprising Truth About Hiring...

Feel Northern Air ·

2025/06/15

Hiring his first employee forced Joe to rethink his work-life balance, productivity, and leadership style, revealing unexpected benefits and tough lessons about growth. The shift from solo operator to mentor and manager opened new doors for connection and efficiency, while also highlighting the challenge of finding and keeping good people. Tune in for a genuine look at the human side of building a business in the trades. THE BIG IDEA Bringing in your first employee isn’t just about getting ...

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9:32

Letting Go to Grow: A Small Business Owner’s Journey

Feel Northern Air ·

2025/06/09

DESCRIPTION Joe and Melissa explore the emotional and practical challenges of scaling a small business, from Joe’s struggle to hire his first employee to the invaluable role their children played in the journey. This candid conversation reveals the tension between control and growth, and the importance of family in building a legacy. Perfect for entrepreneurs navigating the leap from solo to team. BIG IDEA Joe opens up about the overwhelming responsibility of hiring his first employee, grappl...

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7:12

016-Manuals and Mentors: How Ian’s Struggles Shaped a...

Feel Northern Air ·

2025/06/01

Joe and Melissa Bates overcame their son Ian’s dyslexia by tailoring homeschooling to his needs, using tools like red transparency sheets and embracing his passion for manuals. They leaned on mentors and community support to navigate challenges in parenting and marriage. Their journey highlights how creative problem-solving and intentional relationships foster resilience and family strength. BIG IDEA Their story weaves a tactile, heartfelt exploration of how intentional relationships and crea...

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9:18

015-Unschooling the Schoolroom: Joe and Melissa Bates...

Feel Northern Air ·

2025/05/25

Joe and Melissa Bates abandoned traditional schooling setups to tailor homeschooling to their children’s unique learning styles. They learned through costly missteps that education thrives on flexibility, like studying on a couch or with music, rather than rigid structures. Their journey shows how embracing individual strengths can transform learning into a mission of personal alignment. BIG IDEA Their story, grounded in trial, error, and eventual wisdom, illustrates how education can be a fl...

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6:04

014-Experimenting with Life: Joe and Melissa Bates on...

Feel Northern Air ·

2025/05/18

Joe and Melissa Bates defied convention by building a debt-free plumbing business through creative hustling and Dave Ramsey’s financial principles. Their relentless experimentation, from Menards aisles to social media, shaped a resilient family and business. Mentors and homeschooling reinforced their commitment to questioning norms and passing on financial wisdom to their children. BIG IDEA Their story, bolstered by mentors like Mike and Susan, illustrates how questioning norms and persisting...

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9:26

013-Embracing Differences: Homeschooling and Life...

Feel Northern Air ·

2025/05/11

Joe and Melissa Bates share their journey of homeschooling and running a business while embracing differences in themselves and their children. Inspired by their church community, they defied traditional paths in education and pivoted their plumbing business to focus on service over convention. Their story is a vivid exploration of adaptability, resilience, and growing alongside their kids in a world that prizes conformity. BIG IDEA From drawing inspiration from their church community to ques...

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12:18

012-The Bates’ Way: Tailoring Education to Fit Each...

Feel Northern Air ·

2025/05/04

Joe and Melissa Bates open up about their bold decision to homeschool their four children, driven by a desire to nurture independent thinkers who stand firm in their beliefs. They share the challenges of adapting to each child’s distinct learning style, from their creative eldest, Cassidy, to their sensitive daughter, Ella, and how these lessons reshaped their parenting approach. Through candid stories of doubt, growth, and perseverance, they illustrate how questioning conventional education ...

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4:45

011-The Ripple Effect: How Mentors Shaped a Plumbing...

Feel Northern Air ·

2025/04/27

Joe and Melissa Bates recount how a layoff sparked Legacy Plumbing and Heating, guided by mentors who shaped their business and family life. They reflect on the wisdom poured into them and their drive to pay it forward in their community. This episode captures the grit of entrepreneurship and the quiet strength of human connection. BIG IDEA “When I see other people in a similar situation where I was, I always tell the kids, when I retire someday, I want to find me in 2009 and go find t...

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10:37

010-Faith Over Fear: Building a Legacy Against All Odds

Feel Northern Air ·

2025/04/20

Joe and Melissa Bates recount starting a business amid economic hardship, raising four kids while relying on faith to overcome fear. Sacrificing their retirement for a truck and growing their own food, they built a legacy of resilience and integrity. Their story shows how trust and purpose can transform struggle into strength. BIG IDEA “God is bigger than our excuses.” Contact us at FeelNorthernAir.com.

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9:09

009-When God Throws a Curveball: Our Family’s Leap of...

Feel Northern Air ·

2025/04/13

Joe was laid off in January 2009, facing a bleak winter with a new house, four kids, and no job prospects. In a pivotal moment, Melissa countered his fear with “God’s got this,” sparking a shift from despair to determination. This episode traces their journey of resilience and faith through the chaos of the Great Recession. Contact us at FeelNorthernAir.com.

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10:47

008-Hazing, Humor, and Humility: Inside the World of...

Feel Northern Air ·

2025/04/06

Joe and Melissa Bates unpack his raw journey from hospital clerk to master plumber in Minnesota, shaped by a mentor’s patience and the humbling art of cutting pipe straight. Beyond the tools, this episode of Feel Northern Air reveals the gritty camaraderie of job-site hazing and the quiet pride of mastering a trade. Hit play for a tactile glimpse into plumbing’s human side, with plans to share its sarcastic soul on social media. THE BIG IDEA Beyond the tools, it’s a story of human connection:...

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14:08

007-Integrity Over Conformity: Our Homeschool Way

Feel Northern Air ·

2025/03/30

How do you raise kids who stand firm in a world that pulls them to conform? In this episode, Joe and Melissa Bates peel back the layers of their homeschooling life, where faith, community, and conviction collide with real-world challenges. From multi-generational Sabbath gatherings to a teen selling HVAC to folks triple his age, they share how their kids learned to navigate life alongside people of all walks—not just their peers. Picture a shy homeschooler building a housecleaning gig or a fo...

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9:34

006-From Little House to Big Lessons: Unforgettable...

Feel Northern Air ·

2025/03/23

Picture this: a creaky 1972 pop-up camper swaying in a Minnesota storm, parked at the end of an airplane runway, with a family of six scrambling for safety in a mosquito-infested truck bed. In Episode 3 of the Feel Northern Air Podcast, Joe and Melissa Bates relive their wildest homeschool adventure—a trip to the Laura Ingalls Wilder pageant in Walnut Grove. What starts as a quest to bring “Little House on the Prairie” to life turns into a gritty lesson in resilience, bonding, and the unpredi...

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11:26

005-Failure as Fuel: Our Homeschool Experiment

Feel Northern Air ·

2025/03/16

What does it take to raise kids who thrive outside the traditional classroom? In Episode 2 of the Feel Northern Air Podcast, Joe and Melissa Bates dive into the uncharted waters of homeschooling after a move to Minnesota leaves them isolated and searching for connection. A chance encounter with a fellow homeschooling family sparks a lifeline—practical advice, philosophies, and a fresh lens on learning that reshape their approach. From clashing over desks versus “living books” to embracing a r...

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9:25

004-Why We Ditched School Rules for Our Kids

Feel Northern Air ·

2025/03/15

What happens when two parents with opposite instincts—one a rule-following athlete, the other a free-spirited dreamer—face the daunting choice of how to educate their kids? In this raw, relatable debut episode of the Feel Northern Air Podcast, Melissa and Joe Bates unpack their journey from clashing perspectives to an unexpected homeschooling experiment that defied their own expectations. With candor and warmth, they trace the tension of their early marriage, the weight of their own school ex...

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5:15

003-New Guy, New World: Surviving Aitkin’s Trades and...

Feel Northern Air ·

2025/03/14

Joe steps out of an Illinois hospital gig into the raw, frostbitten unknown of Aitkin’s trades, where self-doubt gnaws as fiercely as the subzero winds. Picture a guy who’d never swung a hammer, now hauling pipe and digging ditches, his shiny new hiking boots laughably outmatched by the job. Melissa smirks recalling the ribbing from weathered crew guys, while Joe fumbles through a wardrobe rethink—cheap socks and jeans swapped for wool and layers, all to outlast a Minnesota winter. It’s a sto...

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9:51

002-From Chicago’s Edge to Aitkin’s Quiet: A Family’s...

Feel Northern Air ·

2025/03/13

Joe and Melissa unravel the jarring shift from Chicago’s restless pulse—where convenience hummed 24/7 and violence lurked too close—to Aitkin’s stillness, where shops shut at five and a fevered kid meant a 45-minute trek for Tylenol. They trade gang threats for woods deep enough to lose yourself in, swapping urban blocks for miles of silence. Melissa’s voice catches as she recalls a friend’s stabbing, a wound that fueled their escape, while Joe fumbles through the absurdity of no late-night s...

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41 results

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