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PODCAST

Lash Biz Babes

This is THE podcast for you if: - you"re a solo lash artist or beauty business owner - you"re working on building your clientele/growing your business - you want to be apart of a like-minded community of beauty biz owners growing their businesses together. Lash Biz Babes is all about lashes, business, marketing, mindset, empowerment, & community! A little about your host: My name is Erica Schramm, and I"m a mama, a lash artist since 2014, & I own Beauty COR Pro - a social media management

business entrepreneurship

All Episodes

57:30

106: The Future of Lash Education with Ashley...

Lash Biz Babes ·

2025/07/01

What if the future of lash education wasn’t just about the latest trends—but about truly changing lives? In this episode, I sit down with Ashley Gonzalez, a lash artist and educator with a no-BS approach to mentorship and a mission that goes way beyond pretty lashes. We dig deep into the realities of education in our industry, including the emotional (and sometimes ethical) tug-of-war between charging your worth and staying rooted in service. Have you ever taken or taught a lash class and tho...

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27:39

105: How to Know When It's Time to Put the Tweezers Down

Lash Biz Babes ·

2025/06/24

Is it time to put down the tweezers...or just time to pivot? This was a requested topic, and I dive into the real question so many lash artists are quietly wrestling with: knowing when it's time to evolve or walk away from lashes entirely. I'm not here to tell you what to do—just sharing my journey of shifting from lash artist to educator, coach, and podcast host, and all the messy, beautiful in-between moments that came with it. Whether you're feeling burnt out or just wondering if it’s okay...

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32:39

104: TikTok Tips for Lash Artists, Hairstylists and...

Lash Biz Babes ·

2025/06/17

What kind of content should you post on TikTok to bring in local clients? In this episode, I break down what’s actually working (and what’s a total waste of energy) when it comes to growing your local beauty clientele on TikTok! After managing multiple TikTok accounts for salons and beauty pros across the country, I’ve seen what moves the needle. Spoiler alert: it’s not always going viral. I share real strategy & visibility tips along with the types of content that put you in front of loc...

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36:33

103: Time Management, Mom Life, Cycle Syncing, and...

Lash Biz Babes ·

2025/06/10

Ever feel like you're being pulled in a hundred directions trying to build a beauty business, raise a human, stay inspired, and still somehow remember to eat lunch? Same. That’s why I couldn’t wait to bring Shelby Tarleton on the show! She's not only the lash industry icon behind Pink Lady Lash, Lash Boss Academy and Lash Boss Summit, but she’s also someone who keeps it refreshingly down to earth. Shelby shares insights behind running events like Lash Boss Summit, how she avoids burnout...

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42:26

102: Running Your Beauty Business While Grieving

Lash Biz Babes ·

2025/06/03

Have you ever wondered how to keep your business running when your heart feels like it’s barely holding together? In this episode, I open up about navigating grief while still showing up for your clients, your kids, and yourself. This is a real talk about the messy middle, the breakdowns, the deep breaths, and what helped me keep going during some of the heaviest seasons of my life. From personal loss to unexpected life changes, I share what grief has looked like for me as a beauty busi...

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48:49

101: From Side Hustle to Lash Trainer of the Year...

Lash Biz Babes ·

2025/05/27

What if the “secret” to success isn’t necessarily flashy marketing but relentless consistency? In this episode, I sit down with 2024 Lash Trainer of the Year Sandra Lee. She’s the founder of Lashfullee Academy & Studio and the creator of the viral Three-Second Fanning Method neither of which she planned for in the beginning of her lash career. We dive into the behind-the-scenes truth of how she went from barely scraping by with part-time jobs to being recognized by the lash industr...

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50:26

100: 33 Lessons I Wish I Learned Sooner as a Lash Artist

Lash Biz Babes ·

2025/05/20

Ever wish you could sit down with a fellow lash biz owner and talk real talk - the kind that doesn’t sugar-coat the hard stuff but also reminds you why you started? That’s exactly what this episode is. For our 100th episode (still can’t believe it!), I bring it back to where it all began - just me, my mic, and sharing from my heart to you. I share 33 lessons I’ve learned through building businesses, raising a family and figuring things out as I go. Some are personal, some are practical...

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79:49

99: Lash Biz Babes Online Conference 2025 Recap

Lash Biz Babes ·

2025/05/13

Missed the Lash Biz Babes Online Conference 2025? I've Got You! If you weren’t able to join us live, don’t worry - you can still catch every powerful session, speaker, and strategy shared at the Lash Biz Babes Online Conference 2025! This episode gives you a sneak peek with some short clips straight from the conference, but if you’re ready to dive all the way in, you can grab the full replays and learn how to grow, scale, and thrive in your lash or beauty business. 💻 Get lifetime access to

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47:17

98: How I Left My 9-5 Job to Lash Full-Time

Lash Biz Babes ·

2025/05/06

Ready to ditch the 9-5 and go all-in on your beauty biz but also kinda sweating over health insurance, savings, and whether this whole “being your own boss” thing will actually pay the bills? You’re not alone, friend. In this episode, I pull back the curtain and get real about what it looked like when I left my 9-5 job in 2018 to go full-time in my lash business - as a brand new mom with big dreams and a tiny human who wouldn’t sleep. I also share how my husband and I are prepping as he gea...

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25:25

97: Is Continuing Education Necessary or Worth It?

Lash Biz Babes ·

2025/04/29

Is continuing education actually worth it... or just another thing beauty pros feel pressured to invest in? In this episode, I share my own real-world journey through lash trainings, trial-and-error, and that moment I realized, years in, that there were skills I desperately needed but never got in school. (Spoiler: It wasn’t more lash maps.) I also open up about what I wish I’d done differently, how to know when it’s time to invest in a course (and when it’s not), and what kind of education ...

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29:33

96: Wake Up to Your Potential Again

Lash Biz Babes ·

2025/04/22

Are you in a business rut and secretly wondering if you should just start applying for jobs again? In this episode, I dive headfirst into the mindset spiral so many beauty business owners find themselves in when things slow down. Whether your books are looking sparse, the algorithm’s being shady, or your inner critic is louder than your kid during a tantrum, I’ve been there - and I share what’s helped me flip the script. This one is a heart-to-heart (with a little tough love) for anyon...

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41:31

95: Lash Biz Babes Conference 2025 Speaker Lineup and...

Lash Biz Babes ·

2025/04/08

Lash Biz Babes Online Conference tickets are live! Join us virtually on May 3rd and 4th for 2 days of speakers, Q+As, panel discussions, huge giveaways, and virtual networking! Business was truly never meant to be done alone. Let's grow together in 2025! Payment plan available. Learn more and grab your ticket at www.lashbizbabesconference.com Ready to learn more about the Lash Biz Babes Online Conference and hear all about this year’s incredible speaker lineup? Then hit play now! I share all...

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31:15

94: Lash Industry Trends You Can’t Ignore: How to...

Lash Biz Babes ·

2025/04/01

Do you want to stand out as a lash artist in your area or blend in? In this episode, I dive into the latest trends shaping the lash world and, more importantly, how you can use them to set yourself apart. Whether you're in a packed city or a tiny town, staying on top of education, techniques, and client preferences is what separates a good lash artist from a go-to expert. Let’s talk about what’s hot, what’s fading, and how you can position yourself for long-term success. What you’ll hear in...

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39:50

93: 7 Signs Your Client Experience Needs Some Changes

Lash Biz Babes ·

2025/03/25

Ever feel like you’re doing everything right, but clients still aren’t coming back consistently? You’re delivering a great service, but if rebookings and referrals are hit-or-miss, your client experience might need a little fine-tuning. In this episode, I break down the subtle (and not-so-subtle) signs that your client experience might need a glow-up. From the first time they find you online to the moment they (hopefully) rebook, every client interaction matters. And if your books aren’t as...

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35:42

92: What Social Media Content is Working Best Right...

Lash Biz Babes ·

2025/03/18

Are your social media posts actually bringing in clients, or just collecting likes? If you’ve ever felt frustrated watching your content get tons of views but barely any bookings, you’re not alone. In this episode, I’m excited to dive into what’s actually working on social media right now—not just for visibility, but for real business growth. As a social media manager for beauty professionals, I’ve seen what converts and what’s just fluff. I break down key insights, data-driven strateg...

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47:43

91: Taking Control of Your Life and Cleaning Up Your...

Lash Biz Babes ·

2025/03/11

Have you ever hit a point where your to-do list feels like it’s never-ending, your brain won’t turn off, and no matter how much you hustle, you’re still overwhelmed? Yeah… same. In this episode, I pull back the curtain and get real about the burnout I didn’t see coming, how I knew I had to make changes, and what I’m doing to make my business (and life) sustainable again. No highlight reels here—just an honest look at what happens when we push too hard and how to find our way back. If y...

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23:02

90: Time Management Hacks for Busy Parents and Beauty...

Lash Biz Babes ·

2025/02/25

How do you juggle time between your kids, your business, and everything else life throws your way? In this episode, I share the time management lessons I’ve learned as a busy mom and business owner. Let’s be real: it’s not always easy, and I’m definitely not perfect, but I’ve figured out a few key strategies that help me stay on track, even on the most chaotic days. I’ll walk you through the questions to ask yourself to help you figure out what truly matters to manage your time more in...

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22:14

89: How to Plan Your Branding Photoshoot for Lash and...

Lash Biz Babes ·

2025/02/18

Have you ever looked at someone’s gorgeous branding photos and thought, “Ugh, I wish I had pictures like that for my business”? The good news is you can have amazing branding photos, no matter your budget. In this episode, I share how I went from iPhone pics in my sister’s living room to professional shoots that truly showcase my brand. Whether you’re ready to invest or need a budget-friendly option, I’ve got you covered with tips to help you plan a shoot that feels authentic, fun, and...

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16:42

88: Answering Your Social Media Management Questions

Lash Biz Babes ·

2025/02/11

Does social media feel like a full-time job you didn’t sign up for? You’re not alone! In this episode, I answer a few of your most frequently asked questions about social media management—what it really is, how it works, and whether it’s worth outsourcing. If keeping up with Instagram, TikTok, and your Google Business Profile feels overwhelming, I’ve got you covered. I pull back the curtain on how my team runs social media for beauty businesses in our unique way, so you can see what we do an...

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28:30

87: Get Out of Your Own Way and Build the Beauty...

Lash Biz Babes ·

2025/02/04

Are you standing in the way of your success? In this episode, I share a straight-from-the-heart pep talk all about overcoming limiting beliefs, self-doubt, and the pressure of others’ opinions. I’ve been there - questioning my ability to succeed, letting fear of judgment hold me back, and believing the stories I told myself about what was possible. If you can relate, hit play to hear how I’ve learned to break through those barriers and the mindset shifts that help me keep moving forwar...

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126 results

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