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PODCAST

PR Hangover

An advertising, public relations, and integrated communications podcast featuring knowledgeable professionals from across the globe. Brought to you by GVSU PRSSA.

business

All Episodes

00:19:56

Building a PR Firm (w/ Barrie Cohen)

PR Hangover ·

2023/09/03

After working for other PR Firms, Barrie Cohen was ready to take matters into her own hands. Hear about how she moved across the country and started her own Public Relations Firm, based in Denver Colorado. Barrie works with various clients and uplifts woman-owned businesses. Interested in owning your own firm one day? This episode may be the place to start! Follow Barrie Cohen: Website: https://bcpublicrelations.com/ Facebook: https://www.facebook.com/barriecohenpr/ Instagram:

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00:13:25

Farewell with Olivia Dolley

PR Hangover ·

2023/08/20

With the new year up-and-coming, it is time for some changes! Listen to Olivia Dolley talk about what's next. Thank you for listening to PR Hangover! Have any other questions? Shoot an email to gv.prssa@gmail.com. We would love to get in touch. Connect with Dominic: LinkedIn: https://www.linkedin.com/in/dominic-asam-60224424a/ Connect with Olivia: LinkedIn: https://www.linkedin.com/in/oliviadolley Follow GVPRSSA: Website: gvprssa.com/ Instagram: @gv_prssa Facebook: @GVPRSSA Twitter:

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00:20:18

Corporate, Agency or Freelance Comms, Which is the...

PR Hangover ·

2023/04/11

Wondering if corporate or agency life is the right path for you? This week’s episode of PR Hangover features Angela Klinske, a public relations professional specializing in healthcare. With more than 25 years of experience, Angela has previously worked as a senior director at a local, leading PR firm, as well as served as Director of PR and External Relations for an eight-hospital health system in Michigan. She relaunched her PR firm, MixedMedia PR, in 2023 to help healthcare companies build

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00:21:25

Disability & Accessibility Inclusion(w/ Meryl Evans)

PR Hangover ·

2023/03/28

Want to learn more about the impact of identifying with a disability? This week we are joined by Meryl Evans, a professional speaker and trainer, digital marketing pro, and author of Brilliant Outlook Pocketbook and the co-author of Adapting to Web Standards: CSS and Ajax for Big Sites. She has done a TEDx Talk and has been quoted in the Wall Street Journal and has the honor of being included as one of the 12 Top LinkedIn Voices for Accessibility Advocacy. Connect with Meryl:

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00:19:48

DEI: what is it & why It matters. (w/ Joseph Tateoka)

PR Hangover ·

2023/03/14

We all know DEI is important but what does it actually look like? Listen to learn more about Joseph Tateoka, the Senior Vice President of learning and development at Edelman and an Adjunct Professor for the School of Communications at Depaul University. He is passionate about DEI and advocating for individuals through raising awareness and education, Joseph is a seasoned internal and external communications professional, former HR Business Partner, and DEI leader dedicated to enhancing and

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00:35:10

Social Media Management (w/ Lauren Freund)

PR Hangover ·

2023/03/01

Social media marketing is more than just a picture and caption. This week, we will dive deeper into social media marketing, landing that internship, and finding your creative process. Lauren Freund is here to speak about her experiences with social media marketing and her education in advertising and public relations. Lauren has previous experiences working for large corporations like Taco Bell, to successful local startup companies. As known as the “Internship Girl” she gives some tips for

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00:06:47

GVSU Small Biz 4 Equality Scholarship Opportunity!...

PR Hangover ·

2023/02/17

8THIRTYFOUR launched the application for their annual scholarship named the Small Biz 4 Equality. This scholarship is specifically for GVSU students in the School of Communications who are part of and support the LGBTQIA+ community. One applicant will be awarded a generous $5,000. Students can learn more and apply for the Scholarship online after logging in with their GVSU student login. The application deadline is Feb. 21. Apply Here: https://gvsu.scholarshipuniverse.com

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00:30:01

The Power of Storytelling(w/ Don Kern)

PR Hangover ·

2023/02/14

Don Kern is an adventure runner, IT Consultant, freelance writer, and the director of the Metro Health Grand Rapids Marathon. He has run over 325 marathons or longer races, in each of the fifty states of the USA twice, in thirty-two countries, and at both the North and South Pole. As an avid adventurer and public speaker, he continues to share a passion for physical fitness and adventure. Don loves to write about his experiences and adventures and feels the duty to inspire his journeys with others

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00:46:35

Understanding Your Target Audience Epi. #3 (w/ Cayman...

PR Hangover ·

2023/02/03

The final episode of the student series features Cayman Handley and Vrinda Agarwal. Cayman is originally from the suburbs of Atlanta where he currently attends Kennesaw State University, seeking a bachelor's degree in public relations. He currently is interning with the Development Department of the Boy Scouts of America. He looks up to influences like Ariana Grande, Ryan Seacrest, and Kennesaw State University’s highly respected PR professors to help motivate him throughout his life journey and

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00:26:15

How the Media Promotes Advocacy Epi. #2 (w/ Maddie...

PR Hangover ·

2023/01/17

This week's episode of PR Hangover features GV Students, Maddie Zimmerman and Madey Lutenski. Both students are involved with GrandPR and PRSSA. Dedicated to their studies and passionate about their niche PR specialties, this week we learn about advocacy and insight into influencer marketing. Maddie Zimmerman is a junior majoring in Advertising and Public Relations. Maddie is a member of PRSSA and is the Associate Media Coordinator of GrandPR, Grand Valley’s student-run PR firm. In Maddie’s spare

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00:29:32

Stuff You Should Know About Interviewing (w/ Sarah...

PR Hangover ·

2022/12/13

This week we welcome Sarah Dudinetz, a GVSU AD/PR Alumni and previous PR Hangover Podcast Host. Sarah Dudinetz is currently working as the Social Media Specialist in University Communications for GVSU, managing all of the university's social media channels. Having graduated from GVSU in 2020 with a B.S. in Advertising and Public Relations and minors in Writing and Digital studies, she spent two years working as a Social Media Specialist at A.K. Rikk's, a luxury clothing store in Grand Rapids,

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00:19:54

What Makes Giving Tuesday Special? A reflection of...

PR Hangover ·

2022/11/29

In this week's episode of PR Hangover, we will learn about National Millennial and Gen Z Community and the recent opportunity it provided for members to attend Los Angeles, and the potential it holds for young professionals. These opportunities would not have been possible without Bill Imada and the connection he has made with the National Millennial and Gen Z Community. This episode will cover the legacy of Frank Blossom a GVSU Alumn and professor, who has left a remarkable impact on the

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00:21:25

How to decide if PR is the right major for you | Epi....

PR Hangover ·

2022/11/22

Are you a transfer student worried you are too late in getting involved with your majors' extracurriculars? Good news, it's never too late. This week's episode features Alex Lucaj, a transfer student-athlete from the University of Concordia Ann Arbor, who shares her experiences on how she took initiative to get involved in PRSSA and how you can too. Being her first year at GVSU, she immediately takes action to get involved with leadership roles. We also spoke with Paige Bodine, a transfer athlete

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00:18:39

A day in the life at a Public Relations Agency (w/...

PR Hangover ·

2022/11/08

Are you thinking about agency life but you're unsure of what it might hold? This week, I spoke with Jeremy Witt, a GVSU Alumni who graduated in 2016. Jeremy is a Public Relations Senior Associate at Lambert, based out of the Grand Rapids office. He primarily supports Lambert’s education/social impact clients, which include a mix of schools and nonprofits. Jeremy helps manage the firm’s internship program and is a member of Lambert’s Diversity Council, leading the Asian American Pacific Islander

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00:39:25

Dedication Prove’s You Can Do It All (a...

PR Hangover ·

2022/10/26

Are you interested in becoming a content creator? This week we were joined by Mak Smith, a full-time content creator, and life coach. Previously, Mak worked as a chemical engineer in Los Angeles. For a time in her life, she was living from a van and competing in OCR (obstacle course racing), training for the CrossFit games, ultra-marathon running, and outdoor adventure. Mak found success making TikToks at the beginning of the COIVD-19 Pandemic and shares her experiences in content creation to

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00:25:51

Improve Your Rankings w/ SEO (Search Engine...

PR Hangover ·

2022/10/12

Have you been struggling with finding ways to gain visibility? You might be wondering, how do certain companies or organizations end up in the top recommendation on search engines. This past week GV PRSSA had the privilege of hosting digital performance specialists in SEO (search engine optimization), Delaney MacKenzie and Riley Holbrook, two professionals who have experience working for Black Truck Media and Marketing, an internet marketing service based in Grand Rapids, Michigan. Delaney and

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00:36:33

Bill Imada & The Future for Public Relations...

PR Hangover ·

2022/09/20

Bill is founder, chairman and chief connectivity officer of IW Group, a minority-‐ owned and operated advertising, marketing and communications agency focusing on the growing multicultural markets. For more than 25 years, Bill has represented some of the top domestic and global companies, including American Airlines, Coca-‐Cola, Fox, General Motors, Godiva Chocolatier, Lexus, McDonald's, Nissan North America, Pacific Gas & Electric Company,

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00:28:03

How to be Your Own Publicist (w/ Allie Martin)

PR Hangover ·

2022/09/06

Allie Hembree Martin is a visibility expert and owner of Fame and Fortune. She works with female entrepreneurs to elevate their brands and gain credibility and cash through proactive public relations and strategic social media. She formerly worked in public relations for Amazon, Alltech, Kendra Scott, and the International Spa Association. She also produces and hosts the podcast Selfish, a show dedicated to self-care and following your dreams! She lives in Shelbyville, Kentucky with her husband

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00:20:08

Successful Pitching Practices from IntrigueMag...

PR Hangover ·

2022/08/23

Jessica Toscano (she/her/hers) is the founder and editor-in-chief of the digital unisex lifestyle publication IntrigueMag, where she covers health and sexual wellness, self-care, and other aspects of lifestyle. She's also a regular contributor to Cosmopolitan, Health, SELF, and other outlets. Jessica is joining us to offer us some advice on how she got involved with these outlets and some of her best pitching practices. She also talks about her publication, IntrigueMag, the first unisex digital

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00:20:58

How to Build a Professional Brand Image (w/ Jon Roosen)

PR Hangover ·

2022/08/09

Are you wondering what it takes to enter the world of real estate? This week we hear from Jon Roosen, a Saginaw Valley State University Alumni, who has an undergraduate degree in Human Biology. He stresses the importance of listening to your heart and pursuing what makes you happy for the most successful outcome. He currently resides in Knoxville Tennessee, working as a Multifamily Real Estate Investor and Advisor. Jon gives advice to younger adults concerning finances or who may be interested in

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204 results

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