x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

A Little Marketing: A Podcast with Nikki and Mark

A Little Marketing: A Podcast With Nikki and Mark

Small Moves with Big Impact! A Little Marketing is a weekly show where marketing experts Nikki and Mark and their guest experts share bite-sized pieces of information that small business owners can take and quickly implement (without a ton of time or money!) to start seeing results, fast. Topics range from social media, to product management, to employee engagement, securing funding, and so much more.

business marketing

All Episodes

00:40:44

033: Inspiring Young Marketers with Guest Expert...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark talk to Harold Simpkins, who has been a Marketing professor at Concordia University since 1980. They talk all about inspiring young marketing students, and what students can do to give themselves the best opportunities - like co-op programs. --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management, stakeholder and employee engagement, content marketing strategy and development, social media and digital

en

00:32:31

032: Video Marketing with Guest Expert Valerie...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark speak with Video Marketing Expert and Coach, Valerie McTavish, who shares tips for personal brands and small business owners on how to incorporate video into your marketing strategy and how to get the confidence to show up on camera. You can find more tips and info on Valerie's website: https://valeriemctavish.com/ --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management, stakeholder and employee

en

00:26:00

031: AI Basics for Small Business with John Stroud -...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark talk to AI Guides founder John Stroud, all about - you guessed it - AI for Small Business. John answers questions like: What is AI? How can small businesses use AI? What's the future of AI? And, he talks about grants available to small businesses. AI Guides is an advisor and can help you navigate the grants - learn more here: https://aiguides.co/ --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management,

en

00:30:00

030: Ins and Outs of Listings Synchronization...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark revisit Listing Strategies, this time focusing on the ins and outs of synchronization platforms like Uberall during their chat with Josh Collen. --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management, stakeholder and employee engagement, content marketing strategy and development, social media and digital marketing, and branding from a career that started in the corporate world; working for public and private

en

00:30:01

029 - Measuring Key Analytics with Guest Expert Phil...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Phil Tremblay is back as our first returning guest expert! Nikki and Mark spoke with Phil back in Episode 015 (https://youtu.be/wb0va7BbFs4) where he talked about paid search, but this week he's back to speak about measuring results, including how to set yourself up for success and which metrics you should be looking at. --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management, stakeholder and employee engagement,

en

00:29:11

028: Starting a New Business with Guest Expert Deepa...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark chat with Deepa Pillay, co-founder of Not Just Curries, an Indian food-delivery service in Kelowna, BC. Deepa has a background managing multi-million dollar marketing projects, but how do you take that knowledge and experience and grow a new business on a significantly smaller budget? Deepa shares her secrets with us. Check out Not Just Curries: https://notjustcurries.ca/ --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in

en

00:31:25

027: Organic Instagram Growth with Guest Expert Dr....

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark speak with Dr. Israel Puterman, a periodontist in Washington D.C. about how he organically and authentically grew an Instagram following of 40,000 for his practice, by throwing out what the agencies were telling him to do and posting real surgical photos instead. Follow him at www.instagram.com/implantsdc --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management, stakeholder and employee engagement, content

en

00:26:17

026: Personal vs. Professional Presence on Social...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

In the last episode of 2022, Nikki and Mark chat about the pros and cons of mixing and/or separating "church and state" when it comes to posting on social media as a business owner. Should you remain strictly professional? What about sharing business content on personal networks? Is preference partially determined by an age factor? --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management, stakeholder and employee

en

00:28:09

025: Product Management with Guest Expert Peter...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark talk to Peter Vandenengel, a relationship & data-focused product development and operations leader with experience that spans tech start-ups to industry giants, all about Product Management - and it's not just about the product itself! They chat about everything from how customers discover you the level of service offered, and how it affects the success of your product. --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable

en

00:33:08

024: Conducting Market Research with Guest Expert...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark chat with David MacDonald of Environics Research, , who likes to ask curious questions and dig deep into data to uncover the human insights that drive decision-making, helping clients act on these insights with confidence. --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management, stakeholder and employee engagement, content marketing strategy and development, social media and digital marketing, and branding

en

00:30:35

023: Review Marketing with Guest Expert Julia...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark chat with Julia McLaughlin, co-Founder of Review Robin. Review Robin helps serious marketing agencies easily add reputation management services to their agency offerings. Quickly get more online reviews for your clients in a semi or fully-automated way and deliver even more value for your clients. https://getreviewrobin.com/how-it-works/ --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management, stakeholder

en

00:25:08

022: Branding for Business with Guest Expert Sacha...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark talk to Sacha Brant, owner of Brand Scrubbers, all about branding your business, what's involved, and how to get started. https://brandscrubbers.com/ --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management, stakeholder and employee engagement, content marketing strategy and development, social media and digital marketing, and branding from a career that started in the corporate world; working for public

en

00:26:36

021: Event Technology with Guest Expert Enzo Palermo...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark chat with Enzo Palermo of Tecnika, event technology specialists in Montreal, Quebec, about event planning and things to consider for both virtual and in-person events. https://tecnikaproductions.com/ --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management, stakeholder and employee engagement, content marketing strategy and development, social media and digital marketing, and branding from a career that

en

00:27:40

020: You Need a Website, with Guest Expert Neal...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark talk to website developer Neal Caminsky of Red Dream Studios, all about websites, the best platforms, the cost to get started, and more. --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management, stakeholder and employee engagement, content marketing strategy and development, social media and digital marketing, and branding from a career that started in the corporate world; working for public and private sector

en

00:28:05

019: Using Promotional Items to Grow Your Business...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark chat with Kristy Carruthers, owner of Proforma Connect Branded Goods in Kelowna, BC, all about the different ways you can use "swag" to build relationships and grow your business. --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management, stakeholder and employee engagement, content marketing strategy and development, social media and digital marketing, and branding from a career that started in the

en

00:28:27

018 - Google My Business & other Local Listings...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark talk to Devin Thomas from Uberall about Local Listings strategies (including Google My Business) and how software tools like Uberall can help manage your listings a breeze (psst - this helps your ranking on Google). Devin Thomas is a SMB + Enterprise Partner Account Manager at Uberall. --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management, stakeholder and employee engagement, content marketing strategy and

en

00:30:18

017: Nurturing Your Audience with Email Marketing...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark talk to Erin Cafferty, a freelance copywriter, about using email marketing to nurture your audience and build a relationship with them. --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management, stakeholder and employee engagement, content marketing strategy and development, social media and digital marketing, and branding from a career that started in the corporate world; working for public and private sector

en

00:29:10

016: Sales 101 with Guest Expert Meghan Lamle - A...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark chat with sales expert Meghan Lamle about selling best practices, getting over the fear of being 'salesy' and more. Connect with Meghan: https://meghanlamle.com/https://www.instagram.com/meghan.lamle/ --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management, stakeholder and employee engagement, content marketing strategy and development, social media and digital marketing, and branding from a career

en

00:29:46

015: Paid Advertising 101 with Guest Expert Phil...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark chat with Phil Tremblay about paid advertising, what goes into a campaign, the difference between 'boosting posts' and ads on social media, metrics, and so much more! --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management, stakeholder and employee engagement, content marketing strategy and development, social media and digital marketing, and branding from a career that started in the corporate world;

en

00:33:37

014: Growing Your Business with TikTok with Guest...

A Little Marketing: A Podcast with Nikki and Mark ·

2023/04/03

Nikki and Mark talk to Steph Goldman, founder of KimmyToyz, all about how she's used TikTok to blow up her business, and what's in store next for the 20-something entrepreneur. Check out her TikTok channel here: https://www.tiktok.com/@kimmytoyz --- About Nikki Gillingham and ⁠⁠Blue Whale Communications⁠⁠ in Kelowna, BC Nikki gained valuable experience in change management, stakeholder and employee engagement, content marketing strategy and development, social media and digital marketing,

en

53 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Nomad Capitalist Audio Experience

Nomad Capitalist

Supply Shock

Blockworks

RadioBorsa - La tua guida controcorrente per investire bene nella Borsa e nella Vita

SoldiExpert SCF