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PODCAST

EDIT HISTORY | Successful entrepreneurs & creators revisit, review, and roast the content that got them to where they are

If you’ve been creating content online for a while, chances are you’ve got posts from a year ago that make you cringe. 😳 You might be wondering, "Should I just archive or delete this?" You"re not alone—every entrepreneur and creator has felt this way, even the most successful ones. On EDIT HISTORY, we dive deep into the journeys of entrepreneurs and creators by revisiting their past content. Together, we explore the pieces they no longer resonate with and unpack the reasons why 👀 Each episode is

business entrepreneurship

All Episodes

44:18

201. When you want to build authority as a content...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2025/03/03

The truth is, authority isn’t given; it’s built. It happens when you keep showing up, refining your message, and sharing what you know, even when self-doubt creeps in. Authority isn’t about knowing everything—it’s about taking up space, speaking up, and leading the conversation instead of waiting for permission. But most entrepreneurs and creators never reach that moment because they’re too busy second-guessing themselves. This is the premise for this episode of EDIT HISTORY. Our guest is Latasha

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20:51

200. What’s Working, What’s Changing, and What I’m...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2025/02/24

A few months ago, I didn’t know what to do with my podcast. After years of podcasting, I felt stuck. The growth wasn’t where I wanted it to be, I felt like I had run out of things to say on the show. And I even briefly toyed with the thought of - Is this the end of podcasting for me? But, instead of walking away, I decided to completely reimagine my approach to this podcast. On today’s solo episode, I’ll be sharing one thing that’s working, one thing that I’d do differently moving forward, and one

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46:59

199. When you follow what everyone else is doing:...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2025/02/17

In a world where we are bombarded with content and marketing from businesses and brands, how do you make sure yours stand out? And how do you build a brand that stays relevant—not just today, but for years to come? This is exactly what we explore on this episode of EDIT HISTORY. Our guest today is Jasmine Haitalani, who is the marketing and creative director of Highflier Powerhouse, a creative agency that specializes in guiding service-based entrepreneurs through rebranding and creative direction

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48:38

198. Worried About Judgment? The Truth No One Tells...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2025/02/10

There’s a moment we all face—the hesitation before hitting ‘post.’ The fear of saying the wrong thing. The pressure to appear polished, professional, perfect. But what does it really take to show up online—not just to be seen, but to be fully yourself? Our guest, Susan Hyatt, knows this better than most. She built her business in the Wild West of social media—back when MySpace ruled and Facebook was invite-only. At first, she played by the rules: look the part, say the right things, avoid ruffling

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44:23

197. Podcast Expert Quits: When a Smart Business Move...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2025/01/27

As an entrepreneur or content creator, there’s always pressure to focus on what makes “strategic business sense.” But what happens when those so-called “smart” decisions start to feel anything but right? In this episode, Jeremy Enns shares his journey through podcasting and business strategy. We revisit his business-aligned podcast that ultimately felt more like an obligation than an authentic creative outlet. Jeremy also discusses how quitting business projects that no longer serve you can lead to

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45:45

196. Looking Professional Won’t Cut It: Build Real...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2025/01/20

As entrepreneurs, we’ve all thought at one point: “If I don’t come off as professional, no one will take me seriously. They’ll think I’m a newbie, and I won’t be able to sign clients or grow my business.” But here’s the truth: looking professional alone won’t cut it. In this episode, Rae Fung and I revisit a past video that captures Rae’s evolution from a self-conscious newbie entrepreneur to a confident professional speaker & coach. She shares how honing her unique voice transformed her content

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49:54

195. Can’t Stay Consistent? Here’s How to Grow Your...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2025/01/13

Can you *really* grow your business and sign clients without being consistent on social media? And if consistency isn’t the answer, what is? Ruby Lin, a sales mastery coach, shares how authenticity trumps consistency when growing your online coaching business. Reflecting on her rapid business growth, she emphasizes that strong sales skills, not daily content, helped her sign clients and grow her coaching business. We also revisited one of Ruby’s past Instagram videos and discussed how her content

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04:09

EDIT HISTORY - The Trailer

EDIT HISTORY | Successful entrepreneurs & creators... ·

2025/01/11

Welcome to EDIT HISTORY - A show where successful entrepreneurs and creators revisit, review, and roast the content that got them to where they are today. Connect with Cheryl Lau Website: https://cheryltheory.com YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryltheory.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of

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11:28

194. The Podcast Rebrand Episode: The Real Reason...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2024/12/19

Launching in January 2025: EDIT HISTORY | Successful entrepreneurs and creators revisit, review, and roast the content that got them to where they are today Stay tuned 👀 💻 FREE STRATEGY AUDIT 💻 Thought Leadership Strategy Audit - Audit the 9 parts of your thought leadership strategy - Identify the specific areas you can improve on to build a substantial and compelling body of work Get the free audit: https://cheryltheory.com/audit ✨ WORK WITH CHERYL ✨ COWORK & CHILL with Cheryl (CCC) -

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26:59

193. Stretching Your Capacity and Creating More...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2024/11/04

On episode 193 of The Thought Leader Club Podcast: - Delivering on what you said yes to - Growth is uncomfortable - Stretching your capacity and creating more opportunities 💻 FREE STRATEGY AUDIT 💻 Thought Leadership Strategy Audit - Audit the 9 parts of your thought leadership strategy - Identify the specific areas you can improve on to build a substantial and compelling body of work Get the free audit: https://cheryltheory.com/audit ✨ WORK WITH CHERYL ✨ COWORK & CHILL with Cheryl

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28:15

192. Saying Yes to an Opportunity Even If You Aren't...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2024/10/28

On episode 192 of The Thought Leader Club Podcast: - Saying yes to an opportunity even if you don’t think you’re qualified - When practical obstacles get in the way of an opportunity you want - Filling in your own gaps and being proactive with your learning and development 💻 FREE RESOURCE 💻 Your Thought Leadership Strategy Audit - Learn the 9 parts of your thought leadership strategy - Audit your thought leadership strategy - Identify the specific gaps to fill and what your next action

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12:27

COWORK & CHILL WITH CHERYL - A personalized and...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2024/10/27

COWORK & CHILL with Cheryl (CCC) - A personalized and strategic 1:1 content creation experience Becoming recognized for your thought leadership starts with having a substantial, compelling, and consistent body of work. In CCC, you’ll get in-depth feedback on not just the content you’re writing during our coworking session, but also how this piece fits into your body of work and thought leadership strategy at large. For the program details: https://cheryltheory.com/ccc To book a discovery call:

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48:11

191. Quit Story: Building Asian Wander Women, a...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2024/10/22

How does someone go down the unconventional career path of building a global community of over 2300+ entrepreneurial and creative women from the Asian diaspora? That is what Emily Fang unpacks on episode 191 of The Thought Leader Club Podcast as part of the “Quit Story” series. Topics we touch on include: Feeling not good enough but still proactively take steps to try new things and create your dream life The challenges and failures while building the Asian Wander Women global community

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51:26

190. Quit Story: "No More Bosses" - How to Make...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2024/10/20

What do you do if an interviewer expresses concern over your personal brand on LinkedIn? This was the final nudge Adrian Tan needed to big farewell to the corporate world. In Adrian’s words: “After spending a decade running my own businesses, I realised I'd become virtually unemployable.” That is a taste of the conversation we had with Adrian Tan on episode 190 of The Thought Leader Club Podcast as part of the “Quit Story” series. Topics we touch on include: What does it mean to be

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41:33

189. Work in Progress: Growing a LinkedIn Personal...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2024/10/15

How does a corporate professional leverage LinkedIn and a newsletter to set themselves up for more career opportunities? That is what Nicholas Braman explores with us on episode 189 of The Thought Leader Club Podcast as part of the “Work in Progress” series. Topics we touch on include: What it looks like to build a presence on LinkedIn and write a weekly LinkedIn newsletter for reasons NOT related to growing a business Building thought leadership on LinkedIn Being consistent on LinkedIn

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46:05

188. Work in Progress: Building a Niche Podcast that...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2024/10/13

What is it like to build a podcast centered around a niche but uber-important topic AND has longevity, while balancing multiple priorities in your career and personal life? That is what Kyle Leung shares on episode 188 of The Thought Leader Club Podcast as part of the “Work in Progress” series. Topics we touch on include: What it looks like to build the “What Kind of Asian Are You” podcast - The thought process and behind-the-scenes How to grow a niche podcast that has longevity even with

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51:43

187. Work in Progress: Growing a Podcast with 60,000...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2024/10/08

How does someone create a podcast show that’s #1 in the tech category within Southeast Asia’s tech (and top 10% globally) and garners 60,000+ listeners… On top of multiple other roles and identities (such as being the COO at Lucence, a father of two, and an avid science fiction nerd)? That is a glimpse into the conversation we had with Jeremy Au about on episode 187 of The Thought Leader Club Podcast as part of the “Work in Progress” series. Topics we touch on include: The craft of podcasting and

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49:13

186. Work in Progress: Content Creator, Full Time...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2024/10/06

How does a content creator balance stay consistent with weekly audio & video podcast episodes ON TOP of a full-time job, planning a wedding, going out, and everything that goes on when you’re in your 30s? That’s exactly what we chatted with Wendy Vaz about on episode 186 of The Thought Leader Club Podcast as part of the “Work in Progress” series. Topics we touch on include: How Wendy balances multiple priorities on top of her full-time job and stays consistent with her podcast Defining success

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33:58

185. Balancing Being Professional vs. Being Authentic

EDIT HISTORY | Successful entrepreneurs & creators... ·

2024/08/25

On episode 185 of The Thought Leader Club Podcast: - How to balance being professional vs. being authentic - Defining self-expression and authenticity - Trying to impress others vs. expressing yourself 💻 FREE RESOURCE 💻 Your Thought Leadership Strategy Audit - Learn the 9 parts of your thought leadership strategy - Audit your thought leadership strategy - Identify the specific gaps to fill and what your next action steps are Download the free resource: https://cheryltheory.com/audit

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23:59

184. 3 Lessons for Solopreneurs & Content Creators to...

EDIT HISTORY | Successful entrepreneurs & creators... ·

2024/08/18

On episode 184 of The Thought Leader Club Podcast: - My 2024 goal that I fell off track with - 3 Perspectives on rebuilding consistency and commitment to your goals - An update on Cheryl's 2024 goal (hehe) 💻 FREE RESOURCE 💻 Your Thought Leadership Strategy Audit - Learn the 9 parts of your thought leadership strategy - Audit your thought leadership strategy - Identify the specific gaps to fill and what your next action steps are Download the free

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