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PODCAST

Muhami Matters

Christopher Adams

Muhami Matters is the podcast where credibility meets clarity across law, business and professional services.Hosted by Chris Adams, founder of CJA Consulting and Muhami, the show delivers practical insight for professionals and business leaders who are navigating growth, visibility and trust in today’s noisy marketplace.Every episode is designed to empower, inform, and connect you with trusted legal advisors, respected industry experts and influential thought leaders - providing insights, strategic

business entrepreneurship

All Episodes

24:46

The Lawyer Who Writes: How Legal Copy Converts Clients

Muhami Matters ·

2025/08/24

Why does so much legal content fail to connect with clients?In this episode of Muhami Matters, host Chris Adams speaks with Lori Karpman, a lawyer turned copywriter who’s on a mission to help legal professionals tell better stories and grow their firms through persuasive content.Lori shares:Why “pain and solution” beats features and benefitsWhy lawyers should stop writing for other lawyersWhat makes story brand marketing so powerful for legal and professional servicesHow ghostwriting can help

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0:35

🎙 Trailer — The Lawyer Who Writes: How Legal Copy...

Muhami Matters ·

2025/08/21

In this episode teaser, Chris Adams is joined by lawyer-turned-copywriter Lori Karpman of The Copy Lab, who reveals why lawyers writing for other lawyers is a missed opportunity, and how storytelling, not legalese, wins clients.Hear a glimpse of:What “pain and solution” copywriting really meansWhy legal professionals should consider ghostwritersHow Lori uses story branding to turn complex legal ideas into client-friendly copy🎧 Full episode launches Monday, 25 August.#MuhamiMatters #Muhami

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48:42

IT Strategy for Founder-Led Firms

Muhami Matters ·

2025/08/17

Founder-led law firms often make the same costly mistake: buying technology they don’t need, or failing to make the most of the tech they have.In this episode of Muhami Matters, Chris Adams speaks with Alex Hutchinson, a fractional CTO and legal tech consultant, about how to cut through the vendor noise, avoid wasted spend, and align IT strategy with real business needs.💡 What you’ll learn in this episode:Why understanding client needs is the foundation of tech transformationThe common pitfalls in

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49:17

Resilience, Rewired

Muhami Matters ·

2025/08/03

From the fast pace of NYC’s photojournalism scene to surviving a traumatic brain injury that changed everything, Bjorn Callius’s story is one of radical transformation.In this episode of Muhami Matters, Chris Adams speaks with Bjorn about:Rebuilding life and career after losing 30% of his brainTurning neurodivergence into a business advantageCreating structure from chaos to unlock creative leadershipPractical tools and mindsets that drive focus, resilience, and innovation🧠 “Structure is a love

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39:06

Selling When No One’s Clapping

Muhami Matters ·

2025/07/27

What does it take to keep selling when the silence is deafening? In this episode of Muhami Matters, host Chris Adams sits down with Janine Lingenfelder, founder of Jelani Sales and the SNAP method, to talk about resilience, rejection, and building confidence in the quiet.Janine shares real-world stories and strategies for:Handling ghosted leadsBuilding a rhythm of follow-ups without burnoutCultivating confidence when external validation disappearsUsing her “3x3 rule” for daily momentumAnchoring into

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55:59

Marketing Without the Nonsense

Muhami Matters ·

2025/07/19

In this energising and straight-talking episode of Muhami Matters, Lucy Bradley, The Brand Commander, joins Chris Adams to challenge the marketing industry’s addiction to fluff, vague strategy, and buzzwords. Lucy brings her signature “no BS” energy to discuss how Tactical Marketing, marketing that’s purposeful, direct and measurable, is the future for brands who want to grow with integrity.From her years of experience helping businesses cut through the noise, Lucy shares real-life case studies,

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27:31

AI for Service Businesses – Where to Start

Muhami Matters ·

2025/07/13

Where does a service-based business even begin with AI? In this episode of Muhami Matters, Chris Adams discusses with Youssef Tawfik — a software engineer turned automation strategist — about the practical starting points for integrating artificial intelligence.From outdated spreadsheets to scattered tech stacks, Youssef shares real-world examples and actionable advice on how SMEs can get their operations in order and begin applying tools like ChatGPT to drive client experience and business

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27:49

Brilliant Lawyers, Struggling Leaders – Part 2

Muhami Matters ·

2025/07/06

In Part 2 of our conversation with Alec Pearson from The Law Coach Collective, we go deeper into the challenges law firm leaders face — and what to do about them.💼 Topics Covered:– Strategic misalignment among law firm partners– Why coaching still carries stigma in legal practice– How AI is transforming legal workflows - and the risks!– What younger lawyers want from firm leadership– The four core leadership traits that matter most todayThis episode is for anyone in legal services seeking clarity,

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37:46

Brilliant Lawyers, Struggling Leaders

Muhami Matters ·

2025/06/30

In this episode of Muhami Matters, Chris Adams sits down with Alec Pearson to explore the evolving landscape of law firm leadership. Alec, an executive coach and a founding member of The Law Coach Collective, offers a candid look into why technical brilliance alone no longer defines legal success.Together, they discuss:Why law firm partners must now master leadership, emotional intelligence, and commercial thinkingThe widening gap in non-technical skills across junior and senior lawyersThe

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40:53

Going Headless

Muhami Matters ·

2025/06/22

In this episode of Muhami Matters, Chris Adams dives headfirst into headless website architecture with Robbie Mould, founder of Mativus and a specialist in secure, scalable web solutions for regulated industries.They explore:💡 What headless websites are (and why they matter)🚀 The performance and SEO benefits of going headless🔐 Website vulnerabilities in platforms like WordPress🤖 How AI is reshaping web development workflows⚖️ Common mistakes firms make when building their websites🎯 Why

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36:13

Burnout in Professionals

Muhami Matters ·

2025/06/15

In this episode of Muhami Matters, host Chris Adams speaks with Stef Hinds, a former military officer turned executive coach, about burnout, identity loss and the hidden stressors professionals face at the top. Stef shares his personal transformation from a decorated military leader to someone rebuilding life after a breakdown and how that experience now helps him guide lawyers, executives and founders through similar journeys.Together, Chris and Stef explore:Why high performers often experience

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47:57

Smart Money. Smart Structures.

Muhami Matters ·

2025/06/08

In this episode of Muhami Matters, host Chris Adams is joined by Nick Davies, Managing Partner of SBL International, for a masterclass on navigating fund structures, legal jurisdictions and regulatory frameworks in the UAE.Nick brings a unique perspective from his years in Magic Circle and offshore firms, sharing practical guidance on how to set up and scale fund platforms in Abu Dhabi Global Market (ADGM), Dubai International Financial Centre (DIFC) and beyond. They discuss the pros and cons of

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36:54

Use Your Voice: Presence, Power and Persuasion

Muhami Matters ·

2025/06/01

Your voice is your power - are you using it well?In this episode of Muhami Matters, Chris Adams speaks with Ewa Ledeboer, a public speaking and voice coach who helps professionals across the legal and corporate world speak with clarity, credibility and confidence.Whether you’re in the courtroom, the boardroom or pitching across a Zoom screen - how you sound matters as much as what you say.You’ll learn:Why your voice shapes how people perceive your confidence and competenceThe most common speaking

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35:52

The Power of Networking

Muhami Matters ·

2025/05/25

In this episode of Muhami Matters, host Chris Adams is joined by Jamie Stewart, founder of Circle Networks, to explore how authentic networking can transform business growth.Jamie shares the story behind launching Circle Networks during the COVID-19 lockdown, after becoming disillusioned with the traditional format of large, impersonal online networking events. Instead of pitches and muted screens, Circle focuses on small breakout groups and real conversations, designed to build genuine

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19:34

The Fundamentals of Content That Connects

Muhami Matters ·

2025/05/18

What makes marketing content truly effective, especially in trust-based, professional industries? In this episode of Muhami Matters, Chris Adams is joined by Gareth Williams, founder of The Createologists, to explore the 5 fundamentals of content that connects: shareable, consistent, discoverable, targeted, and authentic.They also unpack the power of storytelling, why real engagement matters more than impressions, and the often-overlooked importance of making content about “you” - the audience!This

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27:43

The Art of Mediation

Muhami Matters ·

2025/05/12

In this episode of Muhami Matters, host Chris Adams speaks with Mohamed Darwish, experienced legal consultant and founder of Darwish Legal Consultants, to explore the growing relevance of mediation in resolving commercial disputes-particularly in the hospitality and real estate sectors.With nearly two decades of experience across the UAE, Egypt, Qatar, Turkey and the UK, Mohamed shares compelling insights into how mediation offers not just a legal solution, but a strategic tool for preserving

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23:02

The Laws of Divorce in the UAE

Muhami Matters ·

2025/05/05

In this powerful and practical episode of Muhami Matters, we explore one of the most sensitive yet vital legal issues facing individuals in the UAE – divorce.Although host Chris Adams introduces the episode, the core conversation is led by Sam Minhas of She Knows Best, who interviews legal advisor Zarqa Altaf from Yungo Law. Together, they answer real questions from women navigating the divorce process, breaking down complex legal concepts into clear, actionable advice.This is essential listening

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7:02

Welcome to Muhami Matters

Muhami Matters ·

2025/05/05

In this inaugural episode of Muhami Matters, host Chris Adams introduces the podcast's mission to provide strategic insights for professionals in business, law and consulting. He discusses the importance of credibility, effective communication and understanding the modern client's expectations. The episode outlines the significance of marketing and business development strategies tailored to ideal client profiles and concludes with a reminder that credibility must be consistently built and

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38 results

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