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PODCAST

CPG Vibes

Gavin Konkel & Wade Yenny

Co-Hosts Gavin Konkel and Wade Yenny with a combined experience in the CPG space of 35 years, chat about all things food and beverage in the market and share what’s going on in their lives and any current events. They also do shout-outs and answer questions live from viewers & listeners during their show.

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All Episodes

01:01:34

CPG Vibes - Episode 167 - Random Babble Series...

CPG Vibes ·

2025/05/23

How about an episode with no planned topics at all and Wade and Alex discuss whatever they want for an hour? We of course will cover topics in CPG but it could go off the rails and we can be talking about anything whether it's Wade hiking in the middle of nowhere, Alex golfing, tariffs, and so much more!This is our second installment of the Random Babble Series. Sit back, grab a beer (or your favorite social non-alc tonic) and enjoy!

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00:59:41

CPG Vibes - Episode 166 - Expert Series (Volume 12) -...

CPG Vibes ·

2025/05/18

This week we are featuring two great founders who have built out great beverage companies. They will share their stories and how they got to where they are today and any gems they can share with the CPG community.We are bringing on:Yanni Hufnagel - Founder of Lemon Perfect CompanyMatt Mclean - Founder of Uncle Matt's OrganicJoin us for this great episode. No Script, Just Chat!

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01:00:55

CPG Vibes - Episode 165 - Common Founder Mistakes /...

CPG Vibes ·

2025/05/10

This week we will be covering two important topics: Common founder missteps and mistakes made by brands, especially emerging and natural brands just hitting the scene and scaling.Wade and Alex will also discuss CPG brands they love that they feel are rising stars in the industry and next to hit the big time.This week's episode is sponsored by Nelly's Organic.

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01:00:03

CPG Vibes - Episode 164 - Master Series (Volume 6)

CPG Vibes ·

2025/05/03

The Master Series is back! This week we are welcoming on 3 distinct and awesome entrepreneurs who are running their own CPG brands or have run brands in the past. This includes:Will NitzeFounder - IQ BarJeff ChurchDreamMakers and Previous Suja Co-FounderSteve O'DellFounder - Tenzo TeaThis episode is sponsored by Power Full Energy Distribution and Robert Cogan

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00:51:20

CPG Vibes - Episode 163 - Ask Us Anything! /...

CPG Vibes ·

2025/04/25

This week we are doing an 'Ask Us Anything' where no topic is off-limits. Any questions you have, list them LIVE in the chat and we will answer them on the spot. If you're lucky, we may actually even bring you on to share your story and brand!Also, Alex Bayer is an expert and has an agency specializing in crowdfunding consulting, so if you're thinking of raising capital online via Wefunder or Start Engine, he can walk you through it!This episode is sponsored by Philosopher Foods and their Wefunder

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00:57:08

CPG Vibes - Industry Trends Shaping CPG in 2025 /...

CPG Vibes ·

2025/04/19

This week we are focusing on hot trends out the gate for 2025, everything from data gathering, AI, innovations, supply chain, and more. We will also cover the daily changes and updates on tariffs and how they will continue to impact CPG Brands.This episode is sponsored by Kif & Co and Caroline Brain and they are currently raising a capital round at www.wefunder.com/kifandco

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00:56:18

CPG Vibes - Episode 161 - All Canada Show!

CPG Vibes ·

2025/04/11

Join us for our special edition show bringing on guests from reputable organizations and companies based in Canada. As many know, CPG is alive and well in Canada with many brands that are growing in their home country and many entrepreneurs choose to expand to the United States and abroad.We will be bringing on (in no particular order)Sonia Parmar - VP of Reg Affairs & Gov Relations for CHFAJules Gorham - Director of Regulatory Affairs & Policy for CHFASteve Dontigny - Foundry President

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00:34:28

CPG Vibes - Bonus Edition - Tariffs!

CPG Vibes ·

2025/04/08

The newly announced Trump Tariffs will have a major impact on many manufacturers and consumers. On top of this, CPG brands will be facing higher costs for their raw materials and finished goods if sourced internationally, which will result in higher retail prices. We wanted to talk about it, review what's going to happen, get community input and comments, and give our opinion on the short and long-term effects of these tariffs.

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00:56:08

CPG Vibes - Episode 160 - Expert Series (Volume 11) -...

CPG Vibes ·

2025/04/04

We are going to discuss something very real this week. What is it like to be a founder and HAVE TO shut down their own brand. It is painful and traumatizing.We are bringing on a founder who has been through this (Erica Rankin - Former Founder of Bro Dough) and also a CPG editor and journalist who covers these types of stories. (Andrea Popova Owner of CPGD)This is an episode you don't want to miss, and know if you are struggling as a CPG founder, you are NOT alone!This episode is sponsored by Rich

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00:06:00

CPG Vibes News Wire - April 3rd, 2025

CPG Vibes ·

2025/04/04

Here's the latest CPG news happening right now on April 3rd, 2025 including Trump Tariffs Goes Into Effect, Huge Series A with Lucky Energy, Acquisitions Galore with Lesser Evil and Mela, and More Investment ActionOn April 2nd, (yesterday) Trump has announced reciprocal tariffs on essentially all goods, unless otherwise noted. Some details will emerge on what is exempt. For food and beverage people, this will deeply impact cost of goods sold for bottles, caps, labels, cans, and just about every

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01:01:22

CPG Vibes - Episode 159 - Expert Series (Volume 10) -...

CPG Vibes ·

2025/03/28

This week we are featuring emerging and fast growing brands on our show in all different categories including hummus, chocolate bars, and energy drinks.We are bringing on: Nick Wiseman - Founder and CEO of Little SesameCarla Spiruoulo - CEO of Nelly's OrganicHamid Saify - CMO of Lucky Beverage Co.We are excited to talk with these brands, hear their stories, and they will share insights and tips on how they have scaled.

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00:55:14

CPG Vibes - Episode 158 - Random Babble Series...

CPG Vibes ·

2025/03/22

We are doing something new and taking 'No Script, Just Chat!' to the next level. Alex and Wade have no subject matter, no topic. They are going to show up and talk about anything and everything including CPG.Can we fill an hour with random babble? What will we talk about? Come and find out and join us for the very first volume of the Random Babble Series.This episode is sponsored by Robert Cogan and Power Full Energy Distribution.

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00:05:52

CPG Vibes News Wire - March 19th, 2025

CPG Vibes ·

2025/03/20

Here's the latest CPG news happening right now on March 19th, 2025 including Poppi Acquisition By Pepsi, Poppi Lawsuit Settlement, Trump Tariff Update, New Brand Mark's Snacks LaunchingPepsiCo just announced it is acquiring prebiotic soda brand Poppi for $1.95 billion, a major accomplishment for a brand founded less than ten years ago. This transaction echoes the year-on-year growth of the functional drink market, especially the better-for-you soda category, with competitor Coca-Cola

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01:05:02

CPG Vibes - Episode 157 - Expo West Recap 2025 /...

CPG Vibes ·

2025/03/14

Another Expo West is in the books. It was a 4 day bonanza of talking, sampling, meeting, and walking to see everything we wanted to get to.Wade and Alex will recap what we saw at the show, brands to look out for, events, happy hours worth mentioning, and more.We will also discuss the state of CPG. As it gets harder and harder to operate a CPG brand in this environment, what do we think the future holds for this industry for new and emerging brands?This episode is sponsored Power Full Energy

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00:03:41

CPG Vibes News Wire - March 9th, 2025

CPG Vibes ·

2025/03/09

Here's the latest CPG news happening right now on March 9th, 2025 including New Malk SKUs, Sweet Loren's Meteoric Rise, Expo West RecapMalk has released two new SKUs in multi-serve format: Coconut Malk and Soy Malk. These are both available in 32 oz bottles.Coconut MALK is hitting shelves nationwideSoy MALK is exclusive to Whole Foods Market and with 3 Simple Ingredients and 6g of naturally occurring protein per serving fills a much needed niche.They debuted both at Expo West this past

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01:51:23

CPG Vibes - Episode 156 - Live at Expo West 2025!

CPG Vibes ·

2025/03/06

We broadcasted live from Expo West 2025 at the Melting Forest Booth #5719 in Hall E (basement in the main conventional center). Enjoy!

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00:58:18

CPG Vibes - Episode 155 - Expert Series (Volume 9) -...

CPG Vibes ·

2025/03/01

This week is our Expert Series and we are bringing on two dynamic female entrepreneurs in the health and wellness space. Females have undoubtedly become a driving force in the growth of CPG brands across the country, many starting their own CPG brands, raising capital, and having successful exits.Ashley Rogers is a serial entrepreneur who started and built the brand Spudsy and raised a Series A and now the CEO of Sprinkles CPG, and founder of Shelfmade, a community for CPG professionals and

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00:04:50

CPG Vibes News Wire - February 23rd, 2025

CPG Vibes ·

2025/02/23

Here's the latest CPG news happening right now on February 23rd, 2025 including Celsius Acquires Alani Nu / Hiyo Investment/Coca-Cola Takes on Olipop and PoppiCelsius Holdings said on Thursday it would buy health and wellness drinks brand Alani Nutrition in a $1.8 billion deal through a combination of cash and stock, boosting its portfolio to build on the growing demand for sports and energy beverages.Alani Nutrition, a female-focused brand that delivers functional beverages and wellness

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01:05:05

CPG Vibes - Episode 154 - Why Brands Fail / New...

CPG Vibes ·

2025/02/22

This week is back to our classic format of Alex and Wade chatting it up about all areas of CPG. This week, we are focusing on key reasons why brands fail and how CPG brands can avoid these landmines and ultimately be successful in this tough environment.We are also covering brands that we love, including up and coming brands that caught our eye with fantastic branding and a great founder team.Co-Hosts Alex Bayer and Wade Yenny with a combined experience in the CPG space of 35 years, chat about all

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00:05:06

CPG Vibes News Wire - February 20th, 2025

CPG Vibes ·

2025/02/20

This week's CPG Vibes episode will cover two topics: Why CPG Brands Fail, and New Brands That Alex and Wade Love. Make sure to check it out this Friday at 12 PM/3PM LIVE on LinkedinHere's the latest CPG news happening right now on February 20th, 2025 including Aura Bora Acquired, Mid-Day Squares Buys in BitCoin, and GT Kombucha Turns 30!US-based investment firm Next In Natural has acquired a majority stake in local craft sparkling water maker Aura Bora to support the company’s “next phase of

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