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PODCAST

Whats Best For The Patient Is Best For Business

The podcast to help Healthcare and Physio Practice owners who want growth, scalability and financial performance in their businesses! The focus here is on connecting together all the touch points in the business to create Patient Success!

business management

All Episodes

15:25

THE #1 THING Your Front Desk NEEDS TO BE DOING During...

Whats Best For The Patient Is Best For Business ·

2025/07/01

In this solo episode of What's Best For The Patient Is Best For Business, Jerry dives into the critical first step of front desk sales—acknowledgement—during initial patient phone calls. As Part 1 of his Front Desk Sales Series, Jerry shares invaluable insights from his 15 years of experience, emphasizing how early interactions shape a patient’s entire journey.Key Takeaways:• The Golden Moment: When a potential patient reaches out, the first 30 seconds of the call set the tone for trust,

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49:31

The $1.35 BILLION PT Market Everyone Ignores… and How...

Whats Best For The Patient Is Best For Business ·

2025/06/24

In this episode of What's Best For The Patient Is Best For Business, Jerry sits down with Matt Byrne, Executive Director for Provider Partnerships at FIGUR8, Inc., to discuss the untapped potential of workers' compensation in physical therapy—and why ignoring this market could be a costly mistake. FIGUR8 provides the first FDA-registered, objective musculoskeletal (MSK) assessment tool, replacing outdated subjective methods and driving better patient outcomes.Matt challenges the common

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14:08

YOU NEED TO UNDERSTAND THIS Before Using AI Voice...

Whats Best For The Patient Is Best For Business ·

2025/06/17

In this solo episode of What’s Best For The Patient Is Best For Business, Jerry dives into the transformative role of AI voice agents in healthcare—specifically on the non-clinical, pre-arrival side of operations. Jerry shares his firsthand experience working with AI voice technology over the past year, detailing how it’s reshaping patient intake, scheduling, benefit checks, and cost callbacks, without replacing human roles.Key Takeaways:- AI voice agents are revolutionizing pre-arrival

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49:34

RIZING TIDE… A HUGE solution to the HIRING problems...

Whats Best For The Patient Is Best For Business ·

2025/06/10

In this episode of What’s Best For The Patient Is Best For Business, Jerry sits down with Dr. Valerie Rucker-Bussie, Community Development Officer for Rizing Tide, and Dr. Heidi Jannenga, Founder of Rizing Tide, to discuss how their nonprofit is addressing the critical shortage of physical therapists while improving diversity and representation in the profession.Rizing Tide provides scholarships, mentorship, and career development opportunities for first- and second-year DPT students from

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46:57

The Shortcut to Better Sales Calls… QUALIFY Your...

Whats Best For The Patient Is Best For Business ·

2025/06/03

In Part 3 of 3 of this sales-focused series on What's Best For The Patient Is Best For Business, Jerry is joined once again by Eddie Ernst to dive deep into the critical mindset shift needed for successful sales in healthcare—prioritizing arrivals over just filling schedules.Jerry and Eddie discuss the importance of qualifying leads effectively, ensuring that the right patients (or clients) are the ones booking appointments—those who will arrive, pay, and stay committed to their care. They

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47:59

Stop Overselling! Talk Less… CLOSE MORE!! Interview...

Whats Best For The Patient Is Best For Business ·

2025/05/27

In Part 2 of 3 of this sales-focused series, Jerry is joined again by sales expert Eddie Ernst for a deep dive into refining the sales process. Eddie shares insights from his latest sales training approach, emphasizing the importance of direct questioning, maintaining control of conversations, and avoiding the pitfalls of "word vomit" that create uncertainty.Key Takeaways:• Better Questions = Better Results: Eddie explains how shifting to a more direct, authority-driven approach—forcing

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51:02

Stop Selling Outcomes… Do THIS Instead! Interview...

Whats Best For The Patient Is Best For Business ·

2025/05/22

In this episode of What’s Best For The Patient Is Best For Business, host Jerry Durham sits down with Eddie Ernst, a former PTA turned high-ticket sales expert, for the first installment of a three-part series on sales in healthcare and beyond. Eddie shares his journey from clinical burnout to learning the art of inbound sales, offering valuable insights for clinic owners, front desk teams, and anyone looking to improve their sales process.Key Takeaways:• The Power of Inbound Leads: Eddie

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52:27

The $1 TRILLION OPPORTUNITY GAP in Women’s Health…...

Whats Best For The Patient Is Best For Business ·

2025/05/13

In this powerful episode of What’s Best For The Patient Is Best For Business, host Jerry Durham sits down with Dr. Rebeca Segraves, DPT, co-founder of Enhanced Recovery After Delivery, to discuss the untapped potential in women’s health and how shifting the model of care can create a massive impact.Dr. Segraves shares her journey from working in oncology and post-surgical rehab to revolutionizing maternal health by advocating for early intervention physical therapy after C-sections and

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72:02

Meet a PT Working in the FUTURE! YOU NEED THIS INFO!...

Whats Best For The Patient Is Best For Business ·

2025/05/06

In this episode of What's Best For The Patient Is Best For Business, Jerry sits down with Angela Diaz, PT, Vice President of Market Development for TailorCare, to explore the future of physical therapy in a value-based healthcare system. With decades of experience as a clinician, practice owner, and healthcare executive, Angela shares her insights on why PTs must lead—or risk being left behind—in the shift toward patient-centered, outcomes-driven care.Key Takeaways:- Value-Based Care Is

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63:34

NEED-TO-KNOW Lessons For Starting a Practice… A...

Whats Best For The Patient Is Best For Business ·

2025/04/29

In this episode of What’s Best For The Patient Is Best For Business, host Jerry sits down with Dr. Lizzie Bellinger, DPT and Founder of Alliance Physical Therapy, to explore her inspiring journey from clinician to entrepreneur.Two years into running her thriving practice in Baltimore, Maryland, Dr. Bellinger shares how personal loss and a deep commitment to inclusive care led her to create a clinic specifically serving the LGBTQIA+ community. From selecting the right EMR to designing an

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48:00

Mobile PT Success… Meeting Loyal Patients WHERE THEY...

Whats Best For The Patient Is Best For Business ·

2025/04/22

In this episode of What’s Best For The Patient Is Best For Business, Jerry sits down with Dr. Dionne Middlebrooks, DPT and Founder of Reign Physical Therapy & Wellness, a mobile-based practice in Stockbridge, GA. Dr. Middlebrooks shares her inspiring journey from burnout in a traditional clinic setting to building a thriving business that prioritizes patient-centered care, flexibility, and community impact.Key Takeaways:- From Burnout to Empowerment: Dionne opens up about leaving a

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30:59

It’s Not Just Bridging the Gap... It’s STRENGTHENING...

Whats Best For The Patient Is Best For Business ·

2025/04/15

In this episode of “What’s Best For The Patient Is Best For Business”, Jerry Durham sits down with John Delucchi, DPT, CEO & Co-founder of COACH!, to discuss how his innovative company is transforming musculoskeletal care by bridging the gap between rehab and long-term fitness.John shares insights into COACH!, an online platform connecting patients with expert-level coaches (PTs, strength coaches, chiropractors, and athletic trainers) to continue their recovery journey after formal

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72:18

Let’s Connect the Front Desk Work with the Providers:...

Whats Best For The Patient Is Best For Business ·

2025/04/08

In this insightful episode of What’s Best For The Patient Is Best For Business, Jerry sits down with Dr. Mark Kargela, DPT—a seasoned physical therapist, educator, and thought leader in patient-centered care. Mark shares his transformative journey from a manual therapy-focused clinician to embracing a biopsychosocial approach that prioritizes the whole patient—not just their symptoms.Jerry and Mark dive deep into the critical connection between clinical expertise and front-desk operations,

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79:55

100% ARRIVAL RATE, no reschedules, no waitlist, no...

Whats Best For The Patient Is Best For Business ·

2025/04/01

In this episode of What’s Best For The Patient Is Best For Business, Jerry chats with Elliot Cleveland, DPT, founder of Marching Health and co-founder of The Movement Doctors. Elliot shares his journey from PT school to building two thriving businesses with a focus on high patient arrival rates.Key Takeaways:- Value First, Always – Elliot reveals how leading with value—not price or insurance—ensures patients show up, stay engaged, and get results.- The Power of Process Over Product – Learn

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28:31

Your Finances In Your Practice… SHOULD LEAD THE WAY!!...

Whats Best For The Patient Is Best For Business ·

2025/03/25

In Episode 115 of What’s Best For The Patient Is Best For Business, Jerry sits down with Keith Campagna, Chief Growth Officer at Accounted4, a company dedicated to helping healthcare practice owners gain financial clarity and confidence through data-driven insights.Many private practice owners struggle with making proactive financial decisions, often relying on outdated, rearview-mirror accounting that focuses solely on past performance and taxes. Keith explains how Accounted4 shifts this

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60:32

LET'S TALK SELLING, again, IN PHYSICAL THERAPY… my...

Whats Best For The Patient Is Best For Business ·

2025/03/20

In this episode of What’s Best For The Patient Is Best For Business, Jerry continues his insightful conversation with physical therapist and sales expert Biagio Mazza in Part 2 of their discussion. Building on the foundation laid in Part 1, Biagio dives deeper into the art and science of sales, drawing striking parallels between the skills required in physical therapy and those needed to excel in sales. Whether you're a PT looking to improve patient outcomes or a business professional

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53:16

LET’S TALK SELLING IN PHYSICAL THERAPY… my happy...

Whats Best For The Patient Is Best For Business ·

2025/03/18

In this episode of the podcast, Jerry sits down with Biagio Mazza, a seasoned physical therapist, business owner, and sales expert. With over two decades of experience in the physical therapy industry, Biagio shares his journey from starting his private practice in 2005 to founding *The PT Gold Mine*, a continuing education company focused on helping PTs master the business side of their practice.Jerry and Biagio dive deep into the parallels between physical therapy and sales, emphasizing

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44:09

A Twitter post about WHAT'S BEST FOR PATIENTS leads...

Whats Best For The Patient Is Best For Business ·

2025/03/13

In this episode, Jerry sits down with Dr. Nick Hoopes, a Doctor of Physical Therapy based in Ohio, for a deep dive into the art of patient care, communication, and the challenges of navigating biases in clinical practice. Nick shares his experiences and strategies for building trust, managing patient expectations, and fostering therapeutic alliances.Key Takeaways:1. Building Trust Through Communication: Nick emphasizes the importance of listening to patients and understanding their

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48:23

The people DOING THE WORK!! The Front Desk Team!!...

Whats Best For The Patient Is Best For Business ·

2025/03/06

In this episode, Jerry sits down with Hunter McWhorter, a Business Consultant at Paysafe and former front desk professional in the physical therapy industry. Hunter shares his unique journey from starting as a Patient Services Coordinator at PT Solutions to becoming a key player in the business and tech side of healthcare and payment processing. Throughout the conversation, Hunter and Jerry dive deep into the often-underestimated value of front desk teams in physical therapy practices

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54:55

It was never about VISITS.. It's all about completed...

Whats Best For The Patient Is Best For Business ·

2025/02/25

In this episode of What's Best for the Patient is Best for Business, host Jerry Durham welcomes back Anthony Maritato, a seasoned physical therapist and innovative clinic owner. Together, they dive into the importance of completed plans of care and how it directly impacts patient outcomes, clinic success, and provider satisfaction.Anthony shares insights from his own practice, highlighting how refining patient engagement and front desk processes can dramatically improve patient retention

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156 results

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