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Schooled In Socials

Kassaundra Foster, Social Media Tips for Teacher Business Owners

Does marketing your teaching resources on social media have your head spinning? Schooled in Socials will teach you everything you need to make marketing your teaching resources on social media sustainable and profitable for your teacher business. Each week, Kassaundra Foster and her guests will share social media strategies that will help you grow and manage your community so that you can begin to take full advantage of social media marketing without all of the stress. You’ll learn how to plan

education how to

All Episodes

08:03

68. Social Media Marketing Funnel: Nurturing Your...

Schooled In Socials ·

2024/08/21

Today we’re diving into the second episode in our Social Media Marketing Funnel series where we are going to be chatting all about nurturing audience. Episode HighlightsWhy you need to nurture your audienceWhen to nurture your audienceHow to nurture your audience Resources MentionedYou might also enjoy Episode 67If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as

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08:51

67. Social Media Marketing Funnel: Brand Awareness

Schooled In Socials ·

2024/08/14

Today we are jumping into a series all about your social media marketing funnel, the stages you need to move your followers through in order to convert them to customers and of course, we have to start right at the top with brand awareness marketing. Episode HighlightsOverview of the Social Media Marketing FunnelWhen should you focus on Brand Awareness Marketing?Content to create when focusing on Brand AwarenessResources MentionedYou might also enjoy Episode 11If you enjoyed this episode, please

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10:40

66. The Power of Batching Your Social Media Content...

Schooled In Socials ·

2024/08/07

Back to school season is upon us and as a teacherpreneur you need all of the brain space and energy you can muster which is exactly why we need to talk about batching your social media content.Episode HighlightsWhat is batching?How does batching work for social media?What could batching look like for you in this season?What about trends?Resources MentionedAfter this episode, check out Episode 26: Social Media Time SaversPlease leave a review on Apple Podcasts so we can help as many teacher business

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09:57

65. To Cross Post to Facebook or Not?

Schooled In Socials ·

2024/07/31

Today we’re tackling another one of those age old social media questions: Do I cross post my Instagram content to my Facebook Page. And I’m going to be dishing out my personal opinion as a social media strategist as well as giving you things to consider when cross posting and trends I’ve been seeing with my own clients. Episode HighlightsMy Take on Cross PostingThings to ConsiderTrends I’m SeeingResources MentionedPopular Times to Post on Instagram:

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09:12

64. Market Research Questions You NEED To Ask Your...

Schooled In Socials ·

2024/07/24

Your Facebook Group is a treasure trove of market research waiting to be harnessed to help you grow your business. Let’s talk about a few ways you can start gathering that information to help you reach your big goals.Episode HighlightsQuestions that will help you run your groupQuestions that will help you decide what to postIf you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as

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09:48

63. THIS is What is Working Well in Facebook Groups

Schooled In Socials ·

2024/07/17

Wondering what is actually working for teacherpreneurs in Facebook Groups in 2024? This episode is spilling all the tea. Episode HighlightslogisticspostingmaintenanceResources MentionedCheck out episode 62 nextIf you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649Connect with hostKassaundra is a teacher-turned-social media manager with a passion for helping

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11:19

62. What Data Should I Track in My Facebook Group?

Schooled In Socials ·

2024/07/10

Last month we spent a lot of time chatting Instagram data but I couldn’t leave all of you out there with a Facebook Group hanging. That means today we’re diving into what data you should track in your Facebook Group. Episode HighlightsQuantitative DataQualitative DataResources MentionedYou might also enjoy episodes 57-60 where we took a deep dive into Instagram Data.If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as

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07:43

61. Hot Take: Meta Verified Tiers

Schooled In Socials ·

2024/07/03

In May, Meta announced that they would be testing out tiers of their Meta Verified subscription and we can’t NOT chat about it. Episode HighlightsWhat is Meta Verified?Meta Verified Tiers BackgroundMy Hot TakeResources MentionedStay up to date on Meta Verified Tiers here:https://about.meta.com/technologies/meta-verified/If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as

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08:52

60. If You Only Track ONE Piece of Instagram Data,...

Schooled In Socials ·

2024/06/26

Now it’s no secret that there is A LOT of data you get from your Instagram Insights, BUT don’t let that deter you from creating a data-driven strategy for your social media marketing because truly when it comes down to it, there is really only one piece of data you really need to keep your eyes on.Episode HighlightsTHIS is the ONEGoals and KPIsIf a SMM had to pick one…Resources MentionedIf you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business

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09:36

59. What Happens If You DO NOT Pay Attention to IG Data

Schooled In Socials ·

2024/06/19

So what happens if you decide that analyzing your Instagram data just isn’t for you? I mean, can it really be that big of a deal. You’re gonna find out, right now. Episode HighlightsThe tale of the hamster content creation wheelThe tale of missed opportunityThe tale of the missing ROIResources MentionedPlease leave a review on Apple Podcasts so we can help as many teacher business owners as possible:https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649Connect with hostKassaundra is

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09:09

58. IG Data Collection: Time Consuming or Time Saving?

Schooled In Socials ·

2024/06/12

We all know time is a hot commodity in the teacherpreneur world so I couldn’t create a series around Instagram data without chatting about it’s time investment AND it’s time saving benefits.Episode HighlightsData Tracking Time InvestmentData Tracking Time SaversJoin the Post and Profit waitlist: https://fostercontentsolutions.myflodesk.com/waitlistIf you loved this episode, make sure you also listen to Episode 57.Please leave a review on Apple Podcasts so we can help as many teacher business owners

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11:32

57. WHY Teacherpreneurs Need to Track Instagram Data

Schooled In Socials ·

2024/06/05

If you’ve been listening for a hot minute or follow me on Instagram, you probably already know I’m all about the data. Because how can we run a profitable business and reach our goals WITHOUT knowing how we are doing with our marketing efforts? So that’s exactly why we are exploring Instagram data all month long here on Schooled in Socials.Episode HighlightsWhat does it mean to track your Instagram Data?Don’t miss out on opportunities for increased ROIStop guessing what your audience wantsSee and

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09:24

56. What Do I Sell on Social Media During the Summer...

Schooled In Socials ·

2024/05/29

The summer might be for community building BUT that doesn’t mean you can’t sell and promote during this time. So let’s chat about what you should be selling on social media during the summer lull.Episode HighlightsPercentage of PromotionReflecting on What WorksPolling Your AudienceResources MentionedEpisodes 54 and 55Episodes 10 and 11Mini Social Media Consults:https://calendly.com/kfostersolutions/mini-social-media-consult-cloneIf you enjoyed this episode, please leave a review on Apple Podcasts so

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08:27

55. How to Create a Strong Community During the...

Schooled In Socials ·

2024/05/15

Back to school season is a big deal for the teacherpreneur community, but it happens to come directly after one of the (if not the) slowest marketing times in our niche, the lovely summer lull. So today we’re chatting all about how you can use the summer lull to your advantage to create a strong community so you’re ready to rock back to school season. Episode HighlightsThe Power of Market ResearchRemind them of your valueMake personal connectionsResources MentionedEpisode 54Episode 50Mini Social

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11:06

54. Summer Social Media Content Game Plan

Schooled In Socials ·

2024/05/01

Can you believe that summer is right around the corner? I’m sure you are ready to enjoy the sun, go on family adventures, and so much more. BUT, summer does pose an interesting conundrum for us teacherpreneurs as most of our target audience is on vacation. So, what are we supposed to do when it comes to social media content? That’s exactly what we are going to make a plan for today! Episode HighlightsMarket Research to help your Summer Content Game PlanContent Purpose during SummerDon’t Reinvent the

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24:00

53. Client Success Story: Hiring a Social Media...

Schooled In Socials ·

2024/04/17

If hiring a social media manager has been lingering in the back of your mind, you’re going to love today’s episode where I get to chat with fellow teacherpreneur Jewels K. all about her experience hiring out social media management.Jewels is a CEO, cat mom, and organizational nerd and is known for her multi-passionate mentality in business. From her M.A. in Writing and Rhetoric to her experience both in and out of the classroom, she has learned exactly how to streamline processes and make an impact

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24:15

52. Client Success Story: Focusing on One Social...

Schooled In Socials ·

2024/04/03

When it comes to marketing your teaching resources on social media, you have A LOT of options. From Instagram to Facebook to Tik Tok and more, it can feel overwhelming trying to do ALL of the things. But it doesn’t have to be that way.Today, my client Kirsten Hammond is joining us and shedding some light on how you can focus on one social media platform and still successfully use social media marketing for your teacher business.Kirsten is a teacher turned business owner who creates educational

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06:24

51. Showing Yourself Some Love When it Comes to...

Schooled In Socials ·

2024/02/28

If you’ve been listening for awhile now, I’m sure you are used to episodes jam packed with actionable tips for you to up level your social media marketing. As we wrap up our Show the Love series this February, I wanted to share a little bit of a different kind of episode with a message I know you need to hear. If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as

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11:40

50. Showing Your Audience the Love: How to Spend Your...

Schooled In Socials ·

2024/02/21

You’ve shown some love to your account, you’ve gotten your audience to show some love to you, BUT how do you show your audience some love? How should you spend your time engaging with others on social media? That’s what we’re chatting about in today’s episode. Episode HighlightsOutdated engagement strategiesParticipate in the conversionUtilizing Stories, DMs, and Comments If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as

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10:59

49. Seeing the Love on Social Media: How to Get...

Schooled In Socials ·

2024/02/14

We’re continuing our love theme this week by diving into how you can get people to show you their love on social media, aka engage with your content. Episode HighlightsShow your audience you know their pain pointsCreate content that asks to be engaged withFoster authentic relationshipsResources MentionedMini-Social Media Consults: https://calendly.com/kfostersolutions/mini-social-media-consult-cloneIf you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher

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